I just want to sell products, but you're forcing me to perform talents.

When the account "Xin Ge Fei Ge Eats and Shops" became a hit, Ye Xian was live streaming.

"Sing 'Dang'? Can you take a break? You've already sung it three times tonight!"

"Shall we chat for a bit? Have you bought my wine yet? Hurry up and place your order, or it'll be sold out!"

"There are still 8256 bottles left? You can see the product inventory display? 8000 bottles isn't much. There are 2000 people in the live stream right now. If each person buys 4 bottles, then we'll clear out the stock, right?"

"Xin Ge and Fei Ge, we didn't know each other before. They used my music in their short video that day, which brought me a lot of traffic, so I invited them to come to Haizhou for fun in the live broadcast room."

"Aunt Qiu? She's right there! You want her to appear on camera? You wish!"

"Qiu Qing? She's still studying abroad and will graduate next year. If you want to listen to her songs, you can go to Sea Lion Music. Which version do you prefer? My solo or our duet?"

……

The setting for everyday casual conversations has changed to fireside chats at night.

The popularity of last night's live stream made Ye Xian quickly realize that everyone preferred this format, so today's live stream setting is a charcoal fire, along with various tea snacks and a pot of Pu'er tea.

Of course, the Haizhou aged liquor was still neatly stacked in the back, serving as a backdrop.

Selling goods isn't about being shabby; it's about creating a sense of contrast.

[Casual Ghost: Brother Xian, I have autism, am timid and socially anxious, and want to travel to Haizhou. Could you please let me eat barbecue with you?]

[Hey, I've been allergic to small stools since childhood. May I sit on your lap and eat barbecue?]

[Shrimp Doesn't Blink: Brother Xian, I've had a disability in both hands since childhood. Could you please feed me?]

[I'm not sleepy when I try to sleep: Brother Xian, I can't book a hotel, can I sleep in your lap?]

……

In the comments section, a group of vulgar girls kept spamming the screen, making everyone burst into laughter, because these people had already posted similar comments in Xin Ge and Fei Ge's short videos of eating and shopping.

This kind of comment is now quickly going viral and has become a popular style of writing for many women when they want to act cute and charming.

"Xian Ge is very busy. He has to run a shop, shoot short videos, cook, and do live streams."

"Different treatment? No, I can still make time for friends occasionally. But if too many of you come, I guess I'll have to hire a bunch of tall men from Haizhou to keep you company. Haizhou men are really high quality."

"Really? Of course it's fake! Where am I supposed to find so many men who are 1.85 meters tall for you guys? Just kidding. You're welcome to come to Haizhou. I'll definitely keep you company whenever I have time. If you want to eat Brother Xian's barbecue, I can light the grill for you anytime."

"A gift? A gift from Brother Xian and Brother Fei? I didn't know they gave me a gift? Let me check the short video."

……

Ye Xian sipped his tea and ate peanuts. Occasionally, when the mood struck him, he would sing or play three songs. If he received a tip, he would also perform on other musical instruments.

Upon hearing that Li Xin and Duan Fei had prepared a gift for him, he quickly took out his spare phone, opened the short video app, and watched the two people's latest short video.

"Auntie, did they give you the gifts?"

In front of 2000 people in the live stream, Ye Xian turned his head to ask Qiu's mother.

"Yes! They said they couldn't give it to you directly; they'd surprise you after you found out."

Autumn's mother looked at Ye Xian with a smile.

[This humble Taoist only touches chrysanthemums: Is that Mother Autumn speaking? Let Mother Autumn appear on screen!]

[Top Scorer: Yeah, we're tired of your face, we want to see your sister!]

[Having learned my lesson in the cornfield: What sister? That's Brother Xian's elder!]

……

Ye Xian looked at the comments in the live stream and couldn't help but laugh and cry. These people were trying every trick in the book to see Qiu's mother appear on camera. Ye Xian glanced at Qiu's mother and saw that she seemed somewhat interested, but still shook her head.

"Aunt Qiu has other things to do, so you'll just have to look at my handsome face."

"Come on, let's continue our conversation!"

……

Many things quietly changed that night.

The most significant difference is between Xin Ge's and Fei Ge's accounts.

The next morning at 6 a.m., the two of them, who had barely slept, woke up and the first thing they did was check the backstage area.

Views: 98 million.

Likes: 6 million.

Followers: 18.

"Ouch, Li Xin, why are you pinching me?"

"Brother Fei, I want to see if I'm dreaming."

"We're trending!"

"18! We gained 6 followers in just 11 hours!"

In the top left corner of the short video, a trending topic appeared, followed by a popular search query: "Who is Xian Ge, the guy chatting around the fire?"

"Quickly generate traffic! We have to capitalize on this morning's surge in followers. If all goes well, we'll surpass 20 fans today!"

"Brother Fei, be bolder! Maybe we'll break 25 followers today!"

"10 and 20 followers are completely different situations. If we really had 25 followers today, our influence would increase rapidly, and many MCNs would even come to us."

"Strike while the iron is hot. Quickly edit together today's schedule, and as soon as Brother Xian's music is released tonight, we'll be the first to use it to generate another wave of buzz."

"This will divert attention from our viral video! Let's pin it to the top for now. I think we should post the next video tomorrow, so this short video can have a chance to rise in popularity."

"Don't rashly disrupt our own update rhythm, otherwise we won't be able to handle it. Tomorrow's short video will continue to maximize emotional value, so that we can capture the overall traffic and not lose too many casual fans."

"Okay, let's do it that way."

The two were so excited that they didn't leave the hotel all day, their four eyes constantly watching the backend data, occasionally guiding the comments and bullet screen messages.

This is something that often happens in operations: when a short video suddenly goes viral, if you're not quick enough, you'll miss out on many opportunities.

There are reasons for staying up late and working overtime.

It's not necessarily because the boss or manager asked them to.

At 17:00 PM, the two of them received Ye Xian's seventh short video update.

"Hello everyone, I'm Ye Xian, a man on the verge of bankruptcy!"

"Full-time salesperson, part-time cook, and occasional singer!"

"Yes, thanks to my hard work and everyone's support these past few days, my income has increased dramatically, pulling me back from bankruptcy. Thank you, brothers and sisters!"

"To treat myself, I'm going to cook myself a nice meal today. And since two friends have come from afar, I definitely need to eat something good!"

A first-person, horizontal shot shows three people standing on a beach at sunset, chasing each other, while seagulls fly in the sky.

The camera pans up, and in the orange glow of the sunset, a large white handwritten character appears in the sky.

"when"

Small print below: Lyrics/Music/Singing by Ye Xian

"Battle song, rise!"

As the camera zoomed in, Xin Ge and Fei Ge's rosy and pretty faces appeared on the screen. The two made a peace sign and took a beautiful photo together by the sea.

When the mountain peaks have no sharp edges

When the river no longer flows

When time stands still, day and night become indistinguishable

When heaven and earth and all things turn into nothingness

I still can't break up with you.

I can't break up with you

Your gentleness is my greatest wish in this life.

... "

A slightly hoarse, trembling voice rang out, and the scene shifted to Ye Xian walking on Haizhou Snack Street.

The quaint snack street is filled with the sizzling sounds of various snacks, emitting wisps of smoke and lively atmosphere.

The smiling faces of passersby were captured on camera.

Tourists and students buying snacks showed expectant expressions, some craning their necks to look, some chatting in twos and threes, and some engrossed in playing on their phones.

Ye Xian, dressed in a white shirt, moved through the crowd, creating a striking contrast with the colors of the people around him, yet it didn't look out of place, making people want to stare at his back.

Keep moving forward.

……

Ps1: Today's Recap

Haizhou aged liquor inventory: 8216 bottles.