Huayu: Rising from Tencent

Qiu Yue has been fully focused on three variety shows recently: "Sisters Who Make Waves", "Who's the Murderer", and "Back to Field".

The format of "Yearning" is relatively simple and was prepared well in advance.

The music performance segment in "Sisters Who Make Waves" was a completely new challenge for Qiu Yue....

The main challenge of "Who's the Murderer" lies in creating original storylines for each episode.

In order to present high-quality content, Qiu Yue and her team members put in a lot of effort and polished it with great care.

The project start time is not tight, and there is ample time to refine it.

Qiu Yue strives for perfection, hoping the program will be a hit after it airs.

Qiu Yue was quite nervous about this work report.

Shen Ci had previously mentioned that once the variety show was polished and perfected, the temporary studio she was in would be officially established.

The show "Go Fighting!", managed by Yan Min, an outsider, has been running smoothly and is on track.

Qiu Yue couldn't help but feel anxious, hoping that the project she was in charge of could be settled as soon as possible.

Shen Ci was checking the documents; the room was so quiet that only the sound of turning pages could be heard.

Ten minutes or so passed before Qiu Yue couldn't contain herself any longer and broke the silence first, her tone tinged with nervousness.

"Mr. Shen, if you have any other opinions, please feel free to tell me, and I will take care of making revisions as soon as I get back."

Shen Ci did not respond, his gaze remaining fixed on the documents until he finished reading them before closing them.

"That's great, I can tell you've put a lot of effort into it. If you're launching a project next year, which variety show would you like to start with?"

Shen Ci's words gave Qiu Yue a shot in the arm, filling her with double joy.

On the one hand, the project has gained recognition.

On the other hand, judging from Shen Ci's words, the variety show is expected to start next year!

"President Shen," Qiu Yue paused briefly before saying, "I think both 'Sisters Who Make Waves' and 'Who's the Murderer' are worth launching."

The content of "Yearning" is relatively bland, and given the current market environment, it is likely to suffer a major setback.

Shen Ci nodded slightly, his eyes revealing approval.

"That's what I think too. Keep an eye on things over there in the future."

Upon hearing Shen Ci's words, Qiu Yue stood up, bowed slightly, and her gratitude was evident: "Thank you, President Shen!!"

Shen Ci waved his hand and said, "The studio is officially established. You should also inform your subordinates."

"Okay, I understand." Qiu Yue couldn't hide her excitement.

The temporary studio was finally about to be officially established, and the huge weight that had been hanging over her heart was finally lifted.

Seeing her excited expression, Shen Ci joked, "Go downstairs first and calm down."

Qiu Yue's performance truly satisfied him.

Large companies are not actually lacking in talent; it's just that some leaders lack the ability to do so, causing many talented people to be overlooked.

Shortly after Qiu Yue left, Shen Ci's office welcomed a new visitor, a representative from Yuewen Group.

Shen Ci plans to stockpile IPs in large quantities.

His sights were not only set on Yuewen, but he also didn't want to miss out on Jinjiang, a highly influential platform for female readers.

Stockpile these intellectual property rights, even if you don't film them right now...

If a production company takes a liking to him and contacts him in the future, he will be able to make a huge profit from it.

Previously, due to the numerous matters surrounding its separation from Shanda, Yuewen had been preoccupied with other matters and had no time to attend to the operation and promotion of its IPs.

This undoubtedly gave Shen Ci an excellent opportunity.

Given that Yuewen had just been acquired by Tencent, and considering Shen Ci's status, they naturally cooperated fully with the requests made.

Today, there's another matter: the filming of "Go Fighting!" has begun, and with Yan Min on set overseeing everything, Shen Ci feels very reassured.

He specifically instructed Yan Min on one thing.

This matter was not directly related to the filming itself, but rather Yan Min planned a certain episode as a special feature on female guests.

Shen Ci made this arrangement for Nazha's sake.

He had promised Naza that he would let her participate in one episode, and he always kept his word, so naturally he wouldn't go back on his word.

Shen Ci had considered having Zhang Ruonan participate in the program, but after some thought, he gave up the idea.

If Zhang Ruonan and Nazha were to meet, it could very likely cause some unnecessary trouble.

Given Na Zha's straightforward personality, if he were to run into Zhang Ruonan, a somewhat reserved and taciturn person...

Zhang Ruonan will probably have a hard time dealing with it, and may even be "bullied" quite badly by Nazha.

There's another thing related to Nezha: the release date for "The Romance of Tiger and Rose" has been set for the 25th.

Tencent Video communicated and coordinated with Sugarman, mainly discussing matters such as cooperation in promotion.

Shen Ci specifically sought out Ma Yankun and asked him to create a pre-order page for "The Romance of Tiger and Rose" on the homepage of the video website.

Such a small project would generally not deserve this kind of treatment, but this project was personally planned by Shen Ci.

Ma Yankun naturally gave him face and arranged for his programmers to work overtime to start handling the matter.

Regarding the marketing of Sugar Man, Cai Yinong, I don't know which expert advised her, started using reverse marketing tactics.

She had her subordinates stage a play where they "made fun of themselves."

First, several chat screenshots quietly circulated on platforms such as Weibo and Tieba.

The content, allegedly from an "insider," revealed that Nazha has started filming web dramas, and the words were full of sarcasm.

Several bloggers posted articles one after another, each with an eye-catching and highly attractive title.

What happened to Nazar's career?

"Formerly popular actresses promoted by Sugar Club are now only able to film low-budget web dramas. Is it a downgrade in resources or a problem of poor judgment?"

The repeated use of keywords such as "web series" and "low-budget" in the article suggests that Nazar's market value has dropped.

Originally, the fact that Naza was acting in a web series was only discussed within a small circle of her fans, and most people had no idea about it.

Now, after several rounds of frenzied fermentation of "negative articles," it has spread directly to the general public.

What happened to Nazar? Wasn't he making movies before? Is he struggling to make a living?

With acting skills like that, it would be strange if she were to make movies. Web series are perfect for her; she shouldn't ruin the big screen.

Is Sugar Man about to change its top female star?

Some netizens felt indignant, while others gloated.

Some people who have some contact with Nazar but don't usually interact with her, also ask about her when they come across this topic.

Naza replied in great detail, as if afraid the other person would really think she'd been reduced to only being able to film web dramas!

She was speechless at Cai Yinong's marketing tactics.

But seeing how well it worked, the initial dissatisfaction gradually dissipated.

This news was also seen by Nazha's fellow townsman, Reba.

Reba was just watching for fun and didn't mean any schadenfreude.

Upon seeing the name "Na Zha," Reba couldn't help but wonder, what exactly is the relationship between this person and Shen Ci?

When she thought of Shen Ci, a thought suddenly popped into Reba's mind: should she meet him?

Since we're both in the capital, it's very convenient for us to meet.

"Mr. Shen, would you like to come out and play tennis?"

Half an hour later, Shen Ci's reply came.

"Can."