king of defenders

Chapter 791 Rich and Willful

"Brother Zhao." Meng Yun waved his hand and said, "Listen to my thoughts first."

Zhao Hao nodded: "Okay."

Guo Shuyao also looked at Meng Yun, knowing that Meng Yun hadn't given up and wanted to start a sneaker brand by herself, she also wanted to know what Meng Yun thought.

Facing the scrutinizing eyes of the two, Meng Yun said: "If I want to sign with these big brands, I can definitely get a big contract. What are these brands looking for? It's not the huge Chinese market behind me. Our country With a large population and a large number of fans, this is a big cake, so Under Armor is anxious to renew the contract in advance."

"It's such a big cake, why don't we eat it ourselves?"

Hearing this, Zhao Hao began to frown. He has been in the United States for more than a year, and he is in contact with these things every day, so he knows them very well.

He immediately said: "Meng Yun, this is indeed a big cake, but brands such as Nike, Adidas, and Under Armor have already occupied a considerable market in China. Image. It can be said that a large part of my country’s sneaker market is occupied by them. In addition, some domestic sports brands also occupy some shares, and this cake has basically been divided.”

"Things are not as simple as you think. It's not that the cake has been placed there and no one has touched it. If that's the case, of course we can't take advantage of others. How about eating it ourselves? But the current situation is that the cake has been divided up. We have to If you want to build your own sneaker brand, you will have to snatch food from your mouth.”

Meng Yun nodded and said: "I understand this, but we also have our own advantages. First of all, the Chinese market is our own territory. Second is me. With my current popularity and appeal, if I create a brand by myself, I will be able to do so in a very short time. A group of customers has been accumulated over a period of time. If our products are attractive enough, these early customers will be converted into brand fans, and more scattered customers will be further attracted.”

"My idea is to be based on the domestic market, so that we have enough advantages, and we only focus on basketball, we want this part of the market."

"Under such circumstances, I think we can still grab a part of the market. As long as I can continue to perform well in the NBA, this matter will be promising and profitable."

Zhao Hao fell into deep thought.

Guo Shuyao stopped talking now, and was still digesting what the two of them had said. She hadn't graduated yet, so she was very unfamiliar with these things, but Meng Yun knew so much, which surprised her.

But thinking about it is relieved.

With Meng Yun's current status, the first circle he came into contact with was unusual, not to mention basketball-related, of course he knew a lot.

After a while, Zhao Hao said: "There is some truth in what you said. If you just want to grab a part of the market share, it's okay. The key lies in you. As long as you can continue to perform well, even if this brand cannot It is possible to compete with those big companies, but it is still possible to make money. But frankly speaking, it is not worthwhile if this is the case. This brand needs to be operated, and a lot of costs need to be invested in the early stage. If you make money in the future, I am afraid that you may not be able to sign it. There are many [-] million endorsement contracts."

Meng Yun said with a smile: "It's definitely not worthwhile in the early stage, but what if it becomes bigger and stronger? When we really gain a foothold, we can try to make it bigger and stronger, so that the benefits will be considerable."

Zhao Hao nodded and admitted this, but he still reminded: "However, this is very risky, and I actually don't recommend you to do it. Also, you are usually very busy, so you don't have time to manage the company, right?"

Meng Yun was already prepared: "That's why I'm going to discuss with you, Brother Zhao. You are my personal assistant now. In fact, endorsement contracts, business cooperation, etc. don't need you to worry too much."

Zhao Hao is a personal assistant. In fact, his task is to do some practical and trivial things. For example, after signing an endorsement contract, he needs to follow up on advertising shooting and publicity. He is responsible for negotiating with advertisers and making some arrangements for Meng Yun. Strictly speaking, the connection between the clouds is only responsible to Meng Yun, and he doesn't need to worry about contracts and the like.

However, Bill Duffy intends to train Zhao Hao, and Meng Yun trusts Zhao Hao very much, so he also undertakes part of the "broker" work.

Meng Yun wants to free Zhao Hao now.

"Brother Zhao." Meng Yun said, "If I start this sneaker brand and build a new company, I hope you will be in charge of this company."

Meng Yun himself has no time to manage it, but it is very troublesome to establish a company and build a brand. Meng Yun attaches great importance to this matter, and must find a trustworthy person who knows enough about this.

And Zhao Hao is the best candidate.

"Me?" Zhao Hao was taken aback, looked at Meng Yun in astonishment, and then shook his head again and again: "No, I have never done management before, how can I manage a company?"

Meng Yundao: "For specific matters, you can hire some professionals. Brother Zhao, you are mainly responsible for the direction. I need someone I can trust. And my contract with Under Armor is still more than a year away. Even if I want to create a new brand Wait until my contract with Under Armor expires. You can learn if you don’t know how to manage, anyway, it’s still a long time.”

As he said that, Meng Yun looked at Guo Shuyao, "Also, I'm going to let Sister Shuyao participate as well. She will graduate in half a year, and it's time for her to come out for an internship."

"I want to get involved too?" Guo Shuyao was shocked, staring at Meng Yun with wide eyes, a little flustered, "I can't, I just graduated. No, I don't graduate until half a year later, you must ask me to manage the company No, I don’t understand anything, I’m afraid I’ll screw things up.”

Zhao Hao glanced at Guo Shuyao, then at Meng Yun, and finally understood that Guo Shuyao was about to graduate, and it was impossible for Meng Yun to let her find an internship in any company as a small employee.

Instead, start your own company.

Of course, Guo Shuyao will not be rashly managed at the beginning, so Zhao Hao is needed. Guo Shuyao's main task is to study, and when the time comes, he will participate in the management of the company.

"My girlfriend has graduated from college, and if she wants to do an internship, she might as well open her own company and let her do an internship." Zhao Hao sighed secretly, this is really rich and willful!

Meng Yun patted Guo Shuyao's hand lightly, gave her an encouraging look, and said, "Don't worry, at first I mainly studied with Brother Zhao and those professionals, so it's considered an internship."

Just as Zhao Hao guessed, that's what Meng Yun meant. Instead of asking Guo Shuyao to find a company to work as a small employee, he might as well start his own company and hand it over to Zhao Hao and Guo Shuyao, so that he can rest assured.

This can be regarded as fulfilling his sentence "I will support you", it's just a change of method, anyway, she will not let Guo Shuyao be wronged.

Of course, Guo Shuyao doesn't have to create a sneaker brand if he doesn't feel wronged. He can compete with several major domestic sports brands, or even giants like Nike, Adidas, and Under Armour. It is enough to start a small company.

The reason why he insisted on doing sports, Meng Yun had other considerations.

(End of this chapter)