Cities: from Heavy Locomotives to Industrial Overlords

Su Qin is very confident in Feiyue Auto.

After the launch of Feiyue Automobile, it will inevitably become the biggest highlight and explosion point of the East China Sea International Auto Show.

The next day.

Feiyue Group.

Office of the Chairman.

Huang Kexin stood in front of Su Qin and reported his work: "Mr. Su, the Donghai International Auto Show is ready, and the exhibition hall has been arranged."

"At the same time, according to your instructions, the video team has made a promotional video."

"Everything is ready, and now we are waiting for the Donghai International Auto Show to start!"

Su Qin nodded: "Well, good."

Huang Kexin said again: "Mr. Su, there is one more thing you need to decide!"

"It's just that CCTV has related advertising bidding and investment promotion. Do we want to participate?"

Yangma's advertisements are not cheap.

If the title of the show is titled, every minute is counted in billions.

But if you can go to Yangma's advertisement, it must be a good publicity advertisement.

So far, Feiyue Group has never advertised on TV, online or in physical advertising.

To be able to have such sales, it is completely from the traffic.

Customers think that Feiyue locomotives are good, so they will take the initiative to buy them.

But advertising is still necessary.

Now many well-known brands are already well-known, but the cost of advertising is calculated in billions every year.

It's not that they have money to panic, but that they must maintain the popularity of relevant advertisements.

This keeps sales going.

Before, Su Qin made three promotional films, not commercial films in the sense.

Because these three advertising clips are only placed on their own official website, and no advertisements are placed externally.

Su Qin asked, "What's the price of Yangma's advertisement? What's the time? What's the time period of the broadcast?"

Huang Kexin replied: "According to the current situation I understand, the quotation is 1.2 million, the market for advertising is 20 seconds, it can be run for one quarter, and the broadcast time is from [-]:[-] pm to [-]:[-] pm! "

1.2 million advertising fees.

Not to mention expensive.

It's not cheap either.

After all, this is an advertisement for the mother.

Su Qin also knew the importance of advertising.

Although the sales volume of Feiyue Group is good now, it has to advertise.

Yangma's advertising is a very important way.

After all, in the eyes of many people, if you can advertise on Yangma, then it is a trustworthy guarantee.

Now the whole heavy motorcycle market is a bit chaotic, especially the emergence of some horizon motorcycles and randomly modified motorcycles, so it is necessary to redefine this market.

What a heavy locomotive!

Watch the adverts of Yangma!

Huang Kexin added: "Mr. Su, this price is a preliminary estimate. The exact price may be known only through bidding!"

Su Qin nodded: "Yangma's advertisement is very important."

"Since we want to advertise, then choose Yangma's advertisement!"

"That's it, Ke Xin, we must win the advertisement of Yangma this time to ensure the exposure of our Feiyue locomotive."

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"We haven't advertised much about Feiyue motorcycles, so this is an opportunity to advertise! Let more people see what a heavy motorcycle is!"

Huang Kexin: "Yes, Mr. Su, I know."

"But Mr. Su, what I want to ask is whether this commercial is re-shooting or using the three clips you directed before!"

Su Qin said, "Re-shoot."

"My advertising points have three important points. The first one is to reflect our heavy locomotives, Horizon motorcycles, and modified cars!"

"The second point is to highlight the fun of our heavy motorcycle, not a simple motorcycle!"

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"The third point is to show the technology or characteristics of our heavy locomotives, such as speed, sense of technology, beauty, etc.!"

"Advertising planning is done according to these three points, that is, to let the audience re-understand what a real heavy locomotive is!"