Film Variety: Encountering Xu Hongdou at the beginning

"Haha, it's true. Young people nowadays hold a mobile phone all day long and watch videos, watching other people's lives well, watching other people become popular again, and making millions, tens of millions, This is extremely poisonous.”

"As time goes by, I obviously don't have a lot of money in my pocket, but I feel that hundreds or thousands are not money. Adding tens of thousands of words at the end is money. I even feel that this money is nothing. In a minute, I will lose money." It can be earned.”

"Hey, tell me, how can a young man like this calm down and do things down-to-earth? Even that Xia Xia thinks the same way. She thinks I don't have the ability to make a lot of money. I just live broadcast with my mobile phone all day long. I want to catch fire and earn those millions or tens of millions.”

Xie Heshun said angrily.

"Uncle, you know the Internet."

Feng Lidong followed his intention and said.

"I think back on when I was the best wood carver in the village. However, in just a dozen years, the wood carving business plummeted. Now machine carving has completely replaced manual work."

"I, a person who has relied on my craftsmanship all my life, can't even keep me as an apprentice."

Xie Heshun talked about shopping with a bit of emotion, a bit of bitterness, and a bit of unwillingness.

His narrowed eyes seemed to have penetrated time and space, returning to the days when people from all over the country came to his door with gifts and asked him to make furniture or wood carvings.

The late 90s was the highlight moment for carpenters.

At that time, the wooden furniture industry in rural areas was gradually emerging. As long as you had good craftsmanship, your family would be prosperous.

Many people from the surrounding area came here to ask him to make wooden furniture and even wood carvings.

But this prosperity did not last long.

In the 21st century, with the introduction of Western-style furniture and the rise of modern furniture factories, traditional carpenters in rural areas have fewer and fewer jobs, and fewer and fewer people are learning this craft.

This traditional skill was overshadowed by the advent of modern industrial society. It couldn't resist the tide of the times and disappeared from mainstream vision.

75 The life of handicrafts

Feng Lidong and Ma Ye listened to his words quietly.

Especially when Mr. Ma looked at Xie Heshun, his eyes were extremely complicated. The two of them were completely opposite.

If only they could be neutralized, those two people might not be like this.

I remember how arrogant he was back then.

While he was still soliciting venture capital, he was already dreaming of taking his cat named "Share" to ring the bell and go public.

This is so similar to the young people Xie Heshun said.

But he knew that he was not Xie Heshun. Even if he had known such an old craftsman back then, he would not listen to these words.

They may even sneer at them, thinking that they are still old-fashioned.

"Uncle, let's go. Let's go shopping in the village. I heard that Teacher Huailan has returned from the exhibition. You are all craftsmen. Last time she sued you, saying that a village is so close, but after the embroidery workshop was established, you never Never been.”

Feng Lidong stood up and said teasingly.

"Ah, that's not my way."

After hearing this, Xie Heshun said a little unnaturally.

Feng Lidong smiled and said no more, naturally understanding the reason why he did not go to the embroidery workshop.

"I'll go take a look too."

Mr. Ma felt that Feng Lidong had some insights, so he said quickly.

The three of them walked towards the embroidery workshop while chatting.

Xie Heshun lamented along the way that he had misjudged the situation, and Xie Zhiyao really wanted to come back to benefit his hometown.

When they arrived outside the embroidery workshop, Xie Heshun was somewhat repelled.

"Let's go, maybe you can find the answer to the times here."

Feng Lidong took his arm and walked straight in.

Xie Huailan happened to be guiding her disciples in their studies.

"Teacher Huailan, I'm here again, and I've caught your uncle who has never been here before. He will steam, boil, or fry him. You have your say."

Feng Lidong joked with a smile after entering.

When Xie Heshun heard this, he immediately wanted to turn around and leave.

A 50- to [-]-year-old man can still blush.

"Brat, there is no big or small."

"Heshun, why are you walking? Come in and sit down."

Xie Huailan first laughed and cursed, and then shouted enthusiastically.

"Sister."

Xie Heshun showed an honest smile.

"Little pigeon, make a pot of tea."

Xie Huailan gave instructions to his disciples and greeted them with a bright smile.

The three of them followed her to the tea table and sat down.

The little pigeon came out with the tea tray and started making tea.

"I didn't want to cause you any trouble today. It was Adong who pulled me here."

Xie Heshun said politely out of habit.

"Looking at what you said, sister is still worried about your trouble here."

Xie Huailan first glanced at Feng Lidong on the side and said casually.

When she heard this in her heart, she already understood Feng Lidong's thoughts. She was also happy to see her brother coming over.

A single tree does not make a forest.

Yunmiao Village needs more traditional crafts like this to gather in order to attract more people.

"Thank you for your coincidence, Master. The teacher and I just returned from attending an intangible cultural heritage exhibition in the Western Regions yesterday."

Little Pigeon interjected at this time.

"What is the intangible cultural heritage exhibition?"

Xie Heshun is full of curiosity and asks questions when he doesn’t understand.

Li Qing explained the intangible cultural heritage exhibition again and said that they also sold a lot of things.

Xie Heshun knew nothing about this and sighed in surprise.

"The little pigeon in the company is responsible for the exhibition of embroidery and tie-dye products and the promotion of the ground store. Xiaolan is responsible for the management of the online store."

"We craftsmen just have to do our own thing, and specialized people do specialized things."

Xie Huailan explained softly.

Xie Heshun put down his teacup and nodded thoughtfully.

"Sister, how big do you want to be?"

Xie Heshun looked around the embroidery workshop and asked curiously.

"Of course the bigger the better."

Xie Huailan didn't hide it and said it bluntly.

She also knew that Xie Heshun was stubborn, but this time his attitude seemed to have changed, so she was extremely happy.

Xie Heshun looked at Xie Huailan's disciples and slowly began to think deeply.

"Uncle, times have changed. I know you don't want this craft to be interfered with by the outside world and lose its inheritance."

"But inheritance can be passed on, inheritance can be developed, and development can be protected."

"Times have changed. You want your apprentices to make wood carvings with peace of mind and patience, but they have to eat and survive, right?"

Feng Lidong interrupted at the right time.

Xie Heshun didn't speak, just nodded thoughtfully.

Looking at the prosperous embroidery workshop in front of me, I think about how the things I am proud of are slowly withering and even dying in my hands.

His stubborn heart relaxed for the first time.

"They say that the fragrance of wine is not afraid of the depth of the alley, but your fragrance is in this village. How do people outside know that it smells good?"

Feng Lidong continued.

"But now every household uses machine carving. The machines are fast and good. How can we, the wood carvers, still have a way to survive?"

Xie Heshun sighed with some regret.

"Uncle, this goes back to the question you just mentioned. Do you think I'm pitying you?"

"Excellent traditional crafts must have human participation."

"Once people are separated from the product, the uniqueness of the product will be greatly reduced, the aesthetic quality will also be greatly lost, and the cultural heritage and historical value behind the product will be greatly damaged."

"The works made by hands have warmth and soul. How can they be compared with the dull and repetitive movements of machines? How can they be easily replaced by machines?"

"This is why Brother Yao and I were able to convince the boss, and why Teacher Huailan's works were sold at the Intangible Cultural Heritage Exhibition."

“Of all the occupations that humans can make a living from, the occupation that brings people the most close to nature is manual labor.”

"Nowadays, the times are developing. The more prosperous life becomes, the emptier the spirit becomes. We are all longing for the way to return to nature and find our own personality."

"So a handicraft full of oriental humanistic sentiments and natural charm can bring so much comfort to people's souls."

"Each work with different meanings represents the endless vitality of human beings."

"The faster the times develop, the stronger its scarcity will be. It will never be cut off, and its inheritance will continue, so it will definitely be revived."

Feng Lidong Yan said firmly.

Not only Xie Heshun, but also Xie Huailan heard this with excitement.

Looking at Feng Lidong, it was as if he had found a soulmate.

"Oh, you said it so well, He Shun. Listen to the voice of young people. Ah Yao said you didn't believe it. Now here is another top student advising you, don't be so stubborn."