Courtyard House: Is Xu Damao a childless man? Let me help.

So Tongyi also increased the quantity without raising the price, increasing the portion size of the noodles, while the price was still 10% cheaper than Master Ye's.

Now, the advantage of a bucket of instant noodles is evident, right? But... this advantage didn't even last two days before Master Ye immediately struck again, joining forces with Shuangru Ham Sausage, a brand that also rose rapidly after the reform and opening up, to launch a 'special offer' of one sausage per bucket of instant noodles.

Ham sausages! The price difference isn't just a few cents; after all, a single Shuangru ham sausage costs about the same as half a pack of instant noodles.

So why did Ye Jianchuan dare to do this? It's actually quite simple: the normal size of the sausages sold outside is about twice the size of the sausages used in instant noodles.

So even though it's just one sausage, the cost price is only about a quarter of a pack of instant noodles. Of course, even so, Ye Jianchuan still lost a little money, didn't he?

That's right, there was indeed a slight loss, but that was Ye Jianchuan's intention. How much he lost didn't matter; the main thing was whether Tong Yi would accept the challenge!

Meanwhile, the agent on the other side of the bucket was very happy to see this situation. As long as you dare to wage a price war with me, even though you have been holding firm and refusing to lower the price, your current practice of giving away ham sausages is actually just a disguised price war.

It's okay, it's just a price war, right? If you can deliver ham sausages, why can't I? So not long after, Tongyi also contacted Shuangru Ham Sausage Factory and asked them to cooperate with Tongyi and also produce some instant noodle ham sausages.

Of course, this also severely squeezed the profit margin of Tongyi, basically to the point of losing money to gain market share. However, Tongyi is a large and powerful company with capital support from the other side of the strait. As long as it can win the price war, there will be plenty of opportunities to make money in the future!

Therefore, Tongyi will still maintain its 10% price advantage, even if it means losing money, it will still fight hard against Master Ye.

Little did he know that while he was full of ambition to defeat Master Ye and dominate the instant noodle market in mainland China, the owner of Shuangru Ham Sausage was doing radio calisthenics with Ye Jianchuan!

That's right! Since it's Shuangru instead of Shuanghui, there's naturally a reason! And the reason is... This ham sausage factory is actually Ye Jianchuan's asset, but regardless of who owns it or what the legal representative is, it's all registered under Qin Huairu's name.

So why is it Shuangru? Well, it's because not only Qin Huairu, but also Qin Jingru is part of this factory.

That's why it was mentioned earlier that Ye Jianchuan's actions were actually digging a hole for Tong Yi.

Now, Tong Yi obediently jumped into the trap that Ye Jianchuan had prepared for him, and directly entered the mode of losing money to gain publicity.

As for Ye Jianchuan? Although Master Ye lost a little market share, he quickly announced a price reduction. However, he didn't actually lower the price; instead, he launched a promotion: buy five packs and get one free.

The "buy five get one free" promotion is essentially a disguised price reduction for those who buy a lot. Moreover, the price is reduced by one-fifth, making it more cost-effective than buying from the other party!

Now, Bucket One was even happier. Could the other side really sustain this kind of promotion, which was equivalent to a one-fifth price reduction? At their current prices, they were basically losing money to gain publicity, so the other side must be having an even harder time, right?

Alright! Since that's the case, let's just keep dragging this out. Anyway, we have financial support from the other side of the strait, so in the end, Master Ye will definitely be the first to give up!

Little did they know that although Ye Jianchuan's marketing tactics had caused Master Ye to suffer losses, Master Ye was not without financial support.

Master Ye's funding did not come from anyone else, but directly from Tongyi!

Okay, actually, Master Ye gets the sausages from him at cost price, so he already saved some money, and then he made a lot of money from Tong Yi.

This money will just be enough to offset Master Ye's current losses. Meanwhile, Tong Yi is unaware that while he is bleeding out his opponent, someone has already secretly transferred their blood to the opponent.

This price war lasted for about six months. Just when Tongyi was about to give up, Master Ye's side jumped out and dealt Tongyi a fatal blow.

Master Ye has launched a new promotional campaign, once again teaming up with Shuangru to randomly add a braised egg to the instant noodles.

The era of instant noodles with ham sausage and braised eggs has arrived. Although it's random and not every cup of instant noodles has them, the majority of instant noodles still come with braised eggs.

Such a discount was too much for Tongyi to handle. Over the course of six months, Tongyi has lost nearly ten million yuan. Although it still has some sales volume because the price remains the same, its market share is still relatively small.

But now Master Ye wants to further increase the discounts, how can he possibly respond? So the agent went back to the other side of the strait, discussed it with Gao Qingyuan, and finally decided to give up on the mainland market and back down.

Chapter 293 Gambling is a No-No

And so, the "instant noodle war" between Master Ye and Tongyi, and the war between Master Kong and Tongyi in the previous life, went in two completely different directions: sharing the market? Shaking hands and making peace? Making money together? Sorry, I, Master Ye, prefer to enjoy the spoils alone!

Anyway, there isn't any anti-monopoly law in China yet, and even if there were, we could just learn from Hardcore and create a company with similar products, wouldn't that be great?

Of course, if you raise a tiger to your own detriment, and the company becomes too powerful and becomes a real competitor in the future, then Ye Jianchuan doesn't need to study this.

Regardless of the circumstances, Ye Jianchuan has now completely taken over the domestic instant noodle market.

Now that Tong Yi has retreated, Ye Jianchuan can start cleaning up the mess. The various discounts offered during the price war can't all be canceled at once.

But it's okay. Ye Jianchuan can first have Master Ye issue an announcement to lower the probability of appearing braised eggs, and then the buy-five-get-one-free promotion will naturally disappear in a few days.

Then wait a while, and slowly announce that the sausage promotion has officially ended. But it's okay. If you're used to adding a sausage to your instant noodles, you can go to Shuangru Company to buy sausages specially designed for instant noodles.

Okay, it's basically just copying the very popular 'instant noodle buddy' ham sausage. Anyway, it's all going into one pocket and then another. What difference does it make whichever company makes the money?

After successfully taking down Tong Yi, Ye Jianchuan could finally relax for a moment. But while Ye Jianchuan was busy scheming against Tong Yi, Bang Geng's restaurant had quietly gone bust.

It has to be said that the guy Liu Guangtian introduced was indeed a 'talent'. In the first week or so, this guy really made Bang Geng a lot of money with his skills.

Moreover, Bang Geng is not very bright. Many restaurants, if they have a large demand for ingredients, will usually contact a dedicated supplier to have the vegetables delivered in the morning.

This way, you don't have to worry about buying groceries yourself, and it also provides a stable sales channel for vegetable vendors, so the prices can be slightly cheaper.

But Banggeng never thought of this at all. Every day, besides being busy collecting and counting money at the restaurant, he was busy running to the market to buy groceries.

Therefore, this guy's restaurant costs are actually much higher than those of other restaurants.

Later, it was the chef Liu Guangtian introduced to Banggeng who reminded him and told him how to do it, which allowed Banggeng to save some costs.

Of course, that's why Banggeng trusted the chef more and more. When he found out he had actually earned more than a thousand yuan in the first month, Banggeng grinned from ear to ear.

Then... while Bang Geng was in a good mood, the cook told Bang Geng that the kitchen needed to order more vegetables. The cook's intention was actually very simple: he would just cut back a little from these vegetables every day and keep it for himself.

However, the cook did not expect that Banggeng trusted him too much. In his high spirits, Banggeng handed over all the tasks of contacting suppliers to the cook.

This was bad news. In the second month, Banggeng's restaurant's revenue began to decline. Although he still made more than a thousand yuan in the month, it was more than a hundred yuan less than the previous month.

The chef had his own reasons for this: in the first month after opening, everyone came to try it out of curiosity, and the revenue thereafter should be around the same level.

Unfortunately... Bang Geng is good at calculating money, but not particularly good at bookkeeping. Otherwise, he would have quickly realized that the decrease in earnings was not because the business was declining.

In fact, the chef's cooking skills are not bad at all; on the contrary, they are quite good. Therefore, the gross profit this month is actually higher than the gross profit last month.

The gross profit is higher, but the net profit is lower. So there can only be one reason: the cost has increased. So where did the cost that should have been there go? The answer is naturally in the chef's pocket.

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However, in the following months, the cook didn't do much more, and he was still able to guarantee Bang Geng an income of more than a thousand yuan each month.

To put it bluntly, Bang Geng was actually a guy with no great ambitions. As long as he saw money to be made, he naturally didn't care about anything else. So, Bang Geng didn't discover for months that the cook had embezzled his money.

So... Bang Geng's restaurant can earn more than a thousand yuan a month, so it should be considered a success, right? Indeed, if we're talking about a restaurant, it is indeed a success. However, it's a pity that the chef is not so 'normal'.

.. ........ .......

Bang Geng made a lot of money, and the cook naturally embezzled a lot as well. If this guy were a normal person, he wouldn't have taken such a risk after embezzling so much money.

But what can you do when this guy isn't a normal person? Everyone knows the legendary three evils: pornography, gambling, and drugs, and this cook just happened to be afflicted with the second one.

After embezzling money from Bang Geng's shop, this guy would gamble it away every night. Although he occasionally won, most of the time he would lose everything. What did he do after losing it all? He would just go back to Bang Geng's shop and embezzle again!

However, having learned from his previous experience of being caught using diseased pork and imprisoned for several years, this chef didn't dare to try anything crooked again... Just kidding!

They dare not have any crooked thoughts because they are not in debt yet and there is no external pressure!

But as the saying goes, "He who walks by the river will eventually get his shoes wet." After half a year of this 'ordinary' cycle of greed and gambling, the cook was finally dragged into the gambling den by the gamblers one night.

Then... Bang Geng's restaurant naturally became the chef's last hope, and this was also Bang Geng's restaurant's last month.

Chapter 294 Everyone Failed, and Bang Geng Lost Everything

In truth, the chef himself fell into a trap. People saw that he had come so many times in a row, and most of the time he left losing. If it were an ordinary person, losing twice would probably bankrupt them.

But this guy actually came so many times in a row, and each time he was still able to come up with money, which immediately made the people running the gambling a little tempted.

So these guys set a trap for the cook, letting him win a few rounds at the beginning, making him feel like he was having a really good day.

Then... someone suggested raising the stakes. The cook, of course, wasn't so easily fooled, so he raised the stakes relatively low. But after raising the stakes twice and winning both times, he abandoned his initial caution.

At this point, another person at the table also started to lose his composure and proposed to raise the stakes, and the amount raised was quite large.

The chef, already euphoric from winning, didn't care about anything else and readily agreed. And then... that was it.

After this bet, the cook not only lost all the money he had won, but also incurred a huge debt to the gambler.

The people running the gambling den never expected that this guy who came to gamble every now and then was actually a cook. They thought he was rich and wanted to squeeze a lot of money out of him.

When it came time to collect payment, they discovered this guy was actually a cook... a cook... How were they supposed to collect the money? Forget it? Of course not! They only cared about money, whether you were a cook or not!

In these guys' eyes, since you've been able to get so much money to gamble every now and then, you must have your own way of making money. As for what that way is, we don't care. All we care about is seeing money.

This is really tough on the cook. Although he gambled before, at least he was gambling with his own money, so there was no pressure. He could gamble as much as he had and there was no problem with owing money.

But given the current situation... if he continued at his previous rate of greed, he wouldn't have been able to accumulate this much money, let alone in a week. Even if he had another week, he still wouldn't have been able to get it!

So after thinking it over, this guy could only come up with his old trick: passing off inferior goods as superior ones!

So the chef quickly contacted the person who used to deliver food to the restaurant and told him not to deliver any more food for the next week.

Then this guy went to the vegetable market and spent a little money to get some unwanted cabbage stalks, rotten potatoes and the like.

Of course, these things aren't the main items. The real main items are meat, vegetables, and eggs. These are actually quite difficult to fake, but this guy just happens to have experience in this area.

So the diseased pork reappeared, and this time, to avoid anyone noticing anything wrong, this guy even went to the restaurant in advance to have the ingredients prepared.

Although meat is relatively easy to detect, if it's heavily marinated, it's actually quite difficult to smell anything amiss.

After this round of preparations, the chef actually managed to get through the first two days quite successfully. However, it wouldn't be so easy to continue getting by after that.

Because customers who came to eat in the first two days have gradually noticed that something is not quite right. Putting aside everything else, even if you add a lot of oil and salt to the pork, the taste of this problematic pork is still a bit strange.

Furthermore, the fact that people who ate these things generally experienced diarrhea further illustrates the problem. In addition, the rotten potatoes and vegetable stalks were removed, so they certainly didn't look as neat and tidy as normal vegetables.

So the dishes didn't look quite normal, and because of this, more and more people felt that the restaurant's dishes were not right. On the third day, customers who had diarrhea and had gone to the hospital for a check-up came to cause trouble.

And then... shall we continue? When someone discovered diseased pork and rotten vegetables in the kitchen, the customers instantly overturned the tables, and those who had gotten diarrhea went even further, immediately calling the police.

So the rest of the story is quite simple: pay up! Although the cook was the one who caused the problem, he used a sick pig, which was another offense, so he just went to jail and that was it...

The job of losing money naturally fell to the shop owner, Bang Geng. Over the past few months, Bang Geng has still made a considerable amount of money, totaling about six or seven thousand yuan.

But this time the loss was even more outrageous. In just two days, the restaurant must have lost several hundred customers.

Even if we calculate it at 100 yuan per person, Bang Geng still can't afford to pay!

However, he had no choice but to pay even if he couldn't afford it. In the end, Bang Geng not only lost all the money he had earned before, but also all the principal he had obtained from Uncle Yi. Only then could he barely manage to get rid of the angry customers and avoid being arrested and forced to become a roommate of the chef.

By the way, speaking of the cook... The cook was a ruthless guy. As soon as he got in, he reported the gambling makers and even pinned the blame for using diseased pork on them.

As for the group that ran the gambling den, they somehow found out that the cook had been arrested, and they immediately ran away, thinking that this would allow them to escape this predicament.

Unfortunately, the power of the people of Xyang was beginning to show at this time. In less than a week, two of the three people who had run away from running the gambling den were caught and brought back.