Reborn Soft Rice King

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2nd day 8 o’clock in the evening, Fang Tian came to Huaxia TV station alone.

China Television, equivalent to CCTV of the previous generation.

This time, at the invitation of China Television, I came here for an interview.

As soon as I walked into the TV station, I came across a beautiful woman wearing a black suit and black-rimmed glasses. She is the host of Huaxia TV Station-Money World, named Bai Xiaoyu.

“Mr. Fang, nice to meet you!” Bai Xiaoyu reached out with a smile.

Fang Tian reached out and shook her hand, said with a smile: “I am also very happy! Has the live broadcast started?”

This interview was conducted live.

“Well, follow me upstairs.” Bai Xiaoyu turned around and walked into the elevator.

Money World Live Room.

A glass round table, two people faced the camera and sat down.

Bai Xiaoyu looked over and said, “Before asking questions, give you a small gift first.”

Fang Tian knows that this program, guests who come to be interviewed, will receive a small gift from the host.

Fang Tian did not speak, looking at the host, she held a small black box in her hand, she smiled and looked over and said: “Mr. Fang, this thing was bought in your online store, you know what this is ?”

At present, there are not many categories sold by 1000 Gold Mall online, except for digital appliances, which are women’s products.

The host It shouldn’t be so spoof, to send female supplies to yourself, it is digital appliances.

However, what would be the inside of such a small box?

Fang Tian said with a smile: “Electric shaver?”

“No. Just open it and see.” Bai Xiaoyu put the box in his hand.

Fang Tian took it, opened it, and at a glance, suddenly smiled.

Inside the box is a golden beckoning cat. If you touch it, it will also say 2 sentences: “Congratulations on making a fortune! Congratulations on making a fortune!”

Bai Xiaoyu said with a slight smile: “Congratulations that your online store business is getting more and more popular. Do you like this gift?”

“Like.” Fang Tian nodded and put the lucky cat on the table.

“Okay, now the first question is officially asked.”

Bai Xiaoyu asked: “Is the price war between online and offline home appliances impulsive, or have you already planned?”

Fang Tian said with a smile: “Oh, there is a premeditated plan!”

Bai Xiaoyu wondered: “For an air conditioner of 2999 yuan, you pushed the price down to 999 yuan. With such a price war, does your platform still make money?”

Fang Tian said frankly: “It must have been a loss, but I did not consider the issue of profitability when establishing Early Stage on the platform. I am more concerned about the traffic of the website and the sales of goods.”

Any company that builds Early Stage is quick to achieve quick success, and that is to die, it will not last long.

At this point, Bai Xiaoyu understands that when SoftCloud launched free antivirus software, it was mocked by people that this model would not succeed, but now, the games sold on the killing software platform have created more than a dozen 100000000 million profit.

Bai Xiaoyu continues to ask: “Do you think the future of online shopping will grow faster than traditional retail?”

“This is for sure.” Fang Tian said: “The emergence of online shopping platforms is disrupting the entire traditional retail industry. The next 20 years will be the golden outbreak of E-Commerce!”

Bai Xiaoyu asked more and more acute questions: “Do you think that online shopping will replace traditional industries? Will the survival of physical stores become more and more difficult?”

“No.” Fang Tian said with a smile: “The emergence of E-Commerce is not about the demise of the physical industry, but the upgrading and transformation of the traditional industry. Waiting for the day when my E-Commerce platform gets bigger, the Internet It will be combined with traditional industries to form an Internet + model. “

What Jin Yuyan does is physical stores. There is a very large physical store network in the country. Impossible uses E-Commerce to kill his wife’s industry. Reasonable in every circumstance is impossible.

When the E-Commerce platform becomes bigger, it will unite with his wife’s physical store to form an Internet + Empire!

Bai Xiaoyu smiled and said, “Do you think that in the future business world, E-Commerce is important, or is the physical industry more important?”

Fang Tian shook his head: “Can’t say that. Online platforms and physical stores, the current surprises are indeed relatively large, and the competition is fierce. But with the development of time, the boundary between the two will become increasingly blurred.

“It’s like Tai Chi, forming a pattern in which you have me and you have me!”

“This metaphor is great!” The host admired, Fang Tian really deserves to be an Internet gangster, and it looks clearer and longer-term than the average person.

Bai Xiaoyu asked with a smile: “Will you continue to fight Jin Yutang? Will this price war continue?”

“Affirmative.” Fang Tian’s tone is very firm: “In the more popular words on the Internet, he will die with him! He will fight with him forever.”

“Oh? Why?”

“Not just because of business considerations, there are many personal grudges between Jin Yutang and me.”

“Oh, what is a personal grudge? Can you tell me?” Bai Xiaoyu looked at him curiously.

Many people like to watch 8 hexagrams, and the host is no exception, including the audience in front of the TV station, who want to know what private hatred between Fang Tian and Jin Yutang these 2 big bosses?

Fang Tian coughed dryly: “Privacy is involved and cannot be said.”

It ’s not enough to tell her, is it duel against his wife ’s big brother? The affairs of the wealthy family are very complicated, and it can’t be said for 3 days and 3 nights.

“Ask the last question.” The beautiful host looked at the time and the show was almost over. “Compared to traditional industries, what do you think are the advantages of E-Commerce? To sum up.”

Fang Tian touch the chin thought about it and said, “Simple summary, there are 3 points.”

“First, E-Commerce breaks the problem of” information asymmetry “in the past. The price of the same product is often very different in different cities and different locations, but the price of E-Commerce is almost transparent and will not appear too much. Large price differences. What reduces the cost of consumers acquiring information and purchasing goods. “

“Second, the E-Commerce platform has eliminated many intermediate links, wholesale, agency, rent et cetera, almost factory direct sales, and consumers are more likely to sell affordable products.”

“Third, the E-Commerce platform has big data, using big data to master the sales data of a large number of manufacturers’ goods, and also understand the consumer interest of each consumer. These all are important resources that can make the platform better improve efficiency , Control costs! “

“Okay! The interview tonight ends here.” Bai Xiaoyu stood up and shook hands with Fang Tian: “Thank you very much for the founder of SoftCloud to be our guest in the live broadcast room.”

Fang Tian stood up and shook hands with her.

The beautiful host looked at it with a smile: “My usual hobby is shopping. If I want to find an object, then he is better to be a Boss of a commodity empire, hehe!”

At this point, what does the beautiful host seem to imply?