Game development begins with destroying Girls' Frontline.

So.

If EPIC wanted to, they could easily exclude Spark's games.

After all, most of the games on Xinghuo are service-based games.

There weren't many single-player games released last year either.

The second step is to wait for all these rankings to be released before launching a media offensive.

Compare the R&D capabilities of the three game platforms.

EPIC was able to create Fortnite, and it has the Unreal Engine, while Steam has a long history.

What is Spark?

By comparing it under specific conditions, Spark is placed in a lower position.

"Doesn't Xinghuo like to define things with just one sentence?"

"We can learn from that too."

"Can a company that can't even make AAA games operate a next-generation game platform?"

When Lee Wei-hee said those words.

The audience's reactions varied.

First, Eric Nathan, who had remained silent throughout, voiced his objections.

"This kind of public opinion offensive requires a lot of effort, but the effect may not be obvious. Moreover, even if it does have an effect, it is only in the word of mouth of some players."

"It's very difficult to damage the core of Spark."

The meeting became somewhat awkward when Eric Nathan objected.

Li Weixi never expected that Eric Nathan would oppose this.

Just before the meeting, he had reported this matter to Eric Nathan, who at that time did not object but said to hold a meeting to see how it went.

Now it seems like this was a complete trap!

This guy just wants to outdo me at the meeting!

Li Weixi instantly lost his spirit.

Although Eric Nathan's prestige within EPIC has diminished considerably, he is still the head of operations, while Lee Wei-hee is merely an assistant head.

The rejection from his direct supervisor made him feel like a clown.

But in the end.

This decision was still implemented.

Because Erik Nathan didn't expect Ma Xiao to support such an outrageous plan.

Ma Xiao supported Li Weixi.

It was because, although he felt the plan was a bit rough around the edges.

However, the whole plan was ultimately spearheaded by EPIC, so it didn't have much impact on Tencent.

Moreover, EPIC's request to Tencent was to help them generate relevant public opinion in China, which was also something Tencent originally intended to do.

Ever since.

The meeting then turned into...

Li Weixi and Ma Xiao supported it, while Eric Nathan opposed it.

Now Li Weixi was energized, and with support, he was determined to get back at them.

Eric Nathan had to back down.

Anyway, after some discussion...

Everyone finally decided, let's do it!

Let's give Xinghuo a good stab first.

This is the unvarnished reality of business warfare.

~~~

soon.

With February approaching, various media outlets have released their annual game picks.

Sure enough, Xinghuo had nothing to do with this.

In fact, Spark America is well aware of the tricks behind these annual reviews by evaluation agencies.

However, most of the games on Spark are indeed service-based games.

These reviews are often for single-player games.

So there was no involvement.

Things were going more and more smoothly.

Just when EPIC felt it was ready to make its move,

Steam actually made the first move.

Said it before.

While Steam has adopted a "fire, fire, fire" strategy, it is also considering a propaganda war to suppress the momentum of Spark.

As the money-burning war between the two sides continued.

Steam is gradually getting really competitive.

There's no way around it; Steam's subsidies right now are all real subsidies, they're their revenue!

However, compared to EPIC's convoluted approach...

Steam's approach is much more ethical.

Although the Spring Festival sale is still ongoing after the Spring Festival holiday, Steam has already begun its summary.

In this summary...

Steam summarized its 2018 data and arranged for "well-meaning" media outlets to compile data from EPIC and Spark, then compared the data from all three.

Finally come to a conclusion.

Even with the impact of EPIC and Spark in 2018.

Steam remains far ahead.

Steam also thoughtfully released the sales figures.

Steam paid game sales reached 6.38 million copies, Epic Games paid game sales reached 731 million copies, and Spark paid game sales reached 6113 million copies.

Immediately afterwards, a large number of media outlets began to publicize it.

Don't look at the revenue figures; Xinghuo's revenue figures are inflated. What does the revenue from a large number of service-based games have to do with single-player game developers?

What else is there to look at if not the flowing water?

Naturally, sales figures are the most important metric for any gaming platform.

"We need to be responsible to the developers; a good game platform is one that can sell games."

Whether or not Xinghuo was hit after this report was released is unknown.

Anyway, EPIC has broken down.

At this time, the EPIC platform was very similar to WEGAME.

WEGAME gained popularity thanks to League of Legends, while EPIC gained popularity thanks to Fortnite.

Therefore, the overall data for both are quite similar.

They have a large player base, high daily active users, and decent spending, but they sell very few third-party games.

The emergence of this data from Steam undoubtedly puts EPIC's chances of survival on the chopping board.

It defeated EPIC in one fell swoop.

No matter how much you say, it's useless; this is absolute strength.

After breaking through EPIC's defenses, it showed no weakness whatsoever.

"Since when did vampires become something to be proud of for drinking blood?"

Eric Nathan shared his opinion directly on Twitter.

This "vampire" clearly refers to Steam's high commission rate.

His words broke Aldridge's defenses.

At this point, Steam is afraid that people will say its commission rate is too high.

Players are obviously more attached to developers than to platforms, and are more likely to develop a fondness for the game because of it.

Otherwise, those big companies wouldn't have so many die-hard fans.

The fact that the commission is high can easily provoke resentment among these players if you subtly guide them to accept it.

Ever since.

It's clearly EPIC and Steam working together to target Spark.

But Xinghuo hasn't reacted yet.

They started arguing among themselves.

Chapter 203 Strange Interview

mid-December.

The 12-day spring sale is entering its final two days.

However, at this time, almost no one was paying attention to the spring sale that was about to end.

Instead, they turned their attention to the public opinion battle over PC gaming platforms.

First, EPIC said that Spark didn't have any AAA games and couldn't be considered a successful company. Then they said that EPIC's Unreal Engine was about to be iterated and that the future would be the future of technology.

Subsequently, an early trailer for Unreal Engine 5 was also released.

Then there's Steam, which used a set of impressive data to demonstrate its dominant position.

In addition to official announcements, executives from both companies also traded barbs on Twitter.

Just as EPIC and Steam were exchanging barbs.

What is Lin Li doing?

The answer is that Lin Li was interviewed by the renowned American gaming magazine, *Game Informer*.

GI is a well-known American gaming magazine.

Since its inception in August 1991, it has been providing in-depth reports, news, guides and reviews for game enthusiasts, and is one of the oldest magazines in the gaming industry.

Although the influence of "GI" has declined significantly with the advent of the streaming era.

But a skinny camel is bigger than a horse.

Spark America was somewhat surprised when it received the interview request from GI.

Because Lin Li was planning to contact American media at that time.

Join this noisy platform opinion war.

For Spark at present, arguing is the operations department's favorite thing to do.

Arguing means there's buzz.

While Steam still enjoys immense popularity, generating controversy can draw even more attention to Spark.

Lin Li is not afraid of anyone when it comes to public opinion.

GI has now come knocking, it feels like a pillow has been placed when you're sleepy.

Furthermore, this time GI's attitude was very good; the interview was not conducted in the United States, but rather by a GI reporter who came to China in person.