Magic Modified Huayu

When praising a commercial blockbuster with poor special effects, you can say that its literary scenes are particularly well-made.

If the main plot of this commercial blockbuster with poor special effects is about love, you can praise the director for making the female characters look particularly beautiful.

Even if a female character isn't beautiful, it can be touted as the rise of "her power." And then, to be more precise, say there's more than one kind of female beauty.

Reject male cohesion.

Even if you can't change the audience's aesthetic taste, you can change their perception - although there is a high probability that the box office will flop, you still have to stick to your guns.

For example, some female stars who are obviously ordinary women are forced to create the impression of peerless beauty by their publicity and promotion, attempting to mobilize the power of women to save the box office, but in the end they still fail miserably.

For example, it's clear that the film's poor box office and critical acclaim stem from modeling Chinese people into Western stereotypes of squinty eyes, yet the marketing team insists on saying the plot is better than "Nezha 2," that people from Guangdong province only look that way, and that those who oppose squinty eyes are stereotypes. So, doesn't that mean the box office is poor?

The most bizarre thing is that such movies not only have strong support from industry insiders, but even some stakeholders have come out to support them.

Many traitors have indeed transformed themselves and started to infiltrate the interior.

Director Wei often feels that some high-quality movies and TV series should not have achieved such great results, but they ended up achieving results far beyond their quality, and a large part of the reason was that they were stimulated by these traitors.

The traitors wanted to disgust the audience, so they made the audience rebel.

Normal audiences don't want to spend money on these traitors, so they specifically spend money on the opposite side of the traitors - normal movies.

Sometimes it costs a lot.

In fact, the audience did not think that these normal movies were really good enough to break records, but now there are traitors everywhere and few normal people.

If we don't support these normal filmmakers and normal movies, the world will be dominated by traitors in the future.

Never think that people who spend money are stupid. Normal people have a scale in their hearts and can distinguish right from wrong.

Because there are too many traitors in the entertainment industry, veteran movie fans who watch more movies can basically tell whether the content in the press release is commercial hype or sincere.

However, the content boasted in the press release of "Heavy Weapons of a Great Power" does not seem to be exaggerated, but more serious.

True story, adapted from a prototype, personally praised by Mr. Shao

Even if we put aside the insider information and grand narrative of that year, this movie is still an excellent commercial film.

Endorsed by the Navy, professionally certified, a must-see for detail-oriented and military film fans

Director Wei: A consummate commercial film director, he has almost no desire for self-expression, and everything he does is to serve the plot and the audience.

……

These press releases quickly appeared in major media outlets and were then pushed to thousands of netizens.

In the era of self-media, the focus of publicity has shifted from offline to online.

Roadshow publicity is still very important.

However, since the increasing development of self-media, especially short videos, it has replaced roadshow promotion and become the top priority for major films, and a battleground for them.

Roadshows have become less important.

The impact on a film's performance has also become much smaller than before.

Many bad movies are very serious about roadshow promotion.

On the contrary, many movies with high box office are not keen on roadshows.

Director Wei is a dedicated director and is not opposed to roadshows.

But if there is a better and more energy-saving way, Director Wei will certainly not object.

When it’s time to accept the new era, we must accept it, and even actively embrace it.

Otherwise, when the times abandon you, they won’t even say goodbye.

In this regard, there are many great directors of the older generation who serve as "successful" examples.

Director Wei must certainly learn from this lesson.

This time, the promotional focus of "Heavy Weapons of a Great Power" is also on short videos.

After all, this is Director Wei’s home court.

This is also an important reason why Director Wei dares to have so much fun.

If he really has to go on roadshows for a month straight, he really needs to conserve his energy, as that is very physically and mentally taxing.

In the past, if a big star did too many roadshows, he would be considered dedicated by industry insiders and the audience.

There are many pampered big stars who are really unwilling to do these hard and tiring jobs.

But times have changed.

There is no need to force yourself to suffer.

Soon, the promotion of "Heavy Weapons of a Great Power" began to dominate all major short video platforms.

Of course it’s because the crew bought the traffic.

Plus, Director Wei already has his own traffic.

The story told in "Heavy Weapons of a Great Power" also generates traffic.

With the three-in-one approach, the publicity effect quickly began to explode.

As expected, the box office of "Great Weapons" began to explode.

It was exactly like the scene of the two older sisters having a blowout.

The difference is that the two older sisters are now replaced.

From Zhou Tao and Li Shishi, it became Wang Zuxian and Li Jiaxin.

Moreover, the "human pyramid" game that was not played before can now be played.

I can only say that older women are indeed caring.

Moreover, both sides of the Taiwan Strait are indeed more open than the mainland.

Of course, the most important thing is that Wang Zuxian and Li Jiaxin are more dependent on Director Wei.

You can get more from Director Wei.

So generally speaking, they would not refuse Director Wei's request.

However, at this time, it would be too depressing to consider this essential issue.

Director Wei is not that ignorant of romance.

He was just playing the Arhat game very seriously.

Li Jiaxin was very excited.

It's not just physical.

It's more psychological.

It wasn't brought to her by the Arhat game either.

She wasn't that eager in that regard.

What she desires more is success and money.

Now, she has rediscovered the taste of success.

The former beauty of Hong Kong is reborn

Hong Kong's Most Beautiful Woman, Still as Stunning as Ever

The young actresses in the domestic entertainment industry are collectively trembling, just because she is back

The Queen Returns

"The Beauty of the Movie World"

Browsing the praises of herself by various short video bloggers, and looking at the flood of compliments in the comment section, as well as a large portion of comments expressing lust for her body, Li Jiaxin felt that she loved short videos.

"Director Wei, I like mainland China more and more. Mainland netizens are so nice to hear."

It sounds much better than what the Hong Kong media says.

In the Hong Kong media, she is called the "rich bus".

In the mainland short video community, she is known as "Hong Kong's No. 1 Beauty."

The title and treatment are completely different.

Many people in mainland China are reminiscing about the beauties with different styles in the golden age of Hong Kong film industry.

But in fact, in Hong Kong, at least back then, the reputations of these beauties were actually mixed.

It is hard to describe the reputation of Hong Kong locals towards them.

Essentially, it’s because they are human beings too, and most of them are gold diggers.

There is no difference from ordinary people, and the lower limit is even lower.

There is nothing new in what was done.

This results in their status in Hong Kong being far lower than mainland netizens imagine.

Now in the mainland, he has been praised like this all of a sudden.

Wang Zuxian was fine, having experienced this once before when filming The Great Wall, and realizing the destructive power of her own emotions. But Li Jiaxin was like someone who had finally found relief after a long drought.

It was the first time she was praised on such a large scale, and she felt like she was floating on air.

To be honest, even in this human pyramid fight, it was she who took the initiative to pull Director Wei to suppress Wang Zuxian.

Director Wei discovered it, and Li Jiaxin was really excited.

So he coldly poured a bucket of cold water on Li Jiaxin.

"The crew spent money, and it cost a lot."

The publicity and promotion investment for "Heavy Weapons of a Great Power" starts at 2 million yuan.

Overspending is allowed, but if it occurs, it must be reported to Director Wei.

Don't think it's too much.

In the future, the amount of money spent on publicity and promotion for movies will become more and more outrageous.

Moreover, publicity and promotion will become increasingly important to the success of a movie.

Director Wei has long been aware of this trend.

He doesn't think this is a good phenomenon.

But in the era of self-media, this is an irreversible trend.

So Director Wei had no choice but to join.

However, Director Wei only invested at the market price.

No extra money.

Some outrageous crews spend tens of millions on producing a movie and two or three hundred million on publicity and promotion. That is really outrageous and completely putting the cart before the horse.

Li Jiaxin didn't care at all about Director Wei's cold response.

"Of course they spent money, but I asked the person in charge of publicity and promotion, and they said they didn't spend much on me. Most of it was tap water."

Director Wei glanced at Wang Zuxian.

Wang Zuxian shrugged: "It's true, and it's not true."

"How to say?"

"Most of the tap water is real, but most of the tap water army leaders are paid."

Director Wei understood: "It makes sense."

Essentially, this is similar to Wang Xinling's resurgence in popularity after appearing on "Sisters Who Make Waves Season 3" in 2022. It seems that the young people who listened to Wang Xinling's songs back then have grown up and are now able to support their idol.

In fact, capital is the driving force behind it.

He seized the trump card of "sentiment" and played the card of Wang Xinling.

Then many "middle-aged fans" began to charge forward spontaneously.

Most of the water added later was actually tap water.

But the so-called tap water that was operated from the beginning was all paid for.