The Underground Emperor: Starting from Running Away with Sister-in-law

These advertisers all came for "Witch Yoo Hee".

Then sure!

"Witch Yoo Hee" welcomes your product placement!

But there is a prerequisite...

You also need to sign an advertising contract with Golden Gate Films about another film project "Sunflower"!

what?

Are you worried about the film shooting level of Kinmen Films?

Are you worried that the movie "Sunflower" will fail?

That’s no problem!

It's normal and understandable!

Then let's take the approach of gambling with Kinmen Films...

It should be okay to set a baseline and pay the corresponding amount when a certain number of moviegoers are reached, right?

Not yet?

I'm sorry...

Kinmen Films can only inform you with regret and looks forward to the next cooperation between the two parties.

Anyway, it’s just one sentence.

If you want to sign the advertising contract for "Witch Yoo Hee", the prerequisite is to package it together...

I have to say, this is a brilliant idea!

When Ding Xin heard this, he couldn't help but give Wu Xiuyan a thumbs up.

That night, I rewarded her well...

......

of course.

These were all months ago.

One is a TV series and the other is a movie, the shooting progress of both projects is very fast.

"Witch Yoo Hee" officially started filming in mid-May, and most of the characters in the play were copied from "The Rookie".

The two parties had already cooperated once, so the progress was very fast.

The entire drama took less than two months from filming to post-production.

MBC is still the first broadcast TV station chosen.

They learned their lesson this time, or so did the other TV stations that made offers.

None of them chose the betting mode, but instead made a single price.

The price quoted is also the highest in the industry.

Such is the general environment.

On the same basis, Kinmen Films naturally chose its old friend MBC TV station.

In early September, the audience was eagerly awaiting it.

"Witch Yoo Hee" was officially aired in the prime time of MBC, and the ratings of the first broadcast far surpassed all Korean dramas in the same period.

More than half of the episodes have been aired so far.

The ratings have not yet reached their peak and are still rising.

The reputation is very good.

Industry insiders also made comments.

This Korean drama is expected to top the TV ratings of the year...

As for Kinmen Film and Television's first film project "Sunflower", it is also progressing smoothly.

In early June.

All the facilities needed for filming are already in place.

The actors' schedules have also been arranged.

The director we hired is a veteran director from HR Film and Television Company.

As for the assistant director...

A total of three were arranged, all of them were green hands from Kinmen Film and Television.

Ding Xin meant that they should study hard.

Shooting a movie is completely different from shooting a TV series, and a lot of technical things have to be explored.

For example, narrative and shot transitions.

All these have to be accumulated through experience.

The actor part.

Although the main characters are not professional actors.

But the good thing is that they all come from reality.

It's a true-to-life performance.

Oh Tae-sik plays Oh Tae-sik, Ms. Deok-ja plays Deok-ja...

The only problem occurred during the filming of the finale.

Unlike this world, the plot of "Sunflower" is based on a script from another time and space.

The lead actor Oh Tae-sik has not experienced it personally.

So the performance was a bit awkward.

But that's okay.

Anyway, most of the scenes in the ending are fighting.

In the end, it was just a waste of two extra days and some film.

To sum it up.

The filming of the entire movie started in early June and all the shots were completed by the end of August.

Post-production editing and reshooting of some shots took more than a month.

Finally, everything was completed in mid-September.

Then we officially entered the promotion and distribution stage.

The publicity work is naturally fully responsible by HR Film and Television Company, including arranging screenings in theaters.

Kinmen Films is mainly responsible for assisting and learning...

Just the other day.

The movie "Sunflower" is officially released in major theaters.

however.

The initial reputation was not very good.

After all, the leading actors in the film are not very famous, or not many people know them at all.

There are only two supporting characters in the whole movie who are somewhat famous.

One is the villain in the movie.

The actor who plays Zhao Pengshu is a veteran actor from HR Film and Television Company and is a relatively famous supporting actor.

The other one is Han Ga-in who guest-starred as a female teacher.

Han Ga-in, who had never appeared on the big screen before, gave people a refreshing feeling as soon as she appeared.

This also made the critics and audiences curious about the lead actor Oh Tae-sik...

Guess what his background is.

He is actually qualified to be the leading actor as soon as he debuts, and he even has the now popular Han Ga-in to act as his supporting role.

This curiosity.

It also prompted some viewers to buy tickets and go into the cinema.

have to say.

This can also be considered an alternative marketing method.

As the number of moviegoers increased, some discordant voices inevitably emerged.

Some from sensationalist critics, some from my peers...

Ding Xin is very experienced in dealing with this kind of problem.

It is also simple and crude.

South Korea is so small that it’s not difficult to find someone to come out.

What's more, those who were targeted by Ding Xin were all people in the circle who had some influence.

Just send two people to visit.

Then it's easy.

First hand over a small gift, then take out a peanut.

Be polite first and then fight!

Either change your mouth immediately, or never speak...

......