Game development begins with destroying Girls' Frontline.

However, Xinghuo had absolutely no experience with cars and balls, so they were immediately eliminated.

The only thing left was the gun.

In this area.

Spark has accumulated some experience.

They also have a dedicated studio in the United States.

Girls' Frontline: Siege laid a foundation for Spark, preventing them from being completely clueless when developing shooting games.

After determining the subject matter.

Lin Li immediately faced a second problem: what type of shooting game should Spark make?

To put it in perspective, releasing a promotional video for a shooting game in the US and trying to attract attention is no less challenging than an American company releasing a martial arts game at ChinaJoy.

If done well, it can truly amaze the entire audience.

There's also an exotic buff.

But if you don't do it well, that could be the other extreme.

Besides these considerations.

Lin Li also had to consider costs. He knew very well what Xinghuo's main business was, and besides, he couldn't possibly start a large project just for this exhibition.

Ever since.

After a series of calculations, Future Defense was finally created.

The screen can be zoomed in to the top, even to a super AAA level.

Because the gameplay is focused, the development difficulty is not too high, and it can attract attention when showcased.

Just look at the promotional videos and demos.

It's not a big problem to piggyback on the AAA title.

In addition, there was a surprise prepared by Lin Li.

This makes it possible to stand out at E3.

~~~

Time flies by.

November

Los Angeles Convention Center, USA.

Spark E3 Eve Scene

The staff of Xinghuo have been busy debugging the equipment on site since the morning.

Unlike previous live streams in the country.

This live stream will be broadcast from the United States.

This is a completely new attempt for Xinghuo.

This is not only the first time that Xinghuo has conducted a live broadcast overseas, but it is also the first time that Xinghuo has attempted a simultaneous live broadcast across multiple channels.

In addition to the existing Xinghuo official website and Bilibili.

This live stream also added three new channels: YouTube, NCNC, and TikTok.

In order to achieve wider publicity.

Spark has spent a lot of money just on buying live streaming ad slots on these channels.

Since money has been spent, it's only natural to do it well. So, Spark's staff arrived on site early to cooperate with various platforms in conducting access tests.

To ensure the evening's live stream goes smoothly.

Besides them, many employees of Spark America are also busy preparing various items for the party, including the demos to be shown and the order of the clips to be played.

The host was Wilt, who had moved from Crytek and was now the operations manager of Spark's US studio.

He had been preparing for today's home game for several days.

This is, after all, part of the E3 exhibition.

Being able to lead a manufacturer's press conference is quite prestigious, and once you get there, you'll be repeatedly going over the script.

As the first vendor press conference of the entire E3 exhibition.

The eve of Spark E3 received widespread attention.

Players, especially Spark's own fans, as well as fans of many independent games abroad, are eagerly anticipating this press conference.

It all started with Spark announcing its pre-E3 press conference.

Many players have started analyzing what kind of promises Spark will make this time.

The discussion on various Spark forums and communities is very high, with all sorts of insider information circulating everywhere.

One minute they'll say, "Both Galaxy Paradise and Genshin Impact will have their official release dates announced at this press conference."

A moment later, they said, "Galaxy Paradise: Exploration is going to have a sequel."

There are even insiders from the Touhou Fantasy World fandom who confidently claim that there will be new information about Touhou Fantasy World at E3, possibly including an announcement of the next test date.

On Twitter, some people even dug up the schedules and resumes of many American voice actors to determine which projects they would actually land.

On Japanese Twitter, the hashtag "#FateTrails" even appeared in the trending searches.

Domestic players are also looking forward to the collaboration between Genshin Impact and Galaxy Paradise.

but.

Although the players are very excited.

However, domestic media outlets at this time voiced a different opinion.

This voice is one of skepticism.

Media outlets, primarily Tencent News, were not particularly optimistic about Spark's E3 pre-show event.

Such as.

"Is Xinghuo overestimating himself?"

Chapter 497 Journalism and Spark: The Eve of E3

"Sony, Microsoft, Steam, Epic, Spark? Are they in the same tier of manufacturers?"

Similar news stories have been appearing one after another in the country.

The gist of it is that they indirectly felt that Xinghuo was overestimating its own abilities.

Among them were game industry "experts" who worried that Spark might mess things up and lower the prestige of E3.

I don't know what's wrong with these so-called "experts".

Without analyzing the market or explaining the current environment, they just make wild analyses based on some unknown source of confidence.

According to them.

Spark's main products are anime-style games, which are not considered mainstream.

"This is E3, not some small-time event. The whole world can see it. If we lose face then, we'll lose face for the whole of China."

"Even Tencent didn't hold a separate offline pre-exhibition press conference; they just did an online screening. How dare Spark hold a separate offline pre-exhibition press conference?"

From these arguments.

It's not hard to see that Tencent is extremely dissatisfied with Spark holding a separate offline press conference.

Or rather, it was out of jealousy.

The reason is actually quite simple.

It was after Chen Zhou, the person in charge of WEGAME, conducted an internal investigation and conducted extensive research.

I've realized that I can't seem to put together a 1 to 2 hour press conference.

If we force it, the scene will become very ugly.

After all, you can't exactly bring a new version update trailer for League of Legends, Honor of Kings, or CrossFire to E3, that would be too embarrassing.

Chen Zhou originally planned to get some Japanese manufacturers to endorse him.

As a result, she went to Japan.

Nothing gained.

After searching around, I found that Tencent has invested in quite a few games, but none of them are particularly noteworthy.

Ultimately, they had to settle for second best.

They chose to do online live streaming of the videos.

This wouldn't normally be a big deal; you just spend money to hire some media outlets to promote the content and attract players to the offline booth.

The result is the same.

Can be biased.

There is no harm without comparison.

Tencent just announced that it will be doing online streaming.

Meanwhile, Spark made a high-profile announcement about the eve of Spark E3.

Even though they are both playing videos, the specifications can be completely different.

The pre-show screenings at E3 are all held at venues provided by E3, and the E3 organizing committee has to approve them before they can be held.

Not only are the fees high, but the entry requirements are also quite stringent.

Normally, only major companies like Sony, Microsoft, Bethesda, and Ubisoft would do this.

Of course, because it was the manufacturers who were showing the videos, E3 still charged them money, which led Sony to announce in 19 that it would no longer participate in E3, but it did this year.

The E3 exhibition is still being promoted as usual.

So, while Spark's announcement of its E3 pre-show and Tencent's own online screening may seem similar, they are actually completely different.

Spark has the backing of E3, while Penguin is just entertaining itself.

this...

That's a bit unbearable.

Even though many domestic players don't actually understand the situation.

But the penguin still felt deeply humiliated.

My attitude is that if I can't do it, then I assume no one else can either.

This led to the questioning of Xinghuo by the corporate news outlet.

Of course, the reason they dared to question it is because they genuinely felt that the Spark platform lacked the capability to put together a 1-2 hour press conference.

You should know that E3 is all about seeing new games.

Even though Spark currently has some popular older games, its reserves of new titles are questionable.

Of course, they had also watched Spark's "Rising Star" program and knew that the Spark platform might have some new games, but in their eyes...

Even if you manage to gather them all, it's just like an indie game convention.

It looks lively, but it doesn't really attract attention.

"Spark doesn't have that ability!"

Such voices initially only came from news media affiliated with Tencent, but after a few days...

Many media outlets have already followed suit.

Some media outlets have even analyzed Genshin Impact and Galaxy Park together.

They believe that even if new PVs for these two games were released on the eve of E3, it might not attract the attention of overseas players.

after all.