The endorsement fee of US $1 million, which is less than one tenth of the current market price of Wang Fei's endorsement fee.

It is estimated that Cheng Haifeng also knows that it is a little unreliable to say the price himself.

But what can be done?

The golden emperor's current situation is not good.

As an old chocolate brand in China, under the squeeze of foreign brands, the market sales can only be said to be average.

Even at its best, Jindi only sold 700 million Chinese dollars a year.

After all, this brand is poor.

When Wang Fei said the brand name Jindi at the press conference a few days ago, Cheng Haifeng was worried about the difficulties in the development of the enterprise.

Because the sales situation in the market is really poor.

But it seemed that suddenly, the sales situation suddenly improved.

In just two or three days, dealers all over the country began to call for goods. They said that Jindi chocolate began to sell well, and many customers were asking for it.

What's going on?

Cheng Haifeng found that it was Wang Fei who said at the press conference after the first victory of the Western showdown with the warriors that he liked to eat golden emperor chocolate to supplement his strength.

In such a sentence, there was an uproar among netizens all of a sudden.

Many fans of Wang Fei began to want to buy golden emperor chocolate.

Cheng Haifeng was shocked!

He really didn't expect that the words of NBA superstar Wang Fei could ignite his half dead brand.

This is incredible.

Therefore, Cheng Haifeng hesitated. He decided to go to the United States to meet Wang Fei and see if he could ask Wang Fei to act as the image spokesman of his own brand.

Wang Fei just said something casually and let the golden emperor chocolate sell. If Wang Fei spoke directly, his goods would not sell crazy?

So Cheng Haifeng came.

When Wang Fei heard Cheng Haifeng say the offer, he smiled.

Of course he understands that this offer is absolutely unacceptable!

If he accepts, then his endorsement market is expected to decline.

Take the endorsement, or not too much.

I'm now a big brother in China's sports industry. Of course, it's better to only receive the advertising endorsement of major brands.

Wang Fei smiled and said, "President Cheng, I'm afraid the price is a little too low. You know, if I take the endorsement now, I usually start with tens of millions of dollars."

"I know, I know! But, Mr. Wang, we Jindi are quite special. We are just a small brand with very little annual sales and only 3.4 billion Chinese dollars." Cheng Haifeng said bitterly.

Wang Fei was surprised.

Is this one of the most famous chocolate brands in China with only such a little annual sales?

That's really a little sad.

Wang Fei shrugged and said, "President Cheng, don't sign any endorsement with me. You'd better save some expenses."

"However, you are already using practical actions to speak for us. Because of your promotion for us, our sales have increased greatly recently. We can't help but express something anyway?" Cheng Haifeng said.

"Needless to say, you'd better develop well!" Wang Fei waved his hand.

When he said the name of golden emperor, he said it casually. He didn't want to advertise chocolate brands in Europe and America.

"Oh!"

Cheng Haifeng scratched his head.

He felt very embarrassed.

He hesitated and said tentatively, "Mr. Wang, how about this? I still give you $1 million in endorsement fee every year, but you can draw 5% from our annual sales profit as your income supplement. Do you think it's ok?"

Wang Fei smiled.

As Cheng Haifeng said just now, Wang Fei estimated that the other party's profit must be minimal.

Even, there is no profit.

Therefore, the profit is nothing but a gimmick. You can't get money.

But he turned to think that his influence was so great that if he endorsed Jindi chocolate, he might be able to make this chocolate brand a favorite of Chinese people.

In that case, it won't be a big problem if the annual sales reach billions, will it?

However, Wang Fei really doesn't know how big China's domestic chocolate market is.

But chocolate is a favorite food for young people.

Why, there are more than 10 billion in the market?

In addition, he has a great influence all over the world. Maybe Jindi can develop into an international brand, so the sales volume may be larger.

The most important point is that Wang Fei thinks that if he can bring a small Chinese chocolate brand into a world-class big brand, it is also a matter of great sense of achievement, isn't it?

Cheng Haifeng saw Wang Fei smile, he knew that his proposal was not seen by Wang Fei.

However, Cheng Haifeng hopes to sign Wang Fei.

He felt that if he could sign Wang Fei, perhaps the brand he operated might seize the opportunity of great development!

At present, the domestic chocolate market is about 20 billion Chinese dollars.

The high-end chocolate market has basically been occupied by foreign brands.

The top three are European and American brands, and their market share is as high as nearly 70%!

As long as we can sign Wang Fei, driven by Wang Fei, we believe that the sales of our brand will increase rapidly.

Even if it can occupy 20% of the domestic chocolate market, Jindi's sales will reach 4.5 billion.

Coupled with foreign sales, even if it is less than 10 billion sales, how can it be increased to 7.8 billion?

Then Jindi can really become a world-class brand.

This is an opportunity!

If you catch it, the golden emperor can turn over the salted fish!

If you can't catch it, you can only continue to be half dead.

Therefore, Cheng Haifeng gritted his teeth and said, "Mr. Wang, why don't I give you a commission according to the sales volume? After you speak, I give you a commission of 5% for the part of our sales growth! You know, we are a small brand, the price can't go up, the profit is very thin, and the Commission of 5% is our limit."

Wang Fei raised his eyebrows.

It's a little interesting.

"President Cheng, are you serious?" Wang Fei asked.

Sales commission and profit commission are totally different.

Profits can be made negative.

But according to the market statistics, the sales will not be too fake.

Although the Commission of 5% seems not high.

However, even if after his endorsement, the sales of Jindi chocolate only increased by 1 billion, Wang Fei can raise 50 million!

Still, it's not about money. First, personal value can't decline.

Second, it is also a lever to cultivate a small Chinese brand into a big brand in the world.

Wang Fei nodded and said, "well, for the sake of President Cheng's sincerity, I'll let my agent talk to you and sign a cooperation agreement with you, Shea."

"Good, good!" Cheng Haifeng was very surprised.

It turned out that he was really worried that he couldn't win Wang Fei at all.

After all, they are now world-class NBA superstars, and they sign and speak for world-class big brands.

As a small brand, the other party may not like it.

Even if you can see it, I'm afraid the little endorsement fee you give can't be traded.

After seeing Cheng Haifeng off, Wang Fei called Eliza, gave her her her cell phone number and asked her to call Cheng Haifeng to discuss the signing.

Time flies.

In the twinkling of an eye, it was evening.

The Rockets had an early meal and took a bus to the warriors' home Oracle stadium.

Oracle stadium is named by the famous software technology company oracle.

The stadium has been in use for decades.

Although it has been transformed several times, it is still slightly old and backward.

However, the warriors will move to the Datong center of the new stadium next season.

The warriors have performed well in recent years, and the team has naturally made a lot of money.

This is also the main reason why warriors can build a bigger and better new stadium.

The Rockets bus came to Oracle stadium.

Wang Fei saw that a lot of people had gathered here. Most of the people who came and went in the square were wearing warriors' jerseys. This shows that there are quite a lot of warrior die hard fans coming to watch the game tonight.

As soon as the Rockets bus arrived near the square, many warriors fans ran towards the bus.

Wang Fei saw some fans holding cards high in their hands, and some people holding banners.

"Drug addicts should get out of the NBA!"

"Resolutely resist Wang Fei taking illegal drugs to participate in the competition!"

Seeing the contents of the cards held high by these people and the banners opened, Wang Fei frowned.

Wipe!

The alliance has clarified! I'm definitely not suspected of taking banned drugs.

But these people are still slandering themselves!

It's a little shameful.

Of course, these people are die hard fans of warriors. Their purpose may be to harass Wang Fei and disorder Wang Fei's mind.

"Wang, ignore these mad dogs! They just don't want you to continue to perform well and eliminate the warriors," said Gary Clark, sitting next to Wang Fei.

Wang Fei smiled and said, "I know they want to affect me, which is absolutely impossible!"

As they were talking, the bus stopped.

It turned out that the Rockets bus was surrounded by warriors fans.

The fans were shouting, jumping and swearing.

This is really crazy.

This was absolutely beyond Wang Fei's expectation.

He had never been treated so rudely before.

Fortunately, the police in charge of maintaining order came and dispersed the fans who besieged the Rockets bus.

The Rockets bus can move on.

However, when the bus came to the parking lot, it was surrounded by reporters.

Wang Fei heard that many reporters were asking questions about doping, which was really for fear that the world would not be in chaos!

Wang Fei ignored it.

It was not until I entered the dressing room that it was a little cleaner.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like