Entertainment upstart

Chapter 582 Premiere of "Journey to the West Conquering the Demons"

Some of these were purchased and invested by Zhou Xia, and some were selected by the company based on its strategic goals.

After Zhou Xia read them one by one, he signed them for confirmation.

The listing of Xiahua Film and Television is only the first step, and the next year will be the road to annexation.

Think about how after Huace went public, it acquired Keton Media for more than one billion yuan, and later spent money to acquire other small film and television companies, becoming the first film and television stock to break through [-] yuan per share.

Now the stock price is not that strong anymore, falling from 33 yuan to [-] yuan, but after Xiahua Film and Television went public, it drove the entire film and television entertainment sector, and the stock prices of several other listed companies have increased.

After all, it is difficult to buy the tradable shares of Xia Hua Film and Television, and the capital is optimistic about the development of the film and television entertainment industry, especially Xia Hua's rapid rise. Shares, I want to get a share of the dividends of industry development.

But now it is different from the original time and space. Xiahua Film and Television seized and acquired and controlled other small film and television companies long ago, such as Huanrui and Keton. Or investment holding, or mergers and acquisitions, which will squeeze the development of other companies, and these hot money and capital will not necessarily gain benefits if they are transferred to other companies.

After all, in a few years, the hot money in the film and television industry will decrease, and it will return to normal, and the stock price will almost always fall, most of which will be around 10 yuan.

In order to prevent Xiahua Film and Television from falling into this situation, Zhou Xia naturally made arrangements in advance to ensure Xiahua's revenue and increase the rate of return.

For example, projects such as Xiahua Film and Television Building, Xiahua Film and Television Base Construction, Xiahua Cinema Investment, and Xiahua Online Drama Production will all be stepped up, and preparations will be started as soon as possible to gain opportunities for future development.

If Xia Hua has his own building and film and television base, then the corporate image and the ability to independently produce film and television dramas will be improved.

Especially for the film and television production center and the special effects production department, Xia Hua has to invest a huge amount of cost every year to hire other companies to complete them.

Cost is one aspect, and there is always a tight schedule and arrangement, which will delay many things.

Last year, Xia Hua spent more than 4 million filming in China Film, Hengdian and other film studios for film and television drama production. The post-production special effects production of film and television drama was outsourced to Weta and Industrial Light & Magic even more, reaching [-] million!

Among them, the production of special effects is only the investment in the upper and lower parts of "Painted Skin 2" and "Legend of Sword 4". If there are more works in the future, the investment will definitely be higher.

The current special effects department of Xiahua Film and Television can only do some moderate special effects, and the requirements are high, even the ultimate special effects can't be done.

The investment in these major projects is often hundreds of millions, billions, or even billions, which cannot be completed in a short period of time.

Now it's just the start, or the initial investment, and the follow-up will be completed step by step within five years.

Take Xiahua Building as an example, the total investment needs to be several billion, and the land must be purchased first, and then the building can be built.

As for the film and television foundation, it is to seek the cooperation of the local government, and then build it together. In addition to Xia Hua's own use, it will also be used by other film crews, film and television companies, and even tourism in the future.

Now the domestic Hengdian is the largest, and many other film and television bases have been built, but there is no film and television base specially built for classical fairy tales and oriental fantasy that Xia Hua needs.

Considering that film and television dramas and web dramas will show the infinite imagination of many online novels in the future, Zhou Xia and Xia Hua's senior management decided to build this brand new film and television foundation.

At present, there is no film and television base with such a theme in China. If Xia Hua builds it well, it will be able to occupy a place.

After all, most of the later hit dramas, false mythology, false comprehension, and false fantasy ancient costume love dramas, most of those scenes were synthesized with special effects in post-production, which still looks obvious.

The construction site of the film and television base has not yet been decided, so it is difficult to choose. Considering the beautiful scenery and convenient transportation, it is best to combine tourist attractions and support from the local government, so it is difficult to find it in a short time. The most suitable location.

After Zhou Xia finished reading the proposals, the time passed quickly, and it was four o'clock in the afternoon in a blink of an eye.

The assistant came to remind him to meet several directors and prepare to attend the premiere.

Zhou Xia hurried out of the office and came to the company's general meeting room. He saw several major directors of the company were there. Today's premiere's protagonist Zhou Xingxing, as well as Lao Mouzi, Xu Zheng, Ning Hao, and Xue Xiaolu all came up.

After the premiere, after watching the movie, and attending the company's annual meeting in the evening, Lao Mouzi, a big boss who was too lazy to come out to socialize, was persuaded by Zhou Xia, and the others naturally had no reason to shirk.

Zhou Xia greeted several directors one by one, then sat down and talked for a while, then hurriedly changed clothes and put on makeup.

After the end, he came out and planned to take a car to the premiere.

This time "Journey to the West Conquering the Demons" was held at another Miaoyan cinema in the imperial capital, not the one near Xiahua Company last time, but a newly built one in Zhongguancun.

This theater is the second largest theater in the Imperial Capital built by Miaoyan Cinemas. The largest theater can seat more than 500 people. Because of the popularity and high-end image of Xiahua Film and Television, it rented one-third of the tenth floor to Miaoyan Cinemas at a low price to build this cinema.

But these concessions, today with this premiere, will definitely be able to recover, and make a lot of money.

The premiere of Xiahua Film and Television is full of stars, half of the entertainment industry will be there, and hundreds of millions of viewers will watch the online live broadcast, and the recorded video of the program will also be broadcast on the movie channel premiere program
The degree of attention and dissemination will increase the popularity of this new commercial plaza, and let many people know that the merchants renting here will gain more potential customers, and the rent of the group to which the mall belongs will charge more, etc. Wait.

Zhou Xia didn't wear a high-tailored suit today, but a custom-made modified version of the bagless Chinese tunic suit. He looked particularly energetic, and it also well reflected his emphasis on traditional culture.

His current attention and traffic are much higher than those of Xiao Xianrou in the circle, but after all, his status is different, and he is no longer a pure idol star, so when attending some occasions, he will dress carefully.

At Xia Hua's annual meeting after the premiere tonight, he is the host, not only to thank the employees of the whole company, but also to other colleagues in the industry to celebrate Xia Hua's growth with them.

His attire is naturally more dignified and stable, even more mature.

Before Zhou Xia walked out of the company, she saw Yang Tianzhen walking over. Seeing her expression, she wanted to say something, but hesitated.

Zhou Xia took the initiative to speak: "What's the matter?"

"Boss, who are you going to bring as your female companion on the red carpet this time?" Yang Tianzhen asked, originally Zhou Xia didn't specifically explain these things, and they were all arranged by her.

Now they are about to set off to walk the red carpet. She has not made a decision because several artists have opened their mouths and it is difficult to arrange.

"Not yet arranged? Everyone wants to walk the red carpet with me." Zhou Xia understood what Yang Tianzhen meant, and knew that she was not easy to offend anyone, so she didn't blame her.

"Xiaohu, Yaya, Sisi, Tangtang, and Yufei all asked me."

"Just five of them?"

"I've already made arrangements for the others." Yang Tianzhen said tactfully.

For other artists, even Xiao Ai, who has the best relationship with her, she will tell the truth without fear of offending. Only these five people, because they are the most popular now and have a deep foundation, it is very embarrassing for her to arrange them.

"Then arrange for them to go together, and I'll go behind!" Zhou Xia wanted to say that the five would go with him, but finally decided to forget it.

Originally, there were all kinds of gossips flying all over the Internet, and some people with big brains actually guessed that he was related to these people, and now if they walked the red carpet together, wouldn't there be more evidence?It's better to develop insignificantly!

"Okay, I got it." Yang Tianzhen was extremely happy, the boss made the clearest arrangement, so she didn't have to offend anyone.

"By the way, wait a minute, and give me a list of confirmed guests for the annual meeting tonight." Zhou Xia hurriedly asked after thinking about this matter.

Although he personally wrote invitations and even made phone calls to many big-name stars and directors he had worked with, he said he would definitely come and he didn't pay attention.

"Boss, Brother Jie and Brother Long will all come. In addition, the third master of China Film Group, the boss of Anle's Jiang, the bosses of Huanrui and Huace will all come, and the seniors in the entertainment industry, such as Mr. Xuejian and Mr. Meijuan, will also come. back."

Yang Tian really knew what Zhou Xia meant and immediately replied.

"That's good." Zhou Xia nodded in satisfaction, and left the company with his assistant to take a car to the red carpet premiere of "Journey to the West: Conquering the Devil".

(End of this chapter)