I have a career panel.

Around 5:30 pm, many staff members at the exhibition had already started to "go off work", and Wu Zhou didn't leave until 5:59.

Originally, he wanted to take a taxi back directly, but after exiting the exit, he could see that all the exits of the exhibition were full of people taking taxis...

As a result, Wu Zhou had to walk for 31 minutes to a slightly farther location before he finally got a taxi.

After returning home in the evening, he simply ate a bowl of instant noodles.

Wu Zhou started working.

He took out some "distinctive" product photos recorded on his mobile phone.

Recorded one by one, analyzed one by one...

Although today's exhibition was a "rushing" visit, it was still rewarding.

Wu Zhou saw many "novel" styles, as well as some products that he had not noticed before.

After secondary analysis of these products, it can be concluded whether they are suitable for production.

However, Wu Zhou's "intuition" about products is very good. There are 3 products that he focused on shooting this time, and Wu Zhou thinks there is a lot of room for development.

One is the "thermos cup", a seasonal product for spring, autumn and winter. Autumn and winter are the seasons when it focuses on development. When visiting the exhibition this time, Wu Zhou saw many brands of thermos cups. The price of sports water cups is much lower than that of thermos cups.

In addition, there are many styles of thermos cups...

Then there is a big price difference between different brands, different designs, and different materials.

The price range is tens, hundreds, or even hundreds of dollars.

The second product is the "pot", which is a product that all Chinese families have. There are many such products at the exhibition. There are regular models, which are the ones that don't show any characteristics.

There are also beautiful models, which are beautifully designed.

There are also different material models, such as traditional non-stick pans, new material non-stick pans, iron pans, stainless steel pans, etc.

After Wu Zhou looked around, he directly passed up the homogeneous non-stick pans and quickly took a fancy to the traditional black iron pans, as well as the high-brightness, high-value stainless steel pots and soup pots...

The third product, which can actually be regarded as the first product, is another subdivision of the thermos cup category.

Children's thermos cup.

It was a company that Wu Zhou accidentally saw when he was watching the exhibition. They have several cute small cups. When he saw the products, Wu Zhou was actually curious about such a small product with such a "cute" design. Who are the target groups?

Then Wu Zhou was popularized.

The capacity of the children's thermos cup is about 300ml. It is mainly used for babies, so the materials used are better and the styles are also cute.

Finally, the supply cost is also more expensive than the adult version, and the actual market price is much more expensive.

Wu Zhou had never been involved in the children's field before, so he had no idea about it, but subconsciously felt that this category seemed "good".

So Wu Zhou took more "photos" of children's thermos cups when he visited the exhibition later.

These three types of products also have something in common, that is, "high cost" and "high price".

It is in line with Wu Zhou's idea of ​​brand operation in the future, and it will go up all the way...

There was a big problem with the department store products that Wu Zhou made before, that is, the price was "too low".

Of course, if Wu Zhou were allowed to go back to that time, Wu Zhou would still choose this way...

After all, Wu Zhou had so little money at that time...

It's different now. The company is gradually on the right track and has good profitability. This kind of "high-priced" product can also be tried...

After doing beauty makeup for a while, looking at those products with an average price of 200+, the efficiency of selling 50 a day can have a sales volume of 10,000+.

Look at those products of our own, and we have to sell 10 times more to barely keep the sales volume flat.

Wu Zhou was actually very envious of the high-priced products.

The next morning, Wu Zhou came to the exhibition early again, but this time he carried a big backpack.

After arriving, he went straight to the destination and first talked with "some big brands" to see if the authorization had been given out.

But the result was not very good.

The authorization had either been given out, or they directly said that they didn't know what channel Tmall Supermarket was and didn't like it...

There was also an excuse, that is, their company would discuss it later and contact Wu Zhou if there was any news.

In short, it was "nothing".

However, Wu Zhou was also mentally prepared for this. It was not easy to get the authorization of these big brands....

Generally, you need to have a "certain relationship" to do this.

Although you can't get the authorization, it doesn't prevent Wu Zhou from taking a good look at the "best-selling" designs of these big brands..

After looking at these big brands.

It's time to communicate with the factory.

Wu Zhou had in-depth and friendly exchanges with the sales staff of major factories at the exhibition.

From product materials to the "chaos" on the market, the topic got deeper as they talked...

Those "real factories" often sell relatively simple products, that is, they mainly make that type of product.

But those who claim to be factories but have a particularly rich variety of products, excluding some of the particularly strong ones, most of them are "distributors" in the guise of factories.

In addition, in terms of materials, the water is also very deep. If you look for the source of goods based entirely on the price, you can easily find junk goods.

For example, the same thing that claims to be made of 304 stainless steel, the supply price may differ by 1 or 2 times...

Because the cost of products made of true 304 material is very high.

But for some 304 products, for example, only the bottom part is made of real material, and the rest is not, then the cost of the product is of course much lower.

In addition to this kind of real and fake mixed, there are also completely fake 304 materials, but after special processing, they cannot be detected, and the price is relatively cheap.

In short, after a round of chatting, Wu Zhou has a "concept" about materials, you get what you pay for.

"Good goods" far below the market price are, in most cases, junk goods...

This day, we kept chatting...

Wu Zhou knew more and more about the industry insider information of these products.

When he went back that day, there were a total of 91 product brochures and business cards in Wu Zhou's bag.

The third day of the department store exhibition.

On this day, Wu Zhou called Li Jia, and each of them pulled a large 28-inch suitcase.

This time there was only one purpose, to buy things...

The department store exhibition only lasts for 3 days, and on the third day, many exhibitors will "dump goods" to avoid shipping things back.

Wu Zhou brought Li Jia and went straight to the destination.

They bought the target products at a clearance price and used them as samples for later comparison.

After all, it is useless to say whether the product is good or not. After actual experience, it is more practical to use it well.

The new products that Wu Zhou wants to make must be obviously "good".

Only when they are obviously good can they be sold at a high price, and consumers will consume "clearly".

These "samples" bought are not only the "new products" they want to make, but also the upgrades of "old products".

For example, "stainless steel" hangers with better toughness.

Good-looking trash cans..

Easier to tear plastic wrap...

This department store exhibition is still full of harvest.