Strengthen the technology system
Chapter 250 New Car Pricing
Chapter 250 New Car Pricing
When Ding Jie heard the question about the cost, he replied directly: "The cost is still very high! The cost of this battery is 20 yuan!"
"What! It costs 20 yuan!" Zhang Kai frowned immediately, the cost was already higher than his estimate.
The 20 yuan refers to the manufacturer's cost. If it is sold together with the car, it will definitely be higher, at least 25 yuan.
It is impossible for a manufacturer to manufacture batteries and use them for customers without making any money.This involves development costs, research funds, etc., which consume a lot of money. If you don't make money, you will definitely lose a lot.
If the cost of a tram plus 25 is added, then the total cost of these two trams will reach more than 40, and the price will be at least close to 60.
"The cost is not a problem at all!" Ding Jie smiled at this moment. If Zhang Kai heard what happened next, he would definitely be very surprised.
"Why isn't it a problem?" Zhang Kai is still a little worried about the price at this time. If this is too much higher than the estimate, sales will definitely drop.
Ding Jie said: "Although the cost of this battery is expensive, the service life is an absolute advantage! Even if the user charges it three times a day, the service life of this battery can reach 3 years!"
"What! What did you say! 150 years of service life! Oh my God!" Zhang Kai was completely shocked at this time, this service life is really an exaggeration.
"It's 150 years! If the customer only charges once a day, the number of years can be increased by nearly three times, reaching 1 years!" Ding Jie thinks that the 3-kilometer battery life is enough even for a high-speed trip.
In this way, if you charge it once a day, the frequency is relatively high.It’s impossible for everyone to drive at high speed every day. If you just drive to work and go to a long distance on weekends, you will need to charge the battery 3 times a week.
If you only charge it 3 times a week, it will take 700 years to reduce the capacity to 80%, even if you take into account the aging problem of the battery.
"Mr. Ding! The service life of this battery is amazing! I want to buy one as a family heirloom!" Zhang Kai has completely erased his worries about the cost of the battery at this time. Now that the service life is astonishing, the cost is simply not a problem.
Ding Jie said: "This graphene battery is very powerful. As long as the trams developed in the future are equipped with this battery, the battery life will never be considered again!"
"You're right! After purchasing this electric car, users can keep the battery and replace it with a new electric car even after the service life has expired." Zhang Kai also thought of this situation. Based on these, the sales of this tram will not be far behind.
After Ding Jie talked about the problem of battery replacement, he thought of a detail problem, "The battery of the same model we will develop next will use the same size of battery, so as to avoid the problem that the battery cannot be used when users change cars in the future. .”
This is indeed a problem. If future customers use the battery to change the car, and the size and model of the battery are different, there will definitely be problems.
So this problem must be solved now, as long as the same size battery is used, there will be no replacement problem in the future.
"Mr. Ding, you are still thoughtful! I will write it down, and the next development will use the same battery size!" Zhang Kai really admires Ding Jie more and more. It's really hard to think so far.
"Let's prepare to produce new cars next. The graphene battery factory has been settled, and a factory will be built nearby. I will buy an empty factory. As long as the equipment arrives, I can produce batteries!"
The size of the battery is much smaller than that of a tram. Although graphene technology is very difficult, its production is much simpler than that of a car, so the speed is also faster.
Ding Jie continued: "The production of cars will start this month, and the production of batteries will start next month. The progress should be able to catch up by then. After two and a half months, the new car will be officially launched!"
Now that everything is almost ready, it will naturally be put into production. Now the C-class car is the shortcoming of Wanxing Automobile, and it must be developed as soon as possible.
In order to prevent those who want to buy high-end cars, because Wanxing Automobile does not have this type, they will go to other brands to buy, which is a loss.
"I see, let's assign tasks and prepare for production!" Zhang Kai thought of another question and asked, "Boss Ding, these two cars haven't been priced yet, should we customize the prices now?"
"Well, yes! Let's talk about the cost price first." Ding Jie set a price first. If the cost of production increases in the future, it can be increased before the sale, and it will not affect anything.
"Wait a minute." Zhang Kai took a document on the second floor of the research institute, which had already calculated the cost price of the two cars.
"That's right, the cost price of this C-class car is 15 yuan. Because of the motor problem, the price has increased a bit!"
These two new cars use new high-voltage motors, and the cost of each motor is 4 yuan. Adding the manufacturing cost of the car, it is 15 yuan.The reason why the manufacturing cost of the car is so high is because the cost of production equipment and workers, when all are counted together, reaches 11.
"This car is called Wanyi! It means elegant! As for the price, after adding the cost of the battery, it has reached 35 yuan. If the price is too low, we can't make much money. Let's sell it for 60 yuan! "
Ding Jie also considered the cost of the 4S store. Subsequent sales and land occupation are all a sum of money. If the profit is too low, there will be no money at all.
This car is only sold for 60 yuan, with a profit of 25 yuan. If the battery is calculated, it is 30 yuan, and the price of the car is 30 yuan.
"Mr. Ding, I don't think the price is high at all! The high-voltage motor used in this Wanyi is equivalent to a 3.0T engine, which is very powerful! Even if it is sold at a higher price, there is no problem."
Zhang Kai is very satisfied with the performance of the motor. Under high pressure, the speed is very high, which can instantly increase the speed of the car, which is equivalent to those fuel engines that reach 3.0T.
A car with such powerful performance only sells for 60 yuan, so it must be very attractive to users.
"Well! On the engine, we can produce it ourselves, and the cost price is at least doubled!" With this high-voltage motor, Ding Jie's manufacturing cost has been greatly reduced, and he does not need to go abroad to buy those high-priced motors. advantage.
Now that the cost on this is reduced, the total price can be reduced. Even if the price of the battery is relatively high, the price of this car can be considered cheap.
(End of this chapter)
When Ding Jie heard the question about the cost, he replied directly: "The cost is still very high! The cost of this battery is 20 yuan!"
"What! It costs 20 yuan!" Zhang Kai frowned immediately, the cost was already higher than his estimate.
The 20 yuan refers to the manufacturer's cost. If it is sold together with the car, it will definitely be higher, at least 25 yuan.
It is impossible for a manufacturer to manufacture batteries and use them for customers without making any money.This involves development costs, research funds, etc., which consume a lot of money. If you don't make money, you will definitely lose a lot.
If the cost of a tram plus 25 is added, then the total cost of these two trams will reach more than 40, and the price will be at least close to 60.
"The cost is not a problem at all!" Ding Jie smiled at this moment. If Zhang Kai heard what happened next, he would definitely be very surprised.
"Why isn't it a problem?" Zhang Kai is still a little worried about the price at this time. If this is too much higher than the estimate, sales will definitely drop.
Ding Jie said: "Although the cost of this battery is expensive, the service life is an absolute advantage! Even if the user charges it three times a day, the service life of this battery can reach 3 years!"
"What! What did you say! 150 years of service life! Oh my God!" Zhang Kai was completely shocked at this time, this service life is really an exaggeration.
"It's 150 years! If the customer only charges once a day, the number of years can be increased by nearly three times, reaching 1 years!" Ding Jie thinks that the 3-kilometer battery life is enough even for a high-speed trip.
In this way, if you charge it once a day, the frequency is relatively high.It’s impossible for everyone to drive at high speed every day. If you just drive to work and go to a long distance on weekends, you will need to charge the battery 3 times a week.
If you only charge it 3 times a week, it will take 700 years to reduce the capacity to 80%, even if you take into account the aging problem of the battery.
"Mr. Ding! The service life of this battery is amazing! I want to buy one as a family heirloom!" Zhang Kai has completely erased his worries about the cost of the battery at this time. Now that the service life is astonishing, the cost is simply not a problem.
Ding Jie said: "This graphene battery is very powerful. As long as the trams developed in the future are equipped with this battery, the battery life will never be considered again!"
"You're right! After purchasing this electric car, users can keep the battery and replace it with a new electric car even after the service life has expired." Zhang Kai also thought of this situation. Based on these, the sales of this tram will not be far behind.
After Ding Jie talked about the problem of battery replacement, he thought of a detail problem, "The battery of the same model we will develop next will use the same size of battery, so as to avoid the problem that the battery cannot be used when users change cars in the future. .”
This is indeed a problem. If future customers use the battery to change the car, and the size and model of the battery are different, there will definitely be problems.
So this problem must be solved now, as long as the same size battery is used, there will be no replacement problem in the future.
"Mr. Ding, you are still thoughtful! I will write it down, and the next development will use the same battery size!" Zhang Kai really admires Ding Jie more and more. It's really hard to think so far.
"Let's prepare to produce new cars next. The graphene battery factory has been settled, and a factory will be built nearby. I will buy an empty factory. As long as the equipment arrives, I can produce batteries!"
The size of the battery is much smaller than that of a tram. Although graphene technology is very difficult, its production is much simpler than that of a car, so the speed is also faster.
Ding Jie continued: "The production of cars will start this month, and the production of batteries will start next month. The progress should be able to catch up by then. After two and a half months, the new car will be officially launched!"
Now that everything is almost ready, it will naturally be put into production. Now the C-class car is the shortcoming of Wanxing Automobile, and it must be developed as soon as possible.
In order to prevent those who want to buy high-end cars, because Wanxing Automobile does not have this type, they will go to other brands to buy, which is a loss.
"I see, let's assign tasks and prepare for production!" Zhang Kai thought of another question and asked, "Boss Ding, these two cars haven't been priced yet, should we customize the prices now?"
"Well, yes! Let's talk about the cost price first." Ding Jie set a price first. If the cost of production increases in the future, it can be increased before the sale, and it will not affect anything.
"Wait a minute." Zhang Kai took a document on the second floor of the research institute, which had already calculated the cost price of the two cars.
"That's right, the cost price of this C-class car is 15 yuan. Because of the motor problem, the price has increased a bit!"
These two new cars use new high-voltage motors, and the cost of each motor is 4 yuan. Adding the manufacturing cost of the car, it is 15 yuan.The reason why the manufacturing cost of the car is so high is because the cost of production equipment and workers, when all are counted together, reaches 11.
"This car is called Wanyi! It means elegant! As for the price, after adding the cost of the battery, it has reached 35 yuan. If the price is too low, we can't make much money. Let's sell it for 60 yuan! "
Ding Jie also considered the cost of the 4S store. Subsequent sales and land occupation are all a sum of money. If the profit is too low, there will be no money at all.
This car is only sold for 60 yuan, with a profit of 25 yuan. If the battery is calculated, it is 30 yuan, and the price of the car is 30 yuan.
"Mr. Ding, I don't think the price is high at all! The high-voltage motor used in this Wanyi is equivalent to a 3.0T engine, which is very powerful! Even if it is sold at a higher price, there is no problem."
Zhang Kai is very satisfied with the performance of the motor. Under high pressure, the speed is very high, which can instantly increase the speed of the car, which is equivalent to those fuel engines that reach 3.0T.
A car with such powerful performance only sells for 60 yuan, so it must be very attractive to users.
"Well! On the engine, we can produce it ourselves, and the cost price is at least doubled!" With this high-voltage motor, Ding Jie's manufacturing cost has been greatly reduced, and he does not need to go abroad to buy those high-priced motors. advantage.
Now that the cost on this is reduced, the total price can be reduced. Even if the price of the battery is relatively high, the price of this car can be considered cheap.
(End of this chapter)
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