"When the time comes, you can introduce other restaurants to the platform!" Zhang Lihua said.

"Well! According to this momentum, it is a continuous cycle. Soon there are too many orders and we can't cope with them, so we have to introduce more restaurants. As the number of restaurants increases, business is diverted. In order to make online orders attractive to restaurants, another We need to introduce consumers! It can be said that if there is too much water, add noodles; if there is too much noodles, add water!" Tan Xiaofei said with emotion.

"If you have the ability to expand the market, the company will not treat you badly. If you can expand the market in the county, we will let you be in charge of a county. If you have the ability to expand and promote a province, we will let you be in charge of a province. !" Zhang Lihua also learned how to draw cakes.

"Thank you, Mr. Zhang!" Tan Xiaofei was very moved. He was not highly educated.

Tan Xiaofei has a high school education. In the current environment, this degree is no different from having no degree.

If high school students switch to the 80s or even the 90s, it will still be of some use.Up to now, it is almost equivalent to no need to introduce academic qualifications. You can choose jobs such as factory dog, moving bricks on construction sites, takeout, and express delivery... These jobs generally do not depend on academic qualifications.

The main reason why the webmaster of Wenwen Service Network can get involved is that the business has just started, and he personally took the initiative to apply for the job. He felt that he was capable, so he let him do it.

These days, Wenwenjingjing Technology Company is considered a meritocracy, and if you are good at it, you will be given a chance.

……

At noon on December 12, Wenwen Service Network received 1 orders.

By evening, the number of orders reached 47.

Many Internet cafe customers just watch others order takeout, and then they can't help but imitate it.

There were 61 transactions in the whole day, with an average price of 8.3 yuan per order, and a total transaction volume of 506 yuan in the whole day.

This order is far worse than Zhang Lihua's previous stall selling box lunches.

Including the cost of each order, the delivery person pays 2 yuan per order and the Internet cafe costs 1 yuan per order.The total cost is 3 yuan.

In other words, the real price is 5.3 yuan per order.

Taken together, only counting the cost of cooking, you can still earn more than one yuan per order.

In terms of rent, water, electricity, Internet, gas, and employee wages, the current level of orders has not offset the cost expenses.

This kind of money loss is mainly because there are not enough orders. With enough orders, you can actually make money.

Because as a food delivery platform, you can actually make a profit after deducting subsidies.

Later, the Thousand Regiments War came after 2010.

In the early days, Meituan bypassed the main battlefield of group buying and went for takeout, avoiding first-tier cities.

Because first-tier cities are the main battlegrounds for group buying. No matter how much money is spent, they will soon be subsidized by competitors, and the market they occupied will be lost again.

Meituan founder Wang Xing saw this, so Meituan decided to strategically abandon first-tier cities in its early stages.

As a result, Meituan spent more than a year promoting dozens of cities, and venture capital gave a lot of money, but... it didn't burn a penny, but actually made a slight surplus!

While Meituan is keeping a low profile and quietly promoting development in small cities, its peers are burning money in high-profile cities.

Various money-burning experts such as Handou.com, Wowotuan, 24juan, Manchutuan, Gaopeng.com... Today you announced that you will burn hundreds of millions of dollars a year. Tomorrow I will announce that you will burn [-] million US dollars a year.

Anyway, money comes from strong winds, and venture capitalists go crazy and provide huge amounts of funds.

As a result, the Thousand Group War has developed into a period of fierce competition among more than 5000 group buying websites.Groupon, the originator of group buying websites, was listed in the United States. Its stock price has been falling, and its performance has not been very good.

The originator was like that. It is estimated that it will be difficult for other group buying websites to go public in the future.

So, overnight, venture capital investors who were originally extremely enthusiastic about the group buying business suddenly stopped investing.

On the one hand, those group buying websites are burning money, and on the other hand, venture capital collectives have stopped investing new funds. Most of the group buying websites have not yet reacted, and their capital chains have been broken.

Because these websites have only learned how to burn money, and have not yet had a stable way to make money.

Meituan, on the other hand, has steadily occupied the market in hundreds of second- and third-tier cities, and... it really hasn't burned much money.

After venture capital funds ebb from the group buying market.

Meituan began to return to first-tier cities with its elite team and financial advantages.Then, not long after, it gradually expanded to the whole country.

Later, Meituan began to burn money and lose money. The reason was to buy volume and promote the user base of the APP.

But Meituan’s core business has never really lost money.

Therefore, Zhao Han is not afraid of slow speed. This industry cannot afford to be impatient. It must work slowly and steadily to gradually lay a solid foundation.We are still far away from the period when the industry will truly mature.

At least once smartphones become popular, the industry will see a real market blowout.

"Wenwen Service Network, my requirements are not high! It gets better and better every day, and it has more users every day, that's all!"

Zhao Han smiled at Han Xiaodong and said, "As soon as other Internet platforms are established, they will quickly do business nationwide!

But precisely because of its speed, it faces the overall market, so it is unable to take root in one city and provide services similar to food delivery.

Our slowness will be our advantage in the future!

It is precisely because our opponents choose the fast mode that they will not compete head-on with us.And once I have established a solid foundation in a city, my competitors will have no chance to easily start a business in the same city at a low cost!

In the future, you should pay attention to improve your management capabilities and adopt a high-efficiency and low-cost online and offline management model!

The business model is our own original creation, and the management model can only be explored by ourselves! "

Chapter 3 Platform Management

"Boss! ERP is essentially nothing more than Internet information management. When we build a platform, we are exploring a management method!" Han Xiaodong said, "Essentially, our platform is e-commerce + ERP!"

"Oh?" Zhao Han couldn't help but be surprised, "The platform is also managed?"

Han Xiaodong cheered up and said: "Modern enterprise management basically relies on ERP! In order to integrate with the internationally famous ERP software, many companies let their employees run into ERP. It is generally not known how effective ERP is, but in the early stage it is management Chaos and efficiency were greatly reduced, and then gradually began to recover. In essence, it was cutting off the foot to fit the shoe!

We develop our own Internet platform and manage various internal and external resources based on our own platform. This is the most suitable management method for our actual business.

If there is demand, we will develop it ourselves and customize it completely according to our own needs. This kind of thing that cannot be seen from the outside is actually our moat. In the future, as time accumulates, it will become stronger and stronger!

We conduct various management through the Internet platform as much as possible.Instead, use other people's ERP software for management!

In essence, these mature ERP software are quantitatively built based on the management experience of some traditional industries.Rather than the experience of Internet companies! "

"Have ambition!" Zhao Han nodded.

In fact, many companies rely on big-name ERP software on the market, such as SAP, Microsoft, Oracle, etc. from international manufacturers, and domestic UFIDA, Kingdee, etc.

It seems that if you don't use these ERPs, you will be out of touch with modern management.However, many Internet companies, especially e-commerce companies, often develop their own ERP.

For example, e-commerce platforms such as Alibaba, JD.com, and Meituan all develop their own ERP systems without exception.

The reason is that e-commerce platforms naturally have the advantage of doing ERP. If you package the various functions that are needed in various e-commerce links, it is actually an ERP system, and it is a very advanced ERP system.

The reason is that buying ERP on the market is not only expensive, but may not be suitable for you.If you want to ask an ERP company to help you customize it, you may leak a lot of business secrets.

Therefore, e-commerce platform giants basically develop their own ERP.Moreover, it will also turn around and promote the use of the e-commerce platform's own ERP system to its upstream and downstream customers.

Simply put, there are many benefits to self-research. Not only is it more in line with the business needs of your own company, but you can also go to the market to earn back the development costs.

Some small and medium-sized enterprises in traditional industries may choose to buy software on the market. In essence, the business is relatively traditional and mature, and the cost of self-research is not cost-effective.

For large-scale enterprises, because they are large enough, it is most suitable for them to conduct research and development on their own. In the long run, it is also a more cost-effective solution.

If you use other people's software, there is a chance that one day they won't let you use it. Ordinary business owners take a chance and think it won't happen.

But, it actually does!

……

On December 12, the Wenwen Service Network launched 2 new Internet cafes.

Tan Xiaofei also started to recruit people in the Internet cafe street, that is, he hired two food delivery boys.

In addition, a customer service girl was transferred from the company's e-commerce department to be responsible for some daily work, that is, checking new orders and assigning orders to takeaway personnel.

"The food delivery fee is 2 yuan per order. They are all orders from the Internet cafe street, so they are relatively easy to make." Tan Xiaofei introduced, "Suppose there are 100 orders a day, and they are evenly distributed between the two of you. Each person has 50 orders. Calculate your earnings in a day. How many?"

"Be good! 100 yuan a day!"

"Can you really make money like this?"

The two takeaway boys were obviously confused.

"If you do well, it's not too difficult to earn a few thousand a month!" Tan Xiaofei said with a smile, "You can even go from the bottom, unemployed, to a full-time employee!"

"Excuse me, how much does it cost per month for a regular employee?" asked a delivery boy.

"800 a month." Tan Xiaofei said.

"How come the wages of regular employees have decreased?" the delivery boy said disappointedly.

"Idiot! The basic salary of 800 yuan is nothing less! There are also three insurances and one fund provided by the company!" Tan Xiaofei said, "For other business commissions, take me for example... Forget it, let's not talk about it. In short, it’s a high income that you can’t imagine!”

Tan Xiaofei wants to keep a low profile because his reward is indeed too high now.

Promote an Internet cafe customer and get a reward of 200 yuan.

However, it requires more than 100 transactions in the Internet cafe to be officially approved.

It is unlikely that ordinary customers can place 100 takeout orders from one address, only Internet cafe customers can do so.

On the poster posted in the Internet cafe, there is Tan Xiaofei's promoter number.If the user registers an account on the website and fills in Tan Xiaofei's promotion number, as long as the customer places an order, Tan Xiaofei can get a new user acquisition fee of one yuan.

Of course, recruiting Internet cafe owners to join is the big deal. It costs one dollar each to recruit new people one by one, but he is too lazy to do it for the time being.

Tan Xiaofei simply calculated that he could earn about 30 yuan by taking care of 6000 nearby Internet cafes this week.

Then, you can make money by going to a restaurant.After a restaurant joins the platform and a restaurant sells 100 valid orders, the promoter can also get 200 yuan.

It is difficult to calculate the number of various types of restaurant stores in the county, but there should be about 1000.

In other words, if he can bring a restaurant in a county town to the platform, he will probably get a share of 20 in profit-making local referrals.

If you eat the market in one county one year, you can open up new markets the next year.Eating more than 20 yuan a year is so terrifying, so terrifying!

Tan Xiaofei was so inspired by the prospect he imagined that he didn't need others to beat him.

Just thinking, he can make 200 yuan by bringing an Internet cafe as a customer channel or a restaurant as a merchant.The whole person is full of high fighting spirit!

"We've ordered food! Hurry up and put on your uniform! Deliver takeout!" Tan Xiaofei urged.

The two delivery boys began to put on their work clothes.

The color of the work clothes is very strange, blue in the front and yellow in the back.

On the work clothes, there is a distinctive LOGO of "Wenwen Service Network" in red artistic font, and behind it is the website link, and "Serve every customer with heart!"

The reason why work clothes must be worn is that when you put on work clothes, you will be a billboard of activity wherever you go.

Later, Meituan and Hungry Me took delivery boys all over the streets. It was difficult not to see Meituan and Hungry Me’s delivery riders.

Subtly, it increases the publicity and influence of its brand.Maybe, not everyone will need to order food online, or need the services of Meituan and Hungry?

But... I'm afraid many people will still choose to download related APPs when needed.

This is subtle brand promotion, uniform uniforms, and people can tell at a glance what company they belong to.Moreover, they are all over the streets, so it is difficult not to see them.

This kind of brand promotion is very cost-effective and almost free.

Wenwen Service Network naturally learned from this experience, and all delivery boys must wear work uniforms.

Chapter 311 An alternative literary service network

Jiangcheng County.Internet cafe street.

Since December 2004, there have been some delivery guys wearing Wenwen Service Network uniforms here.

From time to time, passers-by would look curiously at these delivery guys, mainly because online ordering and delivery are still new things these days.

Invisibly, these uniforms are a kind of publicity. After leaving a deep impression on passers-by, they may become registered users of the website in the future.

"Rainbow Internet Cafe, No. 13, No. 13, your takeaway has arrived!" Chen Xiaojiu was originally a netizen who hung out in the Internet cafe street.

Occasionally, there will be some rich people who ask for game power leveling or gold farming to get some meager income. In fact, those hard-earned game power leveling and gold farming income can only cover the Internet fee.

Originally, he gave up on himself, and he didn't know when he would be completely kicked out of the house.

By chance, I met Tan Xiaofei, Brother Tan!

Brother Tan is not handsome, but he has a keen eye for recognizing heroes. He immediately noticed that he was a hidden talent, so he hired him as a delivery boy for 2 yuan per order!

One takeaway order will cover two hours of Internet charges!

So delicious!

Therefore, Chen Xiaojiu cherishes this job opportunity very much.

"Oh!" The person sitting on No. 13, a fat man named Liu Xiao, said as he saw the takeaway coming, "I ordered Chaos!"

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