Chen Feng didn't take it seriously and continued to persuade him: "I actually had the idea of ​​selling Fengtian Technology's MP3 players online before. After all, young people nowadays are all internet addicts, and this market has huge potential."

"But I gave up in the end, why?"

"The reason is the lack of a reliable and professional e-commerce platform. The current e-commerce platforms are too chaotic, selling all sorts of things, and consumers have not yet built up trust in digital products."

"But that is precisely the opportunity."

Chen Feng leaned forward, his eyes piercing, "Given the growth rate of internet users in China, the internet will reshape the entire business logic in the next three to five years."

"Physical stores can only cover a radius of a few kilometers, but online stores can cover 9.6 million square kilometers. With just one internet connection, your customers are all of China."

These words made Liu Qiangdong frown and fall into deep thought.

Chen Xiaotian, standing to the side, was dumbfounded, looking at his father as if he were a Trisolaran.

Holy crap! Dad's way ahead of his time!

[It's only 01, and he's already starting to develop e-commerce? And he even precisely guided Liu Qiangdong down this path?]

[That's some sharp eye! He could tell after just a few words that Daqiangzi (Liu Qiangdong) has the knack for e-commerce?]

I'm truly impressed.

Hearing his son's flattering words, Chen Feng felt secretly pleased, but maintained a mysterious smile on his face.

Seeing that Liu Qiangdong was still processing the situation, Chen Feng decided to add fuel to the fire.

"Qiangzi, you're an ambitious man. Instead of fighting tooth and nail in Zhongguancun, why not try a different path?"

"You say you want to build a chain and standardize things, that's great, but why limit yourself to offline?"

"If you set up an online store, put your genuine products on it, and then combine that with an efficient logistics and delivery system, wouldn't that be like an online chain store?"

"Moreover, the expansion speed will be 10,000 times faster than physical stores."

Liu Qiangdong suddenly looked up, a strange light flashing in his eyes: "Chairman Chen, you mean... you want me to sell CDs online?"

"It's not just about CDs."

Chen Feng waved his hand, "It applies to all 3C products. As long as the trust and delivery issues are resolved, this blue ocean market has great potential."

"Look at those venture capital firms, they're waving money around and pouring it into the internet. Capital is the smartest; they've smelled the money."

Liu Qiangdong took a deep breath, his expression becoming serious: "Chairman Chen, your words are more valuable than ten years of study. I had indeed overlooked this aspect before; I will definitely study it carefully when I get back."

"Um."

Chen Feng stopped there and then threw out the final bait.

"Actually, I've always had this idea."

"I want to create an e-commerce platform that is completely different from Taobao's marketplace model. The core is twofold: fully self-operated, guaranteeing authenticity; and self-built warehousing and logistics, ensuring speed."

"As long as these two points are achieved, an unbreakable moat can be built."

"It's a pity that I have too many businesses under my name and can't manage them all at once. Building my own logistics system is also a tough and tiring job that requires a lot of patience and courage, and I simply don't have the energy for it."

At this point, Chen Feng gave Liu Qiangdong a meaningful look, "So this matter has been shelved ever since."

Chen Feng stopped there and didn't say anything more.

The seeds have been planted; now it all depends on how fertile the soil is.

After chatting for a while, Chen Feng checked his watch, got up, and prepared to leave.

Before leaving, he stopped, patted Liu Qiangdong on the shoulder, and said sincerely, "Qiangzi, we had a very fruitful chat today. I'm usually good at judging people, and you have a strong, competitive spirit; you're got the makings of something great."

"Whether you're starting a chain store or venturing into e-commerce, as long as you're determined to do it, feel free to call me anytime if you have any financial difficulties."

"My business card has my personal number on it. The doors of Fengtian Capital are always open for you."

These words warmed Liu Qiangdong's heart.

In the chaotic Zhongguancun, where everyone is driven by profit, few people would be so open and honest with a small shop owner like him, let alone a business tycoon like Chen Feng.

"Thank you, Chairman Chen! I will remember your kindness and support." Liu Qiangdong was so excited that he was almost incoherent. "Once I figure out a way, I will definitely pay you a visit!"

"Okay, I'll wait for your message."

Chen Feng smiled and left gracefully with Chen Xiaotian and Chu Yuan.

After seeing off this big shot, Liu Qiangdong stood in front of the counter, clutching the gold-embossed business card, lost in thought for a long time.

"Boss, do you really believe what that person said? You want to sell things online?" The shop assistant came over, looking curious.

Liu Qiangdong snapped out of his daze, his eyes gradually hardening: "I believe you! A boss as big as him wouldn't bother trying to fool us small fry."

"Besides, why not give it a try? It's just a matter of getting an internet connection and posting some messages. If it works, it'll be a pleasant surprise; if it doesn't, there's no loss."

Just do it.

Liu Qiangdong is also a decisive and efficient person.

That afternoon, he started registering accounts on various IT forums, including Pacific Computer Network and ZOL.com.cn.

Not only that, he also registered a bunch of QQ accounts and spent every day frantically adding friends and promoting his own optical and magnetic products.

Initially, the results were not ideal.

After half a month of hard work, my throat was hoarse from talking, and I only managed to close a dozen or so deals.

Anyone else would probably have given up long ago.

But Liu Qiangdong gritted his teeth and persevered.

Anyway, the store is idle when there are no customers, and posting online doesn't cost any money. Even if it only sells one more item, it's still a profit.

It was precisely because of this stubbornness that the situation began to slowly improve.

By the end of the month, online orders began to pick up, sometimes even reaching seven or eight orders a day.

The reason is simple—it's cheap.

His online prices were about 5% cheaper than in physical stores.

This is a godsend for price-sensitive consumers who are frustrated by the exorbitant prices charged by local computer malls.

Seeing the order notifications constantly popping up in the background, the fire in Liu Qiangdong's heart was finally ignited.

It seems that selling goods online is really a viable business opportunity!

......

Of course, Chen Feng was unaware of these subsequent developments at the time.

October 7th, the last day of the National Day holiday.

Chen Feng, along with Chen Xiaotian and Chu Yuan, who were returning with a full load of goods, boarded a flight back to Shanghai.

Before leaving, he tossed the keys to the courtyard house to the head of Legend Network's Beijing office and left behind a detailed set of renovation plans.

Of course, the blueprints were designed entirely according to Chen Xiaotian's requirements.

As for the construction process, he didn't care; he just wanted a satisfactory result.

Upon returning to Shanghai, Chen Feng immediately took Chu Yuan back to Jiaotong University.

The S600 reappeared downstairs at the girls' dormitory, once again causing a small commotion.

Chu Yuan had just pushed open the dormitory door and hadn't even had time to put down her suitcase when she was surrounded and attacked by several "hungry wolves".

"Yuanyuan! Confess honestly!"

One of my roommates, eyes gleaming, pressed me for an answer, "Who was that handsome guy who drove you back? That Mercedes looked so familiar! I heard from the knowledgeable guy next door that it was an S600, top-of-the-line! It costs at least two million!"

Two million?!

The other girls gasped in unison, their gazes towards Chu Yuan changing. "Yuan Yuan, we never knew you were a hidden rich kid!"

Chu Yuan was both amused and exasperated by their exaggerated reactions, and quickly waved her hands to explain, "What rich second generation? My family is just ordinary working class. That's my cousin!"

"Cousin? My biological cousin?"

"Yeah, cousin," Chu Yuan said helplessly, "I heard that car is really expensive, around two million, I think."

"Oh my god..."

My roommates looked on with envy. "Having a cousin who drives a two-million-dollar luxury car, that's so lucky! By the way, what does your cousin do? How can he be so rich?"

Before Chu Yuan could speak, Xu Jiahui, who had just come out of the bathroom, calmly picked up the conversation while drying her hair.

"Her cousin is the big boss of Fengtian Holdings."

"Fengtian Holdings? Never heard of it..." one of my roommates said, looking bewildered.

Xu Jiahui smiled and dropped a bombshell: "You've all heard of Legend, right? And the F1 player that's been all the rage lately?"

Holy crap!

"You mean... the game where you can trade a knife for a house, it belongs to her cousin's family?!"

"An F1 media player? I've been dreaming of having one!"

The entire dormitory erupted in chaos.

The way the girls looked at Chu Yuan was no longer just envy, it was downright admiration.

"My God, the big boss was right next to me!"

"Yuanyuan, could you pull some strings to get an internship at your cousin's company?"

Faced with her roommates' barrage of questions, Chu Yuan could only smile awkwardly but politely.

Xu Jiahui watched this scene from the side and sighed inwardly.

If she hadn't heard it from her cousin Gu Qingcheng herself, she wouldn't have believed that the seemingly gentle and refined man was actually the head of these two major business empires.

......

October 9th, a clear and crisp autumn day.

Wang Jun, a partner at IDG China, strode into the lobby of Fengtian Technology.

"Hello, I'm looking for General Manager Chen."

Wang Jun is a regular here and has had many interactions with the receptionist.

The receptionist stood up and smiled politely, "Mr. Wang, unfortunately, Mr. Chen is not currently working on this floor. You will need to go to the 37th floor, to the Fengtian Holdings Group."

"Fengtian Holdings?"

Wang Jun paused, a hint of surprise on his face. "Your CEO Chen has already set up the group's framework so quickly?"

"Yes, it was just officially opened a while ago, and Mr. Chen is currently handling official business there," the receptionist explained.

"Okay, thank you."

Wang Jun nodded, turned and walked towards the elevator, secretly thinking: President Chen is really quick. It hasn't been long, and he has already started group operations.

The elevator went up to the 37th floor.

As the stairwell doors slowly opened, a spacious and impressive office area came into view.

On either side of the corridor hang two eye-catching nameplates – “Fengtian Holdings Group” and “Fengtian Capital”.

Wang Jun raised an eyebrow, a glint of shrewdness flashing in his eyes.

Goodness, they've not only set up a conglomerate, but also an investment company? That's quite an ambition.

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