For example, for example, the number of players in the mobile game "out of the mountains in troubled times" has become a bottleneck. What should we do? Ask Jackie Chan to make a sand attack advertisement! It's also a way to use this powerful advertisement to get low and force users.
But the problem comes, Chu Yuanxi once tangled for a long time, one of the problems is that when he wanted to invite Lei Dalong to speak for him, he couldn't get it. Do you want to invite a little fresh meat? The final decision is unclear because it may create negative word-of-mouth. And big brother's attack on sand is more than negative word-of-mouth? Maybe the players who originally wanted to play will not play after seeing this advertisement. Even those who have entered the pit may abandon the pit.
So the road is blocked.
But Google's segmentation advertising is very different. Google can only give the ads of big brother attacking sand to those users who are not likely to become users, and let go of those who are already users and potential users. In this way, low pressure advertising will be valuable. It will only get new users and will not cause disaster.
As a capitalist, who can guarantee that they will not do low pressure advertising? It's not that I don't want to, it's just that I don't want to do it when I find that the disadvantages outweigh the advantages. So Google is a timely help.
Not only in a timely manner, Google also provides another super service. According to the official statement, this function, called AdMob, provides a service of "multiple ways of advertising cash flow for non paying users", which is translated into Mandarin and is called "goukrypton".
The two words "goukrypton" can make the game manufacturers feel excited as long as you look at them. The so-called "will do what you want" and "dare not invite you". Google is greatly satisfied with this psychology. I will not elaborate on the specific operation of chaosao.
All in all, Google has brought a series of attractive functions, which are just the close mother of China mobile game manufacturers. The efficiency and cost are much higher and the side effects are much lower. Besides, it also has such a powerful video communication channel as youtube, which can be used to build a brand image in the community. As we all know, the things that come out of the community operation are always very solid, stable and effective There is a fan attribute.
As soon as these powerful means appear, both the Toutiao system and the penguin system are far behind. I believe that after today's conference, Robin Li is not the only one who is facing the threat of Google's return to China.
For the domestic we media, that is, the carrier of advertising, Google also has an idea. Overseas, however, Google has openly established an advertising alliance, and openly sent bids to the advertising alliance in the form of real-time bidding, so that developers can obtain the highest value of the advertising space purchased.
We media in China is so well-developed that it is estimated that Google also has the idea of testing the difficulty of integration when spreading heroic posts.
Soon, Monika drove to the ground and found a place to park on the side of the road. Chuyuanxi got off and found that, eh? How can it be the same place as the we media conference held last Spring Festival? It's just a month away.
In fact, it's normal. Although the imperial capital is not small, there are only a few places suitable for the venue, such as the scale and budget. It's easy to revisit the old place.
As a result, Monica just found a place to park her car, but before she went in, chuyuanxi suddenly called her to come quickly.
Monica ran to see chuyuanxi chatting with an older beauty. Zhou Minxi stood on one side and saw her coming. He pointed to her quietly and said, "this is Mr. Shen of Muli mobile. Shihu said you can use it."
"Oh, I've heard of overseas DSP platforms." Monica nods and observes.
The so-called DSP platform is a platform for advertisers to provide targeted advertising services, that is, advertising service providers. And Muli mobile is mainly engaged in overseas DSP. In the desert age of mobile travel in 2010, Muli mobile expanded its overseas digital operation through Google play. Up to now, Muli Mobile has become the core partner of Google AdWords and the first-class agent of Facebook in Greater China.
So as soon as Monica listens, she immediately understands what chuyuanxi wants to do. BA's overseas we media matrix is not an application, but just like an application, it needs users. At the same time, after the growth of Ba people's overseas we media, it is also a good integration target of Muli mobile. The final delivery of DSP platform advertising depends on overseas channels, the most important of which is we media channel.
Shen Jiazheng was at a loss. He stopped the car and just wanted to enter the meeting hall. As a result, a plaid shirt man came out of the stab. He knew her well, even if she was the one.
Moreover, this person also mentioned the aurora capital's Uber dragon, which can't help giving face, because Uber dragon is her angel. Although she has successfully quit Muli mobile for a long time, her love is there.
Until then, Chu Yuan Xi just took out a business card and handed it up: "my name is Chu Yuan Xi, who is engaged in we media."
This business card has beautiful pattern, gilding and dyeing, paper q-bullet, elegant fragrance, and two identities of Chu Yuanxi, chairman of Ba Ren entertainment and chairman of well-off life. It's a pity that Zhu Xiang is not here. She has seen how Chu Yuanxi evaluated Hong Xing's business card in the hotel. Otherwise, she must make a mockery: Oh, you've finally become what you hated.
Why did Chu Yuanxi make such a big circle? Because although he was not familiar with Shen He knew her in the original world. In the original world, Xiaokang didn't put the issue of going to sea on the agenda, but he already had an idea. With the former well-off society in the world, if you want to go to sea at the end of 2017, you must rely on the power of overseas operation, and Muli mobile is the pioneer of China's overseas operation.Therefore, he knew that Shen Jia was a very direct woman. If he went up and said who he was, he would send his business card and hope to know him. If he had heard of Ba people's entertainment, it would be OK. Once he had not heard of it, people would not be rude. However, he took the business card and laughed. He said it was a pleasure to meet him and left. He would not talk to him much.
Once this happens, chuyuanxi's coffee position is bound to be unable to catch up, otherwise the whole Ba people plus Xiaokang will become a laughing stock. Now, chuyuanxi has entered the stage of being tired of fame. The factors that we didn't need to consider when we were barefoot in the past must be considered from the moment before Xiaokang came to power.
You know, Muli mobile is also an enterprise that spurs science and technology innovation. It's not an ordinary cow. What's more, people have started a business for the second time and made an o2o fitness product. Chicken is running fast and busy. How can they have time to chat with strangers?
In other words, serious entrepreneurs are very busy. Chuyuanxi himself is also very busy, but he has more leisure. He is willing to take some time to contact different people and different things, because if people lose their curiosity, they will become stupid. However, we can't ask everyone to do this. Some people are accosted by others to collect wool too many times, and they will gradually become cold, sharp and direct.
So Chu Yuan came up on the eve of the first porcelain! This is where dealing with people has to vary from person to person.
But the problem comes, Chu Yuanxi once tangled for a long time, one of the problems is that when he wanted to invite Lei Dalong to speak for him, he couldn't get it. Do you want to invite a little fresh meat? The final decision is unclear because it may create negative word-of-mouth. And big brother's attack on sand is more than negative word-of-mouth? Maybe the players who originally wanted to play will not play after seeing this advertisement. Even those who have entered the pit may abandon the pit.
So the road is blocked.
But Google's segmentation advertising is very different. Google can only give the ads of big brother attacking sand to those users who are not likely to become users, and let go of those who are already users and potential users. In this way, low pressure advertising will be valuable. It will only get new users and will not cause disaster.
As a capitalist, who can guarantee that they will not do low pressure advertising? It's not that I don't want to, it's just that I don't want to do it when I find that the disadvantages outweigh the advantages. So Google is a timely help.
Not only in a timely manner, Google also provides another super service. According to the official statement, this function, called AdMob, provides a service of "multiple ways of advertising cash flow for non paying users", which is translated into Mandarin and is called "goukrypton".
The two words "goukrypton" can make the game manufacturers feel excited as long as you look at them. The so-called "will do what you want" and "dare not invite you". Google is greatly satisfied with this psychology. I will not elaborate on the specific operation of chaosao.
All in all, Google has brought a series of attractive functions, which are just the close mother of China mobile game manufacturers. The efficiency and cost are much higher and the side effects are much lower. Besides, it also has such a powerful video communication channel as youtube, which can be used to build a brand image in the community. As we all know, the things that come out of the community operation are always very solid, stable and effective There is a fan attribute.
As soon as these powerful means appear, both the Toutiao system and the penguin system are far behind. I believe that after today's conference, Robin Li is not the only one who is facing the threat of Google's return to China.
For the domestic we media, that is, the carrier of advertising, Google also has an idea. Overseas, however, Google has openly established an advertising alliance, and openly sent bids to the advertising alliance in the form of real-time bidding, so that developers can obtain the highest value of the advertising space purchased.
We media in China is so well-developed that it is estimated that Google also has the idea of testing the difficulty of integration when spreading heroic posts.
Soon, Monika drove to the ground and found a place to park on the side of the road. Chuyuanxi got off and found that, eh? How can it be the same place as the we media conference held last Spring Festival? It's just a month away.
In fact, it's normal. Although the imperial capital is not small, there are only a few places suitable for the venue, such as the scale and budget. It's easy to revisit the old place.
As a result, Monica just found a place to park her car, but before she went in, chuyuanxi suddenly called her to come quickly.
Monica ran to see chuyuanxi chatting with an older beauty. Zhou Minxi stood on one side and saw her coming. He pointed to her quietly and said, "this is Mr. Shen of Muli mobile. Shihu said you can use it."
"Oh, I've heard of overseas DSP platforms." Monica nods and observes.
The so-called DSP platform is a platform for advertisers to provide targeted advertising services, that is, advertising service providers. And Muli mobile is mainly engaged in overseas DSP. In the desert age of mobile travel in 2010, Muli mobile expanded its overseas digital operation through Google play. Up to now, Muli Mobile has become the core partner of Google AdWords and the first-class agent of Facebook in Greater China.
So as soon as Monica listens, she immediately understands what chuyuanxi wants to do. BA's overseas we media matrix is not an application, but just like an application, it needs users. At the same time, after the growth of Ba people's overseas we media, it is also a good integration target of Muli mobile. The final delivery of DSP platform advertising depends on overseas channels, the most important of which is we media channel.
Shen Jiazheng was at a loss. He stopped the car and just wanted to enter the meeting hall. As a result, a plaid shirt man came out of the stab. He knew her well, even if she was the one.
Moreover, this person also mentioned the aurora capital's Uber dragon, which can't help giving face, because Uber dragon is her angel. Although she has successfully quit Muli mobile for a long time, her love is there.
Until then, Chu Yuan Xi just took out a business card and handed it up: "my name is Chu Yuan Xi, who is engaged in we media."
This business card has beautiful pattern, gilding and dyeing, paper q-bullet, elegant fragrance, and two identities of Chu Yuanxi, chairman of Ba Ren entertainment and chairman of well-off life. It's a pity that Zhu Xiang is not here. She has seen how Chu Yuanxi evaluated Hong Xing's business card in the hotel. Otherwise, she must make a mockery: Oh, you've finally become what you hated.
Why did Chu Yuanxi make such a big circle? Because although he was not familiar with Shen He knew her in the original world. In the original world, Xiaokang didn't put the issue of going to sea on the agenda, but he already had an idea. With the former well-off society in the world, if you want to go to sea at the end of 2017, you must rely on the power of overseas operation, and Muli mobile is the pioneer of China's overseas operation.Therefore, he knew that Shen Jia was a very direct woman. If he went up and said who he was, he would send his business card and hope to know him. If he had heard of Ba people's entertainment, it would be OK. Once he had not heard of it, people would not be rude. However, he took the business card and laughed. He said it was a pleasure to meet him and left. He would not talk to him much.
Once this happens, chuyuanxi's coffee position is bound to be unable to catch up, otherwise the whole Ba people plus Xiaokang will become a laughing stock. Now, chuyuanxi has entered the stage of being tired of fame. The factors that we didn't need to consider when we were barefoot in the past must be considered from the moment before Xiaokang came to power.
You know, Muli mobile is also an enterprise that spurs science and technology innovation. It's not an ordinary cow. What's more, people have started a business for the second time and made an o2o fitness product. Chicken is running fast and busy. How can they have time to chat with strangers?
In other words, serious entrepreneurs are very busy. Chuyuanxi himself is also very busy, but he has more leisure. He is willing to take some time to contact different people and different things, because if people lose their curiosity, they will become stupid. However, we can't ask everyone to do this. Some people are accosted by others to collect wool too many times, and they will gradually become cold, sharp and direct.
So Chu Yuan came up on the eve of the first porcelain! This is where dealing with people has to vary from person to person.
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