The Entertainment Industry in Turmoil: Young Actresses All Want to Rise to the Top
Chapter 118 All-Out War
In Shen Mo's office at Mohen Capital, Yang Tianzhen and Zhou Wanqing reported information from different channels almost simultaneously.
"Huayi has cut off all overt ties with Qinan Culture, and several key personnel involved have been put on leave."
Zhou Wanqing's tone was calm, with a hint of understanding, "They are cleaning up their tracks, cutting their losses to survive."
Yang Tianzhen then added, her tone slightly grave.
"Wang Zhonglei of Huayi has recently been meeting with people from Enlight Media and Wanda Group, reportedly on the topic of 'healthy development of the industry'."
"Several Google vendors who were in contact with us have suspended cooperation, saying that their budgets were recently cut by their superiors."
"Several supporting actors and actresses in 'A Little Reunion' and 'A Little Joy' changed their minds before signing the contract, citing scheduling conflicts."
"Why did this have to happen now of all times? It's obvious they don't have faith in us and think we'll be crushed by Huayi."
"Several magazine shoots featuring Yi Tong, Reba, and Li Xian have been suspended to varying degrees."
A cold smile, as expected, appeared on Shen Mo's lips.
"As expected."
"If Wang Zhonglei didn't even have this much decisiveness, he wouldn't be in his current position."
He strolled back to his desk and sat down with an air of composure.
"As for resource blockade, this is Huayi's most instinctive reaction."
"He's trying to tell us that winning or losing in the public opinion arena is irrelevant; the real rules of the game are always in the hands of these established giants."
His fingers tapped lightly on the smooth tabletop, his mind racing.
"They abandoned short-term public opinion battles and chose to use their foundation and heritage to squeeze our living space."
"This trick is traditional, but it's also very effective."
Shen Mo's gaze swept over his two capable lieutenants. "If we were an ordinary film and television company, we would probably be on the verge of collapse by now."
"But we are not."
His tone suddenly became sharp and confident.
"From its inception, Mohen has been more than just a film and television company."
"Wang Zhonglei wanted to use the old rules of the game to bind us, but he forgot that times have changed."
He leaned forward slightly, his eyes gleaming.
"Naive, three things, do them immediately."
"First, for the actors invited to 'A Little Reunion' and 'A Little Joy,' if the mainland actors who haven't signed contracts yet have concerns, then we should look to fifth- or sixth-tier, or even eighteenth-tier, artists. As long as their acting skills are guaranteed, that's fine. If all else fails, there are also talented actors from Hong Kong and Taiwan who are willing to pay reasonable fees and are eager to enter the mainland market."
"By packaging our forced selection of unknown actors into a story of insightful gold mining by Mohen, we can maximize the buzz and anticipation."
"Secondly, regarding broadcasting platforms, we are currently cooperating with Tomato TV and Mango TV, which are our core audience, and we need to maintain good relationships with them."
"At the same time, we will immediately intensify our in-depth cooperation negotiations with Netflix and several major domestic video platforms."
"They need high-quality content, and we need broadcasting channels; it's a win-win situation."
"Huayi's reach doesn't extend to internet companies."
"Third, expedite the release of materials for the previously agreed-upon brand endorsements and commercial collaborations. Use real market recognition to refute the so-called 'industry blacklist' rumors."
"clear!"
Yang Tianzhen's spirits lifted, and with Shen Mo's instructions, his thoughts became clearer.
Shen Mo then looked at Zhou Wanqing, "Wanqing, you also have three tasks."
"First, contact Zhang Yiming, Lei Jun, and Wang Xin."
"It's time for the internet to give them a surprise."
"The traffic from ByteDance and Bilibili, and the ecosystems of Xiaomi and Meituan, can make our partners or potential dissidents re-evaluate the pros and cons on many levels."
"Second, unite against each other to break up alliances."
"Let the small entertainment companies that we previously invested in, which supplement our ecosystem, be included, such as those involved in production, screenwriting, casting, photography, props, post-production, and special effects."
"Let's all unite, speak out collectively, resist the hegemony of the entertainment industry, and form a strategic alliance."
"We want Huayi to know that they are not just blocking Mohen's family, but a group of emerging forces that are rising."
"What he touched wasn't just my family's ink stains, but the livelihoods of hundreds or even thousands of people."
"This alliance will be called the 'Ink Shadow Alliance'."
"Third." Shen Mo paused, lowering his voice.
"We have the materials we have regarding the tax issues of some of Huayi Brothers' artists, as well as their controversial overseas investments from a few years ago."
"Through intermediary channels, let's 'remind' Huayi."
"Since they have chosen to wage a full-scale war, they should be prepared to be countered from all sides."
"Let them decide how far they want to fight."
Zhou Wanqing's eyes sharpened, and she solemnly replied, "Yes, President Shen."
After making all the arrangements, Shen Mo leaned back in his chair.
"Wang Zhonglei wanted to crush me with resources, but I'll break the deadlock with capital."
"He wants to use industry rules to bind me, so I'll use a new ecosystem to disrupt him."
"The war of words is just an interlude; the real contest has only just begun."
"It all comes down to who can better adapt to the new way of doing things."
Tax and overseas investment issues are the last resort, and Shen Mo doesn't want to tear off the fig leaf unless absolutely necessary, as the scope involved is too wide.
His reaction was not just defensive, but offensive.
Leveraging its unique advantages in capital, the internet, and new media, it launched an attack on Huayi's traditional barriers on multiple fronts.
The war instigated by Hua Yi is being gradually guided by Shen Mo towards a broader battlefield that is more favorable to him.
Shen Mo's fierce counterattack and Hua Yi's strong response were like two boulders thrown into a calm lake, causing ripples to spread rapidly.
The capital market was the first to react.
After news broke that Shenmo had joined forces with companies such as Mohen, Xiaomi, ByteDance, Meituan, and Bilibili to launch a counterattack by integrating internet resources.
The most direct manifestation of this is that Huayi Brothers' stock price has been under considerable pressure, experiencing a continuous decline for several days.
Although Huayi quickly issued an announcement stating that "all operations are normal," investors were clearly concerned about the uncertainty brought about by the battle between Mexico and China.
The reaction within the entertainment industry was polarized.
Many traditional film and television companies and talent agencies were initially happy to see Huayi take action to "teach" newcomers who didn't know the rules a lesson, and even secretly provided some conveniences.
But when Shen Mo demonstrated his capital strength, which was enough to rival Huayi, and his powerful internet ecosystem resources, especially after unleashing the "Moying Alliance" combo, he was truly a force to be reckoned with.
They began to re-examine the overall situation.
Some people chose to cling even more tightly to Huayi, attempting to maintain the stability of the old order.
Another group of small and medium-sized companies, which are also being squeezed by traditional giants, have begun to secretly extend olive branches to Mohen's "Moying Alliance" in order to get a share of the pie in the new power structure.
Most top figures are taking a wait-and-see approach, unwilling to easily get involved in the battle between giants, and are more cautious about the olive branches extended by both sides.
Meanwhile, many talented but unsuccessful actors, emerging directors, and screenwriters saw an opportunity.
The strategy of Inkmark partnering with small businesses in the industry, along with the strong capital and emerging channels behind it, has been a huge attraction for them.
Privately, the number of inquiries and letters of intent for cooperation with Mohen has actually increased.
Based on existing cooperation and viewership interests, Hunan TV and Tomato TV have temporarily maintained a friendly relationship with Mohen, but are also closely monitoring Huayi's movements.
The major video platforms have mixed feelings; they need Huayi's top-tier content, but they also crave the innovative models and precise traffic brought by Mohen.
In this game, they tend to play the role of balancers, trying to please both sides and maximize their own interests.
During this period, the morale of Shen Mo and the artists under Mohen's management was greatly boosted.
They viewed Shen Mo's counterattack as a "triumphant return," and they controlled the comments on various social media platforms, promoting Mohen's projects and artists.
They interpret "forced choice" as "breaking down barriers between circles" and haile "Moying Alliance" as "new hope for the industry".
She even engaged in a fierce war of words with fans of artists under Huayi Brothers and "passersby" who were influenced by Huayi Brothers' public opinion.
Huayi, on the other hand, continued to spread arguments such as "ink marks are disrupting industry rules" and "abusing traffic capital," attempting to occupy the moral high ground.
Some affected "passersby" and "rational observers" have also begun to question whether the rapid expansion of InkSign is healthy and worry that "capital is manipulating art".
Fans of artists under Huayi Brothers Group are fiercely defending their idols and the company, criticizing Mohen for "蹭热度" (trying to gain attention by associating with someone else) and "hyping up the situation."
The vast majority of onlookers are wavering between various pieces of information.
They were happy to see the giants' monopoly challenged, and they also relished the strong tactics Shen Mo displayed.
The casting controversy surrounding the projects "A Little Reunion" and "A Little Joy" has garnered far more attention than expected because it involves grassroots actors, Hong Kong and Taiwan actors, and the struggle between new and old forces.
The public is eagerly anticipating the final quality of these two dramas, wanting to see if Shen Mo's "discerning eye" is truly genuine.
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