What's the most important thing in good sales? Emotional value, right? Even if you cheat someone, you have to make the customer feel like they got their money's worth.

"May I ask your name, cousin?"

The man tossed the token to Lu Yang, "Lu Xuanming."

"The 'ming' in 'honest people don't speak in riddles'?"

"The people of the underworld do not walk the sunny path."

"Truly a talent," Lu Yang thought, turning to leave. "I'll definitely avoid this guy from now on."

With his contribution points cleared, Lu Yang headed straight for the market.

I already have the talisman brush and cinnabar; all I need to do is go to the market and buy some talisman paper.

The Lu family's market town is called Qingcang Market Town. It is not located on the mountain, but at the foot of Qingcang Mountain, outside the mountain gate. As the largest market town in Qingcang County, it was originally built to extract money from independent cultivators and small aristocratic families.

However, as of today, the landscape has gradually expanded. Not only is the area of ​​the entire market town dozens of times larger than it was five hundred years ago, but it is also home to numerous families, with various cultivation clans renting land and opening shops here.

From customers to participants, the enthusiasm of these aristocratic families and even independent cultivators has been clearly mobilized, and the Lu family's profits have also increased noticeably.

An hour after leaving the mountain gate, Lu Yang arrived at the market town.

The Qingcang Market was shrouded in a second-tier array, which combined trapping, killing, and illusionary formations. Furthermore, a Foundation Establishment cultivator from the Lu family was stationed there year-round, making it virtually impregnable.

For five hundred years, there have been other cultivation forces, as well as demonic beasts and evil cultivators, who have tried to take over Qingcang Market, but in the end, these forces have all learned the most painful lessons.

The market may have been ravaged by war, but after being rebuilt, it will only be more glorious.

The Lu family member token is the best proof of entry into the market. Once Lu Yang arrives at the market entrance, he will activate the token and then pass through without any obstacles.

It's not like a demonic cultivator can kill a member of the Lu family and steal a token and then move freely through the market.

The tokens of the Lu family members are all guided by energy. Whether a member of the clan dies or the token is too far away from the clan member, the token will automatically sound an alarm. Therefore, it is impossible for demonic cultivators to take advantage of the chaos.

The market town was like a new world.

"The magical artifacts unearthed from the Golden Elixir Cave are only for those with a destined connection. Come and see! Come and see!"

"Top-quality talismans, on sale at a low price, first come, first served."

"Handle the monster egg, keep it alive, come quickly."

……

This was Lu Yang's first time entering the market. Goodness, anyone who didn't know better would think it was a bustling market. It was so lively!

The streets were lined with monks setting up stalls, just like the elderly men and women selling vegetables in the market.

Everywhere you look, you see cultivators passing by, or those attracted by something on a stall, haggling over a spirit stone.

So this is what cultivation is all about – real life! Lu Yang couldn't help but smile. Hmm, maybe the scene before him reminded him of his past life.

Lu Yang wasn't in a hurry to buy or sell anything. He walked around and looked at the sights. There were novel things everywhere, and Lu Yang was very tempted by many of them, but unfortunately, he didn't have enough money.

Lu Yang stopped in his tracks as he passed a stall.

The stall owner's cultivation level seemed quite high, but his appearance was rather unpleasant; he had triangular eyes and a hooked nose, and no matter how you looked at him, he was pleasing to the eye.

But the items on this stall were quite interesting.

"Bet on a monster egg, one spirit stone per bet, spirit stones are non-refundable once paid."

Bet on eggs!

Good heavens, Lu Yang never expected to see this kind of game in this world.

"Oh, is this young fellow Daoist from the Lu family interested in these demon beast eggs? Come on, give them a try. You won't lose out or be cheated for just one spirit stone. I, Fang Laosan, have been running a stall in the market for decades, and my reputation is impeccable. If you don't believe me, ask the other Daoists."

Upon hearing this, the passerby immediately showed a displeased expression and quickly left, clearly indicating that this person's reputation was truly beyond redemption, utterly ruined.

As the market has developed to this point, many independent cultivators have even come to regard it as their home.

There aren't many ways for independent cultivators to make money. Most of them rely on slaying demons and monsters as their main source of spirit stones. In order to cultivate, they follow a very simple routine: they go out from the market and go directly to the places where demons and monsters roam. After they have made some gains, they return to the market.

After selling the materials, he would rest and cultivate in the market. When he had used up most of his belongings, he would go out to earn more.

Of course, many independent cultivators never returned after leaving.

However, there were also many independent cultivators who lived in the market. For example, the two behind Lu Yang were obviously independent cultivators who lived there. They rushed back in a hurry, and the marks of the battle on their bodies had not been cleaned up. They knew these cultivators who often set up stalls all too well. With such a reaction, the character of this stall owner was self-evident.

However, the stall owner's thick skin was clearly the result of practice; he wasn't embarrassed at all and continued pointing at the monster eggs on his stall.

"It's all jealousy. Just yesterday, a cultivator even opened a second-tier demon beast, the Lightning Sable, from my stall. Fellow Daoist Lu, ask around, they all know about it. Although the probability is low, it's only worth one spirit stone. Why would you want anything more high-end?"

The Lu family robe that Lu Yang was wearing was the best proof of his identity in the market.

After all, he was on the Lu family's territory. Not hiding his identity actually brought him more advantages. At least these stall owners and the like only dared to fool him within the rules.

Some underhanded tactics, however, would never be used against these members of the Lu family.

The stall owner certainly wouldn't dare to do that. He probably just buys some from gambling shops, puts them on his own stall, mixes them with defective products, and markets them at low prices.

Lu Yang had seen this kind of tactic many times before, so it wasn't surprising.

The stall owner was right about one thing: with just one spirit stone, why would you need high-end goods? The reason Lu Yang stopped was precisely because the stall owner's gambling eggs had low costs.

Low cost means low probability, but Lu Yang is least afraid of low probability.

The Fate-Breaking Bead has nurtured my fortune for over three years; now it's time to put it to the test.

Quietly activating the Fate-Breaking Pearl, Lu Yang's gaze returned to the stall. A flash of inspiration struck him, and his eyes were immediately drawn to a demon beast egg.

A spirit stone was handed over, and Lu Yang scooped up the monster egg in his hand.

Upon seeing this, the triangular-eyed stall owner's expression changed. He knew perfectly well which of the monster eggs were his own crudely made defective products and which he had bought from the shop.

Seeing that Lu Yang had selected what he had bought, his expression immediately changed.

He secretly cursed his bad luck. He had originally wanted to make a fortune off the foolish young master of the Lu family, but his luck was terrible. He was chosen for the real one right away.

You know, of all the dozens of monster eggs at his stall, this is really the only one.

That's incredibly unlucky.

"Young Master Lu, listen to me, exchange it for a monster egg. This monster egg is ordinary and doesn't look like anything good. Don't ignore my advice. I'm only reminding you because you come from the Lu family. After all, I make a living in the Lu family market, and I have to respect the Lu family."

Lu Yang chuckled upon hearing this. How could this monster egg be bad after consuming a year's worth of his luck? Without replying, he directly put the monster egg into his storage bag and turned to leave.

Upon seeing this, the triangular-eyed stall owner immediately panicked, "Wait!"

Lu Yang paused, turned around to look at the stall owner, his face dark. "What? Are you trying to stop me?"

The triangular-eyed stall owner immediately fell silent, laughing awkwardly, "No, no."

There was nothing he could do. Although he didn't know whether Lu Yang truly knew his stuff or was just pretending, he could only accept his bad luck in this situation. If it were those rogue cultivators, he could at least use some tricks, but this was the young master of the Lu family. What tricks did he have? He wouldn't dare use them on this person.

Ugh! What bad luck.

Lu Yang was in a good mood as he left the stall. Even without considering the luck consumption, the triangular-eyed stall owner's performance showed that the monster egg he had chosen was definitely genuine.

As for what level of monster egg it was, Lu Yang didn't care. In any case, no matter what kind of monster egg it was, it couldn't be bought with a single spirit stone, so it was a profit no matter how you looked at it.

Moreover, consuming a year's worth of his fortune is probably not as simple as just an ordinary first-tier monster egg.

Lu Yang originally had twelve spirit stones. When he first entered the Qi Refining stage, he received five spirit stones from the Internal Affairs Department. Then, when he left the mountain, he received a monthly allowance of one spirit stone per month from the Internal Affairs Department, for a total of seven spirit stones.

Now that one has been spent, only eleven remain.

I definitely didn't dare go into the shop, so I could only look for talismans at the stalls.

His gaze fell on a stall, and Lu Yang's eyes lit up. He walked straight over.

The stall owner's eyes lit up when he saw Lu Yang. The young master of the Lu family was a wealthy man. Although he couldn't rip him off, selling more at the normal price would still be a big business. How many talismans he could sell this time depended entirely on his silver tongue.

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