Rebirth: Begin to Take over a Factory Worth Tens of Millions of Generations

This move has far-reaching consequences

In just one year, it has driven consumption close to one trillion.

This was an unimaginable number at the time.

This shows how terrible the consumption power hidden in the countryside is.

For this result, later experts gave analysis and said that

Although the income of rural people is generally not high, the expenditure is also low

The old man has been busy all his life and has accumulated 13 dollars of money, all of which are dowries for his children

In this way, money is accumulated from generation to generation.

The hidden spending power of rural people has become no small measure

Essentially.

Tang Jinyan's behavior of "actively facing the low-end market" is actually similar to the home appliances going to the countryside movement.

don't ask

Compared with the home appliances to the countryside movement in memory,

Tang Jinyan's approach is undoubtedly more advantageous

First, act earlier.

It is only in 1998, including the government's depository, no one in Daoping has registered it.

The huge consumption potential hidden in the countryside,

Get it now, no doubt you'll come out on top

Become a trendsetter leading the trend of the times

As long as no mistakes are made, it is foreseeable in the future that Datang Group will be able to make a lot of money

Second, the company has more funds,

In the movement of home appliances to the countryside, the government is the leader, and the enterprises are passively implemented.

The so-called wolf is more fleshy

The support funds allocated by the government are undoubtedly limited.

Divided into the hands of enterprises, there is not much left at all

And the government is requiring compulsory discounts on goods.

Many companies seem to sell a lot of products, but their profit margins are very limited.

In fact, it doesn't make much money

But Tang Jinyan is different.

he has enough liquidity

It is possible to develop high-quality and inexpensive products without the need for government funding at all.

And there is no second company in China that can do like him.

He doesn't need discounts at all

Just sell at normal pricing

Therefore, as long as you do it step by step, you will definitely be able to move the domestic rural market and achieve big sales of products.

Third, the supporting services are more perfect

In the home appliances going to the countryside movement in the previous life, the logistics system was still not perfect

If farmers want to buy home appliances, they can only carpool to the stores in the city, which is very inconvenient

Many people therefore give up the desire to buy

And now.

SF Logistics, a subsidiary of Datang Group, has been able to cover its business to local suburbs

Villagers only need to transport home appliances from the village entrance

This move greatly facilitates the villagers who buy home appliances, thus increasing their desire to buy in disguise

In short

This corporate version of the "Home Appliances Going to the Countryside" campaign,

Once implemented, it will inevitably have an unimaginable and far-reaching impact on the domestic consumer market.

And Datang Group will also use this to become another monument in the field of domestic home appliances

Tang Jinyan has no doubts about the success rate of this move

However, the subordinates do not think so

In this regard, Tang Jinyan can only give an explanation.

Of course he can't say that he can predict the future,

Can only emphasize the importance of developing the market,

And it doesn't matter how much money you spend or how much you can earn

Hundred pairs of bosses who are not bad money, what can everyone say, they can only sigh and accept the reality

In this regard, Tang Jin smiled and said nothing.

He just wanted to see.

Wait until the "Home Appliances Going to the Countryside" plan is a big success

What will these people look like?

it will be wonderful

Despite the twists and turns of the process, the strategy discussion meeting finally ended successfully

One of the biggest strategic changes established by the meeting

Just

Haier and Gree need to develop new production lines.

Specializing in the production of affordable home appliances

It is used to sell to rural areas where the market is huge and the consumption power is relatively low.

Although everyone can't understand this move of Boss Tang

But because I have witnessed too many miracles on Boss Tang before

So this time, they didn't object

goal setting

Next is the detailed division of labor

First, Mr. Zhu from Gree and Mr. Zhang from Haier

They play the most important role in the "Home Appliances Going to the Countryside" plan

The goal is to develop new household appliances suitable for rural areas as soon as possible.

Including refrigerators, washing machines, rice cookers, fans, etc.

Various types of commodities need to be optimized and adjusted according to the consumption capacity of rural people.

This is a time-consuming job.

Only good people with rich experience can be fully competent

second brother

Once the products developed by Gree and Haier are successfully put into production

How to promote the product is the key.

B2C e-commerce platform managed by Dongge.

Although there are not too many users at present, many of them are from rural areas.

If you prepare in advance, you can still have a good publicity effect.

Finally, it is Wang Wei, the head of logistics.

Logistics and distribution is the most critical part of the home appliance going to the countryside plan

until now

SF Logistics only has enough layout in eastern Guangdong Province

However, in cities such as the most densely populated cities such as Modu and Imperial, they are just getting started.

Wherever the logistics layout is, the products can be sold where

Therefore, in order to expand the market as much as possible.

510 must deploy SF logistics to all key cities before the successful development of new home appliances

This is definitely a huge capital investment.

However, there will definitely be a huge reward

Therefore, Tang Jinyan is not stingy in the development of the logistics industry.