Strengthen the technology system

Chapter 214 Car Pricing
When users buy a car, the color of the car paint is also a very important factor. Although it is possible to buy a car paint that they don’t like, if there is one more color, the probability of users buying it will definitely be higher.

Ding Jie walked into the garage and stopped in front of a white car. This was a high-end model with a sunroof, and the interior accessories and configurations were also at the highest level.

When developing trams, user needs were also taken into consideration. Some people like to buy cheap cars. The lower the price, the better. There is no requirement for skylights and the like.

However, some users want to have a sunroof and a full leather seat inside when buying a car, so the price will naturally be higher.

Therefore, Wanxing Motors has developed two grades, one is the regular version and the other is the luxury version, and the price difference is [-].

Ding Jie opened the door of the white car, got in, tried to maneuver it, looked carefully at every position, and then got out of the car.

"The interior accessories are good, and the space is very large. In the B-class car, it is definitely top-notch!"

In China, the sales of B-class cars are still very good. The price in the early 20 is affordable for most families, and the burden is not too big.

This model has a stylish appearance and a large interior space. It can be said to be economical and beautiful.

The brand of this car is called Wanxing Automobile, and the car logo is also new. It is a simplified dragon, ready to take off.The implication is clear, too, that this car is poised to take off in the automotive industry.

As for the name of the brand, it is called 'Wanlang', Wanxing is the first word of Wanxing Technology, and this is Wanxing Technology's first car.

"Mr. Ding, this car hasn't been priced yet. We're almost ready. The 4S shop is also under construction. It won't take long for the construction to be completed. Then we can consider the official sale of the car!"

"In terms of pricing, the cost price of this car is 12." Before pricing, we have considered pricing, which needs to combine various costs to make a reasonable price.

The reason why the cost of this car is so high is mainly that solid-state lithium batteries account for a relatively high proportion. Even if the cost is 60% lower than that of ordinary lithium batteries, a battery can reach a high price of 6.

Fortunately, the service life of this battery is relatively high. It is almost bought once and used for a lifetime. Otherwise, the sales of this car will definitely not be much better.

After counting the cost of labor and equipment, the cost of this car reached 12 yuan, and later publicity costs, 4S store costs, and transportation costs were all included in the cost price.

"Our car can be said to be a milestone product in the tram industry. Naturally, the price can't be too low or too high. Just keep it within 30. Then the regular version is 26, and the deluxe version is 28!"

This price is considered quite satisfactory among trams. Like the slightly better trams in China today, the price of each tram is more than 20.

This refers to those trams with a slightly higher mileage, those 10,000+ trams, can run more than 200 kilometers.The main reason why trams are expensive is that the cost of batteries is too high. The average cost is [-] to [-] yuan, and even more than [-] yuan is common.

Today, Wanxing’s Wanlang has a battery life of 840 kilometers and has an absolute advantage in battery life. Even if the price exceeds 30, it is not too expensive.

But now that the car has just started, the biggest goal is to occupy the market, and wait for the subsequent development of more advanced cars to occupy the high-end market.

"Mr. Ding, the price you set is really the price of Chinese cabbage! But users absolutely like this price!" Zhang Kai became more confident when he saw Ding Jie's price. Some difficulty.

"How are the preparations at the 4S shop?" Ding Jie had previously asked the car factory to set up a 4S shop in every bustling metropolis, which would also facilitate the sale of cars and subsequent maintenance work.

Selling a car without repairing it is definitely not enough. The car still needs to be covered by free warranty and other work within the scope of warranty. This series of processes is also a very huge job.

Zhang Kai said directly: "Nowadays, 4S stores have been built in several big cities such as Kyoto. Because of the short time, only 13 have been built so far. The number of 4S stores will continue to increase in the future!"

Nowadays, all the choices are bustling first-tier cities and some second-tier cities. Because of the tight time, it is impossible to take care of all places.

"Well. Next, continue to expand, and strive to expand the number of 4S stores to 300 within half a year, and expand to 1000 within a year!" Ding Jie set a short-term goal. With the increasing production of cars, he will be able to There are matching storefronts.

"I see! When are we going to start the sale?" Seeing that Ding Jie had never mentioned the car sale, Zhang Kai didn't know what he was thinking.

"It's the beginning of May, and our 4S store is not ready enough. The stocking of cars is also a problem. It will take some time to wait for the delivery." Ding Jie roughly calculated that there are many things that need to be resolved.

The transportation of cars takes a long time. Even if the goods are shipped now, it will not be able to reach places a little further away in half a month.

"In this case, let's start the sale on June 6! There will be 2 cars in stock at that time, and the monthly production will also reach 30 units, which is very beneficial for sales!"

This batch of 15 vehicles in stock needs to be sent to 4S stores. After the newly produced cars come out, they will continue to be delivered to 4S stores. There will be more stores, and there will not be too much inventory allocated to each place.

There is also promotion and publicity, which will take some time to complete, so that Wanlang's popularity will become higher and higher, and there will be more customers when it goes on sale.

"Okay. I will deal with these tasks as soon as possible!" Zhang Kai feels that he will be busy in the future, but he still has some expectations in his heart, looking forward to the day when Wanlang will go on sale.

Time flies, and it is mid-May in a blink of an eye. The weather is getting hotter and hotter, and the hottest season is coming soon.

In several bustling cities, there are often advertisement panels posted on the streets, and some novel advertisements can be seen.

This time, what appeared on the street was an advertisement for a car.

Marley is an office worker in Kyoto, and he is also from Kyoto, and his family conditions are quite good.

But there is one thing that makes him very helpless, that is, as a native of Kyoto, he has never had a license plate number from Kyoto.

Nowadays, it is difficult to find a license plate number in the city of Kyoto. It may take seven or eight years to obtain a license plate number. The so-called longer the license plate number, the higher the probability, is just nonsense.

(End of this chapter)