Super quality mind

Chapter 553 Prying the List (seeking order and ticket)

When he arrived in China, Shi Lei immediately put himself into work again.Wufang Group's current goal is to stick to its original business and ensure a smooth listing next year. As for the development of new business, this year is not the main goal.

Besides, now that DCH has joined the Wu family brothers, it is really stirring up wind and rain in the south.In particular, Wu Tianfeng is the boss of Wufang Southeast, and there are many customers there, so he has a better relationship with Wu Tianfeng.

No, another customer breached the contract yesterday and handed over the order to DCH as an agent.In order to sign a contract with the client, Wu Tianfeng set a high liquidated damages for his own breach of the contract, but the liquidated damages for the other party's breach of contract were very low.

This has led to DCH now giving them better agency conditions, and they have devoted themselves to DCH one by one without hesitation. Anyway, the liquidated damages are very low.

"Mr. Shi, we have to be careful that those customers go to DCH, so although we don't seem to have a big loss for the time being, and we can get some liquidated damages, but in the long run, it will damage our company's reputation and let the new Customers have doubts about us, and another one will reduce our market, reduce our future income, and even affect our listing next year."

Fang Yang took some materials and sat opposite Shi Lei.He already had several countermeasures in his mind, but he didn't say anything, he wanted to see what Shi Lei could do.

"Aren't these contracts with some local agents, and none of them are very profitable. Haven't we received a lot of liquidated damages now, have we made money this year? Besides, Dah Chong Hong also has a few big orders this year. Is it due, we'll grab it later, and leave the small list to them."

Shi Lei's solution is to fight back!Didn't you grab our list, then we will grab your list in turn.Originally, the Wufang Group and DCH were not in conflict with each other. For the same order, the two sides could clearly compete with each other, but they would not snatch each other's orders that the other party had already obtained.

Now DCH doesn't follow the rules first, one or two customers jumping over may be considered an accident, but more than a dozen orders in a row have arrived at DCH, if they didn't take the initiative to contact, it would be hell!
Fang Yanhong had been guarding against DCH's move for a long time, and he had already obtained some customer information of DCH.At the beginning, some orders were pried away by DCH, and he began to prepare to pry DCH's orders. If you pry me an order that can earn 100 million a year, I will pry you an order that can earn 500 million a year. It depends. Look, who will stop first in the end.

In fact, DCH has no choice but to do so. The Wufang Group is expanding so fast and so fiercely that it has faintly become the number one agent in China.Once they go public next year, they will definitely be the leader.Dah Chong Hong developed better than the Wufang Group at the beginning, and it would be fine if the Wufang Group caught up later, but it absolutely did not want to be surpassed.

Therefore, after the Wu brothers joined DCH, the other shareholders of DCH did not object.Although everyone may have been a little unhappy at the beginning, it was all a matter of business.There are no permanent enemies, only permanent interests.

No, after a little delegation of power to the Wu family brothers, so many orders were brought in. Although they paid a lot of liquidated damages for those customers and made more concessions on the contract, they are already mature products with a market. You don't even need to do advertising, and within a year, you can recover your capital and start making a profit.

You can get your funds back in such a short period of time, what else is there to be dissatisfied with?
DCH's largest agency business is divided into three parts. First, the furniture industry. They represent several internationally renowned furniture brands, and many well-known domestic brands. Second, the electronics industry, with many domestic and international brands. A giant in the electronics industry, their companies are involved, and they are even the national general agent of several brands; third, the automobile industry, they represent the sales of imported cars of three brands across the country, and they are very profitable every year.

As for other piecemeal agents, there are too many to list.Generally speaking, their investment will be relatively large, but their profits will also be relatively high.The five-party group's investment is very low, and its profits are relatively low.

However, in the past few years, the Wufang Group has also begun to expand. Some agency orders with higher margins but higher profits have also begun to compete.

Although DCH still has the advantage in this aspect, the ubiquitous branches of the Wufang Group can also bring considerable profits to the Wufang Group.Little things add up, relying on these branches in every prefecture and city, the income of the Wufang Group is rising steadily.No, it has surpassed DCH.

In fact, even if Dachanghang didn't attack the Wufang Group, Fang Yanhong had long wanted to attack Dachanghong.Just talking about some high-end luxury goods represented by DCH has made Fang Yanhong jealous for a long time.

Now that DCH has started first, Fang Yanhong is overjoyed.In turn, he grabbed DCH's order and still stood on the moral high ground. You were the ones who grabbed the order first, and we just counterattacked passively.

No, yesterday, a customer in Wufang Southwest terminated the agency contract with Wufang Group on the grounds that he planned to establish sales channels by himself, but turned around and signed a contract with DCH.

"Vice President Wu, you really have the ability. How long has it been? We have so many contracts. In less than a year, we will surpass the Wufang Group again and become the leader in the country. We should also go public by then. Everyone's assets can be doubled!"

"President, it's because of DCH's good reputation that they are willing to come here. In fact, I have always thought that as an agent, it is enough to be an agent in some first- and second-tier cities. Third-tier cities must be carefully developed, and fourth-tier cities are simply unnecessary. But Fang Yanhong insisted on going to all the cities at the beginning, but in the end, those small cities could not make any money at all and wasted a lot of energy. If he had put all his energy in the first- and second-tier cities and made more big deals, he would have developed a long time ago. This is what DCH does best." Wu Tianlin complimented.

"Hahaha, so you exchanged the shares of Wufang Group for the shares of DCH. Don't worry, your choice is absolutely right. Wufang Group has acquired so many companies recently, and has created several subsidiaries. , but the work is too complicated and not refined enough. The road we chose at DCH is the best one. Take a look at this information, are you sure you can snatch the business newly contacted by Wufang Group?"

Wu Tianlin looked at the information. This is the largest food company in South Korea and wants to enter the domestic market.But it was not cost-effective to set up a branch in a short period of time, so they wanted to contact a national agency company, and the first thing they considered was Wufang Group.

"No problem. The prices of this food company's products are relatively high. At least the working class can afford them. Those small cities have almost no spending power. We don't have any disadvantages. On the contrary, we still have advantages."

Wu Tianlin is now full of self-confidence. He has signed many contracts on behalf of the Wufang Group before, and he is very clear about the routines of the Wufang Group. This time he will go out and believe that he will succeed, no matter whether the opponent is Li Guangjie or Fang Yang. He knows it all.

Shi Lei was talking with a South Korean client, and the other party was very satisfied with the sales plan he proposed, and had already started the final agency fee negotiation, and began to give in slowly, but suddenly received a phone call, and his attitude became much tougher .

"Mr. Shi, I think the agency fee ratio you proposed is too high. If that's the case, it's better for us to set up a branch in China."

"Director Park, you set up a branch, and you can't go to all markets. Our Wufang Group has a nationwide sales channel, which is unique in China. No company can compare with us." Shi Lei continued to persuade. .

Are you kidding, just for this food, open a branch?It is much worse to recruit so many salespeople than handing over to our agent.

"Mr. Shi, let's talk about this first today. I still have something to do. Let's continue tomorrow." Director Park stood up and shook hands with Shi Lei.

Shi Lei felt that something was wrong, and immediately activated his Xintong.

It's really great that Da Chong Hong Company in Shanghai is also interested in our products.This is also one of the best agency companies in China. If the conditions offered by this company are good, then entrusting them to act as an agent will not be considered a violation of the president's entrustment, and you may even be praised.

Shit, it turned out to be DCH's trick again.If you want to pry our business again, let's see if you can offer better terms.

In the evening, Director Park met with Wu Tianlin.Director Park was not particularly satisfied with Wu Tianlin's sales plan.

"Mr. Wu, why do you only consider sales in first- and second-tier cities, and what about other cities? We don't want to promote our brand?" This time, one of their company wants to test the market response, and the second is to increase the sales of their brand. Reputation.

Although the population of these second-tier cities is large, the population of third- and fourth-tier cities is also quite large.Moreover, Wufang Group can also guarantee sales to the county town, which is also a market that cannot be ignored.

"Director Park, I think with your company's production capacity, there are not too many products that can be sold domestically, right? With the sales capabilities of our DCH, we can guarantee to sell all your products in first- and second-tier cities. You don't even need to advertise." Wu Tianlin said confidently.

"No, no, Mr. Wu, our products don't need to be advertised in the first place. Our Korean food is the most delicious food in the world. We only need a little promotion to sell very well."

Wu Tianlin cursed inwardly, as far as your first meal of kimchi and next meal of miso soup, you have the nerve to say that it is the most delicious food in the world?Even with a little promotion, it will sell well, fooling ghosts!

"Yeah, since your products can sell very well with a little promotion, and they are not enough to sell in first- and second-tier cities, are you still considering third- and fourth-tier cities? I think that's it. After you expand your production capacity, We are launching in third- and fourth-tier cities, and this can be written in the contract.”

Director Park discussed with the people behind him for a while, stood up and said to Wu Tianlin: "Mr. Wu, let's talk next time, we have to go back and discuss it."

　The fourth child is now out of town, and after a few days when he returns home, he will explode

　　
　
(End of this chapter)