This city simulation game can affect reality.
Chapter 67 The Final Battle Approaches
This time, the agritainment businesses have truly put the competition on the table.
For two companies whose businesses directly conflict, such a head-on confrontation was inevitable and unavoidable.
If the market is large enough, like in some developed cities or specific regions, it can accommodate multiple companies to develop together, and both sides can operate independently and coexist peacefully.
The problem now is that, due to the disagreement over the woodworking project, the other side has escalated the conflict to a much wider area.
The situation has developed to this point, meaning that both sides must determine who is superior.
Business competition is never a game you can easily enter or leave; once you take that step, there's no turning back.
The reason the two companies had managed to maintain a semblance of peace was partly because their core businesses ultimately differed.
Although there is some overlap in target customers, the overall customer profiles are not consistent.
On the other hand, because the old man had adopted a conservative business strategy in the past, he often intentionally or unintentionally avoided conflicts with competitors.
But the situation is different now. If the previous strategy is continued, the resort will inevitably lose its advantage in the face of the aggressive expansion of agritainment businesses and will inevitably decline.
By leveraging their "people-friendly" and "celebrity" appeal, agritourism businesses can undoubtedly gain a competitive edge in attracting tourists.
"Lowering prices is not feasible; it goes against the resort's positioning and foundation. We follow a quality-oriented approach, and a sudden price reduction would make our long-time customers suspicious, feeling that we have lowered our standards."
Chen Jun analyzed, "But this doesn't mean we can't adopt a down-to-earth strategy. Before the health and wellness center is built, we can also implement some community outreach programs for the surrounding residents. The focus is not on discounts, but on providing exclusive value."
In fact, winning over the villagers has always been a key focus for Chen Jun. Whether it's Longji Wild Ambition or the health and wellness activity center that is currently being planned, they are all essentially working towards this goal.
However, this is not something that can be solved overnight; it requires a long period of reflection to achieve results.
This move by the agritainment business means that Chen Jun must speed up the process.
It's like a tug-of-war. Originally, both sides were evenly matched and neither side was exerting any effort. But now that the opposing team has a strongman tied to their back, the situation has completely changed.
Faced with this situation, the resort has several options: either find a strongman to help or increase the number of people in the "team".
Alternatively, tie the rope to a tree or other stable support point.
"Old Chen had tried to introduce some welfare policies in this regard before," Old Zhou recalled. "But considering the need for cost control, the measures ultimately failed to materialize, and the company finally decided to focus on serving high-value customers."
In fact, the previous management team of the resort was well aware of the importance of winning the support of local residents, and Mr. Chen also understood the benefits of being a "local bigwig".
However, due to practical difficulties and resource constraints during the implementation process, many things are not as easy to move forward as imagined.
"So in the next few months, we'll focus on developing this aspect of the work," Chen Jun arranged. "In addition, we also need to speed up the construction of the activity center and the next phase of operation of the woodcutter's hut."
Now that agritourism is expanding across the board, it will also have a positive effect on their woodworking projects.
If the resort doesn't take advantage of its superior position to deliver a decisive blow, the initiative will fall into the hands of the other party once Yunhai Woodworking Workshop recovers.
Once a territory is lost, it could trigger a chain reaction, leading to the loss of even more ground.
The saying "Losing one pass endangers a hundred, abandoning a lone city leads to the collapse of the entire country" captures this meaning.
Therefore, the resort must hold onto the important position of the woodcutter's hut, not yielding an inch of ground, while also looking for opportunities to turn the tables on the other side.
"I'll have someone conduct a needs assessment first, to understand what kind of exclusive services the surrounding customers most want the resort to provide." Old Zhou made this note in his mind.
Chen Jun nodded and instructed again, "Now, please help me find a detailed list of well-known craftsmen in the industry. There are two requirements: high reputation and mastery of unique skills. This time, I need masters who truly have exceptional skills and can bring us technological breakthroughs."
"Please give me the list by today. In addition to basic information, try to find out their hobbies, and whether they have any particular quirks or needs."
"Okay, I'll get on it now."
......
In the afternoon, Chen Jun went to inspect the woodcutter's hut.
If you want to completely control the customer resources in the woodworking industry, the decisive moment is coming.
First, we must make a breakthrough in mastering endangered techniques and create works that are truly breathtaking to attract customers.
This time, the work not only needs to showcase superb skills, but also needs to have a unique design concept, making the task exceptionally difficult.
Secondly, given the current situation, the certification course graduation can proceed as scheduled.
Although the formal exam is still about twenty days away, by this stage, the students' level has basically been finalized.
With a two-pronged approach, the goal this time is to completely eliminate the competitiveness of Yunhai Woodworking Workshop.
"Next week we will conduct a mock exam, strictly following the official assessment rules. It will not be broadcast live, but you can film some clips and post them on the platform."
Chen Jun explained to Li Qingxin.
"Okay, I'll inform them later," Li Qingxin replied.
"Have you made any progress in mastering this special skill?"
"I feel like I've grasped some of the basics. Through studying ancient texts and repeated practice these past few days, I've gained a preliminary understanding of the principles behind some techniques. But if I just keep working in isolation, it could take a very long time..."
Li Qingxin sounded somewhat dejected.
She also knows that the competition between resorts and farmhouses is becoming increasingly fierce.
She felt extremely frustrated that she had failed to make the contribution she should have made.
Looking at Li Qingxin's haggard face, Chen Jun said, "Take a good rest for a day, pack your things, and come with me on a business trip."
"On business trip?"
"Yes, go visit masters who specialize in traditional skills and learn their techniques in depth. With your abilities, you may only be missing professional guidance."
This time, Chen Jun was determined to make this happen, even if it meant investing a lot of money.
He had already planned a sufficient budget, including not only the "apprenticeship fee" but also the "technical cooperation fee" that might arise later.
If this field can be completely monopolized, the future profits will be immeasurable.
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