April 25th.

There are five days left until the May Day Golden Week.

Tencent Video's marketing and promotional machinery suddenly went into full power.

Homepage banners, splash screen gibberish, pop-up notifications, Weibo trending topics, Douyin challenges...

Subway light boxes and building elevator screens.

We've covered every possible channel.

"Tencent Video's annual blockbuster, the true king of high-octane action! It'll ignite the universe!"

"The legendary national manga 'Saint Seiya' is getting a TV anime adaptation! Top-notch production, luxurious voice cast! Premiering May 1st, exclusively online!"

"Pegasus Meteor Fist! Rising Dragon Fist of Mount Lu! Let's unleash our cosmos together with Seiya!"

"The original manga is currently being serialized, and has surpassed one billion reads across the internet!"

Each promotional slogan is accompanied by a beautifully designed character poster.

Seiya, Shiryu, Shun, Ikki, Hyoga.

The five main characters have all assembled.

The penguins' purpose is clear.

The goal is to create an overwhelming buzz for the upcoming animated version of "Saint Seiya," which will be released during the May Day holiday.

Since its serialization, this manga has become a nationwide sensation with its unique "Saint Cloth," "Cosmo," and "Athena" settings, as well as its thrilling battle storyline.

It already has an extremely large fan base.

Every time the comic is updated, the comment section is instantly flooded with tens of thousands of messages urging for more updates and discussions.

"Seiya!!! Mom will always love you!!! Crush everything with your Meteor Fist!"

"I, Shiryu, refuse to accept this! Stripping down and unleashing my full power—the Rising Dragon Fist of Mount Lu is the true romance of a man!"

"Shun, the beauty... oh no, Shun is the strongest! Nebula Chains, offense and defense in one!"

"Hyoga! Diamond Dust! A combination of good looks and power!"

"Ikki! Phoenix! My chuunibyou spirit is burning!"

"I've been following the manga for three years, I absolutely have to watch the anime!"

On the donation charts of comic platforms, the battle over this work has never stopped.

It's not uncommon to see wealthy readers spending lavishly just to urge for more updates or to express their appreciation.

Now that the news of an anime adaptation has been released...

Especially after Tencent Video released the teaser PV, fans' expectations were immediately raised to the max, and the discussion heated up exponentially.

The number of reservations surged at a visible rate.

It broke one million in one hour.

It broke three million in three hours.

It broke eight million in 24 hours.

This number sets a new record for pre-orders of animated content on Tencent Video.

Tencent Video, Animation Division.

Zi Teng Hua sat in her office, with real-time appointment data scrolling across the screen in front of her.

The assistant stood to the side, unable to hide his excitement.

"Purple CEO, the data is fantastic! The Saint Seiya teaser PV has surpassed 15 million views across all platforms!"

"Related topics on Weibo have garnered over one billion views, topping the trending searches and remaining there for more than 24 hours!"

"The anime-related community is the most discussed platform, and according to fan expectation surveys, over 85% of respondents expressed S-level anticipation!"

Wisteria picked up her coffee and took a small sip.

"Good, as expected."

To secure the anime adaptation rights to "Saint Seiya," she used almost all her connections and resources.

He even overruled dissenting opinions at high-level meetings.

He even subtly wagered his position as general manager of the business unit as a gamble.

In hindsight, this risky move turned out to be the right one.

She put down her coffee cup.

"Keep the publicity going."

"On May Day, our app must be featured on the splash screen of all platforms."

The assistant nodded repeatedly.

"clear!"

Wisteria looked at the crazy comments on the screen.

The corners of his mouth turned up slightly.

The comic's plot, characters, and world-building have withstood the harsh test of the market and are considered perfect.

Animation only requires faithful reproduction.

It features top-notch animation, fluid combat, and a luxurious voice actor lineup.

In addition, with Tencent Video's massive distribution channels, there is absolutely no possibility of a "mishap".

This was a battle that was destined to be won from the very beginning.

She recalled the recent actions of the Land of Light.

Several consecutive healing anime series.

After "Your Lie in April" ended, there wasn't much of a stir.

"Natsume's Book of Friends" and "The Burial of Frilian" are still being updated slowly.

The only tournament that garnered some attention, "Ultraman Fighting Evolution," has already ended.

They even threw a birthday party for Ah Guang.

Founder idolization?

She shook her head.

It seems that the continuous success has made Ah Guang complacent, resting on his laurels and starting to enjoy the flowers and applause.

The business world is like a battlefield, constantly changing.

A single strategic miscalculation or a slow response could allow the opponent to seize an opening and deliver a fatal blow.

Moreover, Tencent Video previously used "Bakugan Battle Royale" as a trial, successfully opening the door to the domestic card battle toy and game market and making a fortune.

Meanwhile, the Land of Light, which was riding high at the time and should have been the most sensitive, showed no reaction whatsoever and didn't even release a decent competing product.

Clearly, Ah Guang has lost his former vigor.

"Less than a year."

The wisteria blossoms sighed softly.

The assistant didn't hear clearly.

"President Zi, what did you say?"

The wisteria flowers waved goodbye.

"fine."

She paused.

"Let's release another 3D animated film to cover up our Saint Seiya."

The assistant was taken aback.

"cover?"

"right."

The wisteria flower looked at the screen.

"Although the Land of Light seems to be making no moves at the moment, we cannot let our guard down."

"We've moved up the release date of our A-level production, 'Starry Night,' to around May Day."

"Use this film to provide cover for Saint Seiya and divert potential firepower."

The assistant suddenly realized.

"Purple CEO is brilliant!"

The assistant turned to make the arrangements.

The wisteria flower looked back at the screen.

Number of reservations: 912 million.

It's still rising.

She smiled.

Land of Light, are you ready?

at the same time.

Tanuki Entertainment, Animation Division.

Zhang Ming was also looking at the trending topics.

The popularity of Saint Seiya made him envious.

"Damn, Penguin really went all out."

Zhang Ming stared at the overwhelming advertisements for "Saint Seiya" on Tencent Video on the screen.

He glanced again at the internal briefing on his desk regarding the Land of Light's recent "unusually low profile."

His eyes darted around, and an idea popped into his head.

"Chance!"

He slammed his hand on the table, startling his assistant who was organizing documents nearby.

"Mr. Zhang?"

"Tencent Video is pulling out all the stops, while the Land of Light seems to be avoiding a direct confrontation... What does this mean? It means there's an opportunity!"

A gambler's excitement appeared on Zhang Ming's face.

"Immediately notify the animation department to bring out our previously completed dual-male protagonist fantasy adventure animation, 'Spirit Pact Symbiosis'!"

The assistant was taken aback.

"Mr. Zhang, what do you mean...?"

Zhang Ming pointed to the Saint Seiya poster on the screen.

"They eat meat, we drink soup."

"With such huge traffic during the May Day holiday, even just getting a small share will make us rich."

The assistant's expression became somewhat subtle.

"Huh? Mr. Zhang, that...that animation's script and character relationships, after the adaptation...seem a bit too...bromance-oriented."

"During the audience feedback test, the opinions were very polarized."

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