Chinese Entertainment: Directors Start with the Fairy Sister
Chapter 26: Astonishing Profits, Third Master Acts as a Lobby-Piercing Agent?!
Royalties are split with Google!
This was Zhao Yanxi's most direct income before the box office revenue sharing was distributed.
Aside from the main creators, the most excited party amid the film's popularity is undoubtedly the publishing house.
Sales of the novel "Those Years" increased exponentially across various regions!
Not to mention the initial 60 copies printed to celebrate the film's release, even the 20 illustrated copies specially printed later to promote Yang Siwei's work sold out.
To deliver on the prize draw results for movie fans, the publisher even had to reprint the book.
And it's not just "You Are the Apple of My Eye".
As Zhao Yanxi's fame and popularity increased, the value of the ID "Taoli Yanxi" was also guaranteed, and the sister film of "You Are the Apple of My Eye", "So Young", also saw a sales increase of more than 50%.
The publisher did not pay the royalties from the reprinted "Those Years," the remaining royalties from the previous 80 copies, or the remaining royalties from "So Young" according to the revenue sharing method stipulated in the contract. Instead, they directly transferred the money to Zhao Yanxi.
Despite the splitting of the profits several times, Zhao Yanxi still managed to receive nearly 200 million yuan in royalties in total.
Aside from royalties, there are even more GG fees!
There are quite a few bad endings in "You Are the Apple of My Eye," but urban-themed bad endings are actually the most popular.
Although "You Are the Apple of My Eye" is a new work by a new author, it is not easy to attract investors, but it cannot resist the word "free".
When Zhao Yanxi asked Xia Wei to contact GG Business, the first thing she said was "free!"
If the box office is below 2000 million, the advertising will be free and the project will be cancelled; if it is above 2000 million, we can discuss the advertising fee. The higher the box office, the higher the advertising fee!
With the current box office of 100 million, it has basically reached the peak of the fees charged by various advertising companies.
Unfortunately, Zhao Yanxi didn't want the viewing experience to be affected by the GG (gift/gift), so she mostly used pasted GGs instead of inserted GGs.
Meanwhile, most patch GGs are relatively inexpensive, with the most expensive one costing no more than 20 RMB.
But there were so many unsuccessful attempts at urban dramas, that Xia Wei, a top student from the Communication University of China, spent five minutes calculating before giving Zhao Yanxi an accurate number:
"428 million after tax!"
"Not bad, not bad!"
Although it earned less than Feng Xiaogang inserting a movie into GG, the GG fee alone recouped the costs, something Zhao Yanxi could never have imagined in her previous life.
"Transfer Liu Yifei's salary and the budget for 'Stone' as well."
At Zhao Yanxi's suggestion, "The Big Diamond" has been renamed "Crazy Stone". The script has been submitted for review after the holiday, and Ning Hao plans to start filming in Chongqing in December.
"OK!"
"Boss, you've received invitations to the Golden Rooster and Golden Horse Awards!" Yang Siwei said with a smile.
"They sent the invitations on time," Zhao Yanxi said with a smile.
This year's Golden Rooster and Golden Horse Awards will be held around November 12th and 13th, and invitations are usually sent out by July or August.
Hongxingwu had already received the invitation, but his small studio had nothing at all.
Unexpectedly, as soon as the results of "You Are the Apple of My Eye" were released, both sides quickly sent out supplementary invitations.
"Boss, would you like to take a look?"
"Forget it, let's just stay home and watch the show."
This year, the Golden Rooster and Golden Horse Awards coincided quite "coincidentally," with the latter opening earlier and closing later than the Golden Rooster. This presents a challenge for everyone in the industry.
Should we support the Golden Rooster Awards in mainland China, or go to the Golden Horse Awards in Taiwan?
Zhao Yanxi didn't want to get involved in this messy stuff, since they weren't going to give "You Are the Apple of My Eye" an award anyway.
.....
As we entered the latter half of October, the entire entertainment industry became extremely heated.
Huayi Brothers' "The Banquet," which had been in preparation for half a year, has finally been approved. This epic historical drama is Feng Xiaogang's attempt to rival Zhang Yimou and Chen Kaige.
While he may not be as good as those two in terms of awards, Feng Xiaogang will not admit defeat in the realm of commercial films.
"The Banquet" is his transformative work!
Although Zhao Yanxi and Liu Yifei missed the opening ceremony of "The Banquet" because of the promotion of "You Are the Apple of My Eye", they learned about some basic information about the film through media reports.
The production cost was US$2000 million, and the funding was handled entirely by Huayi Brothers.
Following Zhang Yimou and Chen Kaige, Feng Xiaogang has become the director with the third highest production cost.
Zhao Yanxi was also a little envious, wondering when she could also put on a big-budget production for fun.
On the 21st, Zhao Yanxi went to China Film Group.
This is Zhao Yanxi's second time here, and she has received more attention than last time.
Because of age, but even more so because of the success of "You Are the Apple of My Eye".
Many staff members greeted him warmly with, "Hello, Director Zhao!"
After following the secretary into Han Sanping's office, they saw him drinking tea with a middle-aged man wearing glasses and with a refined demeanor.
A sophisticated woman in her thirties, dressed in a white women's suit and bearing a resemblance to the princess, was half-squatting beside them, acting as a waitress and making tea for the two of them.
Han Sanping was even more friendly and enthusiastic than before, and took the initiative to stand up and introduce Zhao Yanxi:
"Yanxi, come here, let me introduce you. This is Mr. Yang Shoucheng of Yinghuang Group, and Ms. Huo Wenxi, the top agent in Hong Kong and Taiwan."
"Mr. Han, you flatter me," Huo Wenxi nodded and smiled.
Zhao Yanxi smiled slightly and greeted the group, "President Yang, Miss Huo~"
"Director Yan Xi, I've heard so much about you!"
Hong Kong's film and television industry may seem small, but as the saying goes, "shallow waters breed many turtles." After so many years of glory, it has become a mixed bag, with numerous factions vying for dominance.
But for the mainland, the Hong Kong entertainment circle is divided into two camps: those who adapt to the times and embrace the mainland, and those who are obsessed with the past and xenophobic and conservative.
Although the former is not mainstream, it has been the best-performing sector in Hong Kong entertainment circles in the past two years; the latter is envious of the former's achievements, but always maintains an aggressive and contemptuous attitude.
Yang Shoucheng was the best among the former.
Zhao Yanxi didn't know what they had talked about before she came in, but after exchanging pleasantries, Yang Shoucheng revealed his purpose—
They want to acquire the distribution rights for "You Are the Apple of My Eye" in Hong Kong and Taiwan, and plan to buy out the distribution rights for HK$500 million.
Although the three regions of Mainland China, Taiwan, and Hong Kong belong to one country, Hong Kong and Taiwan have their own film policies, so "You Are the Apple of My Eye" was not directly released in these two regions.
However, this kind of youth film may have a limited audience in Hong Kong, but because of the popularity of "Demi-Gods and Semi-Devils" and the actress who played "Little Dragon Girl", Liu Yifei also has a considerable fan base in Hong Kong.
And this kind of film is quite popular in Taiwan as well.
It's too early to tell what the final box office results will be.
Since Yinghuang was willing to give it a try and offered a "sky-high" price of HK$500 million, Zhao Yanxi naturally wouldn't refuse.
After the deal was finalized, Yang Shoucheng and Huo Wenxi took their leave, leaving Zhao Yanxi and Han Sanping alone.
"Mr. Han, you didn't call me here just for the Yinghuang matter, did you?"
"Of course not," Han Sanping chuckled. "A couple of days ago, I received some good news. CJ Entertainment from South Korea and Toho Co., Ltd. from Japan have expressed interest in purchasing the distribution and remake rights to 'You Are the Apple of My Eye'!"
"So, is this news worth the trip?"
"That depends on the price."
Zhao Yanxi smiled and said, "It's really strange that they would import this kind of movie."
Both of these places have developed an unusual arrogance stemming from extreme cultural inferiority, tending to favor their own films and generally rejecting foreign films.
Even when they import domestic films, they are usually historical films, especially those based on the Three Kingdoms period, which is their favorite.
"Two million per family, four million in total!"
"US dollars?"
"RMB!" Han Sanping said irritably, "US dollars? You really dare to dream of that!"
"Then let's sell it."
Although the amount was not large, Zhao Yanxi did not dare to gamble on the character of the film companies in the two countries.
Even if they don't dare to openly and honestly release a pirated copy, but their own country makes a fancy remake of it and then claims that "You Are the Apple of My Eye" plagiarized theirs, wouldn't that be incredibly unfair!
"Okay, then I'll have my men contact them. You should also send someone to liaise with them."
"good!"
After finishing their business, the two started chatting more casually.
Somehow, Han Sanping suddenly brought up Yang Shoucheng: "Yinghuang still has a broad perspective and knows which areas are the key to future development."
"They invested in Jiang Wen's new movie this time, and now they're buying your copyright for 500 million. It seems they want to get on your good side."
"If needed, we can consider Ying Huang; the higher-ups are quite satisfied with him!"
Zhao Yanxi nodded, understanding dawning on her.
It seems that copyright issues are a minor matter; the copyright transaction between Yinghuang and Huangyi became a major issue from the beginning.
How could Han Sanping, the Third Master, be persuaded by Yang Shoucheng to act as an intermediary?!
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