China Entertainment Times

Chapter 667 Song Ge (Please subscribe for the first update!)
2013 is about to pass, and the New Year's Eve war is coming.

In the just-concluded National Day file war, the unrivaled "Di Renjie Shendu Dragon King" swept the entire National Day file with a box office of [-] million.

6 million more than the original [-] million is also because there are no competitors, and the market and screens are much more than the original, and the ticket subsidies of the four major platforms are also an important factor.

The disaster blockbuster "Escape from the Sky", which gathered two Mesozoic stars of Hong Kong, Gu Tianle and Liu Qingyun, only earned 1.6 million at the box office.

But this is already the runner-up at the National Day box office. Apart from these two movies, there are no movies that break [-] million.

The inspirational sci-fi movie "Amazing" starring Wang Xiaoming has a box office of 5500 million. Even if this movie has NBA stars Anthony, Pippen, Howard, as well as Yao Ming, Wang Zhizhi, Yi Jianlian and others, it will not be able to save this big bad movie. .

There are still a lot of special effects scenes in it, but the majority of audiences scolded the level of CCTV cartoons ten years ago.

Wang Xiaoming has made a lot of bad movies in the past two years, which can be said to have wiped out the goodwill accumulated by "Partners in China".

As for the other National Day movies, there were no waves at all.

Such a bleak National Day file directly brought the battle between several major ticketing platforms to a hasty end.

Without a movie to attract audiences, no amount of ticket subsidies will be in vain.

Several major companies have rolled up their sleeves and are ready to fight, but they can only die down.

The ticket subsidies expected to be invested by the major platforms have not even been used up, so they can only save the Lunar New Year files to do it.

Although the Hollywood blockbuster "Wolverine" and the action blockbuster "Special Identity" starring Donnie Yen, Zhang Hanyu, and Jing Tian made 2.7 million and 1.6 million box office respectively at the end of the next month, it was too late.

Missing the prime time of the National Day, the ticket compensation war is not very meaningful.

However, following the last two months of this year, the Lunar New Year battle will begin immediately.

In the past, the Lunar New Year file usually started in December, and many movies even waited until mid-December, just in time for the New Year's Day holiday.

But now the market capacity is getting bigger and bigger, major companies have a large number of movies every year, and the Lunar New Year file has been brought forward to November.

From November to February next year, an ultra-long schedule of nearly four months will be competed by more than a dozen companies and dozens of movies.

Not only the movie itself, but also the wars in distribution, publicity, and ticketing platforms are equally tragic.

During the Lunar New Year holiday, Hantang Media did not participate. As far as Hantang Films has announced the release of two films, "Predecessor Raiders 2" and "Storm", the former is also invested by Hantang Films.

Film publicity requires money, and ticket replacement also requires a lot of funds. Hantang Films conducted a round of financing, but Fujixun and Ah Li did not participate.

Hantang Films incorporated Nuomi Movies, and Nuomi Movies, Maoyan, Tao Piao Piao, and Wei Piao Er Sifang fought to the death on the battlefield of ticketing platforms.

In the end, Baidu and CITIC led the investment of one billion yuan. Hantang Films was valued at 80 billion yuan. After financing, the valuation reached 90 billion yuan, giving up 11.11% of the shares.

The Big Three of BAT have entered the film and television industry for more than a year, and Ah Li made the biggest move by directly acquiring a listed film and television company to enter the film industry.

The film industry is at the top of the entertainment industry, and the film and television companies with the highest market capitalization are all focused on making films.

After several premium acquisitions, Huayi's market value has soared to 370 billion.

After Guangxian acquired nearly 30% of the shares of Sony Media, its market value also rose to 250 billion.

The market value of CTI Media, the largest TV drama production company in China, was 140 billion before. After it was reported that it would acquire 100% of the shares of Keton Media, its market value surged to 240 billion at most.

However, it later issued an announcement saying that due to "related parties" being suspected of insider trading and being investigated by the Securities Regulatory Commission, the review of the major asset restructuring plan for the acquisition of Keton Media has been suspended, and there is a risk that the restructuring plan will be terminated.

Movies are the top business in the entertainment industry, so Ah Li started making movies directly.

Fujixun still relies on Fujixun Video, and Fujixun Films mainly produces online dramas, but with the terminal of Weipiaoer, it also takes into account film investment and distribution.

As for iQiyi Pictures, there is no movement towards the film industry at all.

It's not that Baidu doesn't want to, it's that he doesn't have the ability.

The other two have ticketing platforms, but Baidu does not.

Baidu once tried to acquire Maoyan, but was rejected. It also wanted to cooperate with Dianping to develop a ticketing platform, but was also rejected.

As for the second-tier platforms like Guevara, in less than a year, they have been squeezed out by the four major platforms.

Only then did Baidu invest in Hantang Films, and Nuomi Movies fully connected to Baidu's traffic.

With [-] billion in funds in hand, Tang An directly used [-] million to invest in the next Lunar New Year and Spring Festival.

From mid-November to mid-February, during the three-month golden period, [-] million bills were paid. This is the first payment, and more will be added if it is not enough.

The other three major platforms are estimated to have similar data, adding up to at least 12 billion ticket subsidies!

Three months, 12 billion votes paid, this battle is more intense than the one announced above.

On November 11th, "Thor 8" was released, the first blockbuster movie in the Lunar New Year file, and the major platforms did not make a move. After all, it was just a movie.

They all have a tacit understanding and spend the money where it should be spent.

On Monday, the 11th, "Predecessor Raiders 2" landed on Double Eleven again. This is Hantang Films' own film, and Nuomi Films is the first to act.

One company took action, and the other three quickly followed up, and the battle for ticket compensation officially began.

Thanks to the ticket subsidies of major platforms, "Predecessor Raiders 2" received a super high box office of 4200 million on the first day, which was higher than the first-day box office of "Thor", which was released a few days ago.

One week after its release, "Predecessor Raiders 2" took a full seven days, with a box office of 2.83 million, directly surpassing the box office of the first film.

Since the first week was a complete week, most of the potential was consumed. In the second week, it only got 1.51 million, and the total box office reached 14 million in 4.34 days of release.

Although the trend is not very good, but for a small-cost movie, this data is high enough.

Not just any sequel can be as bullish as "Lost in Thailand". The box office of the first film was 3000 million, and the second film directly soared to one billion.

Moreover, "Predecessor 2" did not avoid the common problem of sequels, and its reputation was much worse than that of the first one.

"Change your ex overnight, and you're destined to be a backup" is really nonsense.

Judging from the movie, this is not an ex, not a spare tire, or just a wife.

The whole film is also in the style of "sex comedy", not the romantic comedy of the previous one.

It's like writing about love in a long way, with a few strokes of friendship, you can't name this article "Great Friendship".

This is called off-topic composition in composition, and "Predecessor 2" is this problem.

If it is different from what the audience expected, then there is a problem. The key point is that the shooting is so-so, and the score will be lowered.

At the end of November, blockbuster films from all walks of life began to be released one after another. The four films "Red Flame 2", "The Hunger Games 2", "Gravity" and "Sweeping Drugs" were all released before December.

Under the impact of many blockbusters, the box office of "Predecessor Raiders 2" shrank to 6600 million in the third week, and the total box office was exactly [-] million.

[-] million is already a big dark horse. If you don't look at word of mouth, no matter the director, starring, investor, or publisher, they are all satisfied.

The ones who are not satisfied are probably the audience.

The time has entered December, and during this time Tang An has been talking with Sino Life Insurance about investing in Beijing culture.

It was officially finalized on the 1st day, and Sino Life Insurance unilaterally agreed to Hantang Media's capital injection into Beijing Culture.

Sino-Sino Life itself has invested 13 billion in Beijing Culture, and has also raised 7 million from other companies, and their side has nearly 50% of the shares.Far exceeding the 17% of Huali Holdings, the second largest shareholder.

Just wait for the general meeting of shareholders to pass the capital injection proposal of Hantang Media.

In the past one and a half months, Tang An has nothing to be busy with. Apart from negotiating the financing of Hantang Films and the injection of capital into Beijing Culture, other matters will be taken care of by others.

As for Hantang Films, Liu Debin is in charge, and Nuomi Films' Gao Hongsheng and Zhou Ru are basically fine.

After one and a half months, "OPERATION RED SEA" was called back and changed the script again, and it was sent for review for the third time.

The script of "Mysterious Superstar" has also been perfected and passed the review. After all, there is nothing sensitive about it.

Jiang Xiaodi has been training for more than a month, Tang An also went to see it a few times in the middle, there is no problem, all the top professional teachers are invited.

Tang An had already considered the other characters when he was writing the script. There were candidates for several main roles, and those candidates would be confirmed in a few days.

On the afternoon of the 2nd, Tang An came to attend the premiere ceremony of "No Man's Land" at the Chaoyang CBD store of the New Film Federation.

Ning Hao's film in 09 was invested by China Film and Xiao Ma, and distributed by China Film.

Although "Golden Heist" is not considered a success, people in the circle are still very optimistic about Ning Hao, and the premiere this time is not small

In addition to the major companies, Song Ge, the vice chairman of Jingcheng Culture, who has recently acquired three film and television companies in succession, is also here. He and Ning Hao have a good personal relationship, otherwise it would be impossible to participate in the investment of "Heart Blossoms", and it would be almost impossible Get the guaranteed release.

"Hi Dong Song." Tang An greeted Song Ge with a smile, and everyone will be partners in the future.

When he was at Wanda before, Tang An hadn't had much contact with him, and it was Ye Ning who came forward.

Tang An took the initiative to talk to him, and Song Ge quickly shook hands with Tang An, "Hi, Dong Dong."

(End of this chapter)