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From next month, AMC's full-service product provides three-year-six-six-mile warranty? The news reported by the media, shocked the Americans.

Consumers regard such warranty promises for manufacturers means higher later invisible cost spending, they care that there is no such commitment to consumers before this, more believe that the media said: "If it is not a big confidence in this time, there is sufficient confidence, it is not a confidence of your product quality, I believe that AMC will not make such a promise.

- From this point of view, the benefits of Chen Geng gave the benefits of the reporters.

For this sentence, when the sample survey of the investigation institution, consumers showed a very high degree of affirmation. They are willing to re-consider the proportion of consumers of AMC products when they buy a car.

76%.

"BOSS, the results of the survey are very good, many people are willing to re-consider us, I am going to fine-tune our strategy.

The hand pinching a thick newspaper, Jack Welch said to Chen Geng.

"Oh?"

Chen Geng nodded and screamed Jack Welch continued.

"Living goods for dealers.

Jack Wellch said simple.

Chen Geng immediately understood the meaning of Jack Wellch, paving the dealer, which means the latest product in the hands of AMC's dealers, although the new car is still in the final debug stage, but it can take this stock. The heat allows consumers to experience, try the new products of AMC - "Wonderful is not as good as a"

This sentence is not only applicable in China, but also applicable in the United States.

In fact, this kind of thing Jack Welch is not needed to report to Chen Wantonghui, these are what he is inside his chairman and chief executive official authority. As long as he feels that there is no problem, you can do your own The reason why the reason is also specially ran to talk to Chen Ge, in fact, it is a concealed thank you for your front.

Chen Geng also understood this point, smiles and sway: "Jack, you are the chairman and CEO of AMC unless it is necessary to adjust, otherwise the company is to say, this kind of thing is not Report with me, "

Donned, Chen Mong Xiao said: "I spend such a high salary, please come, just to be easier for yourself.

Jack Welch also laughed, nodded: "OK, then I will arrange it.

Prior to this, Jack Welch still worried that Chen Mong refused to give himself completely decentralize it. Now it seems to be more.

.................................................................................................................... The new model designed to become a US family has spread to the dealer. Anyone who is interested in this car can go to the dealer's test drive, after the experience, many family populations, a five seats The car sits not to meet the Americans who all family members, they started their hearts.

For example, Mr. Toms, Detroit ... Mr. Thoms is the most representative, typical American family, 35-year-old Toms is a middle management personnel of a car spare parts manufacturer, 33 years old Mrs. Toms is an accountant of a accounting firm. The family of Thoms couple is about $ 70,000, which can be said to be quite high in the US family, which means they don't need to worry about life. Because of this, from recognizing the present, their couple have raised 5 children.

There are of five children, of course, is a very happy thing, but the troubles are not small: although the couple have a car, whenever the two cars, the two cars can always be able to open all the families Take away, while Mr. Toms and Toms wants to have a big enough to meet their own seven people, and there is a sufficiently large carrier space, while also guaranteed enough comfortable families.

Unfortunately, there is no such type of car at all in the market. Or that can be a Ford E-class car that can be or more members, or it can only take five people's cars, so when AMC's new car advertisement is covered with a cloud And when you finger more children, Mrs. Toms could not help but self-heart ... "Dear, this weekend we went to see the AMC's MPV.

At dinner, several children who were allocated on TV were laughed with advertisements from the AMC GL8, Mrs. Toms said to Mr. Toms.

Mr. Toms is a little hesitant. He is actually a bit of this car. If his home has such a car, it is too convenient to travel in the future, but the previous AMC gives him the impression that it is too profound: " Dear, we have had an AMC car before, you know, the quality of the car is not very good ... "

But Mr. Toms obviously underestimates the attraction of his wife. Once a woman looks like something, she has at least one thousand ways to convince her husband: "Dear, you think more, this The car is designed by Mr. Fernandez, Master of Auto Design, and after acquiring AMC, Mr. Fernande is invited by the vice chairman of General Electric, not only serves as the chairman and CEO of the company, but in order to rectify production order and Increase product quality, directly discontinued, but also committed that all of their products in the future, all the products of the three-year 60,000 miles were all warranty ... If it is not a confidence in our product quality, you think they dare to do this. ?"

"Amount ..."

Mr. Toms acknowledges that his wife is reasonable, but it is the saying, the impression of the AMC before him is really too deep, he is hesitant.

"Let's go see it first, see if you don't spend money,"

Mrs. Toms said: "You also have to open two cars when you don't want to go out to play."

"Amount ..."

The wife's last sentence persuaded Mr. Toms, he nodded: "OK, then let's take a look.

...................... The first eye is seeing this GL8, Mrs. Toms is also moving again: Unlike the car of the car in this era, this MPV design is round , Full, especially the car paint, the gloss is very high, I don't know what senior paint, bright and even able to reflect your shadow, it is too beautiful ... I have been observing this since the Toms couple entered the door. Sales consultants on husband and wife, after determining Toms couples, they immediately greeted: "Mr., beautiful lady, what can I help you?"

Mr. Toms is very light: "Oh, let's take a look.

Just walk with your idle boring, the result is like your exhibition hall.

Sales consultants smiled: these days, such customers have seen much.

"of course,"

The sales consultant smiled and kickded the middle of the car, and said to Mr. Toms and Toms said: "Mr., Mrs., see you seem to be a bit tired, please take a break ... Sorry, this The two chairs on the car are the most comfortable two chairs in our store ... Moss, Moss, please help me take two glasses of water, thank you ... "

The last sentence is obviously the dedicated sales consultant said to his colleague.

Mr. Toms is hesitant, but Mrs. Thoms is a bright: not only the design of the sliding door, which makes it easy to get up and down the car, even if there are some bass that did not stop the car in the parking lot, not even The car, the place that makes her heart is in front of these two wide, soft, looks very comfortable chair, although not sitting, but in the first time of these two seats, Mrs. Toms thought The sofa for their own dedicated sofa.

Do not say two words, Mrs. Toms immediately sat on the seat on the left side of the middle.

In the first time in sitting, Mrs. Toms had a desire to be a sound: this seat is really too comfortable.

Looking at the wife's appearance, Mr. Toms hesitated, and he still didn't say anything.

"Lady, there is an armrest on you,"

The sales consultant did not let the other party's mean, it seems to just let Toms can get more comfortable to rest, and let her put down the handrail on the side of the seat on the side of the door, smiling and said to her. : "You can put down the armrest, and there is a wrench here, you can put the legs, then you can put the seat ... Yes, that's it, get thorough relaxation with a half-lie position. Rest, is it very comfortable? "

According to the suggestion of the sales consultant, the leg support, after the backrest, put on the back of 150 degrees, Lying in the seat, Mrs. Toms, I can't help but nod: "Yes, it is really comfortable." .

"This seat also has massage features, you can help you do a thorough relaxation when resting."

Sales consultant said, open the seat massage: "How do you feel?"

Although the seat massage in this GL8 is extremely simple, it will be laughed off the kind of big teeth after 30 years, but in this era, this is the first car seat with massage features, I have never felt this. The black technology of Toms, Mrs. Mrs. Toms, is narrowed: "Yes, very comfortable, very comfortable ..."

Her heart did not even rose a feeling: If you lie on the car after get off work every day, what is happiest? I think of this, she reached out and greeted her own lover: "Toms, you are lie on, very comfortable.

Toms hesitated, can look at his wife, it seems to be very comfortable, and finally did not hold back temptation, sitting up, put down the armrest according to the wife just working, support leg support, put down the back, Open the massage function, although I have repeatedly said "I just enjoy a free massage, I will never buy!

, But there is a voice in the bottom of your heart and call: comfortable!

Comfortable!

It is really too comfortable .................. Although the sales consultant is completely notified, it is just the two chairs, it is completely inspired by Mrs. Toms's purchase desire, understand the front row The two small boards (small table board) on the seat back, experienced the third row of space and comfort, Mrs. Toms will still have to help, ask the sales consultant: "Mr. Carter, your advertisement said that your product is a three-year-six thousand miles of vehicle warranty, is it true?"

"of course it's true,"

Sales consultants did not hesitate to nod, until this time, he said: "In fact, if you book a car now, enjoy more, you can enjoy the discount of 1,000 US dollars on the basis of the transaction price, you can also Upgrade to the whole car warranty for four years.

"Four-year 80,000 miles of vehicle warranty?"

Mr. Toms screamed with his wife.

For the vast majority of wealthy American middle families, an average of four to five years, if the Carter said is true, it means that almost during his entire car, the manufacturer provides the whole Car quality, really ... If so, it is really good!

"Of course, this is our commitment,"

Sales consultant nod: "And we still have a preferential policy, if you do second-hand car replacement, you can also enjoy a second-hand car replacement allowance for $ 500.

Seeing that the couple is indeed very interested in this MPV. Since the sales consultant of strict training, like a B-52 strategy bomber, open the bomb position located in the abdomen, such as the carpet bombing generally lost the Thoms couple I have a series of bombs, meaning that only one: buy buy!

Don't buy you, you will lose!

I will earn you!

The effect of the carpet bombing is extraordinary!

In the face of a series of preferential conditions and quality commitments given by AMC, I have repeatedly told myself to see Mr. Toms's psychological defense is completely destroyed. A fool will calculate the account to flash in his heart. : If it is set up now, it can be upgraded to the four-year 80,000 miles of the whole car (this minimum of $ 2,000), but also 1,000 US dollars, and the second-hand car replacement will subsidize 1,500 US dollars ... It is equivalent to 3500 Dollar!

It's so cheap!

Mrs. Toms, who is a accountant, will naturally count this account, so she immediately looks to her husband.

It's just the final struggle in your heart, let Mr. Toms are still hesitant.

"Oh, yes, this is the manufacturer activity of this week, if you are not booked, these offers are not available.

Sales consultant Carter's reminder two people: Don't hesitate, you want to have cheap!

This sentence is simply the last straw of the camel, facing his wife's eyes, Mr. Toms finally nodded: "I have no opinion, if you like, then pay for gold.