Back to 1984: I built a chicken farm on a barren mountain.
Chapter 95 Customers Need to Feel
"Zhiming, Niu Da, Niu Er, you guys shouldn't just listen, you should all say something too."
Seeing that Zhou Zhiming and the other two were listening attentively, Chen Youwei said...
Zhou Zhiming, Niu Da, and Niu Er were all pondering:
"Are the dried sweet potatoes from Qiwang Village really as sweet as the legend says?"
Being suddenly called out by name instantly made them tense. Zhou Zhiming and Niu Da stammered, unsure of what to say, as the fear of being called out by the teacher during their school days returned.
Niu Er calmed down a bit, thought for a moment, and said:
"It depends on your feeling."
"Feel?"
Niu Er's words piqued everyone's interest, and they all urged him to explain in detail.
Niu Er rarely felt this way of being watched. He turned to look at Chen Wenfeng, who smiled and nodded at him. Seeing Chen Wenfeng's encouragement, Niu Er explained:
"It feels like the buyer thinks these things are unique."
After Niu Er finished speaking, he felt that his words were still a bit convoluted. He suddenly had an idea, but he couldn't find the right words to describe it, so he looked at Chen Wenfeng again.
Knowing that Niu Er needed his help, Chen Wenfeng said:
"Niu Er is right, and the word 'feeling' is quite accurate."
Is it accurate? Not only were Zhou Zhiming and Niu Da completely confused, but even Chen Youwei, Zhao Dabao, and Accountant Wang didn't understand. Was there some kind of code?
Facing countless eager eyes, Chen Wenfeng said:
"I feel that this word is indeed a bit abstract, so let me give you an example. There are two trees in front of my second aunt's house, one is a Chinese toon tree, and the other is also a Chinese toon tree."
"This spring, they picked the toon buds from the shorter toon tree and ate them themselves."
"One day, a man from the county town passed through their village. My second aunt's house was by the roadside, and he took a liking to her toon trees and wanted to buy some to eat. My second aunt was also good at business, and she said: 'There are two trees in total. I picked one, so do you want to buy a bunch of the remaining toon trees, or do you want to buy them all?'"
"When the person asked how much it cost, my second aunt said, 'Buying a bunch is one yuan, but if you buy the whole bunch, you can break off as many as you want for five yuan.'"
"When the man heard that it was more appropriate to take it all, he took the hook and started hooking. Actually, he didn't hook much, but my second aunt made 5 yuan."
"This person can feel something when they see the Chinese toon tree growing beautifully on the tree. What can you feel if it's wilted and droopy?"
Chen Wenfeng used the example of the picking garden in his previous life to explain Niu Er's "feeling".
For example, a certain milk company plays videos of their cows grazing on the grasslands and listening to music. But that's just a display. In reality, apart from the few cows in the videos, the other cows are all raised in farms. But when consumers see the videos, they have a wonderful association: look how free their cows are, their milk must taste good!
After listening to Chen Wenfeng's explanation, Niu Er nodded gratefully to him.
Zhao Dabao and Chen Youwei have strong comprehension skills and understood it immediately.
Accountant Wang only had a vague understanding, but she felt that what Chen Wenfeng said made a lot of sense.
Zhou Zhiming and Niu Da were just pretenders; everyone else understood, so they just followed suit.
Zhao Dabao said with a smile:
"Now that you mention it, Brother Wenfeng, I have an idea. We can process the walnuts with their green husks on and the chestnuts with their thorns on, and sell them as we go."
In fact, Chen Wenfeng had also thought of Zhao Dabao's idea. He was born and raised in Chenjiazhuang and had seen many walnuts and chestnuts. However, many people did not know that walnuts had green skins and chestnuts hung on trees like little hedgehogs.
"I agree with Brother Zhao's idea. We can start with walnuts, chestnuts, and dried sweet potatoes, as these three are produced in large quantities here."
"There's no time to lose, let's act now," Chen Youwei suggested.
"Let's do it," Zhao Dabao replied.
......
New items have arrived at the Zunxi Jiuzhou Hotel.
Customers noticed that the place that used to sell mushrooms now had several new items, including dried sweet potatoes, walnuts, and chestnuts.
There was also a sign hanging next to it that read:
"Try it first, then buy it; if you don't like it, you don't have to pay."
What's particularly appealing is that the walnuts are green-skinned, and the chestnuts have spiky shells.
Shen Wanjun stood by the sweet potato chips, letting customers sample them. Everyone who tried them said they were delicious and sweet. She then helped customers select, weigh, and bag the chips.
Standing near the walnut and chestnut stands an elderly man, one from Chenjiazhuang and the other from Qiwang Village.
The old man in charge of the walnuts wore a pair of cloth gloves and used a knife to open the green husks on the spot, which looked very interesting to the customers.
After all, freshly opened walnuts are indeed fresh. Not only do they look fresh, but they also taste fresh.
These walnuts haven't been dried yet, so when you crack them open, the kernels are crisp and crunchy. The thin inner skin tastes a bit bitter, but you have to carefully peel it off with your hands to taste the crystal-clear white kernels – they're absolutely delicious!
Manager Li specially assigned a meticulous waitress to help with this task. This waitress had slender fingers and worked quickly. While peeling the walnuts, she reminded everyone not to touch the green skin of the walnuts with their hands, as the liquid on the green skin would stain their hands and clothes black and would be difficult to wash off.
Some customers didn't believe it, so the waiter asked the old man who was cracking green walnuts to take off his gloves. People saw that the old man was wearing gloves, but his hands were still stained black, and then they believed it.
The old man over there carefully broke open each of the "little hedgehogs," each containing three to five chestnuts. Some children insisted on buying chestnuts with the quills still attached, so their parents bought some with shells and some without. When Shen Wanjun saw this, she would reduce the price by a small amount.
Chen Wenfeng, watching from the side, asked Manager Li:
"Manager Li, the quality of these mountain products is quite good, isn't it?"
Seeing that everyone was carrying dried sweet potatoes, chestnuts, and walnuts, Manager Li's face beamed with smiles as bright as spring flowers, and he said:
"Mr. Chen, not only is the quality excellent, but the format is also superb. I'm amazed you came up with this!"
"This wasn't just my idea; we formed a rural prosperity alliance, which is a collective wisdom."
A customer carrying some local produce greeted Manager Li, and Chen Wenfeng reminded him:
"Those walnuts need to be dried. It's normal for the outer skin to turn black because we peel them by hand and don't use any chemicals to wash them."
After listening to Chen Wenfeng's advice, the customer felt reassured about eating the walnuts and bought another pound.
The mountain produce group wasn't far from Shen Xiaoxia's steamed bun stall. Seeing the commotion, Shen Xiaoxia freed her hands and came over to talk to Chen Wenfeng:
"Wen Feng, you made such a big commotion with your move."
This time, Chen Wenfeng didn't joke with Shen Xiaoxia. He went to the sweet potato section, picked out two sweet potatoes, handed them to Shen Xiaoxia, and said:
"Try it, and you'll understand why there was such a big commotion!"
Shen Xiaoxia put a piece of sweet potato in her mouth, and her eyes lit up:
"It's so sweet!"
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