The so-called trouble of happiness is that when chuyuanxi founded Ba people last year, the original idea was that Ba people could achieve the level of 10 billion, and could almost move the well-off society. As a result, they achieved 340 billion, with an annual milk output of 7 billion. Now, they have the chance to make another effort to achieve the scale of 60 billion, which was never thought before. The reason is that the short video is too awesome, and the bonus is bigger than the ideal expectation.

When Chu Yuanxi made clear the tangled problems and the prospect of UGC games, Yuan Jing almost got angry and confused. He said that you have never been beaten by the capital market! How do you know that you can succeed if you make UGC game platform? It is very likely that hundreds of millions of people will die in the end. This is a high probability event.

This is not the ability of Yuan Jing to look down on Chu Yuanxi, but the market law. There are many people who want to do various platforms. When they start, they all have their own advantages, all kinds of advantages, and then they are repeatedly educated by the market. Everyone knows the advantages of platform. It's very attractive, but how many are successful? Even if you are on the right path, how much money do you have to fill in to survive?

Even he felt that some signs of danger were emerging for chuyuanxi. It was not that there was something wrong with the business operation, but that the entrepreneurial process was too smooth, which made chuyuanxi a little forgetful. So that all the target expectations are set according to 120%, and then we have to go up. Is that ok?

However, limited to professional ethics, he can't say "stop doing business when it's good". Every entrepreneur's style is different. Some people just take it when they are good. Some people don't use their ability to the limit, but will cause unforced losses. Therefore, there are investors like sun Dasheng who will double encourage entrepreneurs to enhance their ambitions. The only upper limit of the company is the founder's ambition.

So Yuan Jing used a tactful saying: "if you are so tangled, you just don't sell it. I think you have a better understanding of the capital market. Let's make a long-term listing plan for Ba Ren group. Two points: whether or not to be listed, when to be listed, people who make early investment may not ask so directly, but investors do not have a clear price to "be listed within a certain period of time" as a gambling condition, in fact, it is their demeanor performance, it is polite to entrepreneurs. If entrepreneurs do not plan to go public, they should communicate in advance when raising funds according to the most basic ethics and responsibilities. Entrepreneurs should not ignore listing for the reason that "investors do not ask for it".

However, it is also learned how much responsibility entrepreneurs should take. Some entrepreneurs were ambitious enough to sign up for listing and gambling, and then the market changed suddenly. The management directly stopped IPO and backdoor, and blocked all direct financing channels. As a result, all of a sudden, entrepreneurs have to bear unlimited joint and several liability for the failure of gambling, and even their widows are burdened with hundreds of millions of debts. It seems that such a mysterious thing has actually happened.

What's more, this enterprise, which used to be an influential one, was also engaged in the cultural and creative industry. Chu Yuanxi's original description of Ba Ren entertainment was "we are a cultural and creative industry", which is very unlucky to hear from yuan Jinger!

In addition to the flexibility of exit, the biggest impact of listing is the market value. The "valuation" before public listing and the "market value" after entering the secondary market go through a completely different process.

Before listing, it is calculated by various models. The secondary market uses cash to trade the market value. Before listing, chuyuanxi can make a rational valuation. After listing, the secondary market is restrained if it is too hot to double or triple. When the bear market comes and the stock price begins to fall, it will be cut again and again. Leeks are generally played like this.

Moreover, the management must also deliberately avoid human intervention, in addition to the increase and decrease of other ways are very inappropriate. When it comes to the market, Chu Yuanxi has to think twice before he wants to tweet. Otherwise, the Professional Secretaries of listed companies will have to come to work with a knife.

Fortunately, barman game has been promoted to be a gold monster, which is on the same level with those old brands who have been operating for ten years, so Yuan Jing should have a little bottom in his heart.

Therefore, Chu Yuanxi's speech is relatively open, "if you are entangled in the flexibility of exit, it's actually very simple. Now Ba people are just an investor. As long as we have a good discussion, they can be privatized anytime and anywhere. Or I can give you the right to sell freely. You can sell it to whoever you want. Just give up the right to vote. But you'd better wait until after this dividend. "

As a matter of fact, this voting right was only 2.5% originally, because the Ba people's equity is concentrated, so the significance is very small. The reason why Chu Yuanxi made this request is that no matter who holds the right to vote, he can disgust him. For example, he wants to set up a board of directors. Is it OK for people to make a request? Like a toad lying on its feet, not biting but frightening. Yuan Jing won't disgust him. What about the new one? So it's over to cut off this curse early.

Yuan Jing didn't speak for a long time. At this time, silence is better than sound. As a matter of fact, Chuyuan Xisuan recorded Zheng De's investment based on the overall valuation of 60 billion yuan of Ba Ren group, regardless of dividend income. After the completion of the bet, the equity value exceeded 1.3 billion, with an investment of 150 million yuan and a net profit of 1.2 billion yuan. Moreover, Yuan Jing may sell even higher for only two years. It can not be said that he is not profitable. In this cold economic winter, he can be envied by middle-level private equity friends.However, this result may not be in line with Yuan Jing's original idea, right? The typical investment is to keep on following up for several rounds, to continuously add to the promising enterprises, and to eat a brain full of fat at the time of exit. The Ba people are not a typical start-up enterprise. After a round of tour, there will be no more investors. They even wave money to clean up the business. If they are cleaning up the business, they will be typical scum men.

However, when investors and entrepreneurs talk about quitting, they don't necessarily have to quit immediately after the talk, but just like the couple talking about divorce, it doesn't mean that their relationship has broken down, but it can't be "chatting casually". It's always embarrassing.

Chuyuanxi first broke the embarrassment: "I'm not in a hurry to exit from the stock market. Now, what I'm struggling with is not Ali's 40 billion bid, but I hope to keep the book in Ba people."

"Then your negotiation task is too arduous!" Yuan Jing can't help but blush. You've got all the benefits! Do you think Ali is a rabbit?

Chuyuanxi said, "I can reduce the price to 35 billion yuan. I'll suffer some losses."

Yuan Jingxin said I can go to your uncle's! "What do you call price reduction? Will you bid up the price

"No, Ali has accepted a naked" gone with the wind "project team and all related IP + we media resources to package 30 billion. You don't know that, do you? "

"Ah? So that's it? " Yuan Jing was obviously stunned. "If I were the president of Ba people group, I would have accepted this condition at that time."

"This condition, if I am the president of Zhengde fund, I also accept it."

"Ha ha ha -" may be to feel the contempt of Chu Yuan Xi, Yuan Jing extremely rare laugh.

Chu Yuan Xi himself is also a little embarrassed, "I think it's sold in this way, what's the disadvantage, almost mean."

Yuan Jingdu was about to laugh and cry. "You tell me this, if I guess correctly, to make me find a relationship with ALI, right? I don't know what you're holding? Can't you communicate with ALI directly? "

Chu Yuan Xi told his little thought: "brother, I can't do it! You don't know that now I have the information advantage, and you don't know how popular "no way, dim king" is

"You're not online yet, are you?"

"Yes, but we have opened an informal test, and the art resources are not available. The reputation of this test suit has burst. If we go online naked now, it will cost at least 10 million dau. I'm not exaggerating at all."

"How powerful is that?"

"Officially online, as long as the server does not drop the chain, it is guaranteed to be more powerful than this." Chuyuan Xi feels that this informal test is very useful, which is equivalent to a very strong stress test, and instantly raises Zhao Jie's vigilance. He is ready to face the gale, and he doesn't know whether he is facing the gale or frantic after going online.

"Oh, no, according to your logic, shouldn't we increase the money at this time?"

After chuyuanxi explained, Yuan Jing has understood his logic. Ali's offer is the basic value, and the IP plan for small games is the value-added part. This plan is of great significance both in terms of consolidating the integrity and foundation of the Ba people's game and in terms of higher premium.

Chu Yuanxi's original plan was to equate the value of this part with 10 billion yuan, or at least look like it could, and then talk to Ali. Otherwise Ali opens a price, Chu Yuan Xi accepts, is not very shameless? Detailed business conditions are not easy to talk about.

Now that the situation seems to exceed 10 billion, isn't the increase over? What's the problem?

"Well, first of all, I can't add any more money. This bid and my counter-offer are already very high. The second is that I packaged and sold it to Ali, and then what? I don't have the right IP to do UGC game platform. I'm sure I don't package idea with ALI and encourage them to do it? I do it myself with the right conditions. "

This reason made Yuan Jing very confused, and naturally said: "no, don't you just make a big IP?"

"Ha ha ha, Yuan Jing, it's too easy for me to do IP. Is there any misunderstanding?" Chuyuanxi suddenly found that Yuan Jing's layman was a little off the mark? "Not to mention that uncle Sheng has a more powerful idea to create a new IP, even if he does, because this business model will be sold to Ali. Ali has been generous enough to tolerate Ba people to continue playing games. That's all I ask.

Ali will definitely not allow the Ba people to reincarnate and regenerate the same type of products. It is inevitable that IP plans to sign an exclusive agreement, at least for a few years. We can only use the way of cultivating "out of the mountains in troubled times" to hatch. That's too difficult. Fans are not my slaves. I can do whatever my name is. Do all Ba people's fans use it to irrigate IP? That's impossible, Taiyuan.

Besides, playing content is not our strong point. "

"Wait, are you really modest?" Yuan Jing finally heard Chu Yuanxi say that playing content is not his strong point. He can't believe his ears!

"I'm comparing with the head. We can play, but there's no inside information. Do you understand the inside information? In fact, after the collectivization, although Ba Ren information has been operating all the time, it has made very few achievements. That is to say, the robot plan is still characteristic, and it is not suitable to be built as a big IP. I've always relied on the founder's team to get into IP. Later, Zhou Minxi and Ma Lue were all drained by me. I am, alasWhile speaking, Chu Yuanxi is also reflecting on why he knew clearly the importance of content before but didn't expand the content team, and now he has to lament the lack of content. This can not be said to be a mistake, because the expansion of the content team is useless. The content team can only solve the problem of content production, but content production is only a basic link in the whole content operation, which determines the upper limit of content, and the link named operation determines the lower limit of content.

To compete in operation, Ba people are big in we media, but they can't compete with IP platforms at all. The big platform like Yuewen can incubate 100 good IPS at the same time. Ba people can only gather all the traffic in one place and incubate one. Only in this way can they have the possibility to stand on the same starting line with other people's 100 IPS.

This is the lack of information. Ba people can operate at most two IPS a year, but it can't be guaranteed. Tiktok tiktok was game player in

last year. It was because last year was the year when the sound was rising. It had a large flow rate and easy to absorb powder, but there were fewer strong competitors. At the UGC level, there was much competition in the wild, and the competition pressure was very low. This year, all professional operation teams and content teams are all in a tiktok. Instead, they are a bit of a mess after they left their hands in Chu Yuan.

This is also the true embodiment of Chu Yuanxi's ability. Originally, it was not a big deal of content. The only way to build the first IP is to rely on golden finger to get a wave of fan capital and immediately enter the operation field. Otherwise, if you can do it at will, what will you do with your little game IP plan?

It is because of this sober understanding that Chu Yuanxi knows that the best time to sell the Ba people's game is before the launch of "no way, faint king".

He ended with a long sigh and said: "so my information advantage can only be delayed until before the online of" no way to fool you ". My current plan is to keep the movie and sell the others. However, after the movie's launch, I'm afraid that Ali ti will ask that the roll call must include the movie. Then I'm embarrassed. I don't have any other suitable substitutes in my sight. I don't even have any ideas. Maybe I'll wait a year.

So I need you to help me speed up the acquisition process. It's better to make a preliminary plan in early November. If it's too late, I'm afraid the version number will come down and I can't continue to delay. "

Yuan Jingxin said that your embarrassment was all caused by yourself? Why don't you just blow a few words of "bull force"? Others are looking forward to the title coming down quickly so that they can get into the market and make money. You are a God and a man!

In fact, this is the reason why chuyuanxi used the small game IP plan as a gimmick to blow with ALI. At that time, he didn't know that there was such a good product hidden in Uncle Sheng's box. He didn't expect that Zhao Jie's team chose to pay homage to pestilence company for such a good effect. What's more, he didn't expect that he had a brilliant idea. He found an idea from Yang Jiangang and decided to take RPG's UGC platform as a new breakthrough.

As a result, he became the laggard and caught up!

"This matter..." Yuan Jing asked, "what's your bottom line?"

"The 30 billion bid remains unchanged. I can accept all the three small games I have. Of course, it's better to add some money, but I have to leave Zhao Jie behind. I can't wait to build this platform. "

Yuan Jing was silent for a long time: "I understand."