Before The College Entrance Examination, My Life Was Gamified

Although advertising on blogs is nothing new these days.

And there are already big Vs who have started to accept advertisements, which is just bad money.

But like Li Bai, it is the first one to make blog advertisements so clear, refined and well-founded.

The way to "deceive people" with data is very scary, and the examples Li Bai gave are really hard to convince.

But this is a bit unfair to other stars.

No matter what era it is, high-quality products will never lack top endorsement stars.

Even top stars will use their brains for the endorsement rights of a high-quality product.

Especially the traffic stars of later generations.

Why are you so keen on buying hot searches, so keen on tearing up?

It's not just to fight for a chance to stand out!

This era is fine, the way stars compete for endorsements is still at the lowest level of self-reducing endorsement fees.

In later generations, tsk tsk tsk...

How did the black material of the stars of later generations come from? It is not because of the malicious "competition" of the peers, it has already reached the point of tearing the face.

Generally, black material on the Internet is almost a ratio of two truths and eight falsehoods.

The law of the jungle is manifested vividly in the entertainment industry.

However, Li Bai's blog shifted the attention of ordinary 17 people to Pepsi, Longguo Telecom, and Haier Home Appliances.

They really want to know whether the title of "Boy of Good Fortune" is really worthy of the name.

Now the Coca-Cola market in Dragon Kingdom is still in the midst of a battle for hegemony.

Very Coke, Tianfu Coke, and Happy Coke are the largest local Coke brands in Long Country in this era, and they can compete with Coca-Cola and Pepsi.

In fact, earlier, there were domestic brands such as Laoshan Coke and Fenhuang Coke.

But these brands have been eliminated in the competition.

In particular, Fenhuang Coke is the only Coke brand that killed itself because of advertising.

Let’s talk about the taste first. After all, they are all Coke. The taste of Fenhuang Coke is actually similar to other brands.

In the 1990s, the era when advertising was popular, Fenhuang Coke was the only Coke brand among the Coke brands that spent 150 million Dragon National Coins for TV advertisements.

It's a pity that he played the game of encircling the city from the countryside and only advertised in small places, so he killed himself.

This is 150 million Dragon National Coins. Even if it was placed on CCTV in 1999, it could get about 15 seconds of advertising time for a whole year in prime time.

You have to go to a small city to play what quantity is king, and the countryside surrounds the city.

Don't they know that the audience of local TV stations is not as large as that of CCTV?

Moreover, the level of the advertising platform is often the standard for consumers to measure the quality of a product.

Going to CCTV and going to the local station, the influence is not even a little bit worse.

Closer to home.

Li Bai never thought that Pepsi would decide to make efforts in the mainland market at this time.

Originally this year, Pepsi would choose celebrities from Hong Kong and Taiwan as endorsements, namely Zheng Xiuwen and Zhou Jielun.

Of course, this year these two are still the image spokespersons of the Hong Kong and Taiwan region, while Pepsi has specially divided the mainland region, and the spokesperson chose "Shancai Boys".

As far as the current form is concerned, not many people know about Pepsi these days.

Who of you knew that Andy Lau had endorsed Pepsi?

To put it bluntly, it was caused by insufficient advertising efforts.

Now it is looking for mainland celebrities to endorse, which is also a sign of the shift of Pepsi's market focus.

In the past, many big brands looked down on the market in mainland China, thinking that this place is too poor and ordinary people have insufficient spending power.

But now that the Longzu mobile phone is born, many high-end electronic product brands have to pay attention to the Longguo market.

So far, the global sales of Dragon mobile phones have just exceeded 10 million, and the sales in the mainland of Dragon China account for 50% of the share.

This is a very scary number.

And Pepsi-Cola is considered a more discerning company, and it was the first to act.

To be honest, as long as Pepsi advertises, sales increase is inevitable.

Other products, such as Longguo Telecom.

The endorsement of "Shancai Boys" is the newly released 3G communication card. With the popularity of smart phones, 3G communication has become a major trend, and the rapid increase in the number of users is also an inevitable result

And Haier Home Appliances has just signed a big deal with Li Bai's LCD screen company, and the price is also lower than that of foreign manufacturers. In the price war, Haier LCD TV is definitely one of the most capable brands.

Therefore, the soaring sales of these three brands is a foregone conclusion.

As long as you advertise, no matter who endorses it, the increase in the number of users is an inevitable result.

Li Bai has calculated all these correctly, so he spares no effort to promote his artists.

With the popularity of this topic, when the advertisements of the three companies are launched and the sales soar, the title of "Boy of Good Fortune" will be a badge of honor for artists under the horse banner

This has unexpected benefits for receiving high-end brand endorsements in the future.

Taking advantage of this trend, the endorsement contracts between the three companies and Dark Horse Media went smoothly.

Moreover, the shooting of the advertisement was also undertaken by the Dark Horse Group.

It took only one month from filming to TV broadcast.

Up to now, these advertisements have been aired on major TV stations for a week.

Finally, under the reminder of the navy stationed by Li Bai, "Boys of Charity and Fortune" reappeared in the hot searches on the Internet.

Everyone was amazed at what 617 discovered. Within a week, the sales volume of Pepsi-Cola tripled compared to before; the 3G subscribers of Longguo Telecom increased by 400,000; 20% of Longguo's low-end TV market.

Li Bai also escaped from the "God of Wealth" storm as he wished.

Almost all the attention of the Internet is focused on the "boys of good fortune".

Those high-end brands trying to enter the Longguo market also set the first choice of image spokespersons on the "boys of good fortune".

Moreover, every endorsement contract is a collective package signing, this kind of endorsement model was really unheard of before.

It even made the advertising industry look sideways.

The endorsement fee of "Shancai Boys" has risen again and again.

Even the endorsement fees of Xiao Yang, Tang Tang, and Liu Qianqian, who have the lowest endorsement fees, have risen to 1.7 million Dragon National Coins per year, while Hu Ge and Huang Shengyi, who are more famous, have exceeded 2.5 million.

Compare the positions of these people in the entertainment industry.

Well, let’s take Liu Qianqian as an example. Apart from being prettier, she also has a bit of a fart?

There is not a single work, but her commercial value is so high.

And Li Bai's operation method this time is also regarded as a classic and the most incomprehensible mysterious operation by the advertising industry. .