Rebirth of the 80s

Chapter 156 [No.168] The century-old name "Xiang Fulong"

If the "mastermind" of the fight in the principal's office today was not Xie Wenjun, old man Zhou would definitely "bring him to justice", or at least ask his parents to record his fault, but Xie Wenjun was different. Old man Zhou believed that he had If they are able to handle the conflicts between these students well, not to mention that as long as this problem student's problem is shared, there will be no good problem, and this Song Leiluo really deserves to fight, so it is better to have one more thing than one less thing, and let them handle it by themselves.

After Xie Wenjun came out of the principal's office, he escorted Song Leiluo to apologize to Yuan Jia, rewarding him with a few big bucks from time to time, telling him to hit girls and daughters-in-law...

The man has gold under his knees, Xie Wenjun can't do the thing of asking people to kneel and kowtow, but Song Leiluo is a lowly kind. When he returned to the classroom, he knelt down in front of Yuan Jia without saying a word. Xie Wenjun saw such a lowly An unknown fire raged over the incident, and he beat Song Leiluo again, telling him to stand up, apologize, sincerely, and stop these messy feudal etiquette.

Yuan Jia is not a narrow-minded girl. Seeing Song Leiluo apologized with a bruised nose and swollen face, she forgave him, but the matter was not over yet. Xie Wenjun asked him to buy the fifth student's textbook before going to school in the afternoon, and then asked the fifth student Apologizing, Xie Wenjun also said in front of Song Leiluo that if similar incidents happened again in the future, then he would not beat him up, but just cut up his ass and fed it to the dog.

After Xie Wenjun finished speaking, he wanted to steal a peach from Song Leiluo's crotch by a monkey. He was so frightened that he quickly covered it, and went to help the fifth student buy textbooks.

After being in chaos for most of the noon, Yuan Jia's stomach was growling with hunger, and her plan to buy shoes at noon failed, so she blamed Xie Wenjun for not buying shoes, saying that Xie Wenjun went there Chasing Song Leiluo wasted time, otherwise she would have put on new shoes by now.

Girls sometimes like to lose their inexplicable temper. Xie Wenjun didn't blame her. He even cajoled and lied that it was too early to take Yuan Jia out for dinner and bought shoes, but both of them were late in the afternoon. Yuan Jia even blamed Xie Wenjun for being late, and asked Xie Wenjun whether he would accept the beating or accept the punishment. Xie Wenjun accepted the punishment with a playful face, but was fined not to hold hands and kiss his daughter-in-law Yuan Jia for one month.

Can't kiss Yuan Jia and Qiaoqiao can kiss, can't kiss Qiaoqiao and Xiao Tang can kiss, can't kiss Xiao Tang... It's impossible, it's impossible that none of the three can kiss, little villain Xie Wenjun Immediately, I felt that I was the happiest man in the world.

To be the happiest man in the world, apart from being proud of his love, he has to have a prosperous career. Since the personnel system of the Linxishan Spring Water Plant became oriented towards the re-employment of laid-off workers, a big fish eating small fish merger activity has also been vigorously launched. .

The first merger target of Linxishan Spring Water Factory is the Linxi Cannery Factory, which is heavily indebted but has excellent assets. Due to poor management in recent years, the debt of Linxi Cannery Factory has reached nearly [-] million. Putting aside these superficial troubles, its fist The product "Xiangfulong" canned ham is an authentic century-old brand.

The signboard "Xiangfulong" was founded by Shen Xiangfu, a local wealthy businessman in Linxi in the late Qing Dynasty. It is said that Shen Xiangfu has a family relationship with Shen Wansan, a great businessman in the early Ming Dynasty. However, the legend is not very credible. What is more interesting is that Shen Xiangfu's business was quite large at that time, with countless banks and commercial firms, and "Xiangfulong" was his proud work in his later years.

The ham used when "Xiangfulong" was founded was the fresh and tender Linxi ham with a unique taste. Linxi ham was just a special pickling method adopted by local farmers in Linxi to preserve the quality of the endless pork hind legs. , the implementation is not widespread, and it is not the same as the famous Jinhua ham at that time.

After tasting Linxi ham, the big businessman Shen Xiangfu felt that in addition to the good taste, the meat quality was not inferior to Jinhua ham. At that time, Jinhua ham was a meaty food that was popular in the big scene, and it was also an indispensable ingredient in the Manchu Banquet. Shen Xiangfu thought Linxi ham is so good, why can't it be as famous as Jinhua ham.

Although Shen Xiangfu has countless banks and commercial firms with strong assets, he has money but no reputation at all. He thought that in his later years, he must produce a famous brand that could promote this brand. It spread to all parts of the country and has been passed down by descendants. It has become a time-honored brand that everyone will remember in a hundred years or even a thousand years. After tasting Linxi ham, Shen Xiangfu immediately decided to use his business relationship to establish "Xiangfulong" Linxi ham is promoted to the whole country.

Shen Xiangfu subverted the traditional business model of "the smell of wine is not afraid of deep alleys" at that time. Using all his personal relationships and business relationships accumulated over the years, he successfully sold "Xiangfulong" Linxi ham to all parts of the country. Good things will naturally come out. Some people accepted it. For a while, not only the common people accepted this delicious food, but even the Empress Dowager Cixi, who loved to eat pickled food in the deep palace compound, was moved by the "legs", and asked the imperial chef to use this Linxi ham as a raw material to make a big ham feast Meal to try.

As soon as the old Buddha moved his chopsticks, he was full of praise for Linxi ham. After hand-picking Linxi ham as a folk food, he paid tribute every year. Linxi ham suddenly turned into a phoenix. It has doubled by a hundred times, and it became the three famous "legs" in the late Qing Dynasty together with Jinhua ham and Xuanwei ham. Ordinary people also had no luck to taste this delicacy because of its high price. Until the founding of the Republic of China in 1911, the price of Linxi ham Only then can it be equated with value, and once again become a refreshing delicacy in the homes of ordinary people.

Since Linxi ham was appointed as a tribute by the Empress Dowager Cixi, the reputation of "Xiangfulong" has grown. However, because Linxi ham is a tribute, the price cannot be sold at a low price, otherwise it will violate the laws of the Qing Dynasty at that time. This makes it difficult to control the production process of Linxi ham. If there is too much production, it cannot be sold, and if there is too little production, it is afraid that it will not be enough to pay tribute. Therefore, it has been more than a year and less than a year, and the production balance point has never been found. The ham is either stinky and sold. If he didn't go out, it was because there were too many tributes and there was no goods to sell. Shen Xiangfu didn't dare to offend the dignitaries at the time, so he had to use secondaries as good ones to shoot himself in the foot.

Shen Xiangfu gained a good reputation because of the deliciousness of "Xiangfulong" Linxi ham, but because of the failed production of "Xiangfulong" Linxi ham as a tribute, he lost most of his fortune after decades of hard work. Compared with each other, I don't know whether it is a gain or a loss.

Xie Wenjun felt that Shen Xiangfu's approach was right, but it was only because of the environmental factors at that time that it was not a bad situation. If the discovery and production of Linxi ham were put in today's transition from a planned economy to a market economy, let the market demand come. The price of the leading product, let alone Shen Xiangfu's reputation with this delicious food, it is so difficult to make a fortune.

The discovery and production of Linxi ham is no longer the turn of Xie Wenjun, a young man in the new society. In the early 80s, Linxi ham had already produced canned ham under the sign of "Xiangfulong". It sold well at the beginning. With the passage of time, in the middle of the 90s, the products were unsalable, and the management of the factory leaders also had certain problems. They did not thoroughly study the reasons for the unsalable products, but just blindly expanded production, hoping to use the scale effect to drive down the cost. The result of diluting the profit loss caused by unsalable products can only make a large number of canned products pile up like mountains, and the debt is getting bigger and bigger.

In fact, the failure of "Xiang Fulong" lies in the management. If the factory leaders had carefully studied the reasons for the unsalable products, they would have found that in the mid-90s when advertising was everywhere, Dangdang did not advertise at all based on its reputation as a time-honored brand. , It is difficult to develop new customers without doing any publicity. On the contrary, there are fewer and fewer reasons why old customers will follow the natural law of birth, old age, illness and death.

Xie Wenjun hopes that if Shen Xiangfu can live to this day, and use his sales strategy of Linxi ham's "always" afraid of deep alleys, and actively carry out the necessary publicity and promotion of canned ham, then Linxi City Cannery Factory is absolutely brilliant Even better than back then, the century-old "Xiang Fu Long" would not be in the embarrassing situation of nearly ten million in debt today.

Both Xie Wenjun and his father felt that the 100-year-old signboard of "Xiangfulong" is indeed a rare and high-quality intangible asset, but whether the Linxi Cannery Factory is worth annexing, whether "Xiangfulong" is worth tens of millions, Xie Qingqiang Xie Wenjun has no way to answer this question in his heart. After all, the food industry is a new field, and Xie Wenjun, who has no experience in this field, dare not make random judgments.

Whether it is worth it or not, Xie Wenjun can't make a judgment, but Xie Wenjun has an idea in his heart, do it!Since you think the assets are good, you can merge them. As for whether they will make money or not, it is not possible to make a guess now. After the canning factory is merged, a series of management reforms and a series of product promotions will be carried out. See how it works when you see it.

The first merger of Linxi Mountain Spring Water Factory was launched under the auspices of Xie Qingqiang and under the planning of Xie Wenjun. The capital injection of nearly 500 million yuan to repay the debt brought the late "hero" of Linxi Cannery Factory back to life, and the remaining debts The Linxi Mountain Spring Water Plant guarantees to all the creditors of the original Linxi Cannery Factory that it will be repaid within one year with a lot of interest.

Now that Linxi Mountain Spring Water Factory, the leading private enterprise in Linxi City, guarantees that not only a lot of debts but also interest, the creditors have confidence in the original cannery, and they do not continue to press for debts, but do their best to save money on raw materials. Supply and other aspects continue to work closely with the merged cannery to support the revival of the new cannery and make money to pay off debts.

After the new canning factory in Linxi City recruited new workers on a large scale and rehired the original old workers under the premise of giving priority to laid-off workers, the ham canning production line resumed operation.

When the canned ham production line was in operation, Xie Wenjun also used the remaining 500 million yuan that was originally planned to be used for capital injection and debt repayment of the merged factory to start repackaging time-honored products and carry out publicity and promotion work.

Time-honored products are a good publicity strategy, and Xie Wenjun made some changes to it, making the "Xiangfulong" sign more legendary. The overall publicity of canned ham revolves around Shen Xiangfu, a legendary businessman. Use stories to describe people, and people to describe products.

Speaking of Shen Xiangfu, of course, one has to mention his legendary family figure Shen Wansan. Xie Wenjun used Shen Wansan as the entry point to introduce products, and interspersed Shen Xiangfu "selling" the unknown ham products to Lafayette, Lafayette The fact that Linxi ham was "eaten" into a tribute was exaggerated in a legendary manner, with a large number of TV and newspaper advertisements, and the famous products of Linxi Spring "fresh orange" and " "Xiang Fulong" together for a bundled promotion, successfully pushing this canned product to the whole country.

When Xie Qingqiang placed the first million-dollar order for "Xiangfulong" canned ham from outside the province, he knew that his son had once again created a miracle by conjuring a restaurant that was about to close down. The products in the broken factory were miraculously saved, bringing the factory back to life and creating benefits.

Such a simple industrial merger is not difficult for Xie Qingqiang. While managing the new canning factory, his eyes are set on other similar factories. He wants to continue what Xie Wenjun said at the beginning. Big fish eat small The activity of the fish proves that this simple merger activity can also be completed by itself.

In fact, the merger of "Xiang Fulong" was completely completed by Xie Qingqiang independently. Xie Wenjun just came up with some ideas behind the merger to re-build product positioning and expand the market. Dad's "ambition" is getting bigger and bigger now. Xie Wenjun was also happy to take it easy and let his father do it himself. This kind of industrial merger between a large factory and a small factory is actually thankless, and the pay is too disproportionate to the return. It is obviously not possible to rely on this kind of industrial merger.

Xie Wenjun's eyes have always been on the capital market, but if he wants to play the capital market, the first choice is to get the first pot of gold from the capital market, because it is a fool to put the money he has earned through hard work in the capital market It's really not worth it in this type of gambling game. The first pot of gold in the capital market has to rely on the Julian Technology Company, which is fighting for the big with a small one.

The "Julian Online" online chess and card game is developing steadily according to Xie Wenjun's expected good momentum. The number of registered IDs and the number of concurrent online players are increasing regularly every day. The members of the game working group are divided into two parts, and some members continue to play games. A new competitive game project was added to the platform, and another part of the members started a series of preparations before charging, such as point card production, encrypted data firewall, etc.

The event of "playing games to win a cash prize of 10 yuan" also came to an end. The 30 yuan prize was awarded to the champion winners of three types of competitive games in the form of net bonuses of [-] yuan after tax, major portal networks and computer magazines. They all conducted follow-up interviews on the competition activities, and the three competitive game champions also became famous overnight following the "Julian Online" online chess and card game. Ask "Julian Online" to continue to hold such activities.

Xie Wenjun wanted to continue to hold competitive games, but the employees of Julian Technology Company said no. This first game took them a lot of time and energy, and they were so tired that they almost heard "computer" or "chess" Words like this make me want to vomit. It is a miracle that such a super-large game was organized and completed without any mistakes by just a few people. "An announcement was made on the official website that the competition will continue, but the time for the next competition has not yet been determined. What is certain is that the content of the next competition will be more and the prize money will be doubled!
Xie Wenjun is thinking that the next game will be held after the "Julian Online" online chess and card game is officially operated for a fee. When the company's funds are collected, Julian Technology can be formalized, multiple departments will be established, and more people will be hired. , When the time comes, there will be enough manpower, not to mention hosting some online chess and card competitions, even hosting the Olympics, no, it’s a bit exaggerated, hosting the World Cup is also an exaggeration, it’s no problem to hold a King of Fighters Fighting Competition, shit, it’s still an exaggeration.

As the "Julian Online" chess and card online game became famous overnight on the Internet, multiple portals took the initiative to cast olive branches, and mutual links were unavoidable. These nonsense things, Xie Wenjun refused all the cooperation and the like, these nonsense cooperation are all looking for benefits, unless you meet a venture investor, it's almost the same if you come up with real money.

Portal websites revolve around "Julian Online", and various computer-related magazines are not too busy. Among the ten articles in each issue, there are two or three topics that are not far from "Julian Online", just like "Julian Online". "It seems that it can create huge value for them, but there are also magazines that have actually created value for them, and that is "Computer Enthusiast".

"Computer Enthusiast" gave the "Julian Online" online chess and card game client as a gift. The sales volume of the magazine created the first issue since "Computer Enthusiast" was founded. The sales performance of the current issue not only broke the original sales record, but also A record high has been created, and this new high will not be easily broken again until newer and better things come out.

In the industry, the momentum of the online chess and card game "Julian Online" has surpassed the unparalleled "Legend of Sword and Fairy", continuing a game myth and creating a new Internet myth.

(To be continued, if you want to know what happens next, please visit www.CMFU.COM, more chapters, support the author, support genuine reading!)
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