Chinese Entertainment: Directors Start with the Fairy Sister

Chapter 23: Box Office! Liu Qianqian Elected National School Beauty!

The movie has been released.

However, Zhao Yanxi and the main cast and crew didn't have time to go to the cinema to find out, but instead continued their promotional tour.

Although there won't be a premiere, it's still very necessary to cooperate with the distributor's roadshows in some key box office markets and continue to promote the film on various programs.

For example, the relatively well-known "Sina Chat Room" and "Happy Camp" in 05.

Although Zhao Yanxi couldn't go to the cinema to find out, Yang Siwei kept a close eye on the media interviews, as well as the screening rates and occupancy rates of major cinemas.

"China Film Stellar Media and Shinkansen have each allocated nearly 30% of the screenings! Shanghai Film Union and New Film Union also have nearly 25% of the screenings, and the occupancy rate is over 60%."

"Boss, 'You Are the Apple of My Eye' has had a successful opening!!"

Yang Siwei's excitement was evident in every word.

"How's it going, Director Zhao? Any good news?"

Liu Yifei noticed the smile that Zhao Yanxi unconsciously revealed and asked curiously.

"Absolutely!" Zhao Yanxi said, shaking her phone. "Congratulations, Ms. Shen Jiayi, you're about to become the nation's school beauty!"

"Really?"

"How could this be fake?"

Zhao Yanxi said, "Once we get there, we'll check out the comments online!"

...

Upon arriving in Shenzhen and checking into their hotel, everyone spontaneously gathered in Zhao Yanxi's room.

Douban.com emerged at the end of last year, and the Douban Movies section officially launched in March of this year. It already has tens of thousands of registered users and receives hundreds of thousands of pageviews daily.

Although a star rating system has not yet been introduced, it is a place where many movie fans gather to share their movie viewing experiences.

"I was drawn in by all the news online. I originally just wanted to see Liu Yifei, but I really got hooked. I think the best thing about it is that it allows everyone to find a reflection of themselves in the film!"

"I'm a fan of the original work, and to be honest, I'm not optimistic about its adaptation."

The novel is too bland, but I can read a little bit every day when I have time to reminisce about my youth. I can't imagine how bland it would be if it were put into a movie.

But after watching it, I realized that my youth could really be crammed into 100 minutes. Although the story is simple, it has youth, passion, laughter, disappointment, and regret.

Looking back now, no matter how absurd and rebellious our youth was, it's all just as ordinary as water now.

"Shen Jiayi and Zhao Jingyan are such a pity. Liu Yifei and Zhao Yanxi are such a good match. I watched their interviews, and they seemed to have a very good relationship. Are they dating?"

"Don't talk nonsense, how could that be? What female celebrity would date at this age? Does she want to ruin her career?!"

"The fairy sister is mine! Shen Jiayi is mine too! Hahaha, I'm not crazy!!"

...

"Um, Yang Siwei didn't create any scandals. Those last two posts weren't made by our online trolls..."

Zhao Yanxi offered a weak explanation.

Liu Yifei gave a charmingly disdainful look, "I have a promotional performance tonight, I'm going back to change!"

"Director Zhao, that's not how you pursue a girl. At crucial moments, you should still be a little ambiguous!"

Before leaving, Zhu Yawen spoke earnestly.

"You single dog..."

"Hey, Director Zhao, you're mistaken," Luo Jin chuckled. "Our CEO Zhu is the only womanizer among us!"

"Um?!"

"With your thick eyebrows and big eyes, how could you betray the organization?"

Zhao Yanxi was stunned for a long time. At first, he thought Zhu Yawen would be his love rival, after all, he and Luo Jin were Liu Yifei's few male friends.

Liu Yifei usually treats him like a normal person, calling him "Xiao Zhu" all the time.

Although this rival is not a major threat, the threat still exists.

But little did I know that I was overthinking things; Zhu Yawen had already left single life long ago!

...

The following day, the first day's box office results were released – 860 million!

These box office figures stunned everyone in the industry.

Despite an investment of 1.4 million yuan, a star-studded cast, a master script, and years of meticulous work by renowned Hong Kong director Xu Ke, "Seven Swords" only grossed 820 million yuan on its opening day.

Why did "You Are the Apple of My Eye" get 860 million views?!

Not to mention others in the industry, even the entire crew, including Liu Yifei, were in a daze and extremely excited.

"This box office...is there a mistake in the statistics?"

Liu Xiaoli's mind is a mess. They're all youth films, so how is "You Are the Apple of My Eye" better than "Mayday" and "Love Winner"?

It's unbelievable that it has such high box office numbers!

Originally, she only wanted her daughter to repay Zhao Yanxi for saving her life, but now she finds that this movie is going to become her daughter's representative work?!

"How could the statistics be wrong?" Zhao Yanxi scoffed.

However, seeing that the others seemed just as confused as Liu Xiaoli, he offered a brief explanation.

"First of all, there is the issue of fans. Seven Swords was published 50 years ago. Although classics never fade, modern people have more ways to entertain themselves. Its true loyal readers are actually over 40 years old, and these readers are often not the main audience of cinemas."

Secondly, there's the issue of buzz. The promotion for "Seven Swords" was primarily focused offline, but the main audience for movies is currently between 25 and 40 years old, and this demographic tends to pay more attention to online news and trending topics than offline audiences.

"Not only does 'You Are the Apple of My Eye' have a loyal readership, but it also has the immense popularity of Sissi herself, making the film's immediate success upon release inevitable."

"Whether it can maintain its popularity depends on the quality of the movie!"

Stimulated by the box office success on the first day, the main creators of the film crew were even more enthusiastic about participating in events and promotional tours.

And the lasting impact of "You Are the Apple of My Eye" did not disappoint.

Sunday, the 25th.

"You Are the Apple of My Eye" has broken the 10 million mark at the box office, reaching 11.8 million!

The media reporters, who were already praising the film, went even further this time.

[With two days in theaters and consistently high attendance, Zhao Yanxi's directorial debut is poised to break box office records for youth films!]

[The successful scheduling of "You Are the Apple of My Eye" demonstrates its remarkable talent – ​​with the holidays approaching and no strong competitors in the same period.]

[The film "You Are the Apple of My Eye" grossed over 20 million yuan in its opening weekend, and its total box office is expected to exceed 100 million yuan. Director Zhao Yanxi is poised to become the third person in mainland China to join the "100 Million Yuan Club," following in the footsteps of Feng Xiaogang!]

[You Are the Apple of My Eye Has the Potential to Surpass A World Without Thieves...]

"A low-budget film expecting to gross over 100 million?"

Feng Xiaogang was both disdainful and angry. He wasn't the only one whose box office exceeded 100 million yuan, so why did the media always bring him up for comparison?

Is Zhang Yimou no good? Is Stephen Chow incomparable?

"Once the labor-management transition is successful, let's see what you have to compete with them on!"

...

"Director Yan Xi, you're amazing!" Han Sanping was incredibly excited on the phone. "Such a small production has achieved such high box office results!"

Although China Film Group did not invest in this film, it was still a film distributed by China Film Group.

It was during this time that he officially took charge of China Film Group as vice chairman. The outstanding performance of domestic films can certainly be attributed to his effective management.

"Mr. Han, I really have to thank you for your distribution support. Without so many copies, even if the film is of high quality, not many people would watch it."

"Haha, of course, of course," Han Sanping laughed. "I already arranged it yesterday. The copy department is working overtime to produce another 200 copies, trying to cover more theaters!"

In the following working days, although the box office of "You Are the Apple of My Eye" declined somewhat, the daily increase was still over ten million.

On the 28th, the total box office of "You Are the Apple of My Eye" officially surpassed 5000 million!

Corresponding to the explosive popularity of "You Are the Apple of My Eye," Liu Yifei's popularity among the public has further increased, and she has even gained the title of "National School Beauty" online.

"Mom, I didn't make a mistake in acting in this movie, did I?" Liu Yifei said proudly. "If I hadn't insisted, you wouldn't have let me act in it!"

Liu Xiaoli rolled her eyes: "When did I say I didn't want you to act?"

"You just said that after this movie, I should keep my personal and professional life separate from Yan Xi, and I can't act in these 'lousy movies' anymore!" Liu Yifei said with a sly smile. "Mom, you said Yan Xi wants me to act again next time. Should I refuse or agree?"

"..."

"You're all grown up now, you can make your own decisions about these little things!"

"whee......"

. . . . . .

As the popularity of "You Are the Apple of My Eye" has increased, it has received both praise and criticism.

For example, some so-called education experts have come forward to say, "It's hard to understand how a movie that encourages high school students to date can be released?"

"Male-male kissing? Vulgar, tasteless, and a disgusting wedding prank!"

Even more heated than these negative opinions were the rumors and gossip about Zhao Yanxi and Liu Yifei.

Some even deduced from the filming of "The Return of the Condor Heroes" and the two's performance on "Entertainment Live," as well as the unrequited love between the male and female leads in the movie, that Zhao Yanxi and Liu Yifei are dating in real life.

"Sigh, falling in love before even debuting, my fairy sister..."

"Impossible, absolutely impossible!"

"The celestial beauty is mine!"

...

Zhao Yanxi was also terrified when she saw these rumors.

The reason why Liu Yifei and Hu Ge have never spoken to each other is because Cai Yinong fabricated a scandal between them during the filming of "Chinese Paladin"!

To avoid suspicion, they cut off all private contact.

Zhao Yanxi was also afraid that Xiaoli would do something like this again to break up the couple!

However, Zhao Yanxi had been observing the mother and daughter's expressions along the way. They seemed unaffected by the rumors and their interactions with her were normal, which put her at ease.

Having gained Long, one desires Shu!

Zhu Yawen's hints also began to ring in Zhao Yanxi's ears, making his mind start to work!

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