Seeking good fortune and avoiding misfortune, I became a legend in the entertainment industry by avo
Chapter 202 You have your clever plans, I have my own solutions.
Chapter 202 You have your clever plans, I have my own solutions.
Chen Jiasheng said seriously, "Mr. Zhang, you're talking about a low-probability event. We can't completely negate our promotional strategy just because something hasn't happened yet. The lineup for 'Warring States'—"
Zhang Qilin interrupted him: "Mr. Chen, once a low-probability event occurs, the impact on Jing Tian could be devastating. Even a seemingly foolproof project could suffer a Waterloo due to a single oversight."
Chen Jiasheng was about to speak in rebuttal.
Zhang Qilin didn't give him a chance and continued, "Have you considered the problems with the subject matter of 'The Warring States' itself? In the film market, besides 'Hero' and 'A Battle of Wits,' how many films have truly achieved both critical and commercial success?"
Chen Jiasheng's expression turned somewhat unpleasant: "Mr. Zhang, what do you mean by this?"
Zhang Qilin spoke calmly, but his words were clear: "Your publicity strategy is based on the premise that the film will be a huge hit. But have you ever thought about what will happen if the film receives mixed reviews, or if Jing Tian's performance causes some controversy? What will happen if you push her to the forefront now?"
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"Viewers will think, why should a newcomer be the leading lady among a group of big names? Why should she get so much publicity? In the end, all the dissatisfaction with the film may be directed at her, and she will become the target of public criticism."
Chen Jiasheng retorted, unconvinced: "Our film is of high overall quality, these risks are controllable, and high exposure itself has the attribute of offsetting controversy, and the topicality can cover up many details."
"Cover it up?" Zhang Qilin shook his head slightly. "Mr. Chen, the internet has a memory. High exposure is a double-edged sword; it can amplify strengths, but it can also weld weaknesses to the pillar of shame."
"My suggestion is to lower the audience's expectations of her; if the film is well-received, her performance will be even more surprising."
"If the film is controversial, she can gain some understanding or even sympathy from the audience because of her low profile in the early stages. This is called leaving room for maneuver."
Chen Jiasheng's face turned extremely ugly: "Mr. Zhang, you're exaggerating. We've been in the publicity industry for so many years, what kind of projects haven't we seen? From its inception to filming, 'The Warring States' has always had a very good reputation in the industry—"
"Industry reputation?" Zhang Qilin laughed. "When you say 'industry,' do you mean the investors? The distributors? Or the media you invited? You have to understand that movies are made for audiences. If the audience doesn't like it, it's no use talking to anyone."
Chen Jiasheng opened his mouth, wanting to refute, but couldn't.
Because the other party started from the worst-case scenario and constructed a complete propaganda logic.
His plan is an industry standard practice, based on the premise that "Warring States" is bound to be a hit, to maximize exposure and take the best possible chance.
Neither side is wrong, but their positions and focuses are different.
Wang Lan listened intently, her gaze towards Zhang Qilin extremely complex.
Although Zhang Qilin's words were unpleasant to hear, they were also possible. However, in the entertainment industry, many things cannot be done simply because they are reasonable.
Chen Jiasheng, representing the company's established publicity strategy, quickly promoted Jing Tian based on his industry experience and judgment of the film's inherent advantages.
What Zhang Qilin was referring to was helping Jing Tian avoid potential risks.
Neither of them did anything wrong; it's just that the company invested heavily in the film, but adopted a conservative publicity strategy, which gave competitors and those who wanted to laugh at them an opportunity to profit.
It will affect the company's brand image.
Therefore, Wang Lan slowly said, "Mr. Zhang, your considerations make some sense, but publicity is like fighting a war. Momentum is very important. Tian Tian needs confidence, and the market also needs to see her confidence."
"Moreover, the company has already invested a lot of resources in this project, and adjusting the publicity strategy is not a simple matter."
.
"I understand what Mr. Wang means," Zhang Qilin said calmly. "My suggestion is just that—a suggestion. Whether to adopt it or not is up to Jing Tian."
He never intended to get involved in this matter from the beginning; he only offered some personal advice because he saw how hard Jing Tian was working.
Even so, their company's PR department came knocking on his door to question him. If he gets deeply involved, who knows what problems might arise later.
Seeing Zhang Qilin back down, Chen Jiasheng immediately said to Wang Lan, "President Wang, I understand Mr. Zhang's concerns, but from a professional publicity perspective, I think the established publicity strategy is fine. Of course, we can make some minor adjustments at the execution level, but the core positioning and publicity cannot be changed. We cannot weaken our momentum first."
Wang Lan remained silent, instead weighing the pros and cons in her mind.
After a moment, she said to Chen Jiasheng, "The publicity strategy remains unchanged. Go back and prepare a full contingency plan for the public opinion pressure that Tian Tian may face."
Chen Jiasheng nodded quickly and said, "Okay, Mr. Wang, I'll arrange it right away."
After saying that, he stood up, gave Zhang Qilin a smug look, and turned to leave.
After Chen Jiasheng left, Wang Lan sighed and said to Zhang Qilin, "I know everything you did was for Tiantian's good, but many things are not as simple as they seem on the surface. Behind every decision are the interests of many parties and the industry ecosystem —"
Zhang Qilin nodded, indicating his understanding: "President Wang, I understand your difficulties. I'm just doing what I can for her as a friend."
"I'm glad you understand," Wang Lan said, changing the subject. "I'll have someone transfer 20 million to your account in the next day or two."
Zhang Qilin was taken aback, then said, "President Wang, we haven't reached an agreement yet—"
Wang Lan shook her head: "This 20 million was not part of our agreement. It was to support you in getting the play going. I just hope that if something goes wrong, you can help Tian Tian out."
Zhang Qilin understood Wang Lan's meaning, nodded, and remained silent.
Wang Lan got up to say goodbye.
She got into the car and looked at Zhang Qilin standing at the door. She couldn't understand Zhang Qilin before, but through this incident, she understood him a little.
Eggs cannot be put in one basket.
Although she didn't think "The Warring States" would flop, everything Zhang Qilin did showed her where Tian Tian's escape route was if things went wrong.
Therefore, to ensure Tian Tian's absolute safety, she was willing to contribute 20 million to support Zhang Qilin's theater project. As for the rest—
Zhang Qilin watched Wang Lan's car leave, then returned to the private room and locked the door.
Sit cross-legged on the ground, make the Zi-Wu mudra with your hands in front of your abdomen, close your eyes, and silently recite: "The Heavenly Cycle is forty-nine, one escapes—"
"Is this funding a blessing or a curse for us to open this forum and seek guidance?"
The runes on the surface of the divination tube rotated, and the luck value began to decrease.
After deducting 1500 points, the divination tube stopped, and a divination stick flew out.
[Neutral draw, draw]
Wang Lan's actions are partly an investment and partly a gamble. Her aim is to secure the long-term rights and interests of the Qin Liangyu IP. Once the funds are in place, she will gradually influence project decisions, especially in terms of IP derivative planning, through a gentle approach.
(Reward: +1 Fragment of the Destiny of Turbid World and Pure Sound, 3500 Luck Value)
Looking at the fortune slip, Zhang Qilin smiled.
Wang Lan hadn't given up, but she changed the way she moved back.
But he still decided to accept the money.
Wang Lan had Zhang Liang's plan, and he had a way to overcome the obstacle.
As long as the Heavenly Compass is available, Wang Lan's schemes will never succeed.
He dialed Dong Qiyu's number.
"Feed?" Dong Qiyu's voice was hoarse from just waking up.
"It's me. The funding issue is resolved. We can officially start making costumes and props, and do it to the highest standards," Zhang Qilin said succinctly.
There was a two-second silence on the other end of the phone, followed by Dong Qiyu's voice, raised eight octaves: "Resolved? Where did you get the money? You didn't rob a bank, did you?"
"Go through the proper channels," Zhang Qilin said helplessly. "You should contact your partner, sign a formal contract, pay the deposit, and start construction as soon as possible according to the design and materials we agreed on before. You must keep a close eye on the construction period and quality."
"Wow, you actually managed to get the money!" Dong Qiyu exclaimed excitedly. "I'll contact them right away. Don't worry, I'll take care of the quality and the timeline. I definitely won't let you down. By the way, when will the money arrive? I need to discuss the specific payment method with them."
"It should arrive in the next day or two. Send me the contract and budget details as soon as possible, and follow the proper procedures."
"Understood," Dong Qiyu said with great enthusiasm.
After finishing with the costumes and props, Zhang Qilin called Jing Tian.
As soon as the call connected, Jing Tian's apologetic voice came through the receiver: "Da Lin, did Sister Lan give you a hard time?"
"Sweetie~ Don't you know who I am? This little situation is no problem for me."
Hearing Zhang Qilin's teasing voice, Jing Tian finally breathed a sigh of relief: "That's good. I was just afraid that because of me, you would suffer in front of Sister Lan."
"No way. Don't you know how good my tongue is? I've never lost an argument. Oh, and here's your three million back."
"Take it and use it, I'm not short of money right now—"
"Mr. Wang invested 20 million yuan in the play unconditionally, so he's not short of money now."
Zhang Qilin didn't reveal Wang Lan's underlying intentions; he knew that much about himself.
Jing Tian was very surprised to hear this. Just a few days ago, Sister Lan's attitude was tough, but after meeting Zhang Qilin once, it changed?
Although she didn't know the specifics, she was still happy for Zhang Qilin: "That's great! Having money will relieve a lot of your pressure."
"It's definitely much easier now. Give the three million back to your brother."
"No need," Jing Tian said with a smile. "Consider this money as my investment. Don't forget to give me a share of the profits when the play makes money in the future."
Zhang Qilin knew that Jing Tian was worried that he didn't have enough money, so he didn't refuse: "Okay, I'll give you a share of the profits when I make money. Remember, visit the Beijing People's Art Theatre more often; it won't do you any harm."
"Okay, I'll go after I finish my promotional activities."
The two chatted for a while longer before hanging up the phone.
Zhang Qilin didn't force Jing Tian to return the money; he had his own reasons.
With the 20 million yuan Wang Lan gave him for the drama, his funds would be freed up, allowing him to do many things in Yiwu.
He had previously wanted to buy a factory and start production himself, but now that Wang Lan is watching him closely, he needs to find a way to make money as soon as possible.
Actually, if he just holds on until next year, and waits for the investment in "Love is Not Blind" to pay off, he'll have money.
Speaking of "Love is Not Blind," I'll be starting filming in just over ten days.
To be honest, he was reluctant to go; he was the lead actor in that group—
But for the sake of future development, he still has to go.
He wants the public to know that he can play any role, so that he won't be limited to specific genres.
A dozen days later, Zhang Qilin finished performing in "Teahouse".
The next day I'll be joining the cast and crew of "Love is Not Blind".
The main characters in this drama all have somewhat eccentric personalities, and in order to avoid friction with them, he decided to take a backseat to avoid stepping on any landmines.
As he watched the divination deduct all the remaining few thousand points of luck, his heart sank.
This trip with the film crew —
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