Reborn in 2006, I met Mr. Zhou from the past.
Chapter 58 The Eve of the Online Store's Opening
Su Fengnan didn't succumb to the temptation of cheap, low-quality clothes. Her gaze lingered between the two stalls before finally settling on one. This shop's display was quite ingenious, with colors and styles categorized and hung in a sophisticated manner, making it easy to find her favorite items at a glance.
Her gaze fell on a blue chiffon dress, her fingertips gently caressing the fabric, which felt silky and soft, and had a lining.
"Boss, how much should I approve this one?"
"Long style, minimum order of 10 pieces, 32; short style, 25."
Although other brands also offer the same chiffon dress at a lower price, the fabric is rough and there is no lining. Su Fengnan felt that it was worth the price.
Are there any other colors?
"Yes, we have pink, white, and purple. Look, that's how it looks on the body." The shopkeeper pointed to a girl ironing clothes in the corner.
Su Fengnan looked over and saw a girl with delicate features, wearing a long pink dress. The dress was well-tailored and exuded a gentle, sweet, and ethereal charm.
Three words instantly popped into Su Fengnan's mind—"good marriage style".
Although society is becoming increasingly open and clothing styles are flourishing, being appropriate, beautiful, and exuding elegance will always be the common denominator pursued by most women. This style will never go out of fashion.
"Five pieces of each color, in small, medium, and large sizes."
Su Fengnan acted swiftly and decisively, immediately selecting several more items: a retro and artistic floral dress, an ethereal light pink dress, a sweet and gentle square-neck puff-sleeved dress, an elegant Chanel-style suit, and a fashionable V-neck dress with a cinched waist...
Whether it's a date, work, meeting the parents, a party, or traveling, the dresses she chooses cover almost all social occasions. The main focus is on "appropriateness and goodwill."
"Boss, that's all. Pack it up and pay the bill." Su Fengnan said as she took out cash from her bag to count it.
Seeing that the young woman was decisive and quick to pay, the shopkeeper greeted her with a smile: "You're such a straightforward girl! I have some new hairbands that haven't been released yet, so I'll give you one to try."
As he spoke, the shopkeeper pulled a transparent bag from under the counter, filled with colorful hair ties. Su Fengnan's eyes lit up; this was practically a godsend of inspiration.
"Thank you so much, boss!"
After a busy morning, several large packages of goods were finally loaded onto the truck. Su Fengnan also made sure to buy two sets of summer clothes for each member of the family and a new schoolbag for each of the two sisters.
The shop owner kindly helped me find a familiar tricycle in the market, charging fifty yuan per trip, which solved my transportation problem.
The initial capital Su Fengnan brought with her this time, totaling 10,000 yuan, amounted to more than 8,900 yuan spent on this purchase of goods.
Having just brought the goods home, Su Fengnan, without even catching her breath, dragged her father, Su Guoyuan, to the photo studio in town. There were only two photo studios in town; the first one was fully booked, but fortunately, they managed to book the second one.
Five hundred yuan for five hours, including venue, props and retouching, satisfaction guaranteed, the time is set for tomorrow.
The kind young owner even helped connect us with a model for 200 yuan. After signing a simple contract and paying a deposit, the photoshoot was all settled.
As soon as Su Fengnan got home, she received a message from Taotao.com customer service: the store application has been approved.
Unable to contain her excitement, she called out to Su Guoyuan, "Dad, look! Our shop application has been approved. We can officially start selling tomorrow once the photos are uploaded!"
Su Guoyuan had no idea what an online store was, but after his daughter mentioned it, he curiously leaned over to take a look. The screen, however, was completely blank; there was nothing there.
"There's...nothing here!"
Su Guoyuan frowned, looking troubled, and began to worry: With so much stock, can we really sell it all through this invisible network?
"Dad, the online store isn't decorated yet, of course it looks empty! Wait until I finish setting it up, then it'll be truly beautiful."
"Does an online store need to be decorated?" Su Guoyuan was even more confused.
"Of course, it's the same principle as opening a shop." Su Fengnan didn't want to explain any further and quickly pushed her father out, "Dad, you go and rest first, I'll call you when I'm done here."
After sending her father away, Su Fengnan sat back down at her computer, her expression turning serious. She not only spent money to renovate her online store but also gritted her teeth and bought a prime advertising spot. She knew all too well that in this era where traffic was king, to sell her goods quickly, she needed to ensure that customers could easily find her store by simply searching for any keyword on Taobao.
Only by ranking higher and increasing exposure can the number of purchases increase accordingly.
The next day, in order to get an early start for the shoot, the family got up at six in the morning. When they arrived at the shooting location, the photographer and the model had already been waiting for a long time.
This is an old street that has not been overdeveloped, with blue bricks and gray tiles, small bridges and flowing water, and has its own unique charm of the Jiangnan water towns.
The model was 1.65 meters tall and had a quiet, reserved demeanor. After a brief greeting, Su Fengnan discussed her shooting needs with the photographer. The photographer smiled and assured her, "Don't worry, girl, I've shot a lot, I'm experienced, I guarantee you'll be satisfied."
Su Fengnan didn't know how much of what she said was true, but since she had already spent the money, she only wanted a good result.
"Alright, let's begin."
It must be said that professional tasks require professionals. The model was in excellent condition, and the photographer guided her poses while simultaneously finding the right lighting. The two worked together seamlessly, moving from one location to another as they walked and stopped, capturing not only the overall beauty of the dress but also details such as the neckline and cuffs.
Very efficient, everything was done before midnight.
During a break, Su Guoyuan approached the photographer with a smile and skillfully offered him cigarettes and water.
"Boss Fu's photography skills are truly amazing! We'll definitely need to collaborate with you again next time our new stock arrives."
The photographer put down the camera hanging around his neck and happily took the item: "No problem! Let's exchange phone numbers so we can contact each other if needed in the future."
When they finished work and said goodbye, the two had become like brothers and had a very pleasant conversation.
Su Fengnan watched from the side, puzzled: What exactly did her father talk about with that person? His social skills are just too strong.
But then I thought about it, and it made sense. When I was little, I often heard the older folks say that although her father was mischievous, he had the most friends among his brothers. Later, when the family suffered hardship and he fell ill, it was mostly his friends who lent him money; there were hardly any relatives.
Before leaving home this morning, Su Fengnan specifically instructed her father to cultivate good relationships to facilitate long-term cooperation, since they would be operating here for an extended period. It seems her father did an excellent job.
Su Fengnan and Su Fengxia each carried a bag of sample clothes and sat on the back of the bicycle. The adults rode the bicycle, and they quickly returned home against the wind.
After lunch, Su Fengxia transformed into a "little teacher," patiently teaching her parents how to use the computer. Meanwhile, Su Fengnan immersed herself in the world of copywriting. While images were important, eye-catching copywriting was the key to closing an order.
She rested her chin on her hand, her fingertips lightly tapping on the keyboard, various beautiful words floating through her mind:
"A gentle and serene pink, unleash your girlish heart..."
"French-style blue, ethereal and sweet without being cloying..."
"Hong Kong style Chanel-inspired design, unique and exuding elegance..."
"A versatile floral print dress with a cinched waist, it's slimming, elongating, and exudes femininity..."
"High-end fashion purple, understated luxury..."
Just as he was engrossed in writing, he suddenly heard Su Fengxia's melodious reading voice coming from behind him.
"Stop reading! You're interrupting my train of thought," Su Fengnan scolded without turning her head, but the corners of her mouth couldn't help but turn up slightly.
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