Divorced by her husband's family and rejected by her own! She defiantly turned her life around

When the pastries of various shapes and colors were placed on the table, Wang Zhilan's eyes lit up; she was amazed by their shapes and colors.

Chickens, ducks, fish, cats, dogs, rabbits and other animals are all adorned with small sticks, some rolled up in circles like snails. They come in all sorts of colors, round, square and various shapes, a dazzling array that is hard to look away from.

"Oh my, it looks so beautiful, I can't bear to eat it."

"Just try it already, stop nagging. We're waiting for your results to discuss how much to sell it to."

"With your discerning taste, Miss, what price range should we set for these pastries?"

Wang Zhilan picked up a plum blossom-shaped pastry with her delicate fingers, took a small bite, and said, "Hmm, not bad. It's fragrant and refreshing, sweet but not cloying, and sour but not too sour."

"It's delicious! Much better than what we have in our shop. This would definitely sell well if it were in our shop."

"Eat quickly, and then try the others. This type has a different flavor."

"You have to eat in small bites, that's called savoring, not like those rough guys who swallow food whole without tasting it."

"Alright, alright, whatever you say. I'm just a country girl who doesn't understand the lives of you rich ladies. Tell me the result after you've tried it."

Liu Siyue drank her tea by herself, while Wang Zhilan tried a piece of each type.

After finishing her meal, Wang Zhilan picked up her teacup, took a sip, wiped her mouth, and said, "My result is that it's delicious, very delicious. I've never tasted this kind of pastry in the prefectural city. The pastries in our Dongping Prefecture are either sweet or oily. After eating a couple of pieces, it's easy to get tired of them."

This pastry you made is suitable for all ages; the little animals are so cute, kids will definitely love it even more.

"Tell me how we can work together? You haven't seen the pastry shop yet, why don't we go check it out first?"

"Let's discuss the cooperation details first, and then officially launch the new product tomorrow. We'll start promoting it this afternoon."

"How should we cooperate? I'll do whatever you say."

"I need to use your shop and have your people help with the sales, so I'll give you 20% profit. What do you think?"

"No problem, I'm fine with anything."

"Our pastries are sold by the piece, no need to weigh them. What price range do you think is suitable?"

"The most expensive pastry in our shop costs one tael of silver per catty, which is only 8 yuan. Few people buy it. Pastries are more commonly sold for two or three hundred coins."

"How many pieces can you get from this pound? Let's roughly calculate it."

"And what are these pastries made of? We need to check the cost."

"I weighed it at home, and it costs 20 yuan per jin (500g)."

The pastries are made with hawthorn berries, a relatively inexpensive ingredient, but the production process is quite complex, bringing the cost to around 80 coins per pound.

"The jujube paste and yam cake in the shop sells for 500 coins per pound, with a cost of 200 coins."

"Your pastries have low production costs, how about we sell them for 500 coins?"

"At this rate, it costs 25 coins per piece."

"Then let's sell them for 25 coins each, the profit margin is huge!"

"The pastries I brought this time will be sold for three days, with a limited quantity each day. Once they're sold out, they're gone."

"Let's hold a three-day event first to create a great atmosphere in the store, build up our reputation, and attract more customers to come and buy."

"How do I organize an event? I don't know how!"

"I've thought it all out. We brought a total of 500 jin of pastries this time, and we'll sell 160 jin every day. If customers don't get this pastry, they can buy other pastries from the store, which will help improve the store's business."

Buy one get one free on the first day, which is equivalent to half price, so we'll sell them for 13 coins each.

On the second day, it was sold at 60% of the price, which was equivalent to 15 coins per piece;

On the third day, it was sold at 70% of the price, which was equivalent to 18 coins.

How about we revert to the original price in three days? From now on, all our pastries will be sold in limited quantities.

"Why limit the quantity? Shouldn't more be sold if it sells well?"

"This is called scarcity marketing. People say that what you can't have is the best. It's the same when buying things. If you can't buy something, everyone thinks it's very scarce, so they will rush to buy it. They will want to buy it even more when they can't get it."

When something is scarce, those who manage to buy it will show it off, and those who don't will try to buy it out of spite. Don't you think that makes sense?

"That's right, that's exactly the point. It's the same as when I buy jewelry. If I don't buy a piece of jewelry, I'll always be thinking about it."

Sometimes, even if they don't like something, they'll buy it and leave it there just to keep up with others.

Why didn't I think of that? If I had, my shop would have been a huge success long ago.

"What do you suggest we do next? I'll do whatever you say."

"Next, we'll do the promotion. I'll have Qingwu do that now. Let's take some pastries to the shop and get the preparations done for tomorrow."

"Qingwu, come in."

"lady."

"Go find some beggars on the street and help us spread the word."

Liu Siyue explained the three-day event to her. Did you understand?

"Understood. What's the shop's name? Where is it located?"

"My shop is called Shiweizhai, and it's located in the center of the main street."

"Madam, Madam Xu, I'll go take care of my business now."

"Yes, you go ahead, I'm going out with Mrs. Xu now."

After Qingwu left, Liu Siyue called Qingye over and told her to get on the family carriage so that she, Madam Xu, and Xiaocui could go to Wenxiangzhai together.

When she arrived at the location, Liu Siyue looked around and exclaimed, "Hey, this place isn't far from Zhiyun Cloth Shop. I've been here before, but I just hadn't noticed."

"Sister Wang, look how good your shop's location is, and how spacious it is. If you can't make a profit, you might as well rent it out to someone else. You can make a steady profit from the rent."

As the two approached, they saw the shop assistant dozing off.

Xiao Cui stepped forward and slammed her hand on the table, startling the waiter so much that he almost fell off his stool, drool dripping from the corner of his mouth.

"Miss Xiao Cui, Miss."

"Daqing, you're dozing off during work hours! See how Madam punishes you."

Daqing was a loyal servant whom Wang Zhilan brought from the prefectural city.

"Miss, there's really no business in the shop. I'll just sit here for a bit..."

"Alright, you don't need to say anything more, I know everything."

"Let's go inside and talk. I have something important to discuss today."

Daqing looked at Liu Siyue and thought Wang Lanzhi was going to sell the shop. "Miss, are you going to sell the shop?"

The lady said that no matter what, the shop must not be sold; this is the young lady's confidence.

"Who said I was going to sell the shop? Invite Master Yao over, and we'll talk about it together in the back."

Xiao Cui, you stay here and watch the shop.

When the group arrived at the main room in the backyard, Wang Lanzhi began to introduce them, "Let me introduce you. This is Madam Liu, my business partner. Our shop will be launching new products starting tomorrow. These pastries were provided by Madam Liu and will be sold in our shop."

"You all need to stay alert these next two days and cooperate with Madam Liu. Do exactly what Madam Liu says."

Liu then recounted the details, and Master Yao and Daqing listened with nods of approval.

"During these three days of events, there may be a busy period each day. Daqing definitely can't handle it all by himself, so he needs help."

"Xiao Cui, you'll be coming to help out for the next three days, and I'll be coming with you."

"Yes, madam."

"I'll bring Qingwu and Qingye over tomorrow. If we're too busy, they can work together. Qingwu and Qingye can temporarily maintain order tomorrow, in case it gets too crowded."

"Madam Liu, what kind of pastries will you be selling tomorrow?"

Liu Siyue thought for a moment and decided to name the pastry "Smiling Face Cake".