Seeking good fortune and avoiding misfortune, I became a legend in the entertainment industry by avo
Chapter 132 Reshaping Public Opinion
Chapter 132 Reshaping Public Opinion
Zhang Qilin raised his head and said calmly, "You know better than I do how difficult it is to promote Hanfu. Although the roles in these two dramas are good, they are not enough compared to the risks I have to take. If you want me to join, you have to show your utmost sincerity."
Dong Qiyu's chest heaved with anger, and she pointed at Zhang Qilin with trembling hands: "These two projects are the most sincere offer I can make. If you want to cooperate, then cooperate—"
Seeing Dong Qiyu's angry expression, he knew that if he wanted to get more benefits from her, he needed something more convincing to move her.
Then Zhang Qilin began to say: "The difficulties facing the revival of Hanfu are mainly in four aspects: the impact of historical discontinuity, cognitive confusion and prejudice, weak organization and theory, and commercial and aesthetic limitations."
Dong Qiyu rolled her eyes and said irritably, "I already know these problems, why do you need to nag me?"
"But you can't come up with a solution, right?" Zhang Qilin said with a smile.
Dong Qiyu remained silent, which was taken as tacit agreement.
Zhang Qilin continued unhurriedly, "Take the impact of historical discontinuity as an example. We can fill the gaps in public understanding by holding various historical and cultural lectures—"
'
“We’ve done all of that,” Dong Qiyu interrupted him. “We invited experts and scholars to analyze the development of Hanfu in depth, but no one was willing to listen. Can you offer some useful suggestions?”
"You're going in the wrong direction."
"What do you mean?"
"The general public doesn't even know what Hanfu is. If you start by talking about its development, of course no one will be interested. We have to start with what interests the public and arouse their sense of admiration. Once they are interested, they will naturally take the initiative to learn more."
"Then what should we talk about?"
Zhang Qilin smiled and extended his hand again.
Dong Qiyu's expression changed when she saw Zhang Qilin's outstretched hand.
She hadn't expected Zhang Qilin to be so greedy, wanting benefits after just a few words, which made her so angry she almost fainted.
She turned her face away: "That's all, believe it or not."
Zhang Qilin wasn't in a hurry and placed the two folders on the table in front of him.
Then he stood up and nodded to Dong Qiyu: "In that case, I won't bother you any longer, Miss Dong. I'm afraid these two roles are not for me. Please find someone else."
After saying that, he walked straight towards the door.
"Stop right there!" Dong Qiyu said urgently, raising her voice. "Zhang Qilin, don't go too far. I've already shown my utmost sincerity."
Zhang Qilin stopped and turned to look at Dong Qiyu: "Do you think I'd believe that's all you can offer?"
As he said this, his gaze returned to the bag in Shen Ya's hand.
Dong Qiyu noticed this detail, and her expression turned even uglier.
But to shut Zhang Qilin up, she shouted, "Shen Ya, open the bag and show it to him."
Shen Ya stepped forward and opened the bag.
Zhang Qilin didn't even glance at her, and said to Dong Qiyu with a forced smile, "Are you treating me like a three-year-old?"
Dong Qiyu's expression changed: "What do you mean?"
"You know what I'm saying. You have access to far more resources than just these."
"I said, this is the greatest sincerity!" Dong Qiyu raised her voice.
"Really?" Zhang Qilin nodded. "Then forget it. I hate trouble the most. Hanfu is too complicated. I didn't really want to get involved in it anyway. Just pretend I didn't hear about it."
Dong Qiyu's face flushed red and then turned pale as she watched Zhang Qilin turn the doorknob.
Either of these roles would be highly sought after by young actors.
She didn't believe Zhang Qilin was really willing to refuse these two roles.
The doorknob had already been turned halfway.
Dong Qiyu stared intently at Zhang Qilin's retreating figure.
As the door opened, Zhang Qilin was about to walk out.
"Stop right there!" Dong Qiyu exclaimed anxiously.
She didn't expect Zhang Qilin to actually leave.
Dong Qiyu was furious at Zhang Qilin's greed, but she didn't want him to leave.
Zhang Qilin turned to look at Dong Qiyu: "I don't have that much time to waste here with you. This is your last chance."
Although Dong Qiyu was still angry, she looked at Shen Ya and said, "Go and get that."
Shen Ya nodded and walked outside.
Seeing this, Zhang Qilin smiled and walked back to sit down again.
Shortly after, Shen Ya returned in a hurry, holding a folder in her hand, and handed it to Dong Qiyu.
Dong Qiyu took a deep breath, handed the folder to Zhang Qilin, and said impatiently, "Take it and get to the point."
Zhang Qilin took the folder, opened it, and whistled, "Whoosh~"
He looked at the cover, which read "No War in Beiping".
After reading the story summary and Fang Meng'ao's introduction, I thought to myself, with this resource, it will definitely exceed five million.
Zhang Qilin looked up at Dong Qiyu: "Are you sure you can secure all these resources?"
"Don't you know whether I can deliver or not?" Dong Qiyu rolled her eyes at him, annoyed.
Zhang Qilin didn't care about Dong Qiyu's attitude and continued, "Since that's the case, I have one last small request—"
Before Zhang Qilin could finish speaking, Dong Qiyu stood up like a cat with its fur standing on end, and shouted sharply, "Zhang Qilin, don't go too far—"
Zhang Qilin raised his hands and made a reassuring gesture: "Look, you're in a hurry again. According to the regulations of the Beijing People's Art Theatre, I can't go out to film right now. You know what I mean."
Seeing that she wasn't being extorted again, Dong Qiyu sat down and said, "I'll remind you."
Seeing that the matter was resolved, Zhang Qilin said, "If you want to promote Hanfu, you need to find an anchor point."
"What do you mean?"
"A person who can be liked or even admired by the public is best to be a woman."
"Why can't it be a man?"
"Most men admire those who wear armor. If three men wear armor and walk on the street, do you think the uncles will come to offer their help? But if women promote it properly, even if they attract three hundred women to gather in Hanfu, the uncles will just smile and say it looks good."
Dong Qiyu thought for a moment and said, "How about Mulan? She's world-famous."
"She can't."
Why?
"Mulan has a fatal weakness: she is fictional. Once you control the narrative surrounding her, the West can seize this point and amplify it to the extreme, thus undermining your years of hard work."
"What should we do then?"
"Find real historical figures."
"Who?"
Qin Liangyu
Dong Qiyu thought for a moment and said, "This person does fit the description. The phoenix pattern on the torchbearer's uniform for the 08 Olympics was inspired by her python robe, but information about her online is very scattered, and she has very low public awareness."
"If it's not popular, we'll help promote it."
"Will it work?"
Zhang Qilin said with a smile, "We'll arrange for experts to tell her story on the 'Lecture Room' program, such as how Emperor Chongzhen wrote four poems for her, how the White-Spear Army was renowned throughout the land, and how they came to the emperor's aid from thousands of miles away—"
"Simultaneously release her costume reconstruction images, illustrations, and cosplay works online, so that Qin Liangyu and her clothes are linked together from the very beginning."
"The second step is to collaborate with various platforms to encourage the creation of historical novels, animated works, and stage plays featuring Qin Liangyu as the protagonist."
"The third step is to cooperate with CCTV to invest in and produce the large-scale historical drama 'Qin Liangyu,' and promote the spread of Hanfu culture through the popularity of the TV series, thereby stimulating the audience's interest in Hanfu."
Dong Qiyu was stunned.
"Qin Liangyu————"
She repeated the name softly, fragmented information flashing through her mind.
A female general in the late Ming Dynasty, renowned for her military exploits, and the only woman recorded in official history as a figure in the biographies of generals and ministers. She led her troops in the bloody Battle of Hunhe, and was even bestowed a poem upon her by Emperor Chongzhen.
She knew all of this, but she never imagined that this person could become a key figure in promoting Hanfu.
Zhang Qilin continued, "Qin Liangyu's greatest advantage is her authenticity. What do those so-called cultural exports from Europe and America fear most? Historical research. If you create a fictional character, they will directly question your historical basis. What will you use to refute them?"
"But Qin Liangyu is different. She was a real person, with historical records, cultural relics to prove it, and four poems written by Emperor Chongzhen himself to support her. No matter how much the West questions her, they cannot shake this fact."
"
"Her story is legendary enough in itself: her loyalty to the emperor across thousands of miles, her bravery in still going into battle at the age of seventy. These elements are naturally suitable for adaptation into film and television works."
"What you need to do is not just promote Hanfu, but make the audience naturally associate her with the person when they see that military uniform and those clothes."
1
Dong Qiyu asked excitedly, "I want to know what the success rate is?"
Zhang Qilin responded with a smile: "Do you know Emperor Yongzheng? Before 1998, he was a treacherous emperor who altered the imperial edict, killed his father and forced his mother to abdicate, was cruel, suspicious, and had an illegitimate throne. The TV series 'Yongzheng Dynasty' completely reversed his image, and the people behind it used this tactic."
"Even a tyrant can turn around public opinion. For something as culturally rich as the promotion of Hanfu, with close cooperation among all parties, we can see results within three or four years."
Dong Qiyu's expression gradually softened: "Zhang Qilin, the risks you mentioned are still quite significant. With such a large project, if any part of it goes wrong, all our previous efforts could be wasted."
Zhang Qilin smiled slightly: "Ms. Dong, every project has risks. If you're afraid, don't do it."
Dong Qiyu glared at Zhang Qilin before nodding and saying, "Then let's do it this way. We'll need your assistance in the specific execution of this plan."
Zhang Qilin nodded. Having accepted the benefits, he had no intention of running away.
He continued, "There's one more thing to note: Qin Liangyu's attire was perfect from the very beginning—her python robe, her armor..."
Her daily attire undergoes rigorous research; she can't make arbitrary alterations for the sake of appearance, nor can she fabricate stories for the sake of sensationalism. Only by being authentic can she maintain her impeccable reputation.
Dong Qiyu fell silent.
She recalled how many attempts they had made over the years.
No one listens to my lectures, no one comes to my events, and no one reads my science articles.
She had always thought that the public wasn't interested in Hanfu, but Zhang Qilin's words today made her realize for the first time that it wasn't that people didn't want to understand, but that they had never found an entry point that would make people willing to understand.
She originally sought out Zhang Qilin to take advantage of him, but unexpectedly, he brought new hope to the promotion of Hanfu.
She was very satisfied with the deal.
However, those three resources weren't so easy to obtain, so she had to call for help.
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