My 1982
Chapter 2810 Advantage
Li Zhongxin is very understanding that the quality of loyalty requirements requires high quality, and the requirements of various process requirements must reach the standard. If they give the price of the company, if the price is low, the profits will be a lot, the raw materials price, everyone This thing that collects has increased prices is a thing that is uncomfortable.
However, the raw materials rose percent, you rose directly to 20%, thirty, and once the price rises, there is no possibility of price reduction, and the loyalty company cannot agree.
The price given by loyalty company is not suitable. They jointly choose not to supply loyalty companies. If the faith company does not have this factory, then they will be taken by these suppliers and companies. It can only be pinch. Holding a nose.
And the prices of the company have this production plant, the price of rice vinegar produced is constant or a small increase, on the one hand, there is such a bad breath, in the other hand, will not give loyalty because of these companies Supply, loyalty company has no source of supply.
After all, like this company, it is generally not as seasoning, but a diversified operation, and other products will also have such a situation.
so what! While Li Zhongxin is ready to join, he has to consider getting the direct factory of the faith company.
Such a factory can be acquired or direct construction, and it is also the acquisition of people who have been contracting out to make professional people. In short, Li Zhongxin's next step will implement this matter.
Li Zhongxin felt that in such an aspect, loyalty companies still need to strengthen some.
In addition, there is another aspect, is the loyalty company to quickly develop the items of large-scale commodity supply factories exclusive to faith, selling items! The loyalty product built by loyalty company is mainly playing. Under the premise of ensuring quality, it can make a large discount sale, which is used to attract more people to buy.
Li Zhongxin is very clear, all the countries in the world are the same, and the people in each country have the kind of cheap psychology. As long as you are your mall or supermarket, your own quality is good, the price is low, then I like to come to you.
Like a change in 10 yuan to 9.9, 20 yuan, it is changed from 19.9. Using the visual mistakes brought by the number, reduce the customer's sensitivity to the price, and play "100 yuan to buy 200 yuan of goods" promotion, use The price range of the original price and the discount price, stimulating the impulse consumption of customers.
Or what kind of "50% off the item in half an hour" or "discount only today", let the customer feel the rareity of the promotion, there is a feeling of regret.
What else to buy 500 in the supermarket and reduce 50, you can also enjoy a 50% discount, Li Zhongxin feels that these things are all routines, or the marketing plan, does not play actual role. Not allowing customers to be loyal.
Li Zhongxin has always believed that the most practical thing is to speak with quality and price.
What is going on! Such a product can only be bought in my supermarket. The same product is not our brand. Quality is not good quality, the price is not our price, no one can't.
At that time, chain supermarkets will grow rapidly.
When Li Zhongxin met in China to engage in chain supermarket, the main thing is quite good.
First, Li Zhongxin them out of the safety and comfort of the sanitary napkin in this market is in short supply in many places and businesses also sell such items, however, they are often not supplied, only faithful company among supermarket chains have so more safety and comfort of the sanitary napkin sale.
An additional purchase in the mall or a business rather comfortable sanitary napkins, and faithful in the supermarket chain to buy sanitary napkins price, a lot worse.
Such a sanitary napkin to buy in the supermarket chain faithful it! Price is equivalent to wholesale prices, buy sanitary napkins in the safety and comfort of other malls, it is the retail price, the price of a pack of sanitary napkins can even out the difference between the beginning of a few cents.
To know that such a package of sanitary napkins prices will just fifty cents a pack, so women who want to buy sanitary napkins, then they first select the place to buy is faithful supermarket chains and faithfulness integrated shopping malls.
Then let them into the supermarket chain among the faithful, they are also able to see on the market to sell two dollars a bottle of canned fish, selling only a dollar at the supermarket chain among the faithful, out cheaper than half the market price, but also Zhongxin Company of its own goods, it has a very high top quality guarantee.
I have no people, I have good, prices are still half the price of other people is even lower, this way, no matter what it looks like shopping malls or supermarkets, but the faithful are competing company's supermarket chains.
Such a thing, not many faithful company, nothing more than the price of canned fruit, canned fish and canned meat these things cheaper.
The price of these things cheaper too! Zhongxin company is a factory specialized canned bottles, cans bottles are faithful's own production, as well as renovation of style and automated filling, etc., are cost savings, other than the production of canned canning business bottles of much cheaper price , filling and other aspects should also be much cheaper.
This time, most of the Chinese canned food companies also are kind of small artisanal enterprises, and faithful company's cannery is a large modern factory, in terms of the acquisition and the acquisition of fruit and meat, fish and so on, Zhongxin Company have a considerable advantage in terms of transportation, this advantage is quite large.
After the faithful not to mention long before the company was already beginning and some of China's remote mountain village signed an agreement to acquire the fruit of faithful company to provide seedlings, planting and breeding technology, etc. provided, then these fruit growers planted out by the faithful this company edge unified purchase.
As a result, the acquisition price of fruit, other than fruits also plant a lot of extra advantages, but for the faithful company does not expand too much in this respect, those who do not want to make a squeeze of canned fruit companies closed down, but for the faithful company the main goal is the future abroad, this time, China's canned fruit business is not faithful and canning company can compete.
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