This is not what Ye Jianchuan wanted to see, after all... the cola business is now Ye Jianchuan's most profitable business, even more profitable than his instant noodle business.

Unfortunately, the sales of Master Kong Cola overseas are still quite impressive, which gives it a huge advantage compared to the current domestic market.

However... if there hadn't been that promotional event to boost iced tea, and if there hadn't been any awareness that carbonated drinks were 'harmful,' wouldn't it have been even more difficult to promote iced tea?

Ye Jianchuan had also considered this problem, and he had come up with another solution: ...why don't I just lower the price?

The reason why Kang Shuaifu's previous method was successful was because his selling price was much higher than his cost price.

Although this is actually a good thing for merchants, since low cost and high selling price mean they can make a lot of profit, right?

However, if the "buy one get one free" promotion is not used, the appeal of a three-yuan bottle of unremarkable sweet soup will be significantly reduced for students.

However... what if Ye Jianchuan had simply lowered the initial price? After all, there are only two types of drinks on the market right now: mineral water and the other type, which is generally referred to as 'beverage'.

Regardless of the type of beverage, their prices are basically the same. Even if the prices are slightly different, they will generally only be higher than regular beverages, and will not be lower.

But what if Ye Jianchuan did the opposite? He set the price of iced tea lower than that of drinks like cola, then wouldn't people who don't want to drink plain water but are reluctant to buy cola have a new option?

Of course, since there isn't a huge price difference between 'beverages' and 'mineral water', Ye Jianchuan's iced tea won't be priced too low, at least not lower than mineral water, right?

Therefore, although iced tea is priced slightly lower than cola, the profit margin is not much different, since the cost of iced tea is also much lower than that of cola.

In this way, Ye Jianchuan quickly finalized the sales plan for iced tea, while at the same time, other 'products' were also being prepared quietly.

For example, Ye Jianchuan's home appliance factory quickly announced that it had mastered the production technology of induction cookers. However... this induction cooker was not the kind used for cooking, but rather a type of stove very similar to the coal-burning stoves commonly used at home.

Although both are powered by electricity, one is a simpler type, while the other can be used as a regular table.

Moreover, this new product can be divided into two layers. When using the bottom layer, it is used for heating, while the top layer is used for cooking, heating up dishes, baking rice cakes, or similar things.

Of course, this wasn't Ye Jianchuan's biggest gain. In fact, Ye Jianchuan's biggest gain this time was successfully obtaining the 'battery' technology from the system.

This thing may not be considered high technology in the future, but it is very useful at present, even though batteries have existed for many years.

However, the batteries that people use at present are still the more traditional 'dry cell batteries'. The conditions for charging these batteries are relatively demanding, so most of these batteries can only be considered disposable.

When ordinary people use up the battery's power, they need to buy a new one, which is quite inconvenient. Moreover, the most important point is that such batteries are either too small in capacity or too large in size.

These two situations lead to a very awkward predicament... you need a device with a small battery, which will likely run out of power in just a few minutes.

Machines that use large batteries are also very large, making them generally inconvenient to carry. Therefore, using regular city power might be more convenient than relying on batteries. (Okay, Zhao)

This problem was successfully solved in the early 1990s by lithium batteries. Lithium batteries can easily store more electricity and are more stable. With the right adapter, they can be easily connected to city power for charging.

Most importantly, the size of this thing can indeed be reduced to a great extent, possibly ten times smaller than the original battery.

If this technology were to be designed, it would be a revolutionary upgrade for portable electronic devices worldwide. Lighter batteries would mean that the devices could be made more compact, making them more portable and convenient.

Technology, after all, was originally created to bring convenience to people, wasn't it?

Chapter 367 Mastering Battery Technology and Seeking Cooperation with Nations

However, after obtaining the various principles, design concepts, and blueprints of lithium batteries, Ye Jianchuan was not as happy as he had imagined. On the contrary, the appearance of this thing gave Ye Jianchuan quite a headache.

In contrast, the technologies Ye Jianchuan obtained from the system were technologies that already existed in the world, and Ye Jianchuan could easily find an excuse to explain their origins.

It's even acceptable to openly admit that it was stolen from abroad, but this battery technology is clearly something that doesn't exist abroad yet!

This makes it difficult to explain the origin of this battery technology, and... the origin of the technology isn't actually the most important point.

Most importantly, Ye Jianchuan knew what kind of changes this technology would bring. After World War II, the world gradually began to move towards a path of 'relative peace', but wars continued in some areas.

The main reasons behind these wars, aside from the so-called issue of 'faith,' are mostly related to non-renewable resources, or to put it more bluntly, to 347 energy sources, specifically oil.

The main reason for the competition for oil is, of course, because oil is currently the most widely used energy resource in the world.

To put it bluntly, the reason for fighting to seize oil resources is simply to seize energy.

The technology Ye Jianchuan possesses—the emergence of lithium batteries—has provided the world with another means of storing energy.

Although the application of batteries in various countries has not yet reached the point of completely replacing oil and natural gas until later generations, the scale of electricity application has obviously expanded a great deal.

For example, so-called new energy vehicles and electric vehicles used to run on gasoline or diesel, but now they all use electricity.

In this way, wouldn't people's dependence on oil become relatively lower?

So, do you think that once such technology emerges, it will be coveted by various countries? Ye Jianchuan believes that this is inevitable.

After all... the blueprints and such in his hands weren't the original lithium batteries that Sony had researched back in the 1990s.

It was a very mature lithium battery version. Therefore, Ye Jianchuan felt that if he wanted to start a company to do business in lithium batteries, it wouldn't be long before the 'old rogues' like the Americans would target him.

Oh, and don't forget it's not 91 yet. Our neighbor, the elder brother, is still in power, and oil and natural gas make up a large proportion of his foreign trade business.

If your battery's invention affects someone's main source of income, do you think the KGB will put you on their list?

So after acquiring the battery technology, Ye Jianchuan was very conflicted about whether he should bite the bullet and go into the battery business.

After thinking for a while, Ye Jianchuan finally figured out the answer. Since the system had given him such 'advanced' technology, he should naturally make use of it.

Therefore, Ye Jianchuan definitely wants to get involved in the battery business, but how to do it is a matter that is worth studying.

Going it alone? That's definitely not going to work. Putting aside everything else, the concerns from the KGB just now were enough to make Ye Jianchuan put on the brakes.

Moreover, besides the Big Brother, many other countries have also benefited greatly from oil. If this technology is developed, especially by a businessman, wouldn't that be equivalent to offending half the world instantly?

Therefore, it's definitely not feasible to work alone. Since going it alone won't work, it's natural to need to find a 'partner'.

Finding a speculative businessman as a partner? In the end, the result is no different from going it alone, so Ye Jianchuan's only 'partners' to choose from are national-level players.

Since they are all national-level contestants, this question is essentially a multiple-choice question for Ye Jianchuan. Although cooperating with other countries might bring him greater benefits in the short term.

However, Ye Jianchuan had witnessed the shamelessness of foreigners in his later years. They could confiscate the money of wealthy people from other countries just like that? They could freeze assets just like that?

After realizing the other party's true colors, it was definitely impossible for Ye Jianchuan to put his assets abroad.

Therefore, Ye Jianchuan's ultimate partner can only be our own country, seeking cooperation between the state and individuals through higher-level leaders.

This idea was actually quite bold, because Ye Jianchuan wasn't sure if this kind of cooperation would succeed, since there was probably no precedent for this kind of thing before.

However, apart from this plan, Ye Jianchuan seemed to be unable to think of any other way. So, Ye Jianchuan quickly tried to find connections and eventually successfully contacted a bigwig in charge of energy.

Fortunately, the final result was good. After learning about Ye Jianchuan's purpose, the people above took it very seriously because they understood how important such a device that could store electricity was.

As for Ye Jianchuan's proposal to jointly develop this market, the higher-ups didn't really care that much.

Once this technology is in the hands of the state, the military will be the first to implement it. After the technology has been gradually perfected in the military field, the remaining steps of converting it to civilian use will be irrelevant to them.

In the end, it will all be used by civilians and will gradually move towards privatization, so they don't really care who will make the money.

Furthermore, Ye Jianchuan's proposal is essentially equivalent to giving the country a portion of the future profits from this technology. How could the country possibly disagree with Ye Jianchuan's proposal?

Of course, no matter how you look at it, Ye Jianchuan's reputation as a "patriotic businessman" and "philanthropist" played a very significant role in this.

Chapter 368 One Year Later, the Pirated Snacks

So after some discussion at the top, a company with a 'joint venture model' that would have appeared ten years ago was quietly established.

Yes, the joint venture model refers to the shareholding distribution of the steel rolling mill in the past, where a portion was nationalized, but the remaining portion still belonged to private shareholders.

However, this time, Ye Jianchuan is completely different from the Lou family back then. After all, Ye Jianchuan also knows that the previous process of "distributing land and fighting against local tyrants" is basically impossible in the current environment.

Moreover, in his previous life, none of the 'richest men' before Ye Jianchuan had their assets confiscated, so Ye Jianchuan was quite at ease in this regard.

Now that a 'partner' has been found, the next step is naturally the joint development phase, which Ye Jianchuan doesn't actually need to participate in at all.

Because what they were going to deal with next was something that needed to be kept secret, but since Ye Jianchuan was considered an "expert" in this area, the higher-ups eventually put him into the research team.

In reality... Ye Jianchuan knew absolutely nothing about these things. Aside from what the system gave him, he was completely clueless about the rest.

But it's okay, since right now everyone is pretty clueless about battery applications.

At this point, Ye Jianchuan's advantage as a reborn contestant became apparent. He proposed various methods, such as storing solar energy to drive small and medium-sized motors.

In short, the future will see devices that can be made portable and wireless by relying on batteries, and the application of batteries, or rather, the application of electrical energy, will become increasingly sophisticated.

Including the 'fake news' that the US was going to develop some kind of electromagnetic gun, which the US only 'created a new folder' for, while we actually made the project a reality through our own efforts.

Isn't this also a way of utilizing electrical energy and electromagnetic force? So Ye Jianchuan used these advanced knowledge points to explain all the related things that could be done at this stage.

Now, the higher-ups looked at Ye Jianchuan with new respect once again. After all, if the ideas Ye Jianchuan proposed could really be realized in the future, they would be of great benefit to the country's development and the enhancement of national strength.

Moreover... for those people mentioned above, this is not only an improvement in their own combat capabilities, but also an enhancement of the country's international influence.

Imagine, we will possess the world's most advanced technology, and this technology happens to be related to the most important energy source.

Does that mean that other countries will have to pay us patent fees or something similar if they want to use this technology in the future?

In the past, and for many times to come, we have been the ones paying patent fees. But now that we have this technology, we can speak with more confidence.

For the next year or so, Ye Jianchuan spent most of his time at the research institute with the scientists. Even when he was able to come out occasionally, it was usually just to go home and rest with his family.

For this reason, Ye Jianchuan's businesses have basically not launched any new products in the past year, which has had a certain impact on these businesses.

Among those most affected is the food-related industry, such as Master Ye, because Master Ye has not launched any new snacks or beverages in the past year, which has led to a continuous decline in its sales in various regions.

There's really nothing we can do about it. On one hand, when Master Ye's snacks first came out, people were indeed very interested in buying them to try.

However, over time, it lost its appeal to both children and those who wanted to try something new, so it's perfectly normal for sales to decline.

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However, the main reason is actually the existence of 'piracy'. Yes, piracy. It's not just clothes, shoes, or VCDs that are pirated; snacks are actually the easiest things to be pirated.

Because 'replicating' snacks is actually not difficult at all. After all, if you want to copy other things, you at least need to figure out what they are made of and how they are made, right?

But snacks... the question of what they're made of can be perfectly answered simply by looking at the ingredient list. As for the manufacturing process... well, we're not researching anything like 'molecular gastronomy,' and the manufacturing process for most snacks is actually quite simple.

... ..... 0

Furthermore, they don't actually need to achieve a perfect replica. As long as it looks basically the same and tastes about 80-90% similar, then the knock-off is already considered very successful.

Another point is that the cost of replicating is relatively low. If you want to replicate the products from Ye Jianchuan's home appliance factory, even if you know the entire production process, you may not be able to afford the factory's production line alone.

But... snacks are different. Even if the production process is difficult, how difficult can it really be? Assembly lines? Machines? Even if you bring back some mixers, ovens, and the like, the cost wouldn't actually be too high.

Furthermore... snacks actually need a promotional channel before people will gradually buy them. It's not like you can just make any food, wrap it in paper, and expect people to buy it.

However, counterfeit snacks skip this process entirely, because they simply copy and paste Master Ye's recipe perfectly. Ye Jianchuan is powerless to do anything about this, since the protection of personal intellectual property rights in China is practically nonexistent at present.

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