Rebirth is fine, but I get eight hundred dollars right from the start?

Lin Shu was not exaggerating when he said these things.

Rather, he genuinely had the successful experience from his previous life as a reference. In this life, he was bound to Huya. Even if he had to become a scumbag and run away early in the end, Lin Shu didn't want the other party to spend most of their time just playing with stones while holding an e-sports broadcasting section.

They're certainly professional, but the wallets of their clients don't care about professionalism.

Live streaming platforms are ultimately a traffic business. No matter how hardcore your content is, if your monetization path is as narrow as a razor blade, you'll eventually starve to death under your own banner.

Of course, I don't want Huya to follow the wrong path that Douyu took in its previous life because of my presence.

Lin Shu shook his head inwardly when he thought of Douyu's fighting style.

Back then, Douyu was just starting out and was burning through cash without a care in the world, playing the "three-pronged attack" tactic of "grabbing people, grabbing traffic, and grabbing eyeballs".

They poach top streamers with exorbitant signing fees, and they'll slap whoever's popular on the ground, as if they want to bring all the top streamers in the entire live streaming industry into their own pockets.

The proliferation of self-produced variety shows in the entertainment industry has led to a surge in such programs. E-sports, reality shows, and awkward dating chats—you can find seven or eight shows with the same name but different fates on Douyu's homepage for almost any type of live streaming you can think of.

The momentum was indeed impressive, with daily active users soaring and merchants lining up to send money, but no one took the underlying structural flaws seriously.

Traffic is entirely tied to a few top streamers, but streamers have an expiration date.

Once the peak period is over, the persona collapses, or the platform is poached by competitors, the user base that the platform has worked so hard to build is like a hole that has been punched, leaking out in a torrent.

In addition, the top leaders took the lead in crossing the red line and did some things they shouldn't have done, and they died overnight.

Therefore, the key is to extract the essence and discard the dross.

In Lin Shu's vision, simply buying live streams from superstars would only get you the first layer of personal traffic;

Participating in or producing youth esports variety shows can generate a second layer of program traffic;

However, to secure traffic from third-tier platforms, one cannot rely entirely on external purchases or celebrity personal IPs. Instead, it is essential to maintain control over content production and anchor traffic to the platform's own esports assets, avoiding being controlled by a single streamer or external content platform.

This is why he insisted on founding Leading Esports, aiming to position himself as a content producer and thus avoid wasting the commercial value generated by the entertainment aspect of esports.

"I see!"

Gu Feng took a deep breath. "I'll send someone to coordinate with you on this program. We can discuss the specific cooperation methods as we film. Resources will be provided without limit—people and equipment will be provided if needed. We'll strive to make it a resounding success!"

He has a gambler's decisiveness in his bones; otherwise, he wouldn't have so easily decided to give Lin Shu an S-level contract, wouldn't have so easily agreed to be the head of an independent business segment, and wouldn't be sitting here.

Understanding what Lin Shu wanted to express, he naturally didn't hesitate.

"What about the rest? Let's shake it all off at once."

Gu Feng stared intently at the young man before him, whose skin was as fair as a fox's, and pressed him for an answer: "Don't tell me that you've given me this direction, going around in circles, just to get the platform to broadcast a youth training variety show for you."

"Haha, Mr. Gu really knows me well."

No, I don't know you.

Xiaoyue understands you.

Gu Feng rolled his eyes inwardly, though of course he wouldn't say it out loud.

Lin Shu suppressed his smile, straightened his posture, and said, "Then I'll get straight to the point. After Huya is established, I hope that the platform can immediately concentrate its resources to acquire the broadcasting rights of major domestic and international leagues such as LCK and LPL, gather the copyrights of major League of Legends events, and make viewers the core of the platform."

"The competition is ongoing content, not constrained by the individual performance of any single player. Regardless of which star player performs well or poorly, as long as the league continues, there will be new matches every week, and each match will generate new topics, ensuring a continuous flow of viewership."

"As for the lack of professional esports guidance, commentators, event directors, and behind-the-scenes staff, I can train and provide all of those."

Check out Leading Esports Agency!

"The next point is sponsorship and partnerships with professional clubs. I hope that Huya and HWG can have a deep partnership, not just a superficial one where they're just using each other's names. The biggest value of a live streaming platform is exposure, and exposure directly translates into sponsorship fees—brands look at the real-time number of viewers during each team's live stream and the number of views on video clips featuring your players on the platform."

"Huya gave HWG exposure, and HWG brought in brands for Huya to invest money, with revenue sharing going to both sides."

"Finally, we need to streamline the talent pipeline for players and youth training. I need priority exposure on player selection platforms; only by streamlining the youth training talent channel can we discover new players and complete the platform's own esports talent development."

"I don't quite understand this part!"

The benefits for HWG from the platform acquiring the broadcasting rights to esports events are obvious.

Every week at a fixed time, hundreds of thousands of viewers flock to Huya to watch the games. These people are not there for any particular streamer, but for the games themselves.

In this way, regardless of whether Lin Shu's HWG team players are playing matches or not, as long as they go live, they are naturally at the center of the traffic storm.

In the future, while other clubs spend hundreds of thousands on marketing exposure with little return, HWG team or players' individual ranked game live streams will be featured prominently on Huya's homepage. The promotional costs saved could probably support two more youth training teams.

What business is it of Huya Live if it's about youth training selection?

"Ahem... To put it simply, I plan to open an additional service business under HWG that is open to the public and ordinary families—well, something like 'internet addiction treatment'."

"We need Huya to provide exposure, promotional channels, and an official registration portal. If we play GG on our own, the results might be mediocre, but if a platform like Huya, with its own media credibility, steps in, that's called 'cooperation with a legitimate organization,' which is completely different in nature."

At this point, Lin Shu's expression became somewhat unnatural. "When the time comes, for children who lack talent, their parents will send them over, and we will truly help them get rid of their internet addiction—psychological counseling, regular schedules, physical training, and time-limited gaming. After the whole process, they will be able to go back to school."

"But if we happen to run into someone who's really talented, then it's simple: refund their registration fee, keep them on the spot, sign them to HWG's youth training contract, and let them go pro."

Gu Feng: "…………"

He was silent for three seconds, his lips twitched, and finally forced out a sentence: "You really do act on a whim."

"Tell me about the HWG order, will Huya accept it?"

"I'll take it, of course I'll take it. You can book me the whole club, even if the cook wants to do a live stream, I'll take it for you."

"Ahem... Just what if, just what if, I'm actually planning to start a live stream that documents the daily lives of esports players?"

"Well, you're pretty good then!"