We asked you to make an anti-corruption film, but you made one in the name of the people!

With the popularity of "In the Name of the People," the Supreme People's Procuratorate naturally needs to follow suit with its publicity efforts.

That morning, the publicity department held its routine meeting.

Old Han sat in the main seat, holding a document in his hand, his brows furrowed so deeply they could trap a fly.

"As mentioned above, we must strengthen our promotion through new media platforms, including Douyin, Kuaishou, and Bilibili; none of them can be omitted."

Xiao Wang raised his hand: "Director Han, don't we already have a WeChat official account?"

"A WeChat official account is a WeChat official account, and Douyin is Douyin." Old Han tapped the table. "Who among young people still reads WeChat official accounts these days? They're all scrolling through short videos!"

Everyone fell silent.

What Lao Han said was indeed the truth.

The Supreme People's Procuratorate's official WeChat account has a large following, but its open rate is decreasing day by day.

It's not that the content is bad, it's that the format is outdated.

"So," Old Han paused, his gaze falling on Lin Mo, "we also need to start a Douyin account."

Lin Mo was taken aback: "Director Han, you're not trying to get me to do this again, are you?"

"If I don't let you do it, who will?" Old Han glared at him. "You're the most knowledgeable person about new media in our department. If you don't do it, who will?"

Lin Mo's lips twitched.

Is he the most knowledgeable about new media?

He just knows how to make videos, when did he become a new media expert?

"Director Han, you need to find a professional for this..."

"Aren't you the professional?" Old Han interrupted him. "Stop talking nonsense, this is your job. Get the Douyin account online within three days."

Lin Mo opened his mouth, but ultimately kept it closed.

When trying to reason with a leader, subordinates always lose.

……

After the meeting, Lin Mo returned to his workstation, opened Douyin (TikTok), and began to study it.

What's a good name for the Supreme People's Procuratorate's Douyin account?

He thought of a few.

The Supreme People's Procuratorate—it's too formal, like an official announcement; nobody reads it.

The Supreme People's Procuratorate's legal education campaign is too didactic; young people just scroll past it.

The prosecutor is too immature and doesn't fit the image of the organization.

Lin Mo scratched his head and opened Baidu to search for the naming methods of other government accounts.

Ping An XX, Huaguo XX, XX Public Security Bureau...

They're all just place names plus units, simple and straightforward.

"Then let's go with the Supreme People's Procuratorate," Lin Mo muttered to himself. "Three words, easy to remember."

He registered a new account and filled in the name of the Supreme People's Procuratorate.

The profile picture uses the logo of the Supreme People's Procuratorate—the national emblem is below which is written the Supreme People's Procuratorate, dignified but not old-fashioned.

The profile reads: "The official account of the Supreme People's Procuratorate, taking you to the front lines of the fight against corruption."

Account set up, what should I post first?

Lin Mo thought for a moment and opened the resource library for "In the Name of the People".

We've filmed so much footage for this drama, might as well make the most of it.

He spent over an hour editing a one-minute highlight reel.

The film begins with Zhao Dehan's wall of money, accompanied by Hou Yong's line: "I didn't spend a single penny."

Then Secretary Dakang slammed his fist on the table: "Who will protect Jingzhou's GDP?!"

"No matter who it is, if they've embezzled, we must investigate them thoroughly!"

The episode ends with the caption: "The TV series 'In the Name of the People' is currently airing, and the Supreme People's Procuratorate takes you to the front lines of the anti-corruption campaign."

The music used is an instrumental version of the opening theme song from "In the Name of the People," which has a strong rhythm and is very exciting to listen to.

Lin Mo read it several times, thought it was fine, and pressed the publish button.

……

The first video was posted, and there was little reaction for the first hour.

It garnered a few hundred likes and a few dozen comments, but its popularity remained lukewarm.

Lin Mo was a little disappointed, but didn't pay much attention and continued doing what he was doing.

In the afternoon, the video suddenly went viral.

The number of likes went from a few hundred to tens of thousands, and from tens of thousands to hundreds of thousands.

The comments section went absolutely crazy.

"Holy crap! The Supreme People's Procuratorate has a Douyin account?! The real Supreme People's Procuratorate?!"

"An official account posting about 'In the Name of the People'? Is this self-praise?"

"Hahaha, what is the Supreme People's Procuratorate trying to do? Try to ride the coattails of its own drama's popularity?"

"This isn't just riding the wave; this is official confirmation!"

"Wow, the Supreme People's Procuratorate is personally involved; who can match that level of prestige?"

"The video editing is great. Was it directed by Director Lin?"

"@Supreme People's Procuratorate, please let Director Lin make an appearance! We want to see Director Lin!"

"Yes, yes, yes! Let Director Lin show his face! We all want to know what he looks like!"

"Director Lin! Director Lin! Director Lin!"

The comments section was filled with calls for Director Lin to appear in the film.

When Lin Mo saw it, the corner of his mouth twitched.

Why are these netizens so interested in him?

He's not an idol star.

……

Early the next morning.

As soon as Lin Mo arrived at work, Lao Han called him into his office.

"Did you create the Douyin account?" Lao Han asked.

"Yes." Lin Mo nodded.

Did you post that video?

"right."

Old Han handed over his phone, the screen displaying the homepage of the Supreme People's Procuratorate's Douyin account.

It received 870,000 likes and over 60,000 comments, and its followers grew from zero to over 300,000.

One day.

"Take a look at the comments," Old Han said.

Lin Mo took the phone and scrolled through it.

"Director Lin, come out and show your face!"

"Director Lin, are you handsome? I'm curious!"

"I beg Director Lin to make a cameo appearance! Even just three seconds would be fine!"

"Director Lin, I'm stopping my attention if you don't come out!"

"Director Lin! Director Lin! Director Lin!"

The screen is filled with Director Lin.

Lin Mo handed the phone back to Lao Han and coughed lightly: "Director Han, this is just netizens joking around..."

"Are you kidding me?" Old Han looked at him. "More than half of the 60,000 comments are calling out to you. You're saying this is a joke?"

Lin Mo opened his mouth, but then fell silent.

"Prosecutor Zhao just called me too." Old Han leaned back in his chair. "He said, since netizens want to see it, let's satisfy them. You film one clip, show your face, and say a few words."

Lin Mo was stunned: "Prosecutor Zhao found out too?"

"What do you think? So many people commented on it on Douyin, Zhao Jian's secretary saw it and told him." Old Han slapped the table. "Don't refuse anymore, just record one, say a few simple words. It doesn't need to be too long, thirty seconds is enough."

Lin Mo smiled wryly: "Director Han, as a behind-the-scenes director, isn't it inappropriate for me to show my face in public?"

"What's inappropriate about it?" Old Han glared. "You're representing your unit on camera, it's perfectly legitimate. Besides, haven't you already been on CCTV? What are you afraid of?"

Lin Mo recalled the "Face to Face" segment she had recorded before, in which she had indeed appeared on screen.

But back then he was facing the host Chai Jing, and now he's facing a mobile phone camera, so the feeling is different.

"Alright then." Lin Mo sighed. "What kind of content should we film?"

"You decide," Old Han waved his hand dismissively. "You're the professional, I don't care. Just show it to me when you're done."

……

Lin Mo returned to his workstation and thought for a long time.

What are you filming?

Introducing your job in a serious, formal way? Too boring, nobody's going to read it.

Putting on airs and saying, "I'm Lin Mo, thank you all for your attention?"

Too affected, not like him.

He scrolled through the comments section and found that what netizens wanted to see most was the behind-the-scenes story of "In the Name of the People".

Someone asked, "Did actor Hou Yong actually cry during Zhao Dehan's crying scene?"

Someone asked, "Has Mr. Wu Gang ever used Secretary Dakang's meme himself?"

Someone asked, "Is the 200 million in cash real?"

Lin Mo had an idea.

He placed his phone on his desk and turned on the front-facing camera.

I adjusted the angle to make sure that half of my body was in the frame.

He was wearing a dark blue jacket with a white shirt underneath, looking very neat and tidy.

After recording a test run, I realized my facial expressions were too stiff.

I recorded it again, but it was too casual again.

After recording four or five times, I finally got a satisfactory one.

In the video, Lin Mo faces the camera with a smile, speaking at a moderate pace.

"Hello everyone, I'm Lin Mo, the director of 'In the Name of the People.' Many people have asked me if Zhao Dehan's crying scene was real. It was real. Teacher Hou Yong got that scene in one take, and he couldn't recover for a long time after he finished crying."

"Wu Gang himself also uses Secretary Dakang's meme. He posted it in a group chat, and afterwards he would say that the photo wasn't taken well."

"Thank you all for liking this show, and thank you for following us. This account will be updated frequently in the future to tell you more behind-the-scenes stories."

"I'm Lin Mo, see you in the next video."

Finally, he waved to the camera with a natural smile.

Duration: 43 seconds.

Lin Mo read it once and thought it was okay, so he sent it to Lao Han.

After reading it, Lao Han replied with a single word: "Send".

Lin Mo took a deep breath and uploaded the video to his Douyin account.

The caption reads: "As requested, Director Lin is on camera. Here's the behind-the-scenes story you all wanted."

……

This video generated an even stronger response than the first one.

It garnered over 500,000 likes in half an hour and over a million likes in an hour.

The comments section was even more peculiar.

"He's quite handsome; he could debut as a celebrity with that kind of looks, right?"

"Sisters, wake up! He's a director, not an idol!"

"I don't care! I declare Director Lin my new crush!"

"Your voice is so lovely, so gentle and soft, you don't sound like someone who's only twenty-six."

"Secretary Dakang using his own meme? Hahahaha, that's hilarious!"

"Director Lin, could you release more behind-the-scenes footage in the future? I want to see it!"

"I'm definitely following this account!"

Some people even turned Lin Mo's screenshots into memes—the Lin-style smile.

When Lin Mo saw it, he was completely devastated.

When did a director become a meme?

The internal group chat of the Supreme People's Procuratorate has exploded again.

Xiao Wang: "Brother Lin! You're famous! Your memes are everywhere!"

Xiao Liu: "Brother Lin is now the face of our company."

Old Li: "Xiao Lin, you'll have to wear sunglasses when you go out from now on."

Lin Mo sent a facepalm emoji: "Everyone, stop talking, my company is dead."

Old Han rarely popped up in the group chat: "@Lin Mo, well done. Prosecutor Zhao also saw it and said it was good."

Lin Mo: "Director Han, don't scare me. Did Prosecutor Zhao see it too?"

Old Han: "Not only did I see it, I also shared it."

Lin Mo: "..."

The group chat was filled with laughter.

……

After this video, the number of followers on the Supreme People's Procuratorate's Douyin account increased even faster.

It broke one million in three days and two million in one week.

It became the fastest-growing government Douyin account in terms of followers.

Colleagues from other ministries came to learn from us: "How did you create your Douyin account? Teach us!"

Every time Lao Han receives a call like this, he laughs and says, "We have a young man who can film; if you had someone like that, you could become famous too."

Lin Mo silently hid at his workstation, pretending not to hear.

But he knew in his heart that this account would be his job from now on.

Oh well, what difference does it make what I shoot?

TikTok short videos are also a form of entertainment.

It's just a little shorter.