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Obviously, this idea could only exist in the store manager's mind, while he complained in his heart: I prepared so much popcorn and cola, and you guys are so late, when will you be able to buy any?

Don't you buy popcorn when you go to the movies?

The store manager was annoyed, but he could only put on a smiling face in front of these big shots.

Yu Mingzhi was almost in tears. Although Xu Fan was basically the one doing all the work in the later stages of the film, and he was just an assistant, at least nominally he was the general director, while Xu Fan was the executive director.

He had assumed that no matter the reason, all one thousand people would be able to attend, and even if a few individuals didn't come, there wouldn't be only a handful of a dozen or so people.

Fortunately, this sudden commotion caught everyone's attention.

Could it be that the audience finally realized what was happening and arrived right on time?

Zhao Feiyang was the first to walk out, revealing his chubby face. He then saw dozens of people, some carrying things, others holding things, all with interview equipment on their hands and shoulders.

Clearly, the media team arranged by Liao Fanxing had arrived.

but

The audience still didn't show up.

Everyone, including Xu Fan, showed a hint of sadness on their faces.

But for these media professionals, their keen news sense brought them great joy; this was incredible, definitely big news.

Within minutes of these media personnel arriving at the theater, news from various platforms flooded in.

In an instant, the internet was once again in an uproar.

This news was even more shocking than when movie tickets sold out in thirty minutes.

The theater for the film "Lost and Found" was completely empty.

Even if the news is somewhat exaggerated, based on the comprehensive data analysis of various platforms and media reports, the number of participants in this preview screening of the film "Lost and Found" by Fanxing Pictures was extremely small.

None of the people who bought tickets came; it seemed they were all there for the upcoming guest performance.

Of course, some people suspect that the 30-minute ticket clearance was actually a trick orchestrated by Starry Night Pictures, while others say that the 30-minute ticket clearance was a deliberate act by their competitors.

But who can know the specifics?

Anyway, the internet suddenly exploded.

Shocking! The preview screening of the film "Lost and Love" produced by Fanxing Pictures was completely empty, raising suspicions of box office fraud!

Breaking news: The preview screening of "Lost and Found," directed and starring Xu Fan, the champion of "The Coming One," was a complete flop, with no one in attendance.

Thirty cinemas were completely empty during the preview screenings. How did Starry Night Pictures manage to sell out 15,000 movie tickets in just thirty minutes?

A disgrace to the industry! Yesterday's vote-rigging, today's slap in the face—Fanxing Pictures has created a historic farce.

Xu Fan's foray into the film industry has been met with a major setback, and a decline seems imminent.

Various messages circulating online, along with photos of empty theater lobbies at various preview screenings, have prompted a flurry of comments from onlookers and fans.

These news stories, in particular, have spread like wildfire across the internet.

News is flying around on all major platforms.

Starry Pictures was already in dire straits, suppressed by its major competitors. Now, it wanted to turn the tide with "Lost and Love", but before the film's preview screenings even started, it was pushed to the forefront of controversy and was on the verge of collapse.

Upon hearing this news, Liao Fanxing was struck dumb, her face turning pale.

We immediately contacted the company's public relations team and began providing feedback and positive coverage.

However, under the combined suppression of certain adversaries, Liao Fanxing's resistance was utterly futile.

Liu Tianwang and Xiao Zihan called Xu Fan one after the other, having encountered the same situation.

Like Xu Fan, the two of them had made preparations in advance during the publicity campaign, planning to appear at a certain movie theater as a unique form of promotion.

Unexpectedly, no one showed up for the movie tickets that sold out yesterday.

For a moment, everyone was extremely tense.

Word-of-mouth relies on viewership. They all know that the previous ticket sales were entirely genuine, without any fraud.

but

The problem is that, regardless of whether it's through ID address detection or real-name information detection in the internal ticketing system, these people are all from the vicinity of Zhonghai, and they are all real people, not fake ones.

This means that it is highly unlikely that the result was caused by a rival company deliberately rigging the votes for them.

However, the fact remains that no one came.

Time ticked by, second by second.

At 1:30 p.m., half an hour before the preview screening was scheduled to begin, some audience members finally started arriving at the Keda Cinema where Xu Fan was staying.

However, compared to a theater with a thousand seats, these people are less than one-tenth of the total, still a pitifully small number.

Xu Fan, Liu Tianwang, Liao Fanxing, and everyone else held a video conference.

But there isn't a better solution.

They also considered using their fame directly, such as telling everyone that they were in a certain movie theater, in order to attract more fans to watch.

but…

Ultimately, they chose to abandon this approach.

The reason is simple: whether it's Xu Fan, Andy Lau, or Xiao Zihan, they all have their own loyal fans.

Moreover, the number of these fans is extremely large.

They planned the surprise in the hopes of avoiding being intercepted by fans or being the focus of large fan groups.

If you suddenly tell them that you are at a certain movie theater.

Once the news spreads online, fans from the surrounding area will naturally flock to the event. At this point, it won't just be ticket holders who come, but also other groups of people who like them.

After all, a movie theater is not a concert.

Even so, the cinema hired some security guards for their unexpected appearance.

But when countless fans entered the movie theater, no one knew what would happen.

If a stampede or a traffic accident occurs, no one can bear the consequences, especially when the movie "Lost and Love" was released.

The final answer is that no matter how many people come today, this preview screening will still have to go ahead.

The film was of decent quality, so they had no choice but to trust Xu Fan's script.

A deluge of news swept across the internet, with various opinions appearing on major platforms.

The demise of Starry Sky Pictures seems to be a foregone conclusion. As a result, apart from Starry Sky Pictures' own theater chain, all other theater chains have reduced their planned screenings again when these news broke.

In contrast, Huazhou Film's movie "Lost" has become incredibly popular, with its reputation already exploding even before its release.

The difference is immediately apparent when the two are compared.

The time finally came to 1:50 pm.

According to the cinema's regulations, tickets must be checked and entry must be made 10 minutes in advance.

In fact, given that today's show had a capacity of 1,000 people, ticket checking should have started at least half an hour in advance, but to everyone's surprise, very few people actually came to watch.

"At 2:00 PM, audience members attending the preview screening of the film 'Lost and Found' should bring their belongings to the ticket gate for ticket inspection and to watch the film."

The ticket gate attendant, holding a microphone, began announcing the arrival information in a sweet voice. After repeating the announcement twice, the crowd in the hall finally began to get up and head towards the ticket gate.

Outside the movie theater, more people gradually arrived as the time came.

But the total number of these people is still very small.

Xu Fan, Zhao Feiyang, and others were in their office, looking out the window at the audience in the hall outside, shaking their heads helplessly.

Xu Fan said to Yu Mingzhi beside him, "According to the agreement between me and President Liao, we will not do any more publicity. The publicity from now on will all be up to you."

Yu Mingzhi nodded and said, "Don't worry, it's not a big problem."

There are only a few people, how could there be a big problem? The store manager's expression was also a bit unpleasant.

If it's a regular movie preview and there aren't many people watching, you can invite students from nearby schools to watch the movie for free to fill the theater.

But no one could understand why about one-tenth of the movie tickets that sold out yesterday had arrived. At this point, it was clear that there was no opportunity or time to find students to come over.

Xu Fan put on his hat, sunglasses, and mask, then said to the store manager next to him, "Invite those media staff in."

The store manager agreed and quickly ran out to greet the audience with enthusiasm, along with the lobby manager and others, and allowed the media staff to follow the audience into the theater.

The theater, which seats a thousand people, only had about a hundred people.

With only one-tenth of the people present and their seats scattered, the place suddenly looked extremely empty.

Inside the movie theater, the audience members who had already had their tickets checked and entered the hall were also discussing the matter.

His words were filled with disbelief and helpless sighs.

Someone shook their head and said, "If it weren't for Andy Lau, I definitely wouldn't have come to see this lousy movie."

Some people said, "Actually, I just thought, since I've already bought the tickets, I might as well go see it."

Some people said, "Looking at the sparsely populated theater, I suddenly felt that it was unwise of me to come to watch this movie, even though this movie ticket is for tomorrow's singing event."

Some people said, "I actually came here for Fan Ge (Kris Wu), so I can experience the interlude beforehand. Isn't that great?"

The theater wasn't very lively because there were very few people there.

At two o'clock, under the dim lights in the theater, a fat man and a thin man, both wearing masks and baseball caps, walked in.

No one noticed the two extra people who had appeared at that moment.

Xu Fan and Zhao Feiyang casually found seats towards the back, ready to experience the feeling of watching a movie in a theater.

The media are mostly focused on the front lines; they watch the movie first, and then begin promoting it.

Even if no one has any hope for this movie.

The theater suddenly fell silent.

The lights dimmed instantly, and then the dragon emblem appeared.

Classic background music is a sound feature in every film, signifying the start of the movie.

The theater is huge, with a capacity of a thousand people, and the screen is also enormous.

The empty seats caused a slight commotion among many people.