After being reborn, my sister insisted on marrying me.
Chapter 44: The Fisherman's Intention
The next day.
Friday night.
1203, Zhichun East Lane.
It was rare for Chen Xinyi not to collapse on the sofa.
She stood in the middle of the living room, holding a printed schedule, and went through the arrangements for Heytea's opening tomorrow from beginning to end.
Her white shirt sleeves were rolled up to her elbows, and her ponytail was tied tighter than usual, making her look pretty and cute while also showing a professional demeanor.
"Sister Shilin, you need to oversee the Sanlitun store tomorrow. The speed of order processing and the customer experience must be guaranteed. Call us anytime if there are any problems."
Jin Shilin lay half-reclined on the sofa with her legs crossed: "Received, President Chen."
"Siyan is in charge of brand image and social media. The first batch of photos will be ready by noon tomorrow at the latest. Senior Li has already arranged for someone to be on-site to take photos, and the color grading and copywriting templates have been finalized in advance."
Lin Siyan sat at the dining table with her laptop open in front of her, responding without even looking up.
Chen Xinyi turned to the next page of the schedule and glanced at Wei Yi on the sofa: "You're coming with me tomorrow."
"I wanted to go to the startup base this morning to see TAGE's new on-the-ground promotion data. Su Lai said that the registration volume of all five campuses has exceeded expectations."
"Then you have to be there this afternoon." Chen Xinyi's tone left no room for negotiation. "The Sanlitun store is Heytea's first store, and you are the chief consultant. What kind of behavior is it if you're not there for the opening ceremony?"
"Okay, I'll be there on time this afternoon."
Jin Shilin swung her leg beside him and deliberately sighed, "You're already this nervous before the opening. If Heytea gets funding and goes public, you'll be losing sleep every night."
Chen Xinyi glared at her: "You still have time to make sarcastic remarks. You haven't sent me the customer reviews for Sweet Ice Ice's new products this week."
Kim Se-rin immediately raised her hands in surrender: "It will be sent soon, it will definitely be sent."
Lin Siyan quietly checked the Weibo post and photos she would be posting tomorrow.
She read each piece of copy twice, only occasionally asking, "Should this tag be added at the beginning or the end?"
After asking the question, she lowered her head and continued revising. The light from the screen reflected on her face, and her expression was so focused that it was almost devout.
His hardworking and conscientious demeanor made Wei Yi feel that he was extremely guilty.
What heinous crime did they commit?
He didn't do anything, yet he got the love that Lin Siyan wanted most.
Saturday morning, Sanlitun Taikoo Li.
There were more than 200 people queuing outside the Heytea store, stretching from the store entrance into the mall corridor and then into the plaza.
The September sun was still quite strong, but none of the customers in line were impatient; they were all taking pictures of the storefront with their phones.
The effect of Li Xuejie's design was fully revealed in the sunlight.
With its minimalist white storefront and gold-plated logo, and warm lighting shining through the floor-to-ceiling windows, the store looks less like a bubble tea shop and more like a high-end art gallery.
Customers in line post photos on Weibo or WeChat Moments, which are automatically tagged with "check-in".
Several girls went to pose for photos under the shop sign, but it took them a full ten minutes before it was their turn to order.
Chen Xinyi stood outside the store with Wei Yi in her arms, her tone suppressing satisfaction but a smile still playing on her lips:
"The average wait time is over half an hour, but the speed at which the cups are served can keep up. The first thing customers do when they get their cups is take a picture. Our visual strategy is correct."
Wei Yi looked at the line of small gold lettering on the white cup.
"Drinking tea is supposed to be a pleasant experience."
He said that.
But the person who turned it into a complete brand language was Sister Li, and the person who promoted and implemented this language was Chen Xinyi.
She sets the direction herself, and her team brings it to fruition.
He felt the division of labor was going too smoothly.
Jin Shilin was so busy at the shop that her ponytail came undone.
Her voice was slightly hoarse from shouting for three hours, but she was in excellent condition, directing order processing, coordinating restocking, and comforting customers in line all in one go.
A customer complained about the long wait and was about to report it to the manager. Within thirty seconds, Jin Shilin brought over a cup of the new product for tasting and said, "This is a limited edition that will be available next month. Could you please try it and see if the taste suits you?"
The customer calmed down immediately after drinking it and even posted it on WeChat Moments to help promote it.
Lin Siyan was responsible for maintaining the brand image on site.
She stood next to the bar, wearing a light gray dress, introducing the product line to first-time customers.
Several girls recognized her as the person in the brand image photos on Weibo and excitedly came over to ask for photos with her.
Lin Siyan smiled and cooperated, taking three or four photos. After the photos were taken, the professional smile on her face disappeared in a second, and she returned to her usual aloof expression.
Wei Yi watched this scene from the side and thought to himself that this woman's face changed even faster than his sister's.
the same day.
Sweet Ice Cream's first store in the United University area has reached its highest point since its opening.
Because the store was having a buy-one-get-one-free promotion, the line stretched from inside the store onto the sidewalk, and then around the corner to the entrance of the printing shop next door.
The owner of the printing shop next door sat on a small stool at the entrance watching the commotion, and casually hung up a sign: "Thirsty in line? Bottled water is three yuan a bottle."
The lemonade sold out before noon, and the ingredients were all prepared.
Zhao Min was sending voice messages to her girlfriends' group chat while working behind the counter:
"Could you please stock up on more lemonade ingredients?! My hands are covered in lemon scent and I can't wash it off! Do you have any more lemons? Can someone send me three more boxes of lemons?!"
Jin Shilin was incredibly busy in Sanlitun, but she still remembered to reply to her: "You yourself are the biggest lemon, what more lemon do you need?"
Zhao Min replied with a perfectly clear and resonant "Get lost."
Zhao Gang, Luo Xiaofeng, and Li Junjie volunteered to help.
As soon as Zhao Gang stood at the store entrance, his 1.85-meter-tall national defense student frame became a human guide, and customers automatically lined up in an orderly fashion.
Luo Xiaofeng was handing out opening flyers, muttering to himself, "Sweet Ice Ice, buy one get one free on new products, don't miss out!"
Li Junjie helped each customer in line scan their QR codes to place their orders without saying a word, but he was the most efficient.
Neither of them noticed the milk tea shop across the street.
Jiang Wan sat by the window, holding a cup of someone else's milk tea in her hand, her gaze passing through the glass window to the long line outside the Sweet Ice Cream shop.
Her gaze lingered on Zhao Gang for a moment, then on Luo Xiaofeng, and then on Li Junjie.
Then she looked down at the milk tea in her cup, and then looked up at the two grinning ice cube logos on the Sweet Ice Ice signboard.
She put down her cup, got up, paid the fare, and walked towards the bus stop.
In the afternoon, Sanlitun.
Jiang Wan stood alone on the other side of the road.
She didn't tell anyone; she just found the news about Heytea's opening online and wanted to see it for herself.
There were far more people standing across the street than she had imagined.
People in line took photos of the storefront with their phones, and those who received a cup took a picture before drinking it. The staff in the store were busy running around like whirlwinds.
Jin Shilin was talking to a supplier-looking person at the door when Lin Siyan came out of the store, holding a sample of a new product, and handed it to a customer who had been waiting for too long and looked impatient.
The customer took a sip, and his expression immediately changed from irritation to surprise.
Jiang Wan also saw Chen Xinyi standing at the store entrance, arm in arm with Wei Yi.
This woman... because she went to the UN General Assembly several times.
Moreover, she is good friends with Jin Shilin, the fourth most beautiful girl at the United University.
Furthermore, she is in a romantic relationship with Wei Yi, a prominent entrepreneur from the first year of university.
More importantly, she is beautiful and has a good figure, so many people at the United Nations are collecting her information.
Since everyone here is from the university circle, it's easy to find out the basic information.
So Jiang Wan now knows that she is a top student at Renmin University, the vice president of the student union, and a ruthless person who supposedly started a business in her freshman year and succeeded.
Moreover... this woman is said to be Wei Yi's adoptive sister!
Wei Yi stood next to her, his arm linked with hers, his expression neither one of enjoyment nor resistance.
It was a very natural intimacy, like breathing.
All of this is telling Jiang Wan the same thing.
Jiang Wan didn't queue to buy tea; instead, she turned around and walked back.
When I got back to the dorm, none of my three roommates were there.
Jiang Wan turned on her computer and searched for Wei Yi's name again.
This time, she changed the keyword combination to "Wei Yi Ta Ge Technology Heytea Sweet Ice Cream Hearty Catering" and compiled all the publicly available information she could find into a document.
The current coverage area of Tage Travel, the locations of Tianbingbing stores around the United Nations University, Renmin University, and Tsinghua University, the opening news of Heytea's Sanlitun store, and the business registration information of Xinyi Catering have all been marked.
She looked at the document for a long time.
Then close the document, pick up your phone, and open WeChat.
We've been friends for several days, but we've never chatted in that chat window.
It's still stuck on the "Friend added successfully" system message.
Jiang Wan typed a long paragraph, revised it twice, and the final version she sent was as follows:
"Wei Yi, we're officially electing a class monitor on Monday. It's not certain whether I'll be promoted from temporary to permanent. Besides, I feel a bit overwhelmed as a girl. How about I recommend you for class monitor on Monday?"
Not long after, the other side replied.
"Squad leader, once a squad leader, always a squad leader. Besides, I'm very busy, so let's forget about it."
The wording was quite polite, and all the proper manners were observed.
But the meaning conveyed between the lines is clear: no interest.
Jiang Wan's lips curved slightly. She thought for a moment, then typed a long string of words:
"But I still think you're more suitable to be class monitor. There are more girls in our class, and some people will be dissatisfied if I'm the class monitor. And if you're very busy, I can be the vice class monitor. I'll help you with the daily work of the class, and you only need to show up occasionally, so it won't interfere with your other things."
After this message was sent, the other party did not reply immediately.
Jiang Wan wasn't in a hurry and read the document again.
More than an hour later, the phone finally vibrated.
Wei Yi: "Sorry, class monitor, I'm not interested. You'd better find someone else."
Jiang Wan looked at the reply, put her phone on the table, and continued eating the fried noodles she had bought for dinner, which had already gone cold.
This fish was much bigger than she had previously estimated.
And it doesn't look like it's easy to catch.
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