Hikigaya, the Son-in-law of Three Surnames

"Ah, okay, okay."

But after hearing him ask his secretary to give her a massage, she couldn't help but step forward because she was used to following other people's orders, without really thinking.

But the young aunt quickly stopped her action, walked up quietly, and put her fingers on his shoulders.

"Hmm, your fingers are cool and quite comfortable." The man said frivolously with his eyes closed, but he screamed the next moment.

"Yeah, that's right. After all, we usually practice archery." Kaguya said coldly.

"What are you doing? Are you trying to murder your husband? Your shoulder must be bruised. Be gentle." Hachiman said with gritted teeth.

Sayoko slowly retreated, not knowing that he had done it on purpose when he asked the secretary to rub his shoulders. After all, Lady Kaguya would never really watch her rub her husband's shoulders. Although the two of them were playing around, the warmth revealed in it made Sayoko dream away. It turned out that husband and wife could live in harmony like this.

Kaguya rubbed Hachiman's shoulders with her delicate hands and asked, "Is this really okay? The reason why Shinomiya Media has become what it is now is largely because of those guys forming cliques and pursuing personal interests."

But as soon as she finished speaking, Kaguya turned her gaze to Sayoko, as if hinting at something.

Sayoko's identity is a surveillance sent by the Huang Guang faction. If they knew all of Hachiman's actions, it would be very disadvantageous.

"I...I'll go out first. If you need anything, you can call me in." Sayoko, who was already in a dilemma, lowered her head and said. Although Masamune asked her to monitor the other party, she couldn't be blamed if she couldn't hear it.

After saying that, she walked towards the door. Although Kaguya was aware of the difficulties faced by her niece-in-law and knew that she was not a bad person, the opposition of positions itself had nothing to do with the goodness or badness of the person. It would be foolish to ruin the whole thing because of a moment of weakness.

But Hachiman waved his hand and said, "It's okay, Sister Sayoko can stay."

Sayoko was a little surprised and asked, "Sister?"

"Isn't that right? You are older than all of us. It doesn't matter. Let's talk about our own affairs."

I call you sister and you call me uncle, we are both real men.

"That..." Sayoko really didn't know what attitude to use towards this unrestrained young man.

But she didn't leave, so Hachiman really said to Kaguya: "Let's talk business. First of all, we have to make it clear that destroying the current power structure of Shinomiya Media is really beneficial to us, right?"

"What you mean is..." Kaguya glanced at Sayoko, but did not ask her to leave.

"If we just want to get a piece of the original Sigong family's assets, then we have to do what Huang Guang expected. We need to fight to the death with the original beneficiaries of the group. Regardless of victory or defeat, the ultimate biggest beneficiary is actually Huang Guang..."

"If they want to improve your reputation in the family as quickly as possible, you have to prove your ability. To put it simply, you have to show off your reputation. The method should be more direct. As long as you can make money, it will be fine. And the way to make money does not necessarily have to conflict with those guys."

This is a very simple difference in thinking, exploration and maintenance. All the people in the Shinomiya family, including Kaguya, have almost lost the ability to innovate due to their possession of too huge assets. Therefore, even Huang Guang would subconsciously think that if the bait of Shinomiya Media was thrown to the couple, what they would do would be to fight for power internally.

This is not a question of IQ, it is simply a misunderstanding of thinking mode.

After all, starting a business does not necessarily lead to success, but at Sigong Media, any piece of meat you dig out is worth a lot of money.

Hachiman stood up, pulled the small mobile blackboard placed on the wall, picked up the ink pen, and started the class.

First, at the top, the goal is written: Make money (group revenue exceeds 20%)

Then write the capital market, consumer market and entertainment market on the next layer.

Yawata knocked on the blackboard and said, "I won't touch those guys' cake. In exchange, all our business will be carried out under TIKTIK. In this way, our achievements can effectively prevent others from taking advantage of us."

Kaguya nodded. This was what he and herself had agreed upon. The biggest capital they had at the moment was actually Yawata's technology company that was about to go public, and they were also exchanging a number of shares that would not affect the operating rights for a sum of development funds.

It’s just that the guy had a very detailed plan in his mind and didn’t tell her.

"So, what specifically do the capital market, consumer market, and entertainment market you mentioned represent?" Kaguya asked.

Hachiman smiled and inadvertently saw Sayoko standing beside him. Her expression was very similar to those obedient students who sat in the front seat and listened to the teacher carefully and attentively during class in school.

Well, although her purpose of doing this was most likely to report all this to the father and son.

The young man, who knew the whole thing, still wrote down the words "sharing economy", "mobile games" and "live streaming by internet celebrities" on the blackboard corresponding to the three markets.

Chapter 70 Star Live

Hachiman wrote down three key words on the blackboard: sharing economy, mobile games, and internet celebrity live streaming, tapped them with an ink pen, and said.

"In the coming year, we need to make money in the investment market, consumer market and entertainment market, all relying on these three industries. In other words, we need to develop these three industries in Japan. A monkey once said that as long as you stand in the wind, even a pig can fly. But this wind must be created by us."

Hachiman said this in a decisive tone, and Kaguya's eyes lit up. Yes, it was this spirit and confidence that was different from his usual rogue attitude. This guy's occasional courage and confidence in his career were really quite handsome.

Kaguya subconsciously looked at Sayoko and found that she was still like a good student, holding a notebook to record everything. There was nothing else unusual. It seemed that she was just being petty.

"So what about the more detailed plan?" Kaguya asked.

Then, I saw that Yawata put a bracket under the sharing economy and wrote office, bicycle and power bank; he put a bracket under mobile games and wrote IP; and he put a bracket under internet celebrity live broadcast and wrote celebrity live broadcast.

"First, let's talk about the sharing economy. Japan's second-hand market is extremely developed. From house rentals, used cars to used luxury goods, decades of development have already made the concept of second-hand deeply rooted. This is the foundation for the development of the sharing economy. Secondly, Regus, an innovative shared office concept company invested by SoftBank in the past two years, and Airbnb, a homestay concept company, have been very popular in China, allowing the public to have a deeper understanding of the sharing economy. This is an advantage. The disadvantage is that the concept of office is too late and has no room for imagination. It has passed the period of being sought after by investors."

So Hachiman drew a cross on the word "office" and ruled out this option.

"The remaining ones are the shared bicycle and shared power bank projects."

Kaguya couldn't help but ask: "So what are shared bicycles and shared power banks?"

"Take bicycles as an example. Shared bicycles are companies that put bicycles in permitted areas. Consumers then pay for them by scanning a QR code through a mobile app. Generally, the areas where bicycles are put in are close to tram stations and buses."

At this time, Hayasaka Ai asked: "But isn't this just a rental bike? Why is it called a shared bike?"

But Hachiman waved his finger, as if to say, you are too naive.

"No one would pay attention to rental bicycles in the investment market. Little Maid, we must give them a concept with more room for imagination. Think about it, isn't shared bicycles in line with the future trend of environmental protection and health? And it has opened up the concept of the last mile of commuting. This is what investors want to hear, room for imagination."

"But these concepts sound so vague. What if the maintenance and operation costs after they are implemented..." Hayasaka Ai continued to consider it from a normal perspective.

But Hachiman continued to interrupt him, saying, "Oh my God, you actually plan to continue operating for a long time? Don't forget what our original purpose was? It was to make money, make money, and make money. What happens after landing is none of our business."

By that time, he had already taken the most money, and the remaining stalls? Haha.

"The same goes for shared power banks. I will be fully responsible for the investment market."

Then he paused and said to his secretary Sayoko playfully, "Do you understand this part, Sister Sayoko?"

Sayoko understood Hachiman's teasing. It seemed as if he was saying that once she understood, she should go back and write a report.

Such words made Sayoko feel uncomfortable. She could also feel a kind of entrepreneurial energy and passion from Hachiman, which was a new trend rarely seen in the Shinomiya family. If possible, she also hoped to assist him wholeheartedly, but her identity was destined to be an insider.

"It doesn't matter if you don't understand. I want Sister Sayoko to come and help me with the next project implementation." Hachiman said with a smile.

Sayoko raised her head slightly and saw that Hachiman had already started talking about other projects.

Pointing to the mobile games, he said, "I already have an idea about the mobile games in the consumer market. I will develop new mobile games through IP co-development. Both R&D and operation are not a big problem. I will recruit people, but the IP licensing process is a little troublesome. I will talk to the author in person."

Different from the sharing economy just now, Yawata does not seem to have enough confidence in mobile games. He did not reveal much information and then jumped directly to the live broadcast of internet celebrities.

He said: "Compared to the grassroots KOLs that have been initially developed on YouTube, there is currently a gap, that is, celebrity live broadcasts. Celebrity live broadcasts have their own advantages and disadvantages. The advantage is naturally that they bring their own traffic and are easier to attract attention than grassroots KOLs. However, the disadvantages cannot be ignored, that is, idol baggage and affinity, as well as insufficient segmentation in vertical fields. Why do I think now is a good time to get involved in celebrity live broadcasts? Because the traditional agency model is almost outdated, and a large number of celebrities will terminate their contracts with agencies and become free agents. We must seize this opportunity."

In the past, the exploitation of celebrities by agencies was horrible. They took over all the private lives of celebrities, prohibited dating, and even their daily private lives were interfered with. After they became famous, the majority of their performance fees would be taken away by the agency. Even a top male star in Asia like Kimura Takuya would face being banned by the agency once he announced his marriage.

Of course, this great god is so popular that he cannot be banned, but Japan only has a few Kimura Takuyas.

There are even more artists who have never made any progress in their acting career after being banned by the agency, such as Hiroshi Mizushima who played the role of Kaito.

However, in the past two years, more and more artists have chosen to terminate their contracts with agencies, become freelance artists, and live-stream their activities on YouTube.

The emergence of Internet live streaming has broken the agency’s monopoly on channels. In the past, if artists wanted to become famous, they needed to go through an agency to participate in TV shows and appear in front of the audience. But now the popularity of live streaming has brought stars and audiences closer, and the necessity of agencies has decreased a lot.

However, the nature of the Japanese agency is to suppress and exploit anything it does not understand, and even to the extent that they want to share the stars' live broadcast income without specifying it in the contract.

As a result, a large number of second- and third-tier stars have given up the agency model and are working on their own, including Baiqi and An no Smile.

"Kaguya and Hayasaka Ai, you two will be responsible for talking to these stars who have become free agents and signing them to the MCN agencies under TIKTIK, which also includes Jess, who was recently acquired by Shijo Shinki."

Chapter 71 All Efforts Go in vain

After explaining all the future plans, Kaguya and Hayasaka Ai set off.

No matter how well the plan is made, it is meaningless if it cannot be successfully executed. Hachiman sat in the president's office, put down the Nine Rings in his hand, looked under the table and at the empty space in front of his feet, and thought to himself that the former president was a guy who knew how to have fun.

Unfortunately, he couldn't find a suitable secretary to hide in there for the time being.

For a moment, the image of Shinomiya Sayoko hiding here to serve him appeared in his mind, but the next moment he shook his head and dismissed it.

He calls me uncle, what on earth is he thinking about?

Looking at the sky outside, it was almost noon, he stretched, printed out a questionnaire on the computer and walked out.

He is not familiar with most of the employees here, and it is impossible for him to command them as they are all old hands with deep-rooted factions. If he wants to hire people, he will have to transfer a team from TIKTIK. However, there is no rush for this matter.

"How's the search for information going?" Hachiman leaned over to Sayoko's seat, like a lazy boss monitoring his employees working overtime.

After the meeting just now, Hachiman asked Sayoko to collect some information about shared bicycles and shared power banks.

"Well, I just found some..." Sayoko said in a mosquito-like voice.

Hachiman grabbed her mouse and checked it. He commented casually, "The direction of the information is correct, but the collection channels are a bit limited. You understand English, right?"

"I understand." Sayoko nodded. After all, she graduated from a women's university.

"Go to foreign websites to supplement the business models and data of these two industries. Finally, you need to have your own conclusions. Otherwise, the data is just data and has no meaning for the subsequent work."

"I understand, uncle." The woman who was praised for her work for the first time said with motivation.

For some reason, Hachiman showed a happy expression on his face, and then said.

"Let's postpone data collection for now. Come with me to do a qualitative street survey first."

Then he handed the questionnaire to Sayoko and said, "You know how to use the photocopier, right? Make a hundred copies."

"Okay, okay." After taking it, Sayoko stood up hastily. She encountered more things on her first day at work than she had imagined. She originally thought that Hachiman would leave her aside for the PLAY, after all, she was in such a position.

But if you say that this man is stupid, then his strategic choice when facing the original staff of Shinomiya Media, and the business blueprint he just described with Kaguya and others proved that he is by no means ordinary. It is precisely because of this that Sayoko can't figure out what he is up to.

Perhaps because she was thinking while standing up, Sayoko twisted her high heels, which she had not yet fully adapted to, and lost her balance, falling directly into her boss's arms.

Hachiman felt a burst of warmth and fragrance, and his hand unconsciously pressed on her delicate and soft waist. For a moment, he actually felt the amazing elasticity.

Sayoko quickly pulled herself out, her cheeks flushed with a faint blush. She quickly bowed her head to apologize, then ran to the copy room in a hurried pace, making people worry that she would fall again.

It’s great, a good kid like this will apologize after being taken advantage of.

If it was Kaguya, she would probably just punch him.

If it's the same color, I'd probably ask if the person's waist is soft.

Hachiman shuddered and walked to the elevator entrance. About ten minutes later, Sayoko came over with a thick stack of A4 papers.

About ten minutes later, in a temperature that was not too hot, the two arrived near the Hamamatsucho subway station, and Hachiman pointed at the people coming and going and said.

"This afternoon, you can distribute the questionnaires in your hand to the people going to and from the train station to fill out." Hachiman said with some evil humor.

Normally it should be done by two or three people, but as young people, you should endure more hardships.

Originally, this guy was expecting his niece-in-law to look embarrassed, but she said with an innocent expression: "Okay, I will try my best."

Damn, is it necessary to be so positive? Hachiman’s conscience began to feel uneasy.

What a pure child.

Sayoko glanced at her watch and asked, "How about Uncle go have lunch first?"

"Ah, not for now." Looking at the girl handing out flyers while going to eat by herself, Hachiman felt a little bit sorry for her.

"In that case, please take these." Sayoko took out two rice balls from her pocket, which seemed to be made in the morning to fill her stomach at noon.

After handing the rice ball to Hachiman, the woman went to stop passers-by with a thick questionnaire.

Hachiman tore off the plastic wrap of the rice ball and bit into the slightly cool rice ball. The slightly salty rice grains, refreshing cucumber, and sweet and sour Thousand Island sauce mixed together to form a unique flavor. The ingredients of the Shinomiya family are of course top-notch, and even a simple rice ball has a good taste.

Ah, my conscience is getting more and more uneasy.

Originally, a strong man like Hachiman should share some of the pressure, but a boss should have his own principles. How can he let the boss do something that should be done by the employees?

Even if the employees work on the plan until late at night, the boss will wait until late at night to inspect it, but he absolutely cannot help.

Hachiman found a shady place and watched Sayoko, who was wearing a tight business suit, asking people to fill out questionnaires. It should be said that it was a privilege for a beauty. The beauty who suddenly appeared on the street and begged passers-by to fill out questionnaires had a much lower chance of being humiliated than an ordinary dispatcher.

He yawned and couldn't help staring at Sayoko's round and plump buttocks. She really had a body shape that was good for childbearing, what a pity.

More than two hours passed like this, and Sayoko brought over a stack of questionnaires that were somewhat convoluted, and said to Hachiman, "Uncle, I have filled it out."

"Oh, that's great, great." Hachiman took the stack of questionnaires.

Sayoko was already sweating profusely, with sweet sweat oozing from her forehead. Her skin, which had been as white as mutton fat jade, had turned a light pink due to being exposed to the sun, but her eyes were clearer than ever before. Although she was a little shy and overwhelmed at the beginning, after she went ahead with it, she found that things were going more smoothly than she had imagined.

In other words, he is a child who will do what he is supposed to do.

Hachiman also noticed the other person's change, but he just smiled, unwrapped another rice ball, and looked at the data on the questionnaire while taking a bite.

"But uncle, there are only 100 questionnaires. Are they enough?"

"Oh, it's okay. After all, I have already found another research company to do the industry survey. The data will definitely be more detailed."

But Hachiman's next words made Sayoko feel like she was struck by lightning.