Winning the new financial era

Chapter 362 Billion Level Target Users
During the promotion of Xiaomeng, the reaction of college students is much slower than that of graduated seniors.

Because the mainstream users of Huimin Bicycle, Pinduoduo, Ruixiang and other companies are still mostly social people who have graduated from college.

After seeing advertisements in various apps and online, they immediately downloaded the Xiaomeng app, intending to retrieve their lost youth.

Since the resumption of the college entrance examination in China in 1977, as of 2016, the number of college students has been almost 1.15 million, of which about 2700 million are in school, and about 8800 million graduates.

The number of groups is so huge, basically accounting for 10% of the total population.

在1997年前的20年里，中国每年录取的大学生人数不过几10万人，在1997年、1998年达到了100万人左右。

However, after the enrollment expansion of colleges and universities in 1999, the number of college admissions began to increase significantly every year, from 160 million in that year to 2005 million in 500, and then to 2016 million in 704, climbing steadily!
These figures do not include the number of non-college entrance examination qualifications such as adults, self-study, and evening colleges.

Deducting graduates born before 80, that is, excluding college students before the expansion of enrollment in 1999, the number of college students who were born after 80 and have graduated is about 7500 million.

These 7500 million people, together with the 2700 million college students in school, add up to almost 1 million people, all of whom are the target users of Xiaomeng.

why?Because of their youth, the oldest post-80s generation is only 36 years old.

Those born in the 50s, 60s, and 70s basically don’t come to play with Xiaomeng. They are all at the age of having grandchildren, and they don’t have that leisurely mind. They probably only play WeChat.

The post-80s and post-90s are full of energy and are the aborigines of the Internet. They are also more interested in new Internet social products and are more willing to try new ones.

Most of the users of several software such as Huimin Bicycle, Doushi, and Touronghui are young people, and a considerable proportion of them are college graduates.

After playing the nostalgic campus feelings, users bought it very much, and they all downloaded Xiaomeng, ready to experience it.

Douvision has made the biggest contribution here. Among the registered users, there are not 3000 million college students, but 2000 million.

Douvision also launched a challenge, "You in University and You Now" School Cute Posting Challenge.

Many users responded to the call and uploaded their own works.

Users who have not uploaded their work can also download the Xiaomeng APP through the link at the bottom right of the video that they have swiped.

For a while, Xiaomeng's users surged.

At the same time, various groups of Xiaomeng were quickly established.

Because there has never been an app that helps universities screen alumni so accurately and strictly.

Every user must authorize their own Xuexin.com information, so there is no counterfeiting.

Without the authorization of Xuexin.com, there is no way to use Xiaomeng APP normally.

This makes some users who come here admiringly but have not studied at a university feel helpless and feel despised.

Some people spoke on Weibo and forums, calling on Xiaomeng to lower the academic requirements, preferably lowering to a junior high school diploma.

People who graduated from junior high school, high school, and technical secondary school also have alumni?You can't make a distinction, can you?

The information authentication mechanism established by Xiaomeng through Xuexin.com has made it convenient for many users to find alumni.

Whether it belongs to a school or a department, you can see it at a glance by clicking on the personal information column.

Of course, the user can choose the opening scope of this information bar, there are "only friends can see", "only alumni can see"... many different options.

In addition to lively chat groups, the alumni network and short video sections are also very popular.

Some male students who are doing well posted their jobs, companies, luxury cars, and mansions through pictures and videos.

Those who engage in scientific research and technology are not to be outdone, and posted their various honorary certificates.Although not as rich as you, I have honor!
The beautiful girls also shared all kinds of beautiful photos of themselves. Although they are no longer as pure as they used to be, they look extraordinarily radiant under their exquisite dress.

Everyone showed their best side and the most exciting life, as if they wanted to tell their classmates and alumni that they had a good life!

This is also human nature, just like a classmate reunion, if you don't show off, how can you be worthy of your hard work and obscurity during your studies.

At this time, the most uncomfortable people are those former campus stars.

He used to be a famous figure in college, but after graduation, he disappeared from everyone.

Watching the little guy in the class or some inconspicuous little character in the department skyrocket to [-] miles after graduation.

Or start your own company, or become a company executive, live in a luxury house, and drive a luxury car.

The self-esteem that had been smoothed by life burst out again, and he just pretended to be dead at school, without replying to messages or posting any updates.

Just silently watching all the joking and joking in the class, as well as all kinds of showing off wealth and work on the alumni website...

Xiaomeng's various data climbs did not have much impact on the server.

Ruixiang Group has its own cloud computing center, and has successively arranged computer rooms in several regions such as North China, Central China, South China, West China, and East China, initially completing nationwide coverage.

It is incomparable with Aliyun, which has already started to deploy computer rooms in Europe, Southeast Asia, and the United States, but the cloud computing resources are sufficient for the group itself and its partners.

In addition to Ruixiang Group itself, companies such as Pinduoduo, Huimin Travel, Doushi, etc. have also migrated their servers to Ruixiang Cloud.

The companies under Zhang Yida alone cannot absorb all the computing power and resources of Ruixiangyun. Ruixiangyun also provides services to Internet companies all over China.

It's just that Ahri and Penguin couldn't compete, so they barely signed some financial clients and occupied a small share of the domestic cloud computing market.

The real embarrassment for the Xiaomeng operation team is the content!
The Xiaomeng APP is full of content showing off wealth, and the operation team is very worried that this will destroy the community atmosphere and cause the loss of users.

If one user shows off his wealth, and then drives other users to show off his wealth, a good campus social app will be turned into a mess.

In order not to ruin the big game, the operation team adjusted the algorithm.

Through the content distribution mechanism, the video and graphics of showing off wealth are limited.

The daily work dynamics of rural teachers, college student village officials, and scientific research workers are given a flow preference.

In the words of Zhang Yida: We must establish correct values ​​for contemporary college students.

……

"Passing by, don't miss it, come and download the Xiaomeng APP, and discover more interesting things about campus.

In Xiaomeng, you will meet outstanding peers, broaden your network, and broaden your horizons.

There are also brothers and sisters of the same major to answer your questions, understand the professional employment prospects, and make a good career plan..."

On the campus of Chuanshu Communication University, Xia Gan was standing next to the roll-up display, holding a loudspeaker in his hand and yelling.

Many passing girls glanced at him, covered their mouths and ran away with a sneer.

Xia Gan, on the other hand, looked indifferent. He had been out on business for a long time, and his face had already become thicker than that of a city wall.

He has never been cowardly in such a small scene.

Two fashionable and well-dressed girls stepped forward, and one of them giggled and asked, "Mr. Xia, what kind of big project are you working on?"

"Didn't you see the big characters?" Xia Gan pointed to the roll-up next to him, "Xiaomeng Software, help you find your other half!"

"Yo, the jingle is all on the line."

Xia Gan waved his hand, "Okay, don't talk about that anymore. Yu Kexin, you can quickly help me complete a task, just download this software."

Yu Kexin said: "Haven't you been recruiting that Internet celebrity recently? How did you start pushing the ground?"

"Hey, it's hard to say!" Xia Gan sighed, "The brokerage industry is not easy to do, so only doing odd jobs can make a living."

"Tch, you're lying!" Yu Kexin's face was full of disbelief, and she muttered, "You already drive a Porsche, and you still need to do odd jobs."

"Don't talk about that useless, quickly help me download the APP, I have received 1000 download tasks.

Later, you also mobilize the good sisters around you to download a few for me. "

After Yu Kexin downloaded it, she registered and authorized Xuexin.com information according to the procedure.

"Hey, isn't this Director Jia?"

Hearing Yu Kexin's exclamation, Xia Gan also leaned over to take a look.

"Desert Island 2 is about to start filming, and I hope this work will achieve more brilliant results than the previous one.

Now there is still a lack of female number two and female number three. Girls from art colleges or who love acting are welcome to recommend themselves. "

After Xia Gan saw this post on the alumni network, he pursed his lips and said, "Hey, who am I?

"Is it really Director Jia?" Yu Kexin asked.

"You click on his personal information column to see, don't you know? Everyone's Xiaomeng account has authorized Xuexin.com's information, so it shouldn't be fake."

Yu Kexin looked excited, "Then can I add him as a friend? How about I recommend the second female number?"

"I advise you to stop thinking about it!" Xia Gan sneered twice, "Jia Zhengjing heard that he is a lustful and hungry ghost, and many senior sisters in the previous sessions were ruined by him."

"On the alumni website, I see that many seniors and sisters who graduated from our school have registered accounts. You can go to other people to try and see if you can get a role."

Xia Gan waved his hand again, "Of course, I'm just giving you advice, you should make up your own mind!"

There are more than 2000 universities across the country, and there are still many campus promoters like Xia Gan.

Among them, some used to be the campus promoters of Miaofenqi and Lefenqi, and some were the promoters of Gaomeng APP.

The Xiaomeng operation team found them and organized them. In addition to delivering promotional materials to them, they also spent a huge amount of promotion fees.

Every campus promoter has his own exclusive promotion QR code. The background can count the number of promoters and distribute commissions according to the number of people.

The commission is not high. If you promote a college student to register and grant credit to Xuexin.com, you will be rewarded with 10 yuan.

It's not as good as the reward of 20 yuan for registrants and 20 yuan for recommenders, but chatting is better than nothing.

Many students did a great job, promoting and registering dozens or hundreds of people in one day.

Compared with graduated college students, the promotion of current college students is relatively slow.

But the user fission is very fast. After many students register on Xiaomeng, they are very yearning to see the work and life of their brothers and sisters displayed on the two sections of the alumni network and short videos. Isn’t this the self in a few years?
Students majoring in computer science asked their brothers and sisters: Ahri, Penguin, Qiandu, Ruixiang, which company pays better?

Students in the medical school asked their brothers and sisters about employment hospitals, and students in teachers' colleges inquired about employment schools.

Students who have not yet registered for Xiaomeng, it is interesting to hear roommates and classmates mentioning all kinds of Xiaomeng, and it is helpful for accumulating contacts.

So they also registered Xiaomeng accounts one after another, preparing to meet some brothers and sisters from the same school or the same major.

This has caused a lot of pretentious brothers and sisters. There are many comments under each post, asking about this and that.

Some people did not reply directly, while others patiently responded to the students to answer their doubts.

(End of this chapter)