My father is an entertainment tycoon

Chapter 250 Cultural Invasion
Half an hour later, the performers walked off the stage, and Anze came out from the backstage. The screams at the scene were no worse than those of the hottest stars. Tens of thousands of people shouted Anze's name.

Anze has his own fans, but they are all rational fans. He has never operated, and he has been emphasizing that fans should not treat themselves as stars. People also agree with his worldview.

And later on, Anze's career is getting bigger and bigger. As a fan, when they meet each other, they will be bluffing, and they will lose more points.

Most of the screams at the scene came from fans of other artists. This awards ceremony gave the audience too many surprises.

In the Chinese music scene, not only artists and economic companies are concerned about its future, but even fans are the same.

The changes of Blue Fire this year are seen by the world, and the transformation of this awards ceremony is also seen by the audience.

For Anze, although he is very young, the audience has respect from the bottom of his heart.

On the big screen, the audience stopped shouting when they saw Anze pressed his hand, which made all the artists envious.

"In this situation, I am very proud. Our music industry is moving towards a more complete and mature system. I am honored to have so many musicians and celebrities from all walks of life here tonight. I also hope that under your witness , Lanhuo will become more and more professional and bring you the best service.”

Anze's words made the artists on the scene take the lead in applauding, and positioning Lanhuo as an artist's service link won the favor of all the artists present.

"Okay, let's not talk nonsense, this time I am awarding the Newcomer of the Year, please watch the big screen."

There are many artists nominated for the best new artist, and the top three new-generation musicians on the monthly list are likely to be nominated for this award.

A total of seven groups of artists.

Anze opened the envelope, slightly surprised, it was him again.

Anze didn't know who Lan Huo's award belonged to, and he didn't worry about it. After all, he relied on data to speak.

"Let's congratulate Luo Ziping again!"

Luo Ziping, who was still immersed in the award for the best national style work at the opening, was stunned again, what the hell!Is this TM Newcomer of the Year also me?
Standing up, going to the stage, looking at Anze on the stage, Luo Ziping felt a little weak in his legs, this damn living boss!

"Congratulations!" Anze handed the trophy to Luo Ziping.

Luo Ziping bent down to ninety degrees: "Thank you, leader!"

An Ze was happy, patted him on the shoulder, and gave him the podium.

This action made Luo Ziping's face turn red, and his head shut down immediately. He hadn't spoken for a long time, but An Ze actually patted him on the shoulder. Does this mean he is very optimistic about himself?

Seeing Luo Ziping froze in place, Anze stepped forward. He listened to Luo Ziping's national style work, which was indeed very nice and talented. His voice was different from that of a young man, a little Like Mao in the previous life.

An Ze put his arms around Luo Ziping's shoulders, this action made the audience on the scene and online all smile.

At this moment, Anze is like an old patriarch, even though he is very young himself.

"Don't be nervous, isn't he excellent?" The first sentence was addressed to Luo Ziping, and the latter sentence was addressed to the audience.

"Yes~!"

The audience's responses were deafening.

"Don't get excited. I listened to your music. It's the kind of music that can make people quiet. This award is to affirm your talent, but don't be spoiled by these honors. You still have a long way to go. I look forward to more from you s work."

The reason why Anze came to present the newcomer award is to encourage newcomers. The future of Chinese music lies in newcomers.

Anze's words gradually calmed down Luo Ziping's mood. These words carried a lot of weight, because they were spoken from Anze's mouth. He could really feel the approachability and kindness of this boss, which made Luo Ziping feel very sad. Touched, I have a mentality that I have to be like Anze in the future.

"Thank you Mr. An, thank you everyone, this feeling is incredible. For us independent musicians, there are too many surprises this year. I sincerely hope that the platform of Bluefire Music will get better and better. I will also stick to making music My original intention is to walk on this road, and I hope that we will have more magnificent encounters in the future, thank you!"

Amidst the congratulations from the audience, Luo Ziping stepped down from the stage, He Xiang called Anze to stop, Anze took the stage with great difficulty, how could He Xiang let go of this opportunity, and he also had a script in his hand.

"haven't seen you for a long time."

"haven't seen you for a long time."

The two hugged gently as a greeting.

"Mr. An, I heard that Blue Fire is going to restart the original musician program this year?"

An Ze nodded: "Yes, but the name has been changed, and the new program is called Huaguo Hao Song. Our original intention is to pay more attention to the work itself, and rely on the work to speak. Music is a common language all over the world. It doesn't matter what it is and what mood it is. Use my own works to express, so I am also here to invite all musicians in Huaguo, whether you are an artist of a certain company or an independent musician, you can sign up to participate, our program only speaks through works."

"Wow! You mean even established musicians can sign up?"

"Of course, but there are risks. For example, teacher Fei Yiqing, who is sitting in the front row, also participated in Hua Guo Hao Song, but his final score is not as good as that of the newcomers. He may become a stepping stone for the newcomers."

Anze's words made many independent musicians eager to try it out. They didn't have much exposure resources, and they definitely wanted to sign up if they finally got the chance.

"As long as it's an original track, you can participate no matter whether you have qualifications or not."

This is the only advertisement today, and it can be regarded as Blue Fire doing something practical for Chinese music.

Only rely on the works, don't care about the relationship, as long as you dare to come, you will be treated equally.

This is also the trend of the entertainment industry. In the era of the proliferation of self-media, major entertainment companies can no longer control the channel of hype, so real skills are becoming more and more precious.

Blue Fire Music is a music platform. It is not afraid of any musician's popularity, but it is afraid that musicians will not be popular. Whether it is an artist of a large company or an independent musician, only when the musicians get up, the future of Blue Fire will get better and better.

Now that Blue Fire has a strong background, it is not a certain entertainment company that can do public relations, so Ou Qianyun has more confidence to carry out these projects.

The awards show continued. Interestingly, Anze also won the award, the best composition, which piece?my dream.

This song was bombarded by The Voice throughout the summer vacation, and it was played once every time the show was over.

The best male singer was awarded to Fei Yiqing, and the female singer was naturally Yu Qiu's. These two awards were almost undisputed.

Fei Yiqing sang the song Yijianmei before entering the group of The Voice, which set off a retro trend.

Yu Qiu's achievements in the international arena are outstanding, and he is also number one in two months. The two best awards are well deserved.

At the end of the party, Yu Qiu sang her international debut song complicated.

Under the stage, An Ze looked at Yu Qiu, perhaps after being baptized on the international stage, he finally had the aura of a pop diva, holding a microphone and bathing in the sound of the band's music, shining brightly.

In the audience, countless artists looked eagerly at the figure standing in the spotlight. The beginning of 2017 belonged to Yu Qiu.

When the party ended, people from various media outlets held their laptops and frantically made phone calls.

There are too many famous scenes in this annual awards ceremony.

Anyu, Anze, and Wu Chuan were on the same stage, and independent musician Luo Ziping won the three awards of the best national style, the top ten of the year, and the best newcomer and kissed the stage lightly.

The divination of Girls' Generation sparked a chorus, and Mu Ranqing, who debuted at the same time as Anze, shed tears on the scene, and finally won a trophy for the top ten of the year, and Yu Qiu's final complicated ending.

Undoubtedly, this is a music festival in the Chinese music scene.

In a hotel not far from the gymnasium, both Anze Anyu and Wu Chuan settled down in this hotel. In the lounge on the second floor, the three of them gathered for a while.

Ask the waiter to bring over a nice bottle of wine.

Wu Chuan looked at An Ze with a trace of resentment in his eyes, and said quietly: "Lan Huo has been completely reborn now."

An Yu couldn't stop laughing: "Old Wu, you are called stealing chickens and losing money."

Wu Chuan really had a headache, mainly because Liu Tengfei gave him such a powerful impression, who could take advantage of Liu Tengfei?

However, Anze told him that he not only took advantage of it, but also stepped on Liu Tengfei's position.

The flowers bloomed at both ends. When the blue fire music was rising day by day, the TX music gradually came to an end.

"When I think of Liu Tengfei, I feel better. In fact, I can only be regarded as a fish in the pond. Liu Tengfei is the one who suffers the most. According to gossip, Liu Tengfei has adjusted the strategic direction of TX Group. According to his original plan, after his integration, the music industry of the TX department is going to be listed. According to people in the industry, it is going for a market value of hundreds of billions. That is to say, this time your brother destroyed TX's hundreds of billions interests, but Liu Tengfei deserves to be the richest person, and immediately invested in another online shopping platform."

Anze was stunned for a moment, and asked, "Online shopping platform? Are you dating Ma Boyun again?"

Anze really didn't know about this, but he knew that Liu Tengfei wanted the TX music industry to be listed. In his previous life, it was indeed listed, and the market value exceeded [-] billion. Wu Chuan said that he destroyed TX's [-] billion interests. This sentence is not an exaggeration.

An Yu answered: "When did these two big guys not fight? But it's a good thing, won't you be able to develop if they fight you?"

An Ze raised his eyebrows and said something coquettish: "I'm not afraid of meeting Liu Tengfei face to face. What does it matter to me whether they fight or not?"

Wu Chuan and An Yu looked at each other, feeling a little inferior. This damn dared to say such things to the richest man. In fact, An Ze really did it. A WeChat message scared Liu Tengfei.

"It is said on the Internet that apart from the Ants and TXs, you are the most likely to become a third-party faction. I am curious about your own opinion. Can you really reach that point?"

Anze shook his head and smiled: "Why are you so concerned about my industry? No one can predict what the future will be. In fact, I started out like you, just messing around in the entertainment industry. I won the blue fire to open up the company's channels. Douyin is to assist the blue fire. Fire was created, TX blocked me, and WeChat was born to retain users of Lanhuo and Douyin. So, looking at it this way, my industry can be regarded as revolving around the entertainment industry. If the two of you are me, the next step How to go?"

This question made An Yu and Wu Chuan both silent, and they were amazed in their hearts. In fact, it was what An Ze said. He was forced to become so big. He just wanted to better develop his own entertainment industry. It's annoying.

After a long silence, Wu Chuan said: "Lanhuo, Douyin and WeChat are all platform-based products. In theory, as long as there are users, there are infinite possibilities. The key is to launch these three platforms. Isn't that what you are doing?" What are you doing? All three industries are in line with international standards.”

Anze shook his head slightly, there were some things that even the elder brother and Wu Chuan couldn't see through.

"I am not very optimistic about the development of these three platforms abroad, or they all have bottlenecks. They may achieve leapfrog results in the short term, but because of the different cultures of each country, it is difficult to land and have vitality. How to solve this problem? That situation is the real problem.”

How to untie it?The cultures of different countries are different. Can Douyin be popular in China or in M?Blue Fire Music is a music platform belonging to Huaguo, can it go to the world?
Then there is WeChat. There are social artifacts like Facebook in foreign countries. Can WeChat survive abroad?

From Wu Chuan and An Yu's point of view, there is no solution, as Anze himself said, it may usher in a short-term leapfrog development, and it is too difficult to really land abroad and have vitality.

Not only are you making progress, but there are countless geniuses and evildoers abroad who are staring at the big cake of the Internet, so why should your software land and survive in my country.

Seeing Wu Chuan and his eldest brother remain silent, Anze pretended to be mysterious and said, "There is a solution."

Wu Chuan and An Yu stared at An Ze, waiting for the next sentence.

"Cultural Invasion!"

The four words made Wu Chuan and An Yu's eyes brighten, and they both felt that they had grasped something, but they were a little fuzzy.

"The Internet has made the whole world smaller. There was a saying about the global village a long time ago. Who can dominate the global village depends on the cultural background and cultural development. Huaguo lags behind Europe and the United States for decades. Why did it catch up so quickly? Come up? Because we have 5000 years of cultural heritage and a solid foundation.”

"The development of our country is getting better and better, but we have fallen behind in cultural development and are far behind the speed of national development. Country M is a country with a history of only 200 years, but its culture can sweep the world. This proves that we as cultural people still need to work hard.”

"How does culture invade? It's how we as cultural people develop our culture. We should not only consider the shining points in our culture, but also how to make the world accept our culture, or develop a culture that is easy to spread. For example, the movies released by the three of us during the Spring Festival this year."

"In the 21st world, movies are the most simple and rude way to reflect culture. To put it bluntly, it is also brainwashing. The core users of my industry, that is, people, can only accept my culture willingly after people from all countries agree with the culture I created. Products, this is my ultimate core competitiveness.”

"For example, Iron Man in Marvel, how many people like Iron Man in the market now? How many people are willing to spend money on Iron Man models and toys? This is already a huge market, and it is also a It’s a cultural invasion, and people are willing to spend money to pay for these cultures.”

Anze didn't go into details, he just used a relatively common analogy, how to let the major platforms in his hands land in the cultural invasion?For example, in the world's most popular movies, people use WeChat to communicate, and listen to songs on the Blue Fire music platform. These are subtle influences.

People who like this culture will naturally dig deep into the products, and finally identify with the culture to discover the advantages of these products.

At that time, they will also find out that these highly popular products are still a boss, and these easter eggs are more powerful than any celebrity advertisements.

An Ze's description made Wu Chuan and An Yu's eyes widen. Although An Ze repeatedly shocked them, they still broke away from their three views.

While they were still worrying about the box office, people had already thought about cultural invasion, and they had already started planning. How terrifying is this person?How many years ahead of them in thinking?
Wu Chuan chirped and chirped for a long time without saying a word.

An Yu's condition is better, even his eyes are getting brighter and brighter. When he was working on the Qiudao series, he pondered a question, how to make the Xianxia culture land in the present, and finally he decided to use a modern background to spread out the plot.

He invited many people to write the scripts of this series, and finally completed it with the joint cooperation of several Internet writers and young screenwriters. The old generation of screenwriters can no longer adapt to the new development of traditional culture.

But at that time, he was only thinking about how to film and produce this series well, so as not to be looked down upon by foreign filmmakers, and he didn't think about the concept of cultural invasion.

After Anze's "flickering", it suddenly dawned on us that we filmmakers are cultural developers, and we have to systematically master the skill of how to develop culture.

An Yu was a little excited: "Then according to what you said, I'm going in the right direction?"

An Ze raised his eyebrows, with a smile that was not a smile. In the subconscious meaning of the elder brother's words, he had already agreed with the theory he said earlier, which proved that his deception had succeeded.

In fact, how could Anze know what is the right direction? He is crossing the river by feeling the stones, but he himself believes in that theory, and only by believing in himself can he lead the people around him to believe it.

This is the experience he summed up by combining the two worlds. Maybe the people who made Marvel didn’t think about cultural invasion at the beginning, just like the big brother, they only thought about how to let the audience accept their own movies, and finally made it bigger. Hence the concept of cultural invasion.

Anze said this concept in advance, which shocked An Yu and Wu Chuan, even if Zhu Zhengming and Wu Pingchang were here, it was also shocking, the environment restricted the pattern.

"Yes, why don't I make my own movie, I want to shoot the series you made, because the development of the Qiudao series is suitable for dissemination, if you shoot fairy tale movies, ancient backgrounds, the kind of confrontation between evil and evil, the special effects are ready, Domestic audiences may be able to pay the bill, but what about foreign audiences? They don’t know anything about gold, wood, water, fire, and earth, and the concept of righteousness and evil is backward in the art form of movies. The devil is not the devil, the right is not right, how clichéd?"

　Two in one, let the chapters become double!Thanks to Z for the two hundred rewards, for the most powerful thousand rewards when you were cute, and for the heartbroken four thousand rewards for Hualuo Weiliang, the big guys are cheating!Take care of me!
　　
　
(End of this chapter)