The ceo's secret

I Leng for a while, look at Zhang Yiqi, and look at the pile of information in front of me.

"What is this?" I looked up at him and asked.

Zhang Yiqi stared at me and hummed.

"What?" He glared at me and said, "just look at it? It's what you want, anyway

I looked down at the information on the table and saw the words "summer marketing plan of beauty mall" on it. I looked up at Zhang Yiqi and frowned slightly.

"What?" I said, "what do you want me to do?"

"Can't you read?" Zhang Yiqi looked at me and hummed, "aren't you dissatisfied with my work assignment? Don't you want to do big work? That's a big job Then he glanced at the information on the table, with an imperceptible chill on his lips.

I looked down at the pile of materials, then looked at him and said, "do you mean let me do the summer promotion plan of beauty mall?"

"Are you satisfied this time?" Zhang Yiqi, holding both arms, looked at me and said, "you know, both Mr. Liu and Mr. Yang attach great importance to the summer marketing plan of beauty mall, because it directly affects the sales performance of beautiful clothes. You also know that the most important way to improve sales performance is advertising promotion!"

The more frowning and tightening my brows are, the thicker my doubts are.

"But," I said, looking at Zhang Yiqi, "why do you want to redo the advertising and marketing plan of beauty mall? Didn't you have a promotion plan in the past? "

"Where do you come from? Why?" Zhang Yiqi looked at me impatiently and said, "this is Mr. Liu's idea! Mr. Liu is very disappointed with the previous plan. She hopes to make a more satisfactory advertising and marketing plan for her! " Zhang Yiqi raised her eyebrows and then said, "it's summer, and it's the golden season for the sales of beautiful clothes. Mr. Liu and Mr. Yang decided to take advantage of the opportunity of this promotion activity to light a fire and increase the sales of beautiful clothes by at least 10 percentage points!"

Ten percentage points, for a mature clothing company, it is not easy to increase the sales by more than ten percentage points! Just like the Olympic Games, which is a top-level sports competition, every athlete's potential has reached the limit. It's very, very difficult to improve a few seconds, even a few seconds!

What's more, the question in my mind is obviously not about this, but about another issue.

I keep looking at Zhang Yiqi, obviously he also saw the confusion in my heart, but he pretended to be blind, a relaxed look!

"But," I asked, slapping my lips and looking at him, "shouldn't this kind of large-scale advertising promotion be handed over to professional advertising companies? Why did Mr. Liu and Mr. Yang hand over such an important task to the planning department? ——”

Zhang Yiqi interrupted me. He frowned at me and said, "I said Xu Ming, don't you shout to do big work every day? Don't you mean small jobs don't work hard? Do you know how much it took me and the manager to get such a big job for you in the conference room this afternoon? " Seeing that I was stunned, Zhang Yiqi glanced at me, hummed and added, "let you have a good time!"

I was in a hurry, so I stood up, looked at Zhang Yiqi and said, "you know, the planning department can't complete such a big task! We - "

" why can't we? ——”Zhang Yiqi said to me.

I tried my best to stabilize my tone, and I said: "because the planning department does not have the strength of a professional advertising company, we have no instruments, no channels, no -"

Zhang Yiqi seemed to see my worries, he looked at me and snorted.

"Come on, come on!" He waved, "don't worry about that! Mr. Liu said that the planning department only needs to give a specific advertising implementation plan - TV and graphic copy, as well as graphic sketch, and then hand it over to the advertising company for printing. As for whether it's spray painting, photo or other forms, it's none of your business! " Zhang Yiqi glanced at me and continued, "in fact, you only need to finish an excellent advertisement copy! They'll be in charge of the design! "

I seem to understand the nature of this task, but I still don't understand one thing, that is, why the company leaders decided to entrust this kind of thing to their own planning department instead of entrusting professional advertising agency? Is this Liu yunyun's idea or Yang Wanli's? Why do they take this special form?

What else do I want to ask? Zhang Yiqi is already impatient.

"Xu Ming," he said, "I think you only have three days. You'd better act immediately!" He snorted, "good luck!" Then he turned and walked away without looking back. He seemed very happy to see me confused!

I looked at his back, stunned for a long time, then sat down and carefully studied the pile of information on the table.

Soon I saw the words "Simei advertisement". These materials are the promotion plans of "beauty mall" in the past. The agency advertising company is "Simei"! That is to say, before I sent out my resume to it, I was overwhelmed. Within three days after Hao Jian sent out his resume, he received a successful phone call and was one of the best advertising tycoons in Binhai city - "Simei" advertising media Co., Ltd!I have a rough look at the information on the table. All of them are the advertising promotion programs that Simei has tailored for the beauty mall over the years. Those promotion programs, even if I look at them from a professional perspective of the advertising industry, are impeccable! At least it's not the standard that the small advertising company like Haina in H city can reach!

Finally, it is the latest promotion plan made by Simei advertising for beauty mall, which is at the end of last year. Beautiful clothing is also closely related to the professional culture! Can't find any mistakes and deficiencies!

I took a breath and thought, why should the beautiful clothes overturn the previous plan this time? But also by the company's planning department to complete the specific performance? Is there any misunderstanding between beautiful clothes and Simei advertising that the top of the company wants to terminate the business cooperation with Simei? Or something else?

I really can't figure out what's going on!

If the top management of the company has such strict requirements on the marketing and promotion of beautiful clothes, even if I try my best to make a copywriting performance, can I surpass Simei advertising? Will Liu yunyun and Yang Wanli be satisfied with my copywriting performance? If my copywriting performance does not meet the expectations of the top management of the company, they will be very disappointed with me! ——No! It's not just disappointment! The new marketing promotion plan of beautiful clothing is a major move made by the top of the company, which is directly related to the sales performance of beautiful clothing, and indirectly related to the overall development trend of the company!

Zhang Yiqi also said that Liu yunyun and Yang Wanli attach great importance to this work and hope to increase sales by at least 10 percentage points through this work!

In this way, if I mess up the work, the consequences will be unimaginable! It's not just to disappoint the top of the company, I will be kicked out of the company! When I think about it, my heart suddenly becomes heavy, as if a huge stone suddenly fell from the air and pressed on my chest. I feel like I can't breathe!

I don't understand why the top management of the company can feel relieved to hand over such important work to the planning department and me? Did they all take the wrong medicine? Why do they trust me as a nameless rat for no reason? Why do they put the major tasks related to the development prospects of the company on my shoulders?

I can't understand it, but I vaguely feel that there must be something strange in it, and it must have something to do with Liang Binhai and Zhang Yiqi! yes! Absolutely! Liang Binhai regarded me as a stumbling block, and Zhang Yiqi regarded me as a rival. They all wanted me to screw up and get out of the company! They must think that as long as I'm gone, they'll have their own way!

I sit at my desk like a sculpture, staring straight at the computer screen, a little confused for a moment! I don't know what to do!

At this time, there is a QQ avatar shaking on the screen, I take back the casual eyes, a look is "empty valley orchid", is Lanting!

I grabbed the mouse, click to open the dialog box -

"Xiao Xu, wait for me downstairs after work, I need to see you!"

I didn't even think about it. I knocked it quickly and replied, "OK! Sister! See you later! "

………

After work, I sent a message to Zheng Ying, telling her that I have something to do today and I can't go with her. Then I took the elevator down to the hall downstairs. I went to the door of Xuguang building and walked along the street to the corner. I stood there waiting for sister Qin.

I lit a cigarette and took two puffs. From time to time, I looked in the direction of the underground garage of zhaoxuguang building.

After a while, a white "Tianlai" appeared in my sight, which was sister Qin's car. White "sounds of nature" driving in front of me, Lanting put down the window, said to me: "come on up! Xu

I ran over, opened the door and got into the co driver's seat.

Today, sister Qin is wearing a white skirt with many simple and elegant flowers, and a light purple chiffon shirt with V-neck, which gives people a kind of elegant and beautiful feeling.

Sister Qin drove the car out, the window was up, the air conditioner was on in the car, it was cool! Noisy world are isolated in the window, sitting beside her, I always feel a kind of quiet, like Irish pastoral life!

I unconsciously took a deep breath, the air is still floating with a touch of familiar aroma, this car, this person, this time makes me feel very comfortable, as if the trouble has never appeared.

A 30-year-old woman has lost her 20-year-old green appearance, but her heart tends to be more mature. As time goes by, she quietly precipitates and becomes elegant. Like a piece of jade polished by the years to become perfect, delicate and delicate, derived from a kind of fruit like mature femininity!

LAN Ting is undoubtedly the most perfect one. She is a 30-year-old woman with beauty, temperament and wisdom!

………