I really just want to grind for entries related to crossover anime/manga.

"Thank you all so much for your enthusiastic support."

Genkawa Yu continued to control the pace of the live stream in a gentle tone while facing the camera.

"It's clear that everyone is looking forward to the movie 'Your Name.' However, there are only 1,000 sets of merchandise available. I hope everyone can be rational about this. Whether you manage to get your hands on any of the merchandise or not, you can still feel my good wishes."

As soon as he finished speaking, a gentle response rang out in the comment section, with the screen filled with messages like "I understand" and "You're so thoughtful, Yu-kun."

Following that, the host, Misaki Sato, continued with her opening remarks.

"Next, we will move on to the final Q&A session with the audience. You can send questions via live chat. We will randomly select questions and invite Mr. Genkawa and the film's director, Mr. Shinkai, to answer them for you."

This segment is basically a simple fan-building exercise. The questions that are selected are all related to the movie, and only good questions will be asked to the two of them.

About half an hour later, the segment ended, and the live stream entered its final stage.

Genkawa Yu stood up and faced the camera, speaking sincerely.

"Thank you all so much for taking the time out of your busy schedules to watch today's promotional live stream for 'Your Name'."

"With only three days left until the New Year's Day holiday on January 1st, 'Your Name' will be officially released. I hope everyone will go to the cinema to personally experience this warmth and emotion that transcends time and space. I believe this movie will definitely not disappoint you."

"Thank you for your support and love. See you at the cinema on January 1st."

The four participants bowed to the camera together, and the camera slowly zoomed out, eventually focusing on the official poster for "Your Name".

Then the signal was cut off, and the live stream officially ended.

As the live stream ended, the number of online viewers began to decline slowly, but many fans still left messages in the bullet screen, expressing their anticipation and joy. The screen was filled with messages such as "See you in the cinema on January 1st" and "Go, Yu-kun!"

This live stream was full of twists and turns, from the initial disruption by online trolls to the breakthrough achieved through a collaborative singing session, and then to the pre-sale frenzy, before finally coming to a successful conclusion.

After the live broadcast ended, Genkawa Yu did not leave the venue immediately, but went backstage to find Suo Shun.

At this moment, Suo Shun was staring at the pre-sale data on the monitoring screen, his smile still lingering.

After all, pre-sale box office revenue is pure cash, and once the revenue sharing ends, most of it will become his own money.

"Yuanchuan-kun, you're here! Today's live stream was fantastic!"

Genkawa Yu leaned against the wall, his tone gentle.

"It's all thanks to everyone's hard work, and also thanks to the support of our fans. By the way, how are the pre-sale figures?"

When the pre-sale data was mentioned, Suo Shun looked excited and pointed to the data on the screen.

"Less than an hour after the pre-sale channel opened, the box office has already exceeded 50 million yen! At this rate, we will soon catch up with or even surpass 'Shogun'!"

"Hmm, not bad."

"By the way, Genkawa-kun, I think your fandom tactics are very useful."

Zhou Fangjun had just thought about it and decided that since this approach was effective, they should continue to work on it.

"How so?" Genkawa Yu raised an eyebrow slightly.

"Although you're giving away merchandise today, I think many of your fans will definitely miss out. My suggestion is..."

Suoh Hayabusa thought for a moment, then continued.

"When you get back later, you can post a tweet asking your Star Engine official team to select another batch of lucky viewers to give away merchandise."

"That's feasible, but as for the time..."

Genkawa Yu quickly understood his meaning, and then pondered.

"Ideally, it would be after the movie is released, and this time the number of free merchandise items could be a little more, since it's all about boosting the box office, and it could even encourage people to watch it a second or third time."

"That's right, that's right!"

Suoh Shun's eyes lit up. He knew that Genkawa Yu was very smart and immediately understood the advantages of the fandom strategy.

"We can draw 10,000 people this time!"

Genkawa Yu thought for a moment, then slowly said.

"On January 1st, the first day of the film's official release, all viewers who have purchased tickets for 'Your Name' can go to the official website of [Star Engine], where I will have someone set up a separate page."

"Just submit your ticket purchase receipt and personal information, and we can randomly select 10,000 lucky audience members from those who submitted their information to receive my exclusive merchandise."

"If you are a user who has visited the store twice or multiple times, you also have a chance to win an upgraded version of exclusive merchandise."

This is the real method of fleecing people; after all, when it comes to box office revenue, the most important thing is the number of viewers.

"Okay, let's do it that way!"

The two chatted for a while longer, discussing the promotional plan for the next three days, as well as the arrangements after the film's release.

Once everything was arranged, Genkawa Yu got up to say goodbye to Suoh Hayabusa and returned to the Star Engine.

Leaving the live broadcast venue, night was gradually falling outside, but the streets of Tokyo were still brightly lit.

Although today's live broadcast went smoothly, it took a lot of his energy.

The success of this promotional livestream is just the beginning.

The next three days hold even more challenges for him, and even more things for him to handle.

Meanwhile, Suo Shogo's office was deathly silent, with only the faint light from the computer screen illuminating the man's ferocious face.

The computer screen clearly displayed the pre-sale data for "Your Name".

It's only been a few hours since pre-sales started, and it's already approaching 2 million yen.

He never expected that Genkawa Yu's marketing skills would be so strong!

Shogo Ho originally thought that with the popularity of Hiroshi Amaki and the first-mover advantage, his "Shogun" would definitely be far ahead in pre-sale box office.

But he never expected that Genkawa Yu would pull such a stunt.

Fandom tactics?

Damn it!

Isn't that guy a literary giant? Why does he still like to use these kinds of methods!

Shogo Suo slumped in his office chair, staring at the pre-sale data on the screen with a sinister look in his eyes, his face filled with resentment.

Just then, a subordinate mustered up his courage and spoke up.

"Suoh-san, perhaps we could take a cue from Minakawa Yu's method and offer some merchandise as well, with Maki-san also giving some away to the audience..."

"Learn from?"

Suoh Shogo suddenly raised his head, his eyes sharp as knives, staring intently at his subordinate.

"Who do you think Amu Hiroshi is?"

"That guy prides himself on being a breath of fresh air in the film industry. He would never agree to get involved in fan club management!"

Hiroshi Amaki was a lead actor whom Shogo Suo went to great lengths to invite.

The other company is a long-established agency that collaborates with Warner Music; it is financially strong and has many rules and regulations.

Amu Hiroshi has acted in many classic TV series since his debut and has received excellent reviews. Now that he is in his forties, he is focusing on acting in movies. His goal is to win international awards for his movies and become an internationally renowned actor.

Therefore, neither his company nor he himself likes this kind of fan-circle operation.

This behavior would damage his image as a movie star, making people think he became famous because of his fan base, not his acting skills.

Moreover

"Putting aside Amu Hiroshi's disagreement, do you think young moviegoers prefer photos of older men or photos of Genkawa Yu?"

Shogo Suoh turned around, staring at Yu Minakawa's photo on the screen with a sinister look in his eyes, his tone filled with resentment.

The other person's handsome face was very different from Amu's gentle and mature square face. The gentle smile on his face seemed to turn into a strong mockery at this moment!

"A bunch of useless trash!"

Shogo Suoh roared at his subordinates again.

"You can't even come up with a decent idea! What are you all good for?!"

The subordinates kept their heads down, silently enduring Shogo Suoh's wrath.

Shogo Suoh took a deep breath, trying to calm the anger in his heart, and said in a gloomy tone.

"Alright, there are still three days left. The publicity department should immediately continue its work and intensify the publicity efforts for 'Shogun's Souls,' conducting comprehensive promotion on major social media platforms and in major cinemas."

"In addition, we contacted major ticketing platforms to further increase pre-sale discounts and continue to boost pre-sale box office. We absolutely cannot lose!"

"Yes, Suoh-san!"

Genkawa Yu enters the [New Engine].

It was already past nine o'clock, and most employees had already left work. The building was unusually quiet, with only a few departments still having their lights on.

Genkawa Yu walked to his desk, sat down, and turned on his computer to check the trending topics online.

Currently, on mainstream social media platforms, topics related to the live stream of "Your Name" have dominated the top spots on the trending topics list, generating a high level of discussion.

"It's alright, at least some of the discussions can be directly converted into box office revenue."

Satisfied, he turned his gaze away and began editing the tweet, preparing to announce the second wave of merchandise giveaways.

The tweet was simple, roughly meaning: Thank you all for your support today. The pre-sales for "Your Name" are booming. To give back to everyone, on January 1st, the day the movie is released, I will randomly select 1 lucky viewers who purchased movie tickets to receive my exclusive merchandise. Specific rules will be announced on the official website of [Star Engine], so please stay tuned.

"OK, send!"

After posting, Genkawa Yu watched the comments and likes on his tweet jump wildly and couldn't help but laugh again.

Just then, the office door was gently pushed open, and a figure walked in.

It is Kato Yorinqi Pashi Qisiqia P Hui.

Since confirming their relationship, the two have become increasingly intimate in their interactions.

"Kato?"

"Yes, Genkawa-san, you're back."

Kato Megumi gently closed the office door and walked lightly to Genkawa Yu's side.

Without the slightest hesitation, she sat directly on Yuan Chuan You's lap, then gently wrapped her arms around his neck and rested her face against his chest.