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She personally trained staff, integrating the service standards, process management, and meticulous attention to detail of five-star hotels into real estate rental management and second-hand housing brokerage services, and developed service manuals and operating procedures that far exceeded the current market level.

Lei Guoliang observed from the shadows without interfering. Shen Mo's performance exceeded his expectations; that elegance unique to hoteliers, coupled with a ruthless execution, was exactly what he needed.

He instructed the company's finance department to transfer one million in start-up capital to the new company's account.

A week later, the keys to the first batch of 40 apartments in Dijingyuan were delivered.

Shen Mo personally led the team, bringing home inspectors and cleaning companies. Like an army inspection, they conducted a series of inspections, recording, deep cleaning, and placement of green plants and welcome gifts, establishing both electronic and paper records.

Her meticulous attention to detail left the employees sent by Changlong to assist her speechless with admiration.

The day after the acceptance was completed, Anjia Tianxia's rental information quietly appeared in front of the target customer group through exquisite bilingual manuals, precise email pushes, and high-end property channels.

Shen Mo used the connections he had built up at the hotel to directly contact HR departments of foreign companies, chambers of commerce, and consulates to promote the concept of the Imperial View Garden international living community.

She wasn't emphasizing the house itself, but rather the standardized services, rapid response, and privacy protection offered by Anjia Tianxia, ​​comparable to a five-star hotel.

The results were immediate. The high-end rental market lacked truly professional service providers. Shen Mo's team's professional image, meticulous service, and accurate understanding of tenants' needs quickly attracted their first batch of clients.

Several senior executives from foreign companies based in Guangzhou, along with overseas returnees who had come back to develop their careers in China, were present. The process of viewing properties, signing contracts, and completing the transaction was surprisingly smooth.

Shen Mo even arranged a small, warm welcome ceremony for the first German-owned company vice president to sign a two-year lease, much to the client's delight.

Lei Guoliang receives a concise daily report from Shen Mo, detailing the day's viewings, contracts signed, and payments received.

The data is steadily increasing. He rarely replies, but his eyes soften slightly every time he sees an email. This knife sharpens quickly.

Shen Mo's team's efficiency and professionalism quickly created ripples in the high-end rental market of Dijingyuan and the surrounding area.

Where the water is clear, there are no fish; where there are fish, there will naturally be other fishermen.

One afternoon, Zhou Jing, Shen Mo's deputy, walked into his office with several printed documents in her hand and a grim expression: "Mr. Shen, please take a look at these."

Shen Mo took the screenshots; they were from several local real estate websites and forums. Several newly registered accounts had posted numerous strongly worded and clearly targeted exposés under discussion threads about renting out the Imperial Garden property.

"Insider information! That new Anjia Tianxia company in Dijingyuan isn't a legitimate company at all; it's just a shell company. The boss absconded with the money!"

"Their so-called high-end services are all gimmicks. The prices are exorbitant, with a bunch of hidden costs. Once you sign the contract, you're just waiting to be ripped off!"

"I'm a victim! I rented their house, and when things broke, no one fixed them, and they withheld my entire deposit! Please, everyone, don't fall for their scam!"

Attached was a blurry, photoshopped image that looked like an argument.

Some netizens who are unaware of the facts have already joined in the questioning below the post.

Meanwhile, Zhou Jing reported that their listings on several mainstream rental websites suddenly received a large number of malicious reports, resulting in some listings being temporarily removed or downgraded.

"Have you found out who did it?" Shen Mo put down the printed document, his eyes calm.

She's used to open and covert attacks in the hotel industry, so this level of slander and competition isn't surprising, but it's something she has to take seriously.

"The IP addresses are scattered, like hired trolls. But the tone of voice and the points they target... are very much like Anjule people," Zhou Jing whispered.

Anjule is a sizable local real estate agency in Guangzhou, specializing in mid-to-low-end rentals and secondhand homes.

However, it has always wanted a share of the high-end market and was one of the original leasing partners of Dijingyuan.

The strong entry of Shen Mo's team has clearly taken a bite out of their business.

"Peace and happiness..." Shen Mo pondered. This was business competition, not gangster intimidation. The methods were underhanded, but they were on the fringes of the rules.

"Should we also clarify online? Or send a lawyer's letter?" Zhou Jing asked.

"Online insults are the lowest level of approach; they only make things worse and play right into the other party's hands."

"A lawyer's letter has limited effect on these anonymous online trolls; it would only make us look guilty." Shen Mo shook his head, thinking quickly.

"In that case, firstly, we should immediately contact the operators of those websites and forums and submit our company's official business license, the entrusted management agreement for Dijingyuan, and our service standards as evidence."

We are appealing against malicious reporting and false information, demanding the restoration of the property listing and the removal of posts spreading rumors. We emphasize that we reserve the right to pursue legal action.

"Secondly, have our people, posing as real customers or insiders, gently refute these posts with facts, highlighting positive reviews from our existing rental clients."

You can contact existing, high-quality tenants to see if they're willing to share their experiences anonymously, using word-of-mouth to counter rumors. Be mindful of your tone; avoid arguments, present facts and reason.

"Third," Shen Mo paused, a sharp glint in his eyes, "find one or two reliable veteran journalists or independent media personalities in the local real estate circle privately."

We subtly reveal our Anjia Tianxia model, service standards, and the positive feedback from our first tenants, such as the vice president of that German company, through positive reporting.

The focus should be on professionalism, internationalization, and upgraded services. The funding can come from the marketing budget.

Zhou Jing's eyes lit up: "President Shen, brilliant! This is winning with both orthodox and unorthodox methods! I'll get on it right away!"

"Also," Shen Mo called out to her, "we need to ensure that everyone on our team keeps the same story when showing properties and communicating with clients recently. If a client asks about the rumors circulating online, we should frankly tell them that it's malicious slander from our competitors."

We also proactively invite clients to visit our physical offices, review our qualification documents, and even contact existing tenants to verify information.

Be confident and maintain a high level of composure.

"clear!"

Shen Mo's approach was professional and decisive, combining both defense and counterattack, resolving the issue entirely within the framework of business competition.

She didn't ask Lei Guoliang for help immediately; she wanted to prove that she was capable of handling things on her own.

However, she was unaware that although Lei Guoliang seemed to have let go, he had actually been keeping a close eye on things.

Although Lei Guoliang learned about the matter immediately, he did not rush to help, but instead chose to let Shen Mo handle it himself.

This is something she has to go through. If she can't even handle this level of commercial smear campaign, she won't be able to hold onto her position. He wanted to see what Shen Mo was really made of.

Over the next two days, he quietly observed the development of the situation through his own channels.

Seeing that Shen Mo did not choose to confront him head-on or cry for help, but instead used a combination of tactics—official appeal, reputation guidance, positive publicity, and unified team rhetoric—to calmly respond and quickly suppress the spread of negative public opinion, and even take the opportunity to conduct a wave of positive publicity, a look of satisfaction appeared in his eyes.

This knife is not only sharp, but also very tough, and it uses skillful techniques.

Just as Shen Mo's response was beginning to show results, Anjule seemed unwilling to give up and was preparing to do some more underhanded things, such as sending people to pretend to be customers and cause trouble. That's when Lei Guoliang made his move.

Instead of directly targeting Anjule, he did something simpler and more effective.

He arranged for someone to meet with the owner of Anjule, posing as an investor.

During the meal, nothing was mentioned about Dijingyuan or Shen Mo; the conversation was just about the Guangzhou real estate market, with occasional mentions of some of his projects in Shanghai and Beijing, as well as his interactions with friends in certain banks and departments.

As he was leaving, he casually remarked, "The Guangzhou market is huge and can accommodate many companies to do business properly."

I most admire partners who are principled and have a long-term vision. Petty gains and short-sighted tactics are meaningless and won't lead to long-term success.