I just want to sell products, but you're forcing me to perform talents.

February 12, 20:00, Ye Xian's live stream.

As usual, Ye Xian began his routine today.

They started by warming up the audience with musical instruments, and only began greeting everyone after the live stream started to fill up.

"Hi everyone, over a thousand people bought durian cakes and durian pastries yesterday for late-night snacks. I'm sure you'll love these short-shelf-life foods! So, how about we give you a little treat today?"

"You don't want benefits, you want singing? You want to talk about 'Dream of the Red Chamber'?"

"Who is Xiaoxiao?"

Ye Xian smiled when he saw everyone's comments: "Xiaoxiao is one of my fans. She left me a message saying that she's a bit withdrawn and has some social anxiety, and that my previous songs weren't quite right for her. She wanted to hear a song that could inspire her..."

[Summer is all about gossip: Brother Xian, you're spoiling your fans too much!]

[Lift your butt and get ready to fight: Yeah, a fan asked you to write a song for her! I'm a little out of breath too, Brother Xian, could you pat my chest and help me catch my breath?]

[If you can't tolerate small acts of cuteness, then you'll resort to big ones: Get out of here! Brother Xian is just spoiling his fans, you're just a pervert in heat!]

[There are always women trying to sleep with me: Looks-obsessed people, step aside! Brother Xian, hurry up and start telling the third episode!]

[A pure, natural, green academic underachiever: Book lovers, step aside! Let Brother Xian sing "The Brightest Star in the Night Sky" again. This song gives me so much strength.]

[Foodies' worst nightmare is having hunger dreams: Seriously, am I the only one who wants to eat the sesame seed cake with tofu skin that Brother Xian makes?]

……

At some point, Ye Xian's three types of fans began to change into four: fans of his looks, fans of his music, fans of his food, and fans of his books.

Oh, there might be another type: artsy youth.

This type of fan is the largest group, but they switch back and forth between the four types of fans, so they won't be listed separately.

The four types of fans were vying for attention, but they all knew that Ye Xian would treat everyone equally, so the arguments weren't too intense.

"It's only natural to pamper our fans!"

Ye Xian laughed and said, "Recently, I've noticed that many students preparing for the exams aren't studying properly. They're spending their days scrolling through short videos, watching live streams, and browsing online communities. This is a bit off! We need to pay attention to them. Nobody wants them to regret not studying harder in the future, like we did, right?"

Fans gave it a thumbs up.

Who wouldn't love a blogger with such positive energy?

After explaining who Xiaoxiao was, Ye Xian sat down and began to properly explain the third chapter of "Dream of the Red Chamber".

In this episode, Granny Liu visits the Rongguo Mansion.

The audience listened with great interest, and various tips were sent out from time to time.

When Ye Xian got to the part about Lin Daiyu's appearance, he suddenly stopped and picked up a cup from the tea table.

[Female benefactor, please wait: Holy crap, this sixth brother is about to interrupt again with another GG!]

[Masked Man in the Cornfield: How did you know?]

[I have spicy strips, follow me: He did the same thing the day before yesterday!]

[Do whatever you want on the kang: Broken chapter dog! Broken chapter dog! How can you insert your penis so hard!]

……

As many fans expected, Ye Xian first started talking about his family's Haizhou Old Wine, and then about Hai Ma's Durian Cake and Hai Ma's Durian Pastry.

Just when everyone had finally heard Ye Xian's farewell and saw him pick up his teacup again to take a sip of tea, they were relieved that they could hear the second half of the episode.

Ye Xian suddenly pulled out another cardboard box from under the table.

[A playful leg hair: No way, there's more? You old bastard, how many more items do you have left to sell?]

[Understanding Clothes: New products already? Are you still going to do storytelling or not?]

[This name really has ten characters: I want to hear songs! Why can't Brother Xian spend more of his time on us fans?]

[I was having trouble coming up with a nickname, so I just wrote one: Okay, Brother Xian is already pretty good! It's better than those who just come up and try to sell me stuff!]

[Peeing Three Feet into the Wind: Haha, getting fleeced and then engaging in self-pity!]

[Cute Machine: Hehe, Brother Xian is a live-streaming e-commerce host, okay?]

……

Ignoring what the fans were saying, Ye Xian took the cardboard box and introduced it to everyone: "That's right, as you all guessed, Brother Xian's Qiuye Yanxuan has launched new products again. This one is a super famous local duck neck brand - Xiao Heihei Duck Neck, a brand I've been eating since I was a child."

"Aunt Qiu went to great lengths to acquire this brand. Enough with the chit-chat, let me show you. After talking about *Dream of the Red Chamber* for so long, I'm hungry!"

Ye Xian tore open the packaging, opened a duck neck, picked it up with disposable gloves, and started eating it with a crunching sound.

[Going shopping with a baby bottle in his mouth: Is Brother Xian just stalling for time?]

[Burning Chest Hair: I feel the same way! This is too much! Taking so long to eat a duck neck!]

[Chrysanthemum's Three Wraths: GG timed out a bit today, can I report Brother Xian?]

【+1】

【+1】

……

The rhythm of a live stream must be controlled by the host. All sales presentations, processes, and rhythm designs in the central control and operations are based on one premise: the current rhythm during the live stream.

Everyone behind the scenes needs to provide services to the live streamer.

All the work of a live streamer needs to serve the purpose of monetization!

Monetization is the key. Whether it's chatting, storytelling, or showcasing your talents, if you can't monetize it, it's all for nothing.

Kuaiyin has many big influencers with five or six million, or even seven or eight million followers who create story-driven or comedic content, generating huge traffic. They can occasionally make some money through hard advertising, but once they start live streaming, the number of viewers in their live streams is shockingly low, often only a few dozen, or even less than a hundred.

Many MCNs have gone bankrupt, and many streamers have quietly left the internet and changed accounts, simply because they only focus on storylines and traffic, without knowing how to create content around monetization.

A big influencer with millions of followers might not be as good at monetizing as a small influencer with only 70,000 or 80,000 followers, even if they rely solely on hard advertising and donations.

Ye Xian knew what he was going to do from the very beginning. From his first live stream, he had been selling products. No matter how enthusiastic the audience was, he never hesitated to do his job or sell products when it was time to do his job.

Because if you don't do it, people will always think of you as a talent streamer or a food streamer, and not as a sales streamer.

Ye Xian's vocabulary now includes "full-time salesman, part-time cook, occasional singer, and intermittent storyteller."

I do this to constantly emphasize to others that my main job is selling goods.

Therefore, Ye Xian maintained a good rhythm throughout.

Long-time fans in the live stream are familiar with his habits, so they don't say anything, only occasionally venting their frustrations with a few sarcastic remarks.

Many of those who weren't used to it were new fans. These people had always thought Ye Xian was a good-looking or talented streamer, so when they suddenly saw him selling products, they naturally couldn't accept it. But these fans, once they left, they left.

Ye Xian cannot do business with everyone in the world.

……

[Having learned a lesson in the cornfield: Brother Xian, we can't do this! You named us "Midnight Snacks," are you really going to sell midnight snacks?!]

[Straight to the Dry Path: Haven't you guys noticed? Brother Xian is now selling things that can be eaten as a late-night snack! A little wine, a bite of duck neck, and a base of durian pancakes and durian pastries! I suspect the next new product will be "Drunken Peanuts"!]

[Please call me Grinding Dogs: Add a piece of pork jerky, and you're all set!]

[Nationally Classified Unprotected Waste: Isn't Chicken Liver Delicious with Alcohol?]

……

The launch of the new product naturally attracted the attention of many foodie fans. Seeing Ye Xian enjoying the food so much, they couldn't help but swallow their saliva and started placing orders one after another.

Seeing that everyone was quite hungry, Ye Xian wiped his hands and said with a grin, "Next, let's continue with the third episode."

"Lin Daiyu is having a fit of temper!"

……

Ps1: Today's Recap

Haizhou aged liquor inventory: 7849 bottles.

……

PS2:

Brothers and sisters, the number of readers today and tomorrow will determine the recommendations before the book goes on sale. Stop waiting and start reading!

What follows is a series of climaxes!